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‘American Idol’ Leads Fox to Thursday Overnight Victory

'Shades of Blue' Remains a Positive for NBC

THURSDAY, MARCH 10, 2016

Household Rating/Share
Fox: 5.6 rating/9 share, CBS: 5.3/ 9, ABC: 4.8/ 8, NBC: 2.4/ 4, CW: 1.2/ 2

Percent Change from the Year-Ago Evening:
CW: +20, Fox: – 8, ABC: -14, CBS: -18, NBC: -29

For the complete ratings breakdown, click here:

Ratings Breakdown:
Note: The latest Republican Presidential Debate aired on CNN from 8:30-11 p.m. ET.

Soon-to-conclude “American Idol” on Fox topped this second Thursday in March, with a 5.6 rating/9 share in the household overnights from 8-10 p.m. Comparably, this was eight percent below the 6.1/10 one year earlier.

“The Big Bang Theory” on CBS dominated the night, of course with a 9.6/16 in the 8 p.m. half-hour. And that led into a typical 5.5/ 9 (#3) for just renewed “Life and Pieces” at 8:30 p.m., which slipped by 43 percent. As I always say, erosion of over 30 percent for the lead-out show from any series is always a concern.

Next on the eye net was “Mom” at a typical 5.1/ 8 (#2) at 9 p.m. into “2 Broke Girls” (#3: 4.2/ 7) and “Elementary” (#1t: 3.8/ 7) from 9:30-11 p.m.

Over at ABC, veteran “Grey’s Anatomy” was right on par from one year earlier with a second-place 5.8/ 9 at 8 p.m. But the year-to-year overnight household slippage for lead-out “Scandal” (#2: 4.8/ 8 at 9 p.m.) was 25 percent. And “How to Get Away with Murder” (#1t: 3.8/ 7) dropped by 16 percent from “American Crime” on the year-ago evening. In other words, putting a scripted drama on a three month hiatus is just not a good idea for these broadcast networks.

Elsewhere, NBC time period filler “You, Me and the Apocalypse” scored a mere1.6/ 3 into a 2.3/ 4 at 9 p.m. for an encore telecast of “Law & Order: SVU.” Freshman “Shades of Blue” rose to a 3.6/6 at 10 p.m. (#3), which was 50 percent above the 9:30 p.m. portion of “SVU” (2.4/ 4). Of note for “Shades of Blue” last week was a rise of 91 percent in adults 18-49 (from a .99 to a 1.89 rating) based on time shifting (Live + Same Day to Live + 3 Day).

The CW capped off the night with freshman “D.C.’s Legends of Tomorrow” (#4t: 1.6/ 3) into a modest 1.0/ 2 for “The 100” at 9 p.m.

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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