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Anemic Opening Overnights for ‘Rush Hour’ on CBS

CBS' 'Life in Pieces' and 'Shades of Blue' on NBC Conclude for the Season

THURSDAY, MARCH 31, 2016

Household Rating/Share
Fox: 6.4 rating/10 share. ABC: 5.0/ 8, CBS: 4.8/ 8, NBC: 2.5/ 4, CW: 1.1/ 2

Percent Change from the Year-Ago Evening:

Fox: +146, CW: +57, ABC: no change, CBS: -19, NBC: -36

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Ratings Breakdown:
Two-hours of “American Idol,” which officially concludes after 15-seasons next Thursday, lifted Fox to Thursday overnight victory with a 6.4 rating/10 share from 8-10 p.m. The peak half-hour was 8:30 p.m. at a 6.6/11, and the hefty 146 percent increase for the network was a reflection of “Bones” and short-lived drama “Backstrom” airing on the year-ago evening.

In series-premiere news, one-hour action-comedy “Rush Hour” was left at the starting gate on CBS with a third-place 3.1/ 5 at 10 p.m. Comparably, this trailed already modest “Elementary” on the year-ago evening (4.9/ 9 on 4/01/15) by 37 percent. It trailed competing “The Catch” on ABC (#1: 4.0/ 7) and the freshman season-finale of “Shades of Blue” on NBC (#2: 3.9/ 7) by 22 percent and 21 percent, respectively. And this was 18 percent below lead-in “2 Broke Girls” (#3: 3.8/ 6 at 9:30 p.m.), which was not worthy of its recent renewal.

Considering that most new shows drip 10 to 20 percent in week two, I would not get too used to “Rush Hour.”

Circling back to ABC’s “The Catch,” the 4.0/ 7 last night was 13 percent below the modest 4.6/ 8 opener last Thursday, which translated into 5.85 million viewers and a 1.2 rating.4 share in adults 18-49 (based on the Live + Same Day data). And the household overnight retention out of lead-in “Scandal” (#2: 5.0/ 8 from 9-10 p.m.) was 80 percent. This is not a positive for ABC.

Earlier in the evening on ABC was always reliable “Grey’s Anatomy” at a second-place 6.0/10 from 8-9 p.m.

In season-finale news, the first of two episodes of CBS sitcom “Life in Pieces,” which is expected back next season, scored a 5.0/ 8 (#3) out of a 9.6/16 for lead-in “The Big Bang Theory” at 8 p.m. (#1 for the night). Comparably, that put the overnight retention for “Life in Pieces” at a modest 52 percent. The second episode, and season-ender, slipped to a 4.4/ 7 at 9 p.m. (#1), which is about 15 percent below regularly scheduled time period occupant “Mom.” While CBS would like you to believe “Life in Pieces” is a big hit, this is just not so.

In series-finale news, NBC’s “You, Me and the Apocalypse” exited with a whimper at a distant fourth-place 1.9/ 3 from 8-9 p.m. Next was an encore of “The Blacklist” at an identical 1.9/ 3 from 9-10 p.m., followed by the aforementioned “Shades of Blue” season-ender at a 3.9/ 7. Comparably, “Shades of Blue” increased by 105 percent out of “The Blacklist” encore.

The CW capped off this final night in March with the combination of “D.C.’s Legends of Tomorrow” (#5: 1.4/ 2) and “The 100” (#5: 0.8/ 1), which slipped by 43 percent and is not worthy of the second season pick-up.

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. Disagree at least based on overnights about The Catch. 80% retention for that is fine. Most 10pm shows drop much more than that and given how poorly ABC is doing elsewhere, as long as this holds up, they’ll keep it.

    • The Catch did okay, however considering the soft competition and its lead in, ABC probably expected better.

  2. 2 Broke Girls is much better than Mike & Molly. There is a reason one is still on the air.