Posted in:

CBS and NBC Top First Tuesday of 2016-17

ABC Finishes a Distant Third; Fox Plummets

What follows are the fast affiliate results for Tuesday, September 20 broken out by network and by each half-hour.

-Total Viewers:
CBS: 14.09 million, NBC: 11.43, ABC: 6.88, Fox: 2.30, CW: 757,000

-Adults 18-49:
NBC: 3.2 rating/11 share, CBS: 1.9/ 7, ABC: 1.4/ 5, Fox: 1.0/ 4, CW: 0.2/ 1

———-

-Winners:
NCIS (CBS), The Voice (NBC), Bull (CBS), This Is Us (NBC)

-Honorable Mention:
Dancing With the Stars (ABC), NCIS: New Orleans (CBS)

-Losers:
Brooklyn Nine-Nine (Fox), New Girl (Fox), Scream Queens (Fox), Marvel’s Agents of SHIELD (ABC)

—–

8:00 p.m.

ABC – Dancing With the Stars
Viewers: 8.47 million (#3), A18-49: 1.5/ 6 (#3)

CBS – NCIS (season premiere)
Viewers: 15.62 million (#1), A18-49: 2.1/ 8 (#2)

NBC – The Voice
Viewers: 10.65 million (#2), A18-49: 2.8/11 (#1)

Fox – Brooklyn Nine-Nine (season premiere)
Viewers: 2.38 million (#4), A18-49: 1.0/ 4 (#4)

CW – The Flash (R)
Viewers: 929,000 (#5), A18-49: 0.3/ 1 (#5)

———-

8:30 p.m.

ABC – Dancing With the Stars
Viewers: 8.50 million (#3), A18-49: 1.5/ 5 (#3)

CBS – NCIS (season premiere)
Viewers: 15.64 million (#1), A18-49: 2.1/ 7 (#2)

NBC – The Voice
Viewers: 12.04 million (#2), A18-49: 3.3/12 (#1)

Fox – New Girl (season premiere)
Viewers: 2.32 million (#4), A18-49: 1.2/ 4 (#4)

CW – The Flash (R)
Viewers: 896,000 (#5), A18-49: 0.3/ 1 (#5)

———-

9:00 p.m.

ABC – Dancing With the Stars
Viewers: 8.69 million (#3), A18-49: 1.5/ 5 (#3)

CBS – Bull (series premiere)
Viewers: 15.87 million (#1), A18-49: 2.3/ 8 (#2)

NBC – The Voice
Viewers: 12.84 million (#2), A18-49: 3.6/12 (#1)

Fox – Scream Queens (season premiere)
Viewers: 2.34 million (#4), A18-49: 1.1/ 4 (#4)

CW – MADtv (R)
Viewers: 632,000 (#5), A18-49: 0.2/ 1 (#5)

———-

9:30 p.m.

ABC – Dancing With the Stars
Viewers: 8.49 million (#3), A18-49: 1.5/ 5 (#3)

CBS – Bull (series premiere)
Viewers: 15.11 million (#1), A18-49: 2.2/ 7 (#2)

NBC – The Voice
Viewers: 13.08 million (#2), A18-49: 3.7/12 (#1)

Fox – Scream Queens (season premiere)
Viewers: 2.15 million (#4), A18-49: 0.9/ 3 (#4)

CW – MADtv (R)
Viewers: 570,000 (#5), A18-49: 0.2/ 1 (#5)

———-

10:00 p.m.

ABC – Marvel’s Agents of SHIELD (season premiere)
Viewers: 3.99 million (#3), A18-49: 1.2/ 4 (#3)

CBS – NCIS: New Orleans (season premiere)
Viewers: 11.47 million (#1), A18-49: 1.5/ 5 (#2)

NBC – This Is Us (series premiere)
Viewers: 10.55 million (#2), A18-49: 3.0/10 (#1)

———

10:30 p.m.

ABC – Marvel’s Agents of SHIELD (season premiere)
Viewers: 3.17 million (#3), A18-49: 1.0/ 4 (#3)

CBS – NCIS: New Orleans (season premiere)
Viewers: 10.86 million (#1), A18-49: 1.4/ 5 (#2)

NBC – This Is Us (series premiere)
Viewers: 9.40 million (#2), A18-49: 2.6/10 (#1)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

3820 posts

26 Comments

Leave a Reply
  1. Again, nothing too surprising for the first Tuesday of the season. New Dramas got sampled, returning show did on par with last season for the most part. NBC will be happy with This Is Us, CBS happy with Bull. We’ll see how much they retain next week.
    MADtv was new last night believe it or not

  2. FROM CBS

    TIME PERIOD WINNING SERIES PREMIERE OF “BULL” OPENS WITH
    15.5 MILLION VIEWERS, BUILDS ON ITS “NCIS” LEAD-IN AMONG A18-49
    AND RETAINS ALL OF ITS LEAD-IN AUDIENCE

    The Season Premiere of “NCIS” is the Night’s Most Watched Program

    “NCIS: New Orleans Wins its 10 PM Time Period in Viewers

    CBS Wins Premiere Tuesday in Viewers, Sweeping Every Hour

    CBS Up +4% in Viewers Vs. Year Ago

    CBS Late Night Delivers Strong Ratings

    · At 8:00 PM, the season premiere of NCIS was first in viewers ( 15.63m) and averaged 2.1 in A18-49 and 3.3 in A25-54. NCIS was Tuesday’s most watched broadcast.

    · At 9:00 PM, the series premiere of BULL was first in viewers (15.49m) and averaged 2.2 in A18-49 and 3.4. in A25-54. BULL built on its A18-49 lead-in by 5%, in A25-54 by +3% and maintained virtually all of viewer lead-in. Compared to the time period last year, BULL was up +23% in viewers, +29% in A18-49 and +26% in A25-54.

    · At 10:00 PM, the season premiere of NCIS: NEW ORLEANS was first in viewers (11.17m) and averaged 1.4 in A18-49 and 2.2 in A25-54. NCIS: NEW ORLEANS was up +13% in viewers vs. the year ago time period.

    · For the night, CBS was first in viewers (14.10m, up +4% from premiere Tuesday last year) and averaged 1.9 in A18-49 and 3.0 in A25-54 (nc).

    Late Night

    · THE LATE SHOW with STEPHEN COLBERT, with guest Michelle Obama, delivered a 2.8/08 in the 56 overnight metered markets, its highest local rating in exactly ONE year (9/22/15).

    · THE LATE LATE SHOW with JAMES CORDEN averaged a 1.0/04 in the 56 overnight metered markets, its highest local rating in 7 months (2/15/16).

  3. FROM NBC
    “THIS IS US” IS THE SEASON’S TOP-RATED NEW SERIES TO DATE IN 18-49 AND NBC’S TOP SCRIPTED PROGRAM IN THE TIME PERIOD IN MORE THAN SIX YEARS

    “VOICE” JUMPS +13% VS. PRIOR PREMIERE, +55% VS. PRIOR FINALE

    NBC WINS PREMIERE TUESDAY IN EVERY KEY DEMO, WITH THE #1-2 SHOWS OF THE NIGHT IN 18-49 AMONG THE BIG 4 IN 18-49

    Tuesday Primetime Results:

    NBC wins the night in every key demo, sweeping 6 of 6 half-hours in 18-49. “The Voice” and “This Is Us” are the #1-2 shows of the night in 18-49.

    The debut of “This Is Us” (2.8/10 in 18-49, 10.0 million viewers overall from 10-11 p.m. ET):

    · Is NBC’s highest-RATED scripted program in the time slot in more than six years, since April 20, 2010 (“Parenthood, ”2.9).

    · Is NBC’s most-watched scripted program in the hour in more than seven years, since June 2, 2009 (“SVU,” 11.5 million).

    · Is the highest-rated series debut so far this season in 18-49.

    · Beats 26 of 28 new-drama premieres on the Big 4 over the past year in 18-49 and is the top-rated drama debut on the Big 4 since “Supergirl” (3.1 on 10/26/15). It also tops 25 of 27 new-drama debuts over the past year in total viewers.

    · Wins the slot over season premieres of “NCIS: NO” by +100% (2.8 vs. 1.4) and “S.H.I.E.L.D.” by +154% (2.8 vs. 1.1).

    · Wins the time period among ABC, CBS and NBC in every key demographic.

    · The family-friendly drama is the #2 show of the night on the Big 4 in kids 2-11 (1.1), tying NBC’s strongest drama premiere in that demo in eight years, since September 2008, a span of 59 drama launches.

    “The Voice” (3.4/12 in 18-49, 12.2 million viewers overall from 8-10 p.m. ET):

    · Jumps +13% versus its prior premiere (3.4 vs. 3.0 on March 1) and soars +55% above its spring finale (3.4 vs. 2.2 on May 24).

    · Is growing even faster among younger viewers – in adults 18-34 last night’s “Voice” is up +33% versus its prior debut (2.4 vs. 1.8 on March 1) and up +85% vs. the May finale (2.4 vs. 1.3).

    · Scores its highest Tuesday rating in nearly a year (since Sept. 29, 2015, 3.7) and biggest overall Tuesday viewership since March 8 (13.5 million).

    · Wins the time period among the Big 4 nets in every key demographic.

    · Is the #1 show of the night in 18-49 and all other key demos.

    · Wins the time period in every key demo.

    · Retains 97% of its year-ago Tuesday debut in 18-49 (3.4 vs. 3.5 on Sept. 22, 2015) and 98% in total viewers (12.154 million vs. 12.348 million)

    · Will add substantial viewership via time-shifting and VOD – last season, Tuesday’s “Voice” increased by +24% in 18-49 rating (from a 2.63 to a 3.27) and 1.9 million viewers overall (11.3 million to 13.2 million) going from L+SD to L+7.

    · Upscale: Last season, Tuesday’s “Voice” delivered a solidly upscale audience, indexing at a 118 among adults 18-49 living in homes with $100K+ incomes (“most current,” including L+3).

    · On Sunday night, “The Voice” won the Emmy Award for Outstanding Reality Competition Program for a third time.

    In Late-Night Metered Markets Tuesday Night:

    · In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 2.8/8; “Late Show with Stephen Colbert,” 2.8/8; and ABC’s “Jimmy Kimmel Live,” 1.7/5.

    · In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 0.9/5; “Late Show,” 0.5/3; and “Jimmy Kimmel Live,” 0.5/3.

    · From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.3/4 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

    · From 12:35-1:35 a.m. ET, “Late Night with Seth Meyers” (1.4/5 in metered-market households) tied CBS’s “Late Late Show” (1.4/5). In the 25 markets with Local People Meters, “Late Night” (0.4/3 in 18-49) topped “Late Late Show” (0.3/2).

    · At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

    NOTE: Primetime results are based on “fast affiliate time period” data from Nielsen Media Research. All ratings are “live plus same day” unless otherwise indicated. Season-to-date ratings are “most current” – “live plus seven day” except for the two most recent weeks, which are “live plus same day.”

    • Have to love the “top rated New Series to date when it got clobbered by Bull and it’s only Day Two of the new season…

      NBC’s PR has no acquaintance with the Truth any longer…

  4. I do miss the old times when ratings were far more interesting….10 years ago….When shows could still debut above 5.0 demos and have 20 million viewers, sigh.

    NBC: The Voice held up well for its debut, lets see how it does this season. I’m kind of surprised it can still pull a 3+ demo but even Idol did that in its final season (for a few weeks). TIU did well, that retention is good and the 1/2 hour breakdowns is decent, I’m expecting a 20% decrease next week so expect 2.2 or so demos, still very respectable

    CBS: NCIS is beginning to show its age as its demo age inches up a bit. 2.1 isn’t so hot although in today’s world it kind of still is…but NCIS is a show that tends to debut okay and then hold and even grows slightly. The power of older viewers is still potent and holds weight. Bull did well, anything growing out of NCIS is good, I expect a 10% drop next week around 1.9-2.0. NOLA held up pretty good at 10pm despite the much touted TIU premier….like the mothership NCIS I expect the show to not only hold but possibly grow (minimally like .1 at best) during the season.

    ABC: While DWTS is pretty much at last years levels AOS is just a HUGE embarrassment and the fall at the 1/2 is just humiliating. I fully expect sub 1.0 demos in as little as 2 weeks.

    FOX: No surprise here, the 3 shows performed poorly last season and they continue at about the same place where they left off. SQ & B99 should be under 1.0 by as early as next week (or even in today’s finals), New Girl is the stand-out (barely) but next to these two most anything is a stand-out

    CW: Wise to start this season late.

    • Joe I too miss old times when ratings were that huge and I just miss in general how much better broadcast TV used to be. Before the mid-2000s the ratings landscape used to be so competitive between the networks none of the networks wanted to lose to each other. It’s so sad to see how far its fallen in the past 10 years.

      • I loved it when it was Greys Anatomy vs CSI or Without a Trace vs Er or even Survivor vs Friends&whatever sitcom followed it…I was waking up early just to see the ratings.

        Then there were shockers like Criminal Minds growing/Lost falling apart vs. American Idol or how about DWTS crushing everything against it until the Mentalist broke its streak……oh I loved ratings then 🙂

        • Those Thursday battles back then were great, I remember how hyped that first Thursday was back in September 2006 between Greys and CSI and even the secondary battle between WAT and ER. I remember ER surprising people that season how well it was a doing for a show 10+ seasons in with most of the original stars gone. Desperate Housewives had a great war that season also with Sunday Night Football and this was when the NFL had just started to pickup a heavy amount of female viewers. Friends had a really good war with Survivor during those last seasons of Must See TV.

          I remember when Criminal Minds became a huge hit and CSI: NY was growing after it. CBS was really America’s Most Watched Network at that time. Lost was starting to have its troubles. American Idol and DWTS had some great battles. The ratings were so strong back then that the Winter Olympics lost to Idol as well. This was around the time when the ratings websites were getting started and we were able to discuss them for the first time back then. It was great especially during the first week of the TV seasons.

          On the site TV Tango you can go to anydate starting somewhere around 1983 or 1984 and see all of the ratings from every night. Most of the 80s ones were HH and viewership numbers no demos until much later on.

        • Interestingly at the time, with networks already having trouble finding hits, I thought moving Gray’s was quite a bit of foolishness, an ego trip for the ABC execs.

          I recall Criminal Minds doing well from the get-go (it got a horrible review from Variety predicting disaster which, at the time, was a surefire way straight to the top of the Nielsens!)

    • I think SQ should have gone to a streaming service than been renewed since it seems to be more of a show that teens like to stream, I too miss when shows got 20 plus million viewers decade ago as well.

      • Yeah that would’ve been a better option for it as I think it could even match the number of viewers it got on FOX through streaming had they optioned it there. 20 million viewers was just an awesome site to watch even the 15 million we got for the CBS dramas was fun to look at.

      • FOX keeps saying all its flops are huge hits when the viewers aren’t counted.

        I would trust that as much as NBC saying All of Us is the biggest new show of the season when Bull is in front and it’s Day 2…

    • The ratings were more interesting because the shows were.

      Frankly I only continue to follow them out of habit and the forlorn hope that TV will get better at some point.

  5. Surprised The Voice did this well on a Tuesday, I was starting to doubt the show long-term stability last year but maybe it does has some longer legs than expected. This Is Us did solid for the 10pm hour but with a show as hyped up as it was you would think it could do even better than that, I super high expectations for the ratings of this show and this number is a let down. Doesn’t look like it will be the next Empire or even close to it like some people were suggesting in the offseason. With that being said it made The Good Place look super bad though from the night before retention wise which tells me The Good Place is going to rate low on Thursdays on its own with no Voice help.

    NCIS is starting to age a little bit but for CBS it’s looking good for Bull as this is second chance opportunity to makeup for the mistake they made with The Mentalist many seasons ago. With no Chicago Med in this timeslot now I think Bull can flourish here so hopefully CBS has no plans in moving it to a different night after its freshman year. As for New Orleans this isn’t good for that show as its dropped quite a bit in the new 10pm hour for it and it may trail Chicago Fire in October and November. It’s not a huge concern but something to definitely keep an eye on as CBS’ 10pm struggles looks like they’re going to continue this season.

    Luckily I DVRed Dancing with the Stars last night as it was a big waste of time if you watched it live, there were no live competition performances and featured a bunch of recaps. The last five minutes was all you need to see. The elimination was surprising also I thought Rick Perry or Maureen McCormick should’ve been gone first not the youngest couple Jake & Jenna. I’m just relieved my two favorites Calvin Johnson and Laurie are safe. As for AOS wow that was an embarrassing performance there as this show is a complete bomb and flop but we’ve all known for that sometime now. Superhero shows aren’t that big on TV like they are at the theaters right now. ABC Tuesdays are going to be a disaster this season I’ll talk more about that in the next couple of weeks.

    FOX Tuesdays isn’t even worth anybody wasting their breathe over but it just amazes me how any of those three shows were renewed especially the low-rated bummish comedies.that were renewed for multiple seasons now.

    • We talked about this before, but I really don’t think moving The Mentalist was a mistake. The whole point of starting new hits behind a great lead-in is that they can anchor other nights later.

      Mentalist dipped because it was not original enough (as Monk meets Psych meets Monk) and the retool after Season 3 destroyed what was fun about it.

      • The reason why I believe it was a mistake had more to do with the fact that CBS should’ve kept it there for at least 2 seasons before they moved it that way it could’ve been even stronger when it moved. One season is not enough to make a show strong.

        Quality is too suggestive and opinionated for that to be the reason. I’m sure regardless of how the quality turned out it would’ve been stronger by season 4 on its own than season 2 on its own.

        • My counter-example is that CSI was moved after a year and dominated Thursdays for years, but it was creatively stronger than Mentalist which was exceedingly reliant on Simon Baker’s charm and ability to carry scenes on his own.

          The quality of Mentalist dropped like a stone in season 4 and the ratings started really ebbing them too. Resurrecting Red John I still think demotivated not just the writers but all the creatives.

          Most shows have trouble sustaining themselves over 5 seasons. It’s something that is oft-forgotten as less-than-fresh former hits still do better than new shows these days.

  6. It’s almost as if Fox just said “screw it” for Tuesday. I think the CW can come up with better numbers than that.

    The Agents of SHIELD premiere was very good and I like emo Daisy (my term) but those numbers are really really bad. I wouldn’t be surprised if ABC at some point tells them this will be the final season.

    Scream Queens is my guilty pleasure but even I don’t know how it stays on the air.

    • I am entirely flabbergasted that FOX chose to renew three flops for that night, making sure it’d be not just beaten but clobbered right from the get-go with no chance of improving.

      It shows you the turmoil at the top of the Corporation that this was tolerated.

  7. FOX: New Girl, Brooklyn 9-9 and Scream Queens were three flops that should never have been renewed… The result? Pain and lots of it!!! As easily predicted!!

    CBS: So-so return for NCIS, with Bull gaining a bit on it for a good start (not too sure it can sustain but we’ll see) and NCIS NOLA dipping a lot (but still beating over-hyped All of Us).

    NBC: All of Us had a big loss of lead-in that got worse at the half-hour. Nothing to boast about. It will probably get worse over time.

    ABC: Agent of Shield was a flop last season. Still is now. How predictably annoying!!