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Clean Adult 18-49 Sweep for NBC Tuesday

The Combination of 'The Voice,' 'This Is Us' and 'Chicago Fire' Works for NBC

What follows are the fast affiliate results for Tuesday, October 18 broken out by network and by each half-hour.

-Total Viewers:
CBS: 12.10 million, NBC: 9.11, ABC: 3.98, CW: 1.74, Fox: 1.72

-Adults 18-49:

NBC: 2.2 rating/8 share, CBS: 1.5/ 5, ABC: 1.2/ 4, Fox: 0.7/ 3, CW: 0.7/ 2

———-

8:00 p.m.

ABC – The Middle
Viewers: 5.95 million (#3), A18-49: 1.5/ 8 (#3)

CBS – NCIS
Viewers: 14.49 million (#1) million (#2), A18-49: 2.1/ 7 (#2)

NBC – The Voice
Viewers: 9.74 million (#2), A18-49: 2.8/10 (#1)

Fox – Brooklyn Nine-Nine
Viewers: 2.03 million (#5), A18-49: 0.9/ 3 (#5)

CW – The Flash
Viewers: 2.64 million (#4), A18-49: 1.0/ 4 (#4)

———-

8:30 p.m.

ABC – American Housewife
Viewers: 5.67 million (#3), A18-49: 1.6/ 6 (#3)

CBS – NCIS
Viewers: 14.58 million (#1) million (#2), A18-49: 1.8/ 6 (#2)

NBC – The Voice
Viewers: 10.89 million (#2), A18-49: 2.6/ 9 (#1)

Fox – New Girl
Viewers: 1.84 million (#5), A18-49: 0.9/ 3 (#5)

CW – The Flash
Viewers: 2.47 million (#4), A18-49: 1.0/ 3 (#4)

—–

9:00 p.m.

ABC – Fresh off the Boat
Viewers: 4.07 million (#3), A18-49: 1.3/ 4 (#3)

CBS – Bull
Viewers: 12.48 million (#1) million (#2), A18-49: 1.6/ 5 (#2)

NBC – This Is Us
Viewers: 9.63 million (#2), A18-49: 2.6/ 9 (#1)

Fox – Scream Queens
Viewers: 1.55 million (#4), A18-49: 0.6/ 2 (#4)

CW – No Tomorrow
Viewers: 954,000 (#5), A18-49: 0.3/ 1 (#5)

———-

9:30 p.m.

ABC – The Real O’Neals
Viewers: 3.10 million (#3), A18-49: 1.0/ 3 (#3)

CBS – Bull
Viewers: 11.94 million (#1) million (#2), A18-49: 1.5/ 5 (#2)

NBC – This Is Us
Viewers: 9.56 million (#2), A18-49: 2.6/ 9 (#1)

Fox – Scream Queens
Viewers: 1.46 million (#4), A18-49: 0.6/ 2 (#4)

CW – No Tomorrow
Viewers: 755,000 (#5), A18-49: 0.3/ 1 (#5)

———-

10:00 p.m.

ABC – Marvel’s Agents of SHIELD
Viewers: 2.67 million (#3), A18-49: 0.9/ 3 (#3)

CBS – NCIS: New Orleans
Viewers: 9.85 million (#1) million (#2), A18-49: 1.3/ 4 (#2)

NBC – Chicago Fire
Viewers: 7.72 million (#2), A18-49: 1.8/ 6 (#1)

———

10:30 p.m.

ABC – Marvel’s Agents of SHIELD
Viewers: 2.44 million (#3), A18-49: 0.8/ 3 (#3)

CBS – NCIS: New Orleans
Viewers: 9.26 million (#1) million (#2), A18-49: 1.2/ 4 (#2)

NBC – Chicago Fire
Viewers: 7.10 million (#2), A18-49: 1.6/ 6 (#1)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. Another good Tuesday from NBC as the female driven dramas have proved time and time again to work best behind The Voice but I got some trepidations over This Is Us because I can’t call it a hit yet and I don’t know how it will hold up in the long run especially when it’s away from The Voice. That was thing about Chicago Fire it proved itself from the jump it works well without The Voice and now this show is in its 5th season. I really gotta see how This Is Us does without The Voice. I’ll say this about This Is Us as of right now it’s living up to the preseason hype unlike Designated Survivor. CF real solid and still the top 10pm player of the week although Blue Bloods gets the most viewers in the hour of the week.

    Speaking of Designated Survivor now my thoughts on it airing at 9pm on Tuesdays are coming to light right now as ABC just messed up The Middle which will probably be ending within another season. I kept on saying before the season started that ABC made a huge mistake installing this meaningless comedy block. The network didn’t need it when they already had Wednesdays on lock. Now they’ve created that fatigue factor that some of us have talked about that’s declining Wednesdays and Fridays for them. The problem here is that ABC should’ve cut the dead weight Fresh Off the Boat and The Real O’Neals a long damn time ago. Nobody watches or cares about these two comedies. As for American Housewife it’s still a wait and see game for that show as it’s probably still getting sampled right now. Dungey just continues to make stupid rookie mistakes. In other words Tuesday comedy block is a failure.

    CBS still dominating the viewers on Tuesdays but wow those demos dropped and I’m shocked at how bad NCIS: NO is doing right now at 10pm. It was totally faking us out the past couple of seasons.

    Really FOX really? Still losing to The CW on Tuesday huh? FOX should’ve been airing game 3 of the NLCS last night. FOX please embarrassing yourself and get rid of all three of those loser shows. Speaking of The CW wow the comic book genre is becoming the vampire genre and losing steam. Over exposure there no doubt about it!

    • Chicago Fire attains much more ad revenue than Blue Bloods which is all that matters.

      Designated Survivor and This Is Us are the two big hit new dramas of the season.

      ABC’s funny O’Neals isn’t long for the airwaves. Maybe they’ll slot Downward Dog at 9:30 but I’m gonna guess that show will disappoint too.

      FOTB won’t get the boot. It’ll see another season next year too for off-network.

      Of course, Cubs-Dodgers would’ve done good ratings on a broadcast network but Fox is more interested in getting money from cable subscribers to recoup all that money they gave MLB for TV rights. Prepare to complain more about where the LCS should air thru 2021 when the current TV contract with Fox and Turner expires.

      • Why would Chicago Fire have more ad revenue when it has fewer viewers to sell?

        Just because NBC says it is so in its proudly ageist spin doesn’t make it true… 😉

        There are no “big hits” this season.

        There isn’t any hit at all.

        Bull is the closest thing to a hit. This Is Us is still solid. Designated Survivor is already clearly not a hit.

        But I know, I failed to lower the bar so low-rated shows can clear it. 😉

        You’re probably right about Fresh Off The Boat. They’ll throw more money in it, money they’ll never see in syndication for lack of ratings. Renewing flops has become the “new normal” after all.

      • I agree about CF and Blue Bloods but you tried to sneak in that Designated Survivor as a hit when it’s not even in the top 5 of the highest rated rookies this season or on its own network the rookie comedies are doing a little bit better on ABC. Bull has the amount of viewers that Designated Survivor should be having and it’s going against This Is Us the real freshman hit of the season although I don’t like tagging freshmen series this early as hits until they get full season under their belt and get away from high lead-ins. Lethal Weapon is a bigger player right now than DS also.

        The real problem for ABC is that they need to just get rid of that hour of comedies and move DS there. ABC trapped themselves with FOTB so they got to wait for it to bomb in off-network like the rest of their comedies outside of The Middle and Last Man Standing which they don’t own LMS as you already know. I told you before that ABC could’ve gotten way more mileage out of DS there and This Is Us wouldn’t be doing as good there either if it had moved there.

        That next MLB TV contract will be interesting and since 2021 is only 4 seasons away now the new deal will be drawn up and done before then so in the next 2-3 years we’ll be able to see what happens on a new deal. NFL’s is coming around the same time but I expect the networks to stay the same over there. I really want NBC to try and get baseball back or even ESPN with ABC, get it off of FOX.

        • So your solution is to slot DS up against Bull and This Is Us.

          No thanks. Fine where it is in ABC’s much-improved Wednesday 10pm slot.

          NBC tried getting MLB 4 years ago but they wanted Sunday Night Baseball for NBCSN. The price was too high to obtain it. Costas will just have to continue his MLB Network duties then. NBC actually was lucky to have NHL — they got the sport for practically nothing about a decade ago at a time when the league was in lockout mode. And lucky for both NHL, they have thrived well on NBC and NBCSN.

          • Yeah that’s a heavily watched television hour and I’m sure DS if it would’ve started the season in that slot before the Bull and This Is Us audiences settled in it would’ve done far better than Wednesdays at 10pm and actually looked like the hit its supposed to be.

            NBC honestly doesn’t benefit from a MLB deal during the regular season so they were smart to stay away from it plus they need NBCSN to run playoff hockey games on Sunday nights during the spring. NBC would’ve benefited more from grabbing the Saturday afternoon package since FOX moved most of that schedule to FS1. Bringing back the awesome NBC Game of the Week. For NBC they would’ve probably loved to had a deal with the league for the playoffs though especially a rotating World Series package and NBC would’ve definitely aired games on NBC during the LCS on Friday or Saturday nights.

            I do agree 100% about the NHL deal this is probably the best deal ever made for one of the four major sports. The NHL on NBC has worked very well for both partners as the NHL has grown more off this deal.

            Since we’re talking about the NHL contracts which are set to expire I believe around the same year or time as the MLB contracts in 2021. Do you think the NHL will find a separate deal to get back in bed with ESPN?

            • NHL will want to stipulate to ESPN to show their playoffs on the main network which ESPN won’t do because the NBA playoffs will always get top priority, relegating NHL to ESPN2. NBC and NBCSN offer a better alternative where NHL is the star of their networks in April-June.

              DS “far better” on Tuesdays? On ABC?

              Thanks for giving me a chuckle.

              • My team is the Braves and I miss when Ted Turner owned the team and TBS because I could always watch the Braves on TBS

                • Those Braves telecasts on TBS were far better produced than the ones TBS does for these playoffs in recent seasons. Astounding that the same network has forgotten how to broadcast baseball well.

                  • True story. Shocke me as well looking back from then and now.

                    I do enjoy Ex Brave John Smoltz play off commentary in these games. He is very good at it.

            • Even with Bull and This Is Us being in “solid” territory, it’s not like there isn’t 280 million viewers left up for grabs in that time slot.

              That’s actually more than the whole population when ratings (expressed in millions of viewers) were so much higher 20 years ago!!

              Speaking of 20 years ago, I was reflecting today that one of the sad things is that everyone under 40 has been exposed their whole adult life to the ageist spin of the “All-Important Demo” and as Mark Twain said: it’s a lot easier to fool people that to convinced someone he’s been fooled.

              That and “if you repeat a lie often enough, people will start believing it’s true”.

              Not an attack on people who were victim of the disinformation by the way. I’m attacking the people who did the spin.

              It’s the same with Box-Office figures. They’ve been less and less connected with reality over the past 20 years, but people get used to the inflated figures and think they must be correct.

        • Seeing the way Bob Greenblatt operates, I wouldn’t be surprised if he bid an obscene amount for MLB. He needs to fill the hours he can’t fill with scripted shows that have an actual audience… 😉

          So you may get your wish.

          Fun to see you and SotB spar on DS. 🙂

    • NCIS: NO’s slide is really not that surprising. It doesn’t have that much inherent appeal and works best as a companion to NCIS Classic, same as NCIS: LA.

      The problem is that keeping it there kills the slot for new shows…

      Surprising This Is Us skews so young. It looks to me like a slow-paced “Adult” show.

      I agree with you that it’ll do much worse in the future.

      FOX: I’ll remind anyone not knowing it that they RENEWED those flops, fully knowing they were flops and fully knowing it would be a disaster. I don’t understand what the Murdoch family is waiting for to fire the whole E Suite.

      • True dat on NCIS: NO, do you think Bull is the same way?

        This Is US just doesn’t interest me and I’m usually into soaps, I will be curious to see how it does on its own though away from The Voice. It seems like it will be another Parenthood in the long run and struggle.

        Yeah what is Murdoch waiting for? He needs to shoot that fireball now but maybe he is waiting for a clear opportunity to do so. I wish FOX didn’t have Empire or Lethal Weapon because if the whole week was a disaster for them then it would force a faster change at the top of that network.

        • On Bull, I think the concept is not a good one for a long-term series (unless they completely change it and transform it into a regular legal show which they may).

          Michael Weatherly is a favorite of the NCIS crowd so it’s doink OK, but I see it continuing to ebb.

          On This Is Us, I predict at least five seasons with ever-lower ratings and ever more awards bought to hide the ratings charts on the wall… 😉 It does have that Parenthood feel indeed. 🙂

          Murdoch did clearly say before in public that the network needed to stop renewing flops, but he didn’t fire the people doing the flop renewals, so the message was “keep doing what you’re doing”.

          I think he is more interested in Fox News as he is a newsman and not a TV guy, and Fox News is close to getting better ratings than FOX and certainly makes tons more money.

          It’s too bad he didn’t forge ahead and build a “real” network when he could have because now that the whole executive class is locked into “flop greenlighting” mode, there’s no reason to.

  2. Sorry, Marc, but I must point out that in the real world of viewers and Dollars and cents, CBS dominated the night, winning every time slot… 🙂

    FOX’s Trilogy of Horrifying Flops keeps delivering the disaster FOX signed-up for.

    Bull is still sliding and we’ll have to see where it stops. My guess is much lower.

    This Is Us seems very compatible with The Voice, even though its slide resumed and it’s still behind Bull.

    ABC’s sitcoms delivered very little and Agent of F.L.O.P. performed as predicted (well done Ms. Dungey).

    CW is its usual non-entity.

  3. Reality only seems bizarre when you’re trapped in the Spin Zone… 😉

    “Trapped in the Spin Zone” – Coming Soon to a Theater Near You!!