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CW Docuseries ‘My Last Days’ Left at the Starting Gate

The 2016 Rio Olympics Outdelivers the 4-Competing Networks by 140 Percent in the Household Overnights

What follows are the metered market (overnight) results in households by network and by half-hour for Wednesday, :

Household Rating/Share

NBC: 14.4 rating/24 share, CBS: 2.5/ 4, ABC and Fox: 1.4/ 2 each, CW: 0.7/ 1

Note: The year-to-year overnight comparisons are not included due to the ongoing 2016 Rio Olympics on NBC.

8:00 p.m.
ABC – “The Real O’Neals” (R): 1.8/ 3 (#3)
CBS – “Big Brother”: 3.9/ 7 (#2)
NBC – “2016 Rio Olympics: 11.5/20 (#1)
Fox – “MasterChef”: 1.5/ 3 (#4)
CW – “Penn & Teller: Fool Us”: 1.0/ 2 (#5)

8:30 p.m.
ABC – “The Real O’Neals” (R): 1.4/ 2 (#3t)
CBS – “Big Brother”: 3.7/ 6 (#2)
NBC – “2016 Rio Olympics: 13.5/23 (#1)
Fox – “MasterChef”: 1.4/ 2 (#3t)
CW – “Penn & Teller: Fool Us”: 1.1/ 2 (#5)

9:00 p.m.
ABC – “The Real O’Neals” (R): 1.3/ 2 (#3)
CBS – “Criminal Minds” (R): 2.0/ 3 (#2)
NBC – “2016 Rio Olympics: 16.1/26 (#1)
Fox – “MasterChef”: 1.2/ 2 (#4)
CW – “My Last Day” (series premiere): 0.4/ 1 (#5)

9:30 p.m.
ABC – “The Real O’Neals” (R): 1.1/ 2 (#4)
CBS – “Criminal Minds” (R): 2.1/ 3 (#3)
NBC – “2016 Rio Olympics: 16.9/27 (#1)
Fox – “MasterChef”: 1.3/ 2 (#4)
CW – “My Last Day” (series premiere): 0.3/ 1 (#5)

10:00 p.m.
ABC – “Modern Family” (R): 1.3/ 2 (#3)
CBS – “American Gothic”: 1.7/ 3 (#2)
NBC – “2016 Rio Olympics: 15.4/26 (#1)

10:30 p.m.
ABC – “black-ish” (R): 1.3/ 2 (#3)
CBS – “American Gothic”: 1.6/ 3 (#2)
NBC – “2016 Rio Olympics: 12.8/23 (#1)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. FROM NBC

    NBC Olympics’ Wednesday Overnight Notes

    NBC’s Wednesday night Olympic coverage, featuring track & field, beach volleyball and diving, posted a 14.4/24 in metered-market households

    Also in primetime: NBCSN posted a 0.94 in metered-market households (7 p.m.-midnight ET) for live multi-sport Rio Olympics coverage

    1st women’s Olympic golf since 1900: @GolfChannel posts the top-rated women’s 1st Round overnight (0.25, 12-4 p.m. ET) since the 2014 U.S. Women’s Open (ESPN2)
    NBC Olympics’ streaming of Rio 2016 hits 2.25 BILLION live minutes – up more than 750 million minutes from the combined total of ALL prior Olympics

    NBC’s Wednesday primetime overnight from 8-11 p.m. ET (14.4 in metered-market households) more than doubled the combined total of ABC, CBS & Fox (5.3)

    NBC’s Wednesday primetime 7.0 rating among adults 18-49 in the local people meters is more than 3 times the combined rating of the other Big 4 nets (1.9)

    Top local markets for NBC Olympics Wed. night: Salt Lake 18.4/36; Denver 17.8/35; West Palm 16.7/27; Columbus 16.1/28; Austin 15.9/29

    Locals for NBC Olympics Wed. night (#6-10): Indy 15.6/27; Norfolk 15.4/24; San Diego 15.3/30; Minny 15.2/29; St. Louis 15.2/26

  2. It’s “My Last Days” should be what whomever ordered it should be thinking, but I rather think they’ll get a pat on the back and a Christmas bonus for a job well done…