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Wednesday Overnights: Respectable Start for ‘Salvation’ on CBS

'2017 ESPYS' Lead ABC to Victory

What follows are the metered market (overnight) results in households by network and by half-hour for Wednesday, July 12, 2017:

Household Rating/Share
ABC: 3.8/ 7, CBS: 3.2/ 6, NBC: 2.4/ 4, Fox: 2.0/ 4, CW: 0.4/ 1

-Percent Change from the Year-Ago Evening:
CBS: +28, Fox: – 5, ABC: -12, CW: -56, NBC: -60

-Ratings Breakdown:
Annual awards show “The ESPYS” led ABC to Wednesday overnight victory, with a 3.8 rating/7 share in households from 8-11 p.m. Comparably, this was 12 percent below the 4.3/ 8 in the overnights on the year-ago evening (which translated into 5.6 million viewers and a 1.7 rating/7 share in adults 18-49, based on the Live + Same Day data).

In series-premiere news, CBS drama “Salvation” got off to a respectable start with a 3.2/ 6 in the 9 p.m. hour. Comparably, the overnight household retention for “Salvation” out of “Big Brother” (#1: 4.0/ 8) was decent at 80%, and there was no decline in the second half-hour. Additionally, an encore telecast of “Criminal Minds” on the year-ago evening scored a 2.1/ 4, which puts “Salvation” at an initial 52 percent overnight advantage. Of course, since most new shows drop 10 to 20 percent in week two, let’s see what happens next week.

Also original last night was NBC’s “Little Big Shots: Forever Young” at a 3.8/ 7 (#2t) into soon-to-conclude sitcom “The Carmichael Show” at a third-place 2.3/ 4 in the 9 p.m. half-hour. And Fox populated the evening with “Masterchef” (#4: 2.6/ 5 at 8 p.m.) and “The F World with Gordon Ramsay” (#4: 1.4/ 2 at 9 p.m.).
What follows are the household overnight results for Wednesday, July 12 by half-hour:

8:00 p.m.
ABC – “The 2017 ESPYS”: 3.8/ 7 (#2t)
CBS – “Big Brother”: 3.9/ 7 (#2): 3.8/ 7 (#2t)
NBC – “Little Big Shots: Forever Young”: 4.1/ 8 (#1)
Fox – “MasterChef”: 2.7/ 5 (#4)
CW – “Arrow” (R): 0.5/ 1 (#5)

8:30 p.m.
ABC – “The 2017 ESPYS”: 3.8/ 7 (#3)
CBS – “Big Brother”: 3.9/ 7 (#2): 4.0/ 7 (#1)
NBC – “Little Big Shots: Forever Young”: 3.9/ 7 (#2)
Fox – “MasterChef”: 2.6/ 5 (#4)
CW – “Arrow” (R): 0.4/ 1 (#5)

9:00 p.m.
ABC – “The 2017 ESPYS”: 3.9/ 7 (#1)
CBS – “Salvation” (series premiere): 3.2/ 6 (#3)
NBC – “The Carmichael Show”: 2.3/ 4 (#3)
Fox – “The F World with Gordon Ramsay”: 1.5/ 3 (#4)
CW – “The 15 Most Iconic Summer Blockbusters of All Time”: 0.4/ 1 (#5)

9:30 p.m.
ABC – “The 2017 ESPYS”: 3.9/ 7 (#1)
CBS – “Salvation” (series premiere): 3.3/ 6 (#2)
NBC – “The Carmichael Show” (R): 1.8/ 3 (#3)
Fox – “The F World with Gordon Ramsay”: 1.4/ 2 (#4)
CW – “The 15 Most Iconic Summer Blockbusters of All Time”: 0.4/ 1 (#5)

10:00 p.m.
ABC – “The 2017 ESPYS”: 3.7/ 7 (#1)
CBS – “Criminal Minds” (R): 2.3/ 4 (#2)
NBC – “This Is Us” (R): 1.4/ 3 (#3)

10:30 p.m.
ABC – “The 2017 ESPYS”: 3.5/ 7 (#1)
CBS – “Criminal Minds” (R): 2.2/ 4 (#2)
NBC – “This Is Us” (R): 1.4/ 3 (#3)

Source: Nielsen Media Research

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Written by Marc Berman

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Marc Berman has been writing professionally since 1999 and is the author of weekly column “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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