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Positive Return for ‘Dancing with the Stars’ on ABC

Veteran Dance Competition Down but Still Solid

MONDAY, SEPTEMBER 18, 2017

Household Rating/Share
ABC: 6.2/10, NBC: 3.0/ 5, CBS: 2.9/ 5, Fox: 1.7/ 3, CW: 0.6/ 1

-Percent Change from the Year-Ago Evening:
Note: Sept. 19, 2016 was the official start of the 2016-17 TV season
ABC: + 2, CW: -14, Fox: -41, CBS: -57, NBC: -58
—–
Ratings Breakdown:
It was an easy Monday overnight victory for ABC care of the season-premiere of “Dancing with the Stars,” which topped the night at a 7.6 rating/12 share in households from 8-10 p.m. ET. Comparably, this was right on par with the year-ago evening (which was the first official night of the 2016-17 TV season, featuring the return of NBC’s “The Voice,” CBS’ “The Big Bang Theory” and other original programs). So, the better comparison was the year-ago season-opener of “Dancing with the Stars” on Sept. 12, 2016, which averaged an 8.6/14 in the household overnights. And that translated into 12.18 million viewers and a 2.1 rating/7 share in adults 18-49, based on the Live + Same Day data. In other words, “Dancing with the Stars” is down, but still solid.

Proof lead-in still matters was the season-finale of ABC game show “To Tell the Truth,” which out of “Dancing with the Stars” rose to a summer high 3.5/6 (#1) at 10 p.m. Opposite “To Tell the Truth” was the season (or series) finale of NBC drama “Midnight, Texas” at a mere 1.7/ 3 (#3), which certainly does not bode well for renewal.

Also concluding for the season last night was demo friendly “American Ninja Warrior” on NBC at a 3.7/ 6 in the household overnights from 8-10 p.m. Also featured in the block was Fox’s tired “So You Think You Can Dance” at a 1.7/ 3. The rest of the evening was all repeats.

What follows is the half-hour breakdown for Monday, September 18, 2017:

8:00 p.m.
ABC – “Dancing with the Stars” (season premiere): 7.9/13 (#1)
CBS – “The Big Bang Theory” (R): 34.1/ 7 (#2)
NBC – “American Ninja Warrior” (season finale): 3.6/ 6 (#3)
Fox – “So You Think You Can Dance”: 1.9/ 3 (#4)
CW – “Supergirl” (R): 0.7/ 1 (#5)

8:30 p.m.
ABC – “Dancing with the Stars” (season premiere): 7.7/12 (#1)
CBS – “Kevin Can Wait” (R): 3.1/ 5 (#3)
NBC – “American Ninja Warrior” (season finale): 3.7/ 6 (#2)
Fox – “So You Think You Can Dance”: 1.7/ 3 (#4)
CW – “Supergirl” (R): 0.6/ 1 (#5)

9:00 p.m.
ABC – “Dancing with the Stars” (season premiere): 7.6/12 (#1)
CBS – “Mom” (R): 2.9/ 5 (#3)
NBC – “American Ninja Warrior” (season finale): 3.7/ 6 (#2)
Fox – “So You Think You Can Dance”: 1.5/ 2 (#4)
CW – “Whose Line is it Anyway” (R): 0.5/ 1 (#5)

9:30 p.m.
ABC – “Dancing with the Stars” (season premiere): 7.2/12 (#1)
CBS – “Life in Pieces” (R): 2.3/ 4 (#3)
NBC – “American Ninja Warrior” (season finale): 3.8/ 6 (#2)
Fox – “So You Think You Can Dance”: 1.6/ 3 (#4)
CW – “Whose Line is it Anyway” (R): 0.5/ 1 (#5)

10:00 p.m.
ABC – To Tell the Truth (season finale): 3.5/ 6 (#1)
CBS – “Scorpion” (R): 2.6/ 4 (#2)
NBC – “Midnight, Texas” (season or series finale): 1.8/ 3 (#2t)

10:30 p.m.
ABC – To Tell the Truth (season finale): 3.1/ 6 (#1)
CBS – “Scorpion” (R): 2.5/ 5 (#2)
NBC – “Midnight, Texas” (season or series finale): 1.6/ 3 (#3)

Source: Nielsen Media Research

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Written by Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of weekly column “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  • Louis

    Dancing with the Stars was shown on a netlet in the Detroit market. ABC showed the Lions game.

    • Hello Larry

      Yep ABC in Detroit had the Lions game on. Do you know Louis if they showed DWTS in late night yet?

      • Louis

        It was shown at the same time, but was shifted to the local MyNetwork affiliate. Not sure how that gets counted in the ratings.

        • Hello Larry

          Oh okay I have heard about networks either optioning DWTS or MNF to their MyNetwork affiliate for the game. Usually depends on which one rates higher on ABC. That’s a good question I’m not sure how it gets counted either do they take the number from the local MyNetwork affiliate and add it to ABC’s?

  • Hello Larry

    I gotta watch this episode of DWTS on the DVR tonight, I’ve seen the first half of the episode but just got to finish it up. Looks like it’s gonna be a very competitive season though.

  • renamoretti1

    Hi Marc: Are you no longer going to give the overnights?

    If so, I would certainly miss getting them here as you have the clearest way of presenting them.

    • I do them every morning and post them here. You can also sign-up for the newsletter.