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Monday Final Nationals: ‘To Tell the Truth’ Time Slot Premiere for ABC Wins 10 p.m. Hour in Total Viewers

ABC eked out Monday prime time victories in total viewers (5.06 million) and in adults 18-49 (1.3 rating/5 share) over runner-up NBC (5.01 million viewers, 1.2/5 adults 18-49). ABC had a much clearer win among adults 18-34 (1.1/6). Game show “To Tell the Truth” moved in to its Monday 10 p.m. time slot, followed a “The Men Tell All” edition of “The Bachelorette”, and won that hour in total viewers.

NBC led among adults 25-54 (1.6/5) with “American Ninja Warrior” and week two of new drama “Midnight, Texas”.

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Monday, July 31, 2017
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 3.3/6 5061 1.1/6 1.3/5 1.5/5
8:00 The Bachelorette The Men Tell All 254 93 3.8/7 5755 1.4/8 1.5/6 1.7/6
10:01 To Tell the Truth 261 92 2.4/5 3639 0.5/3 0.7/3 0.9/3
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 2.0/4 3078 0.3/1 0.5/2 0.8/3
8:00 Kevin Can Wait (r) 254 93 2.4/5 3718 0.3/2 0.6/3 1.0/4
8:30 Superior Donuts (r) 254 93 2.0/4 3073 0.3/1 0.5/2 0.8/3
9:00 Mom (r) 254 93 2.2/4 3237 0.2/1 0.5/2 0.8/3
9:30 Life in Pieces (r) 254 93 1.9/4 2978 0.3/1 0.5/2 0.7/2
10:00 CBSN on Assignment (p) 254 93 1.8/4 2730 0.2/1 0.4/2 0.7/2
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 2.9/6 5012 0.7/4 1.2/5 1.6/5
8:00 American Ninja Warrior 245 93 3.4/6 5875 0.8/4 1.4/6 1.9/6
10:00 Midnight, Texas 245 93 2.0/4 3286 0.4/2 0.8/3 1.0/4
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 1.4/3 2227 0.4/2 0.6/2 0.7/3
8:00 So You Think You Can Dance 258 92 1.7/3 2632 0.4/2 0.7/3 0.9/3
9:01 Superhuman 258 92 1.1/2 1809 0.3/2 0.5/2 0.6/2
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 0.6/1 963 0.1/1 0.2/1 0.3/1
8:00 Supergirl (r) 249 90 0.6/1 1019 0.1/1 0.2/1 0.3/1
9:00 Hooten and the Lady 249 90 0.6/1 907 0.1/0 0.2/1 0.2/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 1.0/2 1748 0.5/2
7:00 La Rosa de Guadalupe 1.0/2 1650 0.5/3
8:00 Jose de Egipto 1.3/2 2165 0.7/3
9:00 La Doble Vida de Estela Carrillo 1.0/2 1623 0.5/2
10:00 La Doble Vida de Estela Carrillo 0.9/2 1455 0.4/2
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 0.2/0 436 0.2/1
7:00 La Candidata 0.1/0 255 0.1/0
8:00 Totalmente Diva 0.2/0 404 0.2/1
9:00 Totalmente Diva 0.3/1 497 0.2/1
10:00 Rosario Tijeras 0.2/0 410 0.1/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average (preliminary) 0.9/2 1492 0.5/3 0.6/3
8:00 Jenni Rivera: Mariposa de Barrio (preliminary) 0.8/1 1205 0.4/2 0.4/2
9:00 Sin Senos Sí Hay Paraíso (preliminary) 0.9/2 1544 0.5/3 0.6/2
10:00 El Señor de Los Cielos V (preliminary) 1.0/2 1727 0.6/3 0.8/3

Sub-Demo Breakdowns – Monday 7/31/17

The Bachelorette: The Men Tell All” (ABC)
Women 18-34: 2.0/9
Men 18-34: 0.8/5
Women 18-49: 2.1/8
Men 18-49: 0.9/4

To Tell the Truth” (ABC)
Women 18-34: 0.7/3
Men 18-34: 0.4/2
Women 18-49: 0.9/3
Men 18-49: 0.6/2

CBSN on Assignment” (CBS)
Women 18-34: 0.3/1
Men 18-34: 0.2/1
Women 18-49: 0.5/2
Men 18-49: 0.3/2

American Ninja Warrior” (NBC)
Women 18-34: 1.0/5
Men 18-34: 0.7/4
Women 18-49: 1.5/6
Men 18-49: 1.3/6

Midnight, Texas” (NBC)
Women 18-34: 0.5/2
Men 18-34: 0.3/2
Women 18-49: 0.9/4
Men 18-49: 0.6/3

So You Think You Can Dance” (Fox)
Women 18-34: 0.5/3
Men 18-34: 0.3/2
Women 18-49: 0.9/4
Men 18-49: 0.5/2

Superhuman” (Fox)
Women 18-34: 0.3/2
Men 18-34: 0.3/2
Women 18-49: 0.6/2
Men 18-49: 0.5/2

Hooten and the Lady” (CW)
Women 18-34: 0.1/1
Men 18-34: 0.1/0
Women 18-49: 0.2/1
Men 18-49: 0.1/1

Preacher” (AMC)
0.77 household rating
1.248 million viewers
0.47 adults 18-49 rating
Women 18-34: 0.28
Men 18-34: 0.37
Women 18-49: 0.36
Men 18-49: 0.59

Daytime Divas” (VH1)
0.66 household rating
1.006 million viewers
0.47 adults 18-49 rating
Women 18-34: 0.73
Men 18-34: 0.18
Women 18-49: 0.74
Men 18-49: 0.19

American Dad” (TBS, 10:00)
0.57 household rating
0.894 million viewers
0.46 adults 18-49 rating
Women 18-34: 0.36
Men 18-34: 0.54
Women 18-49: 0.34
Men 18-49: 0.57

People of Earth” (TBS)
0.50 household rating
0.743 million viewers
0.30 adults 18-49 rating
Women 18-34: 0.25
Men 18-34: 0.33
Women 18-49: 0.29
Men 18-49: 0.37

Shadowhunters” (Freeform)
0.42 household rating
0.627 million viewers
0.24 adults 18-49 rating
Women 18-34: 0.26
Men 18-34: 0.16
Women 18-49: 0.29
Men 18-49: 0.18

Cable Rankings – Monday 7/31/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Monday, July 31:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
90 92 INTERVENTION A&E 8:00 PM 60 395 0.15
80 51 INTERVENTION A&E 9:00 PM 61 550 0.24
86 70 DOPE MAN A&E 10:01 PM 62 423 0.19
69 57 KING OF THE HILL ADSM 8:00 PM 30 663 0.23
66 47 AMERICAN DAD ADSM 8:30 PM 30 672 0.25
52 24 THE CLEVELAND SHOW ADSM 9:00 PM 30 788 0.34
35 10 AMERICAN DAD ADSM 9:30 PM 30 1041 0.47
34 9 BOB’S BURGERS ADSM 10:00 PM 30 1061 0.48
27 7 BOB’S BURGERS ADSM 10:30 PM 30 1268 0.59
85 82 NETWORK TELEVISION PREMIERE: FOCUS (2015) AMC 6:30 PM 150 427 0.16
28 10 PREACHER AMC 9:00 PM 63 1248 0.47
76 65 REAL HOUSEWIVES OF OC BRAVO 8:00 PM 60 601 0.21
14 8 REAL HOUSEWIVES OF OC BRAVO 9:00 PM 61 1614 0.57
70 66 SWEET HOME OKLAHOMA BRAVO 10:01 PM 30 655 0.20
96 82 SOUTH PARK CMDY 8:00 PM 30 313 0.16
87 66 SOUTH PARK CMDY 8:30 PM 30 419 0.20
94 82 TOSH.O CMDY 9:00 PM 30 329 0.16
92 74 TOSH.O CMDY 9:30 PM 30 351 0.18
89 66 TOSH.O CMDY 10:00 PM 30 396 0.20
88 62 TOSH.O CMDY 10:30 PM 30 414 0.22
24 28 ANDERSON COOPER 360 CNN 8:00 PM 60 1357 0.31
22 33 ANDERSON COOPER 360 CNN 9:00 PM 60 1363 0.29
20 40 LEAD WITH JAKE TAPPER CNN 10:00 PM 60 1368 0.27
68 47 STREET OUTLAWS: NOLA DISC 8:00 PM 60 667 0.25
32 14 STREET OUTLAWS: NOLA DISC 9:00 PM 61 1151 0.46
48 40 CARSPOTTING DISC 10:01 PM 63 835 0.27
71 92 PJ MASKS DISJR 8:00 PM 25 654 0.15
43 92 LIV AND MADDIE DSNY 9:30 PM 30 929 0.15
47 82 HOTEL TRANSYLVANIA DSNY 10:00 PM 30 843 0.16
58 92 TANGLED: THE SERIES DSNY 10:30 PM 30 737 0.15
59 74 MLB MONDAY NIGHT – EARLY: CLEVELAND @ BOSTON (0.51 HH, 0.15 A18-34) ESPN 7:00 PM 178 735 0.18
75 66 SPORTSCENTER PRIME (0.42 HH, 0.18 A18-34) ESPN 9:58 PM 62 618 0.20
55 57 DESSERT GAMES FOOD 8:00 PM 60 766 0.23
74 74 TEXAS CAKE HOUSE FOOD 9:00 PM 30 626 0.18
62 62 TEXAS CAKE HOUSE FOOD 9:30 PM 30 712 0.22
64 62 DINERS, DRIVE INS & DIVES FOOD 10:00 PM 30 676 0.22
60 51 DINERS, DRIVE INS & DIVES FOOD 10:30 PM 30 732 0.24
5 44 TUCKER CARLSON TONIGHT FOXNC 8:00 PM 60 2860 0.26
7 57 THE FIVE FOXNC 9:00 PM 60 2617 0.23
6 47 HANNITY FOXNC 10:00 PM 60 2713 0.25
73 51 SHADOWHUNTERS FRFM 8:00 PM 61 627 0.24
56 51 FX MOVIE PRIME: WORLD WAR Z FX 8:00 PM 150 745 0.24
78 51 FX MOVIE PRIME: WORLD WAR Z FX 10:30 PM 150 572 0.24
98 98 THE SIMPSONS FXX 8:30 PM 30 286 0.14
100 98 THE SIMPSONS FXX 9:30 PM 30 280 0.14
98 82 THE SIMPSONS FXX 10:00 PM 30 286 0.16
95 70 THE SIMPSONS FXX 10:30 PM 30 328 0.19
54 82 LAST MAN STANDING HALL 8:30 PM 30 769 0.16
26 36 TINY HOUSE HUNTERS HGTV 8:00 PM 30 1293 0.28
18 36 TINY HOUSE HUNTERS HGTV 8:30 PM 30 1386 0.28
15 22 TINY PARADISE HGTV 9:00 PM 30 1601 0.35
16 27 TINY PARADISE HGTV 9:30 PM 30 1598 0.32
13 24 HOUSE HUNTERS FAMILY HGTV 10:00 PM 30 1772 0.34
12 20 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1873 0.37
30 70 AMERICAN PICKERS HIST 8:00 PM 60 1173 0.19
22 70 AMERICAN PICKERS AC HIST 9:00 PM 63 1363 0.19
25 36 PAWN STARS HIST 10:03 PM 30 1326 0.28
21 28 PAWN STARS HIST 10:33 PM 30 1365 0.31
39 36 TARA GRINSTEAD: VANISHED ID 8:00 PM 60 992 0.28
31 30 GONE ID 9:00 PM 60 1170 0.30
29 30 CORONER: I SPEAK FOR THE DEAD ID 10:00 PM 60 1209 0.30
82 98 MOVIE- LFT CO PRO RPT: THE GOOD MISTRESS LMN 10:00 PM 120 506 0.14
9 44 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 2220 0.26
4 21 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 2916 0.36
8 33 LAST WORD W/ L. O’DONNELL MSNBC 10:00 PM 60 2611 0.29
83 33 TEEN MOM II SSN8 MTV 8:00 PM 60 494 0.29
17 6 TEEN MOM II SSN8 MTV 9:00 PM 61 1576 0.93
65 19 SIESTA KEY MTV 10:01 PM 60 674 0.38
33 57 HENRY DANGER NICK 8:00 PM 60 1126 0.23
49 57 FULL HOUSE NAN 9:00 PM 30 825 0.23
46 40 FULL HOUSE NAN 9:30 PM 30 849 0.27
41 30 FULL HOUSE NAN 10:00 PM 30 961 0.30
36 22 FULL HOUSE NAN 10:30 PM 30 1028 0.35
79 79 COPS (O) SPIKE 8:00 PM 30 562 0.17
72 82 COPS SPIKE 8:30 PM 30 642 0.16
67 79 COPS (O) SPIKE 10:00 PM 30 669 0.17
77 92 COPS SPIKE 10:30 PM 30 589 0.15
61 82 SYFY ORIGINAL MOVIE: SHARKNADO SYFY 10:00 PM 120 715 0.16
44 10 FAMILY GUY TBS 8:00 PM 30 899 0.47
51 16 FAMILY GUY TBS 8:30 PM 30 789 0.40
50 16 FAMILY GUY TBS 9:00 PM 30 810 0.40
53 16 FAMILY GUY TBS 9:30 PM 30 784 0.40
45 14 AMERICAN DAD TBS TBS 10:00 PM 30 894 0.46
57 26 PEOPLE OF EARTH TBS 10:30 PM 30 743 0.33
19 40 PRINCESS DIANA: TRAGEDY OR TREASON? TLC 8:00 PM 186 1374 0.27
91 82 TNT BIG PICTURE MOVIES: ANCHORMAN: THE LEGEND OF RON BURGUNDY TNT 7:00 PM 120 370 0.16
63 47 TNT BIG PICTURE MOVIES: TAMMY (2014) TNT 9:00 PM 120 692 0.25
97 92 ADAM RUINS EVERYTHING TRU 8:00 PM 30 303 0.15
93 79 IJ: INSIDE JOKES TRU 9:30 PM 30 343 0.17
84 51 IJ: INSIDE JOKES TRU 10:00 PM 30 474 0.24
81 44 IJ: INSIDE JOKES TRU 10:30 PM 30 519 0.26
42 82 EVERYBODY LOVES RAYMOND TVL 9:24 PM 36 938 0.16
37 74 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 1014 0.18
40 74 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 963 0.18
2 3 WWE RAW (1.84 HH, 0.76 A18-34) USA 8:00 PM 60 3194 1.03
1 2 WWE RAW (1.91 HH, 0.79 A18-34) USA 9:00 PM 60 3275 1.06
3 4 WWE RAW (1.79 HH, 0.77 A18-34) USA 10:00 PM 70 3021 0.99
10 1 LOVE & HIP HOP HOLLYWOOD 4 VH1 8:00 PM 60 2080 1.08
11 5 BASKETBALL WIVES 6 VH1 9:00 PM 60 1928 0.95
38 10 DAYTIME DIVAS VH1 10:00 PM 60 1006 0.47

Source: Live+Same Day data, Nielsen Media Research

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Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

1024 posts
  • mushu_jj

    Is To Tell the Truth really a show ABC wants on it’s fall schedule? It doesn’t exactly light the world on fire. I find the show funny but it probably should be a Friday option at best. I saw ABC is bringing Toy Box back and airing that at 7pm on Sundays in September and October. Wouldn’t a better idea be to leave AFV on year round at 7 (it is their highest rated Sunday series) then air Toy Box at 8 into Shark Tank at 9? Save the game shows as filler for down the road.

  • Akshay Mardhekar

    Ratings for Adult Swim programs: Family Guy at 11 and 11:30 PM, Robot Chicken at 12:00 and 12:15 AM, Mike Tyson Mysteries at 12:30, Aqua Teen at 12:45, Squidbillies at 1:00, and Moral Orel at 1:15?

    • Family Guy (Adult Swim, 7/31 11:00-11:30-p.m.)
      – 1.519 million viewers
      – 0.71 adults 18-49 rating

      Family Guy (Adult Swim, 7/31 11:30 p.m.-12:00 a.m.)
      – 1.567 million viewers
      – 0.73 adults 18-49 rating

    • Robot Chicken (Adult Swim, late 7/31-early 8/01 12:00-12:15 a.m.)
      – 1.230 million viewers
      – 0.59 adults 18-49 rating

      Robot Chicken (Adult Swim, late 7/31-early 8/01 12:15-12:30 a.m.)
      – 1.046 million viewers
      – 0.51 adults 18-49 rating

      Mike Tyson Mysteries (Adult Swim, late 7/31-early 8/01 12:30-12:45 a.m.)
      – 940,000 viewers
      – 0.45 adults 18-49 rating

    • Squidbillies (Adult Swim, late 7/31-early 8/01 1:00-1:15 a.m.)
      – 791,000 viewers
      – 0.37 adults 18-49 rating

      Moral Orel (Adult Swim, late 7/31-early 8/01 1:15-1:30 a.m.)
      – 736,000 viewers
      – 0.36 adults 18-49 rating

  • Akshay Mardhekar

    Also Neon Joe which aired on Adult Swim late Monday/early Tuesday at 4 AM?

    • Neon Joe (Adult Swim, late 7/31-early 8/01 4:00-4:30 a.m.)
      – 595,000 viewers
      – 0.30 adults 18-49 rating