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‘Riverdale’ Left at the Starting Gate on The CW

THURSDAY FAST AFFILIATE RATING RESULTS

What follows are the fast affiliate results for Thursday, January 26 broken out by network and by each half-hour.

-Total Viewers:

ABC: 7.53 million, CBS: 6.64, Fox: 3.08, NBC: 3.02, CW: 1.54

-Adults 18-49:
ABC: 2.1 rating/7 share, Fox: 1.0/ 4, CBS: 1.0/ 3, NBC: 0.6/ 2, CW: 0.5/ 2

———-

8:00 p.m.

ABC – Grey’s Anatomy (return)
Viewers: 9.65 million (#1), A18-49: 2.6/10 (#1)

CBS – The Big Bang Theory (R)
Viewers: 9.31 million (#2), A18-49: 1.6/ 6 (#2)

NBC – Superstore (R)
Viewers: 2.80 million (#4), A18-49: 0.7/ 3 (#4)

Fox – Hell’s Kitchen
Viewers: 4.00 million (#3), A18-49: 1.2/ 5 (#3)

CW – Supernatural (new time period)
Viewers: 1.76 million (#5), A18-49: 0.6/ 2 (#5)

———-

8:30 p.m.

ABC – Grey’s Anatomy (return)
Viewers: 9.40 million (#1), A18-49: 2.5/ 9 (#1)

CBS – Mom (R)
Viewers: 7.14 million (#2), A18-49: 1.2/ 4 (#2t)

NBC – Superstore (R)
Viewers: 2.37 million (#4), A18-49: 0.7/ 2 (#4)

Fox – Hell’s Kitchen
Viewers: 3.95 million (#3), A18-49: 1.2/ 4 (#2t)

CW – Supernatural (new time period)
Viewers: 1.66 million (#5), A18-49: 0.6/ 2 (#5)

—–

9:00 p.m.

ABC – Scandal (season premiere)
Viewers: 8.11 million (#1), A18-49: 2.2/ 8 (#1)

CBS – Mary Tyler Moore – Love is All Around
Viewers: 6.70 million (#2), A18-49: 0.8/ 3 (#2t)

NBC – Chicago Med (R)
Viewers: 3.95 million (#3), A18-49: 0.8/ 3 (#2t)

Fox – My Kitchen Rules
Viewers: 2.26 million (#4), A18-49: 0.8/ 3 (#2t)

CW – Riverdale (series premiere)
Viewers: 1.47 million (#5), A18-49: 0.5/ 2 (#5)

———-

9:30 p.m.

ABC – Scandal (season premiere)
Viewers: 7.23 million (#1), A18-49: 1.9/ 7 (#1)

CBS – Mary Tyler Moore – Love is All Around
Viewers: 6.30 million (#2), A18-49: 0.7/ 3 (#2t)

NBC – Chicago Med (R)
Viewers: 4.00 million (#3), A18-49: 0.7/ 2 (#2t)

Fox – My Kitchen Rules
Viewers: 2.11 million (#4), A18-49: 0.7/ 2 (#2t)

CW – Riverdale (series premiere)
Viewers: 1.28 million (#5), A18-49: 0.5/ 2 (#5)

———-

10:00 p.m.

ABC – How to Get Away with Murder (return)
Viewers: 5.69 million (#1), A18-49: 1.6/ 6 (#1)

CBS – Pure Genius (series finale)
Viewers: 5.40 million (#2), A18-49: 0.8/ 3 (#2)

NBC – The Blacklist (R)
Viewers: 2.66 million (#3), A18-49: 0.5/ 2 (#3)

———

10:30 p.m.

ABC – How to Get Away with Murder (return)
Viewers: 5.11 million (#1), A18-49: 1.4/ 6 (#1)

CBS – Pure Genius (series finale)
Viewers: 4.98 million (#2), A18-49: 0.7/ 3 (#2)

NBC – The Blacklist (R)
Viewers: 2.32 million (#3), A18-49: 0.5/ 2 (#3)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. FROM NBC
    Thursday Primetime Ratings:

    A rebroadcast of “Chicago Med” (0.7/3 in 18-49, 4.0 million viewers overall from 9-10 p.m. ET):
    · Is close to rounding up to a 0.8 (currently reporting a 0.743 in these prelim fast-affiliate ratings).
    · Versus all original competition on the other Big 4 networks, ties for #2 in the timeslot in men 18-49 and adults 18-34.

    An 8:30 encore telecast of “Superstore” (0.7/2 in 18-49, 2.4 million viewers overall from 8:30-9 p.m. ET):
    · Retains 100% of its lead-in in 18-49 (0.7 vs. 0.7) and grows in adults 18-34 (0.3 to 0.4).

    An 8 p.m. rebroadcast of “Superstore” averages a 0.7/3 in 18-49 and 2.8 million viewers overall from 8-8:30 p.m. ET.

    An encore of “The Blacklist” (0.5/2 in 18-49, 2.5 million viewers overall from 10-11 p.m. ET):
    · Despite the 10 p.m. hour, maintains its full rating from half-hour to half-hour in adults 18-49 (0.5 vs. 0.5) an adults 25-54 (0.7 vs. 0.7).

    In Late-Night Metered Markets Thursday Night:

    · In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 2.2/6; “Late Show with Stephen Colbert,” 1.7/4 with an encore; and ABC’s “Jimmy Kimmel Live,” 2.0/5.

    · In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 0.7/4; “Late Show,” 0.3/2 with an encore; and “Jimmy Kimmel Live,” 0.6/4.

    · From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.4/5 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

    · From 12:35-1:35 a.m. ET, ratings were: “Late Night with Seth Meyers,” 1.2/4 in metered-market households; CBS’s “Late Late Show,” 0.8/3 with an encore. In the 25 markets with Local People Meters, averages were: “Late Night,” 0.4/3 in 18-49; “Late Late Show,” 0.2/2 with an encore.

    · At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

    NOTE: Primetime results are based on “fast affiliate time period” data from Nielsen Media Research. All ratings are “live plus same day” unless otherwise indicated.

  2. Pretty surprised that’s all Riverdale could attract. I expected more interest with the premiere then settling around this point after a few episodes.

    • Yeah those are pretty bad. And to think, this was probably the CW’s most promoted new show. There was even premature talk of spin-offs if you can believe that. My guess is the CW will stick to superhero shows from here on out.

      • Was it any good? I DVR’ed it so have not seen it yet.
        Looks like the poll numbers on this site are pretty spread out with regards to a grade.

        • It was alright. Probably a little overwrought. Its biggest problem is the relationship between Archie and his teacher. It’s super creepy and disturbing.

        • I liked it thought it was pretty good show so I’ll keep watching even if this will be the only season for Riverdale.

    • I read one review on Yahoo’s front page which I thought was positive on Riverdale writer thought that it was a good show and had promise for the show. I take reviews of TV shows with a grain of salt as long as I like that is the only thing that matters.

      • Some liked it but I don’t know if the CW feels this is long term. Of course in the same breath I say that they somehow come up with SOME reason to keep renewing Crazy Ex Girlfriend which was I believe their lowest rated show that wasn’t new.

        Reviews I also take with a grain of salt. Some folks tell me how it had high marks on IMDB. Well most TV shows have that Lol It doesn’t necessarily translate in to a rating or a success.