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The Minnesota Vikings’ 20-13 victory over the Green Bay Packers for the NFC North title on “Sunday Night Football” easily gave NBC a Sunday night victory. It delivered a +17 percent viewership increase from the 20.7 million viewers for 2014’s Week 17 SNF “AFC North Championship Game” (Pittsburgh’s 27-17 win over Cincinnati), which was also a non-elimination game, as both clubs had already qualified for the playoffs. Vikings-Packers posted a 13.8/23 U.S. household rating, up +16 percent from the year-ago Week 17 game Steelers-Bengals (11.9/20).
The game generated a 52.4/74 local rating in Minneapolis which is the Vikings’ best-ever rating in that market for a regular-season “Sunday Night Football” game (including 11 Vikings “SNF” games since ‘06).
Top local ratings for the Vikings-Packers game on NBC were: Minneapolis, 52.4/74; Milwaukee, 51.2/66; Seattle, 21.8/33; Denver, 20.0/33; New Orleans, 20.0/27; Albuquerque, 19.4/28; Las Vegas, 18.6/28; Norfolk, 18.3/27; Phoenix & Richmond, 17.5/26 (tie)
“SNF” averaged 22.5 million viewers in 2015 — the best for an NFL’s premier primetime package since ABC’s “Monday Night Football” in 1996 (22.7 million). It also averaged a 13.0 household rating/22 share for the year, tying the series’ best marks from 2010.
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| Sunday, January 3, 2016 |
 |
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
18-49 |
Adults
25-54 |
| 7-11 |
Network Average |
1.9/3 |
3246 |
0.5/2 |
0.7/2 |
0.9/2 |
| 7:00 |
America’s Funniest Home Videos |
3.4/5 |
5941 |
0.7/3 |
1.1/3 |
1.5/4 |
| 8:00 |
Galavant (p) |
1.8/3 |
3197 |
0.6/2 |
0.9/2 |
1.0/2 |
| 9:01 |
Quantico (r) |
1.2/2 |
1912 |
0.3/1 |
0.4/1 |
0.5/1 |
 |
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
18-49 |
Adults
25-54 |
| 7-11 |
Network Average |
7.3/12 |
12367 |
1.9/7 |
2.8/8 |
3.8/9 |
| 4:25 |
NFL Football: San Diego @ Denver or St. Louis @ San Francisco |
10.3/18 |
17550 |
|
4.9/17 |
6.2/18 |
| 7:51 |
NFL Post-Gun (s) |
11.1/18 |
19390 |
3.8/14 |
5.2/16 |
6.7/17 |
| 7:55 |
60 Minutes (r) |
9.2/14 |
15357 |
1.7/6 |
2.8/8 |
4.0/9 |
| 8:55 |
Undercover Boss (s) |
5.0/8 |
7987 |
0.8/3 |
1.6/4 |
2.2/5 |
| 9:55 |
Limitless (r) |
2.2/4 |
3434 |
0.4/1 |
0.8/2 |
1.0/3 |
| 10:55 |
Limitless (r) (thru 11:55) |
1.9/4 |
2812 |
0.3/1 |
0.6/2 |
0.8/3 |
 |
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
18-49 |
Adults
25-54 |
| 7-11 |
Network Average |
11.4/18 |
20092 |
5.2/19 |
6.5/19 |
7.9/19 |
| 7:30 |
Football Night in America |
2.4/4 |
3898 |
0.9/3 |
1.2/4 |
1.4/4 |
| 7:57 |
Football Night in America |
7.3/12 |
12809 |
3.3/12 |
4.2/13 |
5.1/13 |
| 8:22 |
Sunday Night Pre-Kick |
10.0/16 |
17750 |
4.5/17 |
5.6/17 |
6.9/17 |
| 8:31 |
Sunday Night Football: Minnesota @ Green Bay (thru 11:35) |
13.8/23 |
24286 |
6.3/23 |
7.9/23 |
9.6/24 |
 |
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
18-49 |
Adults
25-54 |
| 7-10 |
Network Average |
3.8/6 |
6540 |
2.0/7 |
2.4/7 |
2.8/7 |
| 4:25 |
NFL Football: Seattle @ Arizona or Oakland @ Kansas City or Tampa Bay @ Carolina |
12.0/21 |
20880 |
|
6.5/22 |
7.7/22 |
| 7:31 |
NFL Post-Gun (s) |
5.1/8 |
8845 |
3.5/9 |
3.0/9 |
6.1/17 |
| 7:35 |
The OT |
4.5/7 |
7748 |
3.1/8 |
2.6/8 |
5.1/14 |
| 8:00 |
The Simpsons |
2.6/4 |
4405 |
1.6/6 |
2.0/6 |
2.1/5 |
| 8:30 |
Cooper Barrett’s Guide to Surviving Life (p) |
1.6/2 |
2621 |
1.0/3 |
1.2/3 |
1.3/3 |
| 9:00 |
Family Guy |
2.0/3 |
3264 |
1.5/5 |
1.7/5 |
1.8/4 |
| 9:30 |
Bordertown (p) |
1.4/2 |
2340 |
0.9/3 |
1.1/3 |
1.2/3 |
 |
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
18-49 |
Adults
25-54 |
| 7-11 |
Network Average |
1.0/2 |
1746 |
|
0.6/2 |
|
| 7:00 |
Aqui y Ahora |
1.0/2 |
1835 |
|
0.6/2 |
|
| 8:00 |
Parodiando 3 (s) |
1.0/2 |
1844 |
|
0.6/2 |
|
| 10:00 |
Sal y Pimienta |
0.9/2 |
1461 |
|
0.5/1 |
|
Sub-Demo Breakdowns – Sunday 1/03/16
“America’s Funniest Home Videos” (ABC)
Women 18-34: 0.7/3
Men 18-34: 0.6/2
Women 18-49: 1.3/4
Men 18-49: 1.0/3
“Galavant” (ABC)
Women 18-34: 0.7/2
Men 18-34: 0.5/2
Women 18-49: 1.0/3
Men 18-49: 0.7/2
“60 Minutes” (CBS)
Women 18-34: 1.4/5
Men 18-34: 1.9/7
Women 18-49: 2.4/7
Men 18-49: 3.1/9
“Undercover Boss” (CBS)
Women 18-34: 0.8/3
Men 18-34: 0.9/3
Women 18-49: 1.6/4
Men 18-49: 1.5/4
“Sunday Night Football: Minnesota @ Green Bay” (NBC)
Women 18-34: 4.9/17
Men 18-34: 7.8/29
Women 18-49: 5.8/17
Men 18-49: 10.0/30
“The Simpsons” (Fox)
Women 18-34: 1.4/5
Men 18-34: 1.9/7
Women 18-49: 1.6/5
Men 18-49: 2.3/7
“Cooper Barrett’s Guide to Surviving Life” (Fox)
Women 18-34: 0.9/3
Men 18-34: 1.1/4
Women 18-49: 1.0/3
Men 18-49: 1.4/4
“Family Guy” (Fox)
Women 18-34: 1.3/4
Men 18-34: 1.8/6
Women 18-49: 1.3/4
Men 18-49: 2.0/6
“Bordertown” (Fox)
Women 18-34: 0.8/3
Men 18-34: 1.1/4
Women 18-49: 0.9/3
Men 18-49: 1.3/4
Cable Rankings – Sunday 1/03/16
What follows are the top 20 most-watched shows in prime time on cable for Sunday, January 3:
- “Alaska: The Last Frontier” (Discovery, 9 p.m.): 3.058 million
- “Real Housewives of Atlanta” (Bravo, 8 p.m.): 3.041
- “The Big Bang Theory” (TBS, 8:30 p.m.): 2.579
- “Keeping Up with the Kardashians” (E!, 9 p.m.): 2.542
- “The Big Bang Theory” (TBS, 9 p.m.): 2.426
- “The Big Bang Theory” (TBS, 9:30 p.m.): 2.401
- “The Big Bang Theory” (TBS, 10 p.m.): 2.390
- “The Big Bang Theory” (TBS, 8 p.m.): 2.280
- “The Big Bang Theory” (TBS, 10:30 p.m.): 2.257
- “Long Island Medium” (TLC, 9 p.m.): 2.023
- “NCIS” (USA, 8 p.m.): 2.018
- “NCIS” (USA, 7 p.m.): 1.989
- “NCIS” (USA, 9 p.m.): 1.961
- “Family Guy” (Adult Swim, 10:30 p.m.): 1.942
- “NCIS” (USA, 10 p.m.): 1.883
- “Alaska: The Last Frontier” (Discovery, 8 p.m.): 1.840
- “Property Brothers” (HGTV, 7 p.m.): 1.770
- Movie: “Harvest Moon” (Hallmark, 9 p.m.): 1.752
- “American Dad” (Adult Swim, 10 p.m.): 1.747
- Movie: “Bridal Wave” (Hallmark, 7 p.m.): 1.716
- “Married by Mom and Dad” (TLC, 10 p.m.): 1.212
- “The Royals” (E!, 10 p.m.): 0.824
Source: Live+Same Day data, Nielsen Media Research
