syndication

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    The Syndication Scorecard

    With upfront season upon us, the focus this week is on first-run syndication and the categories of talk, court, game and magazine. Unlike the broadcast networks and cable, which battle for eyeballs against the rise of mobile devices and streaming services (like Netflix, Amazon and Hulu), the inherent advantage in syndication is the stability. Advertisers […]

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    Syndication 2017: The Rich Stay Rich, but Opportunities Still Exist for Newbies

    Unlike the glut of original scripted programs in primetime – an estimated 500 titles, a new record, are expected in 2017 on the combination of broadcast, cable and the digital outlets – new shows vying for national clearances in syndication at the upcoming National Association of Television Program Executives conference (aka NATPE) are actually few […]

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