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‘The Terminator’ in the Boardroom Loses Out to Romance Reality TV Style on ABC

Monday Metered Marker (Overnight" Results

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Monday, January 2, 2017

Note: The following averages does not include the Salt Lake City market.

Household Rating/Share
CBS: 4.1/ 7, ABC: 3.7/ 6, NBC: 3.4/ 5, Fox: 2.1/ 3, CW: 0.6/ 1

Percent Change From the Year-Ago Evening:
NBC: +17, CW: – 9, ABC: -20, CBS: -36, CW: -40

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Ratings Breakdown:
Note: ESPN ran the “Rose Bowl” last night.

CBS topped this first Monday in 2017 based on the household overnights, besting No. 2 ABC by four-tenths of a rating point (or 11 percent). But the bigger story was the season-premiere installments of ABC’s “The Bachelor” opposite NBC’s “Celebrity Apprentice,” with Arnold Schwarzenegger. “The Terminator” was not tough enough to beat romance reality TV style on “The Bachelor,” with ABC’s veteran first quarter time period filler at a 4.4 rating/7 share in the household overnights from 8-10 p.m. “Celebrity Apprentice” scored a 3.6/ 6.

Comparably, however, “The Bachelor” slipped by 19 percent from the season-opener on the year-ago evening (5.4/ 8 on Monday, Jan. 4, 2016). And “Celebrity Apprentice,” which took a break last season, was also on the downside, slipping by 28 percent from the 5.0/ 8 it scored in the overnights in its Monday 8-10 p.m. time period debut on Jan. 15, 2015. Let’s wait and see what the demos look like and how these two franchises fare next week minus the “Rose Bowl” in the competition.

Airing out of “Celebrity Apprentice” was the time period debut of NBC game show “The Wall” at a 3.1/ 5 at 10 p.m., which bested a primetime edition of “Jimmy Kimmel Live” on ABC (#3: 2.3/ 5) by 35 percent. “Scorpion” on CBS won the 10 p.m. hour with a 4.5/ 8.

Earlier in the evening on CBS was the sitcom rotation of “Kevin Can Wait” (#1: 4.6/ 7), “Man With a Plan” (#2: 4.1/ 6), “2 Broke Girls” (#2: 3.6/ 6) and “The Odd Couple” (#3: 3.4/ 5) from 8-10 p.m.

Elsewhere, Fox got minimal traction out of a two-hour airing of “MasterChef Celebrity Showdown,” which scored a 2.3/ 4 in the household overnights from 8-10 p.m. And The CW ducked the competition with an encore telecast of night two of the “iHeartRadio Music Festival,” which averaged a 0.6/ 1,
Here is the half-hour breakdown for Monday, January 2, 2017:

8:00 p.m.
ABC – “The Bachelor” (season premiere): 4.5/ 7 (#2)
CBS – “Kevin Can Wait”: 4.6/ 7 (#1)
NBC – “Celebrity Apprentice” (season premiere): 3.6/ 6 (#3)
Fox – “MasterChef Celebrity Showdown”: 2.0/ 3 (#4)
CW – “iHeartRadio Music Festival” – Night 2 (R): 0.7/ 1 (#5)

8:30 p.m.
ABC – “The Bachelor” (season premiere): 4.4/ 7 (#1)
CBS – “Man With a Plan”: 4.1/ 6 (#2)
NBC – “Celebrity Apprentice” (season premiere): 3.6/ 5 (#3)
Fox – “MasterChef Celebrity Showdown”: 2.0/ 3 (#4)
CW – “iHeartRadio Music Festival” – Night 2 (R): 0.6/ 1 (#5)

9:00 p.m.
ABC – “The Bachelor” (season premiere): 4.3/ 7 (#1)
CBS – “2 Broke Girls”: 3.6/ 6 (#2)
NBC – “Celebrity Apprentice” (season premiere): 3.5/ 5 (#2)
Fox – “MasterChef Celebrity Showdown”: 2.1/ 3 (#4)
CW – “iHeartRadio Music Festival” – Night 2 (R): 0.5/ 1 (#5)

9:30 p.m.
ABC – “The Bachelor” (season premiere): 4.4/ 7 (#1)
CBS – “The Odd Couple”: 3.4/ 5 (#3)
NBC – “Celebrity Apprentice” (season premiere): 3.6/ 6 (#2)
Fox – “MasterChef Celebrity Showdown”: 2.1/ 3 (#4)
CW – “iHeartRadio Music Festival” – Night 2 (R): 0.4/ 1 (#5)

10:00 p.m.
ABC – “Jimmy Kimmel Live”: 2.5/ 4 (#3)
CBS – “Scorpion”: 4.5/ 8 (#1)
NBC – “The Wall” (time period premiere): 3.1/ 5 (#2)

10:30 p.m.
ABC – “Jimmy Kimmel Live”: 2.1/ 4 (#3)
CBS – “Scorpion”: 4.5/ 8 (#1)
NBC – “The Wall” (time period premiere): 3.1/ 6 (#2)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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    • I loved last night’s episode! I think Arnold did well! As well I think ratings will rise in the coming weeks as last night faced against tough football competition. Football competition goes away next week and the following weeks. As well the show does better in the demo’s than the house metered markets. Plus people may watch on DVR and online. And the above ratings did not include the salt lake city ratings

      • I enjoyed the Celeb Apprentice with Arnold like what he says when he fires the celebs. Celeb Apprentice will do just fine in the ratings.

  1. Pretty good that both Bachelor and Apprentice held their ratings for the two hours. I don’t watch either but good for them, I guess.

    • That they do as well or better than most scripted shows says it all about the quality of the current scripted shows.