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Thursday Broadcast Slate Affected Opposite NFL Draft

What follows are the fast affiliate results for Thursday, April 28l broken out by network and by each half-hour:

-Total Viewers:
CBS: 7.67 million, ABC: 6.24, NBC: 4.15, Fox: 3.25, CW: 1.56

-Adults 18-49:
CBS: 1.7 rating/6 share, ABC: 1.5/ 5, NBC: 0.9/ 3, Fox: 0.8/ 3, CW: 0.6/ 2

-Adults 18-34:
ABC: 1.1 rating/5 share, CBS: 0.9/ 4, Fox: 0.6/ 3, NBC: 0.5/ 2, CW: 0.4/ 2

———-

8:00 p.m.

ABC – Grey’s Anatomy
Viewers: 7.68 million (#2), A18-49: 1.9/ 7 (#2), A18-34: 1.6/ 7 (#2)

CBS – The Big Bang Theory
Viewers: 13.86 million (#1), A18-49: 3.3/ 12 (#1), A18-34: 1.7/ 8 (#1)

NBC – Strong
Viewers: 2.79 million (#4), A18-49: 0.7/ 2 (#5), A18-34: 0.4/ 2 (#5)

Fox – Bones
Viewers: 4.14 million (#3), A18-49: 0.8/ 3 (#3), A18-34: 0.6/ 3 (#3)

CW – D.C.’s Legends of Tomorrow
Viewers: 1.90 million (#5), A18-49: 0.7/ 3 (#4), A18-34: 0.5/ 2 (#4)

———-

8:30 p.m.

ABC – Grey’s Anatomy
Viewers: 7.92 million (#2), A18-49: 2.0/ 7 (#1), A18-34: 1.6/ 7 (#1)

CBS – The Odd Couple
Viewers: 8.40 million (#1), A18-49: 1.8/ 6 (#2), A18-34: 0.9/ 4 (#2)

NBC – Strong
Viewers: 2.59 million (#4), A18-49: 0.7/ 2 (#4t), A18-34: 0.4/ 2 (#5)

Fox – Bones
Viewers: 4.48 million (#3), A18-49: 0.9/ 3 (#3), A18-34: 0.7/ 3 (#3)

CW – D.C.’s Legends of Tomorrow
Viewers: 1.80 million (#5), A18-49: 0.7/ 2 (#4t), A18-34: 0.5/ 2 (#4)

———-

9:00 p.m.

ABC – Scandal
Viewers: 6.37 million (#3), A18-49: 1.6/ 5 (#2), A18-34: 1.2/ 5 (#1)

CBS – Mom
Viewers: 8.41 million (#1), A18-49: 1.8/ 6 (#1), A18-34: 0.9/ 4 (#2)

NBC – The Blacklist
Viewers: 6.41 million (#2), A18-49: 1.2/ 4 (#3), A18-34: 0.8/ 3 (#3)

Fox – American Grit
Viewers: 2.23 million (#4), A18-49: 0.7/ 2 (#4), A18-34: 0.6/ 2 (#4)

CW – The 100
Viewers: 1.13 million (#5), A18-49: 0.5/ 2 (#5), A18-34: 0.4/ 2 (#5)

———-

9:30 p.m.

ABC – Scandal
Viewers: 6.26 million (#3), A18-49: 1.6/ 5 (#1t), A18-34: 1.1/ 5 (#1)

CBS – 2 Broke Girls
Viewers: 6.62 million (#2), A18-49: 1.6/ 5 (#1t), A18-34: 0.9/ 4 (#2)

NBC – The Blacklist
Viewers: 6.72 million (#1), A18-49: 1.3/ 4 (#3), A18-34: 0.8/ 3 (#3)

Fox – American Grit
Viewers: 2.14 million (#4), A18-49: 0.7/ 2 (#4), A18-34: 0.6/ 2 (#4)

CW – The 100
Viewers: 1.23 million (#5), A18-49: 0.4/ 1 (#5), A18-34: 0.3/ 1 (#5)

———-

10:00 p.m.

ABC – The Catch
Viewers: 4.71 million (#1), A18-49: 1.0/ 3 (#1), A18-34: 0.6/ 3 (#1)

CBS – Rush Hour
Viewers: 4.56 million (#2), A18-49: 0.9/ 3 (#2), A18-34: 0.6/ 2 (#2)

NBC – Game of Silence
Viewers: 3.39 million (#3), A18-49: 0.7/ 2 (#3), A18-34: 0.4/ 2 (#3)

———

10:30 p.m.

ABC – The Catch
Viewers: 4.50 million (#1), A18-49: 1.0/ 3 (#1), A18-34: 0.6/ 2 (#1)

CBS – Rush Hour
Viewers: 4.16 million (#2), A18-49: 0.9/ 3 (#2), A18-34: 0.5/ 2 (#2)

NBC – Game of Silence
Viewers: 2.99 million (#3), A18-49: 0.6/ 2 (#3), A18-34: 0.4/ 2 (#3)

Source: Nielsen Media Research

Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

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11 Comments

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  1. Thanks for posting as always Douglas!

    I know for me personally I was all about the NFL Draft last night and I’m sure most people were only watching or the playoffs so I’m sure broadcast was affected by this. I’ve always wondered what kind of numbers would put up on broadcast if they moved it there at least one year as a tryout. I would have to imagine the numbers would be similar to what Thursday Night Football scores. With NBC struggling on the night they should use their partnership with that new TNF package and simulcast NFL Network’s coverage of the draft next year.

    With that being said CBS had a really nice night for their comedy lineup as The Odd Couple is looking like a keeper for them and Mom held up well.

    • On Odd Couple, the 40% drop isn’t as disastrous as the 60% we’ve seen before, but it’s still plain bad.

      With Big Bang ebbing badly, CBS is in dire need of new hits but doesn’t seem to have a clue where to look (thank you Nina Tassler for copying NBC and ABC’s procurement policies of only hiring buddies!)

  2. I think all of us, CBS included, thought The Odd Couple was in burn off mode with it getting a Mon/Thurs double pump, but it’s holding up better than I think we all saw coming

    • I agree and plus it seems like The Odd Couple is doing better this year than last year now comes the question on if it can hold up on its own. That’s question facing both The Odd Couple and Life in Pieces down the line but my bet is that Life in Pieces fails on its own.

  3. NBC is in dire need to put something that isn’t DOA around the Blacklist. Move a Chicago show over here and/or SVU or something

    • They really do need a Dick Wolf show on Thursdays around The Blacklist, they might need to do it anyways since Chicago Justice is coming in so something will have to move to Thursdays and they gotta get that 8pm slot fixed.

      I still wonder where Laura airs if its renewed and if they would risk Blindspot on Fridays or even Blacklist on Fridays?

      • SVU would be the low risk move. Either shift Blacklist to 10PM or put SVU at 10PM. Two more compatible shows with people who will actually watch them.

        I don’t know what they will do about 8. They keep putting all these strange shows with no attraction thinking it will stick. It didn’t work for ABC Thurs at 8 all those years either.

        Mysteries of Laura could go to Friday. NBC already said some shows will be pushed to mid season since they have so many shows along with not even picking up new shows yet.

        • Yeah I agree it would definitely be a low risk move to put it on Thursdays and they could find a way to platoon time with one of these shows and The Blacklist.

          8pm is very weird on Thursdays they need to find something suitable for there. At first I thought LBS would go there but I don’t think it’s starting until January now but NBC may still surprise us and launch it in the fall since the Olympics is at play here with the promotion.

          Wednesdays will have to be carried by Chicago PD if they do move SVU. I would suspect that Chicago Justice and Miranda Rights would move there. A lot of options here but they need to make sure that 8pm slot is taken care of well. Comedies at 8pm would be a huge risk there.

          Since Undateable is cancelled now, Fridays are wide opened but NBC really shot themselves in the foot by renewing Grimm which doesn’t fit with anything on their roster. I would’ve used Laura to boost a drama at 9pm or tried comedies again there this time with a lead-in that can get 5-8 million viewers.

          • Frankly, all this is just moving deck chairs around on the Titanic… It may maximize NBC’s puny ratings, but it won’t do anything about the big hold hemorrhaging viewers.

    • I’d argue that Blacklist isn’t showing much signs of life.

      6 million viewers is just dire.

      The fact the rest of NBC is way worse is a testament to Bob Greenblatt’s complete lack of understanding of what actual audiences want to see.

  4. I wonder when we’ll start hearing the idea that “Thursdays at 10 are just impossible to program”… 🙁

    For those who don’t remember, ER used to have 300% of the COMBINED viewers of the three networks not that long ago…

    You really need a certain talent to chase audiences away like the “Big” 3 did. 🙁