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Thursday Final Nationals: Solid Outing for ‘The Wiz Live!’ on NBC

The simulcast editions of “Thursday Night Football(Women 18-34: 2.9/12; Men 18-34: 5.2/23; Women 18-49: 3.6/12; Men 18-49: 6.9/24) on CBS and NFL Network in 2015 concluded on a winning and, as seen in the video below (sorry, Lions fans!), spectacular note.

NBC delivered solid numbers for its musical “The Wiz Live!(Women 18-34: 3.5/14; Men 18-34: 1.5/7; Women 18-49: 4.7/15; Men 18-49: 2.0/7), the third live musical the network has aired since 2013.

Among adults 18-49, “The Wiz Live!” delivered the highest-rated non-sports Thursday for any network in more than a year, since Sept. 25, 2014 (ABC, 3.6 for the season premieres of “Grey’s Anatomy” and “Scandal” and the series premiere of “How To Get Away With Murder”). It also captured NBC’s second-highest-rated non-sports Thursday in more than five years, since March 4, 2010 (3.5), trailing over that span only 2013’s “The Sound of Music Live!” (4.6).

In total viewers, it’s the most-watched non-sports Thursday for any network since Feb. 19 (CBS, 12.442 million with the series finale of “Two and a Half Men” and the series premiere of “The Odd Couple.”)

It’s NBC’s second-best non-sports Thursday in six years since April 2, 2009 (14.496 million the night of the “ER” series finale), trailing over that span only 2013’s “The Sound of Music Live!” (18.624 million).

Year-ago results were a 2.4 in 18-49 and 9.211 million viewers for “Peter Pan Live!” and two years ago, “The Sound of Music Live!” averaged a 4.6 in 18-49 and 18.624 million viewers

“The Wiz Live!” nearly tripled NBC’s Thursday non-sports season average in 18-49 (3.3 vs. 1.2, L+SD excluding sports) and versus high-rated NFL competition on CBS, was #1 for the night in all key adult-female demos and kids 2-11.

Here were NBC’s half hour breakdowns for the night:

8:00-8:30
Household rating/Share: 7.2/12
Viewers: 12.109 million
adults 18-34: 2.3 rating/10 share
adults 18-49: 3.3 rating/11 share
adults 25-54: 4.0 rating/12 share

8:30-9:00
Household rating/Share: 6.8/11
Viewers: 12.009 million
adults 18-34: 2.5 rating/11 share
adults 18-49: 3.5 rating/12 share
adults 25-54: 4.2 rating/11 share

9:00-9:30
Household rating/Share: 6.4/10
Viewers: 11.654 million
adults 18-34: 2.6 rating/10 share
adults 18-49: 3.5 rating/11 share
adults 25-54: 4.1 rating/11 share

9:30-10:00
Household rating/Share: 6.4/10
Viewers: 11.380 million
adults 18-34: 2.6 rating/10 share
adults 18-49: 3.4 rating/11 share
adults 25-54: 4.1 rating/11 share

10:00-10:30
Household rating/Share: 6.1/10
Viewers: 10.859 million
adults 18-34: 2.5 rating/10 share
adults 18-49: 3.3 rating/11 share
adults 25-54: 3.9 rating/11 share

10:30-10:45
Household rating/Share: 5.9/11
Viewers: 10.456 million
adults 18-34: 2.3 rating/10 share
adults 18-49: 3.2 rating/11 share
adults 25-54: 3.8 rating/11 share

“The Wiz Live!” on Twitter:

· Based on Tweets, The Wiz Live! is the #1 most social live special program since Nielsen Social began tracking Twitter TV activity in October 2011 (Source: Nielsen, excluding award shows and political events).

· 279,400 people sent 1.6 million tweets about The Wiz Live! on 12/3/15 and 6.4 million people saw those Tweets a total of 128.9 million times.

· On a 24/7 basis, 297,500 people sent 1.7 million Tweets about The Wiz Live! on 12/3/15 and 7.0 million people saw those Tweets a total of 135.5 million times.

· The Wiz Live! more than tripled Tweets than the earlier two live specials on NBC (see chart below).

· The most Tweeted minute occurred at 8:49 pm ET with 15,218 Tweets after Neyo hit the dab.

The night’s other original offerings were, as follows:

ABC’s “Toy Story That Time Forgot(Women 18-34: 0.6/3; Men 18-34: 0.5/2; Women 18-49: 0.9/3; Men 18-49: 0.8/3)

ABC’s “Shrek the Halls(Women 18-34: 0.7/3; Men 18-34: 0.6/3; Women 18-49: 1.1/3; Men 18-49: 0.9/3)

ABC’s “CMA Country Christmas(Women 18-34: 0.7/3; Men 18-34: 0.4/2; Women 18-49: 1.2/4; Men 18-49: 0.7/2)

CW’s “The Vampire Diaries(Women 18-34: 0.8/3; Men 18-34: 0.2/1; Women 18-49: 0.7/2; Men 18-49: 0.4/1)

CW’s “The Originals(Women 18-34: 0.6/2; Men 18-34: 0.2/1; Women 18-49: 0.6/2; Men 18-49: 0.4/1)

Join in the TV discussion for Thursday Dec. 3 by clicking here.

For mobile users, you may scroll this table horizontally.

























Thursday, December 3, 2015
ABC PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-11 Network Average 3.2/5 5225 0.6/2 0.9/3 1.2/3
8:00 Toy Story That Time Forgot (r) 2.5/4 4015 0.5/2 0.9/3 1.2/3
8:30 Shrek the Halls (r) 2.4/4 4145 0.7/3 1.0/3 1.2/3
9:00 CMA Country Christmas (s) 3.6/6 5797 0.5/2 0.9/3 1.2/3
CBS PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-11 Network Average 9.9/7 16024 3.5/15 4.6/15 5.7/16
7:30 CBS+NFLN Thursday Night Kickoff 3.2/6 4968 0.7/4 1.2/5 1.6/6
7:57 CBS+NFLN Thursday Night Kickoff 4.9/9 7874 1.4/7 2.0/8 2.6/9
8:20 CBS+NFLN Thursday NFL Pre Kick 6.7/12 10821 1.9/9 2.7/10 3.5/11
8:26 CBS+NFLN Thursday Night Football: Green Bay @ Detroit (thru 11:41) 11.0/19 17845 4.1/17 5.3/18 6.4/18
NBC PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-11 Network Average 6.5/11 11498 2.5/10 3.4/11 4.0/11
8:00 The Wiz Live! (s) (thru 10:45) 6.5/11 11498 2.5/10 3.4/11 4.0/11
FOX PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-10 Network Average 2.1/3 3230 0.3/1 0.6/2 0.9/2
8:00 Bones (r) 2.3/4 3457 0.3/1 0.5/2 0.8/2
9:00 Bones (r) 2.0/3 3003 0.3/1 0.6/2 0.9/2
CW PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-10 Network Average 0.8/1 1243 0.4/2 0.5/2 0.6/2
8:00 The Vampire Diaries 0.9/1 1314 0.5/2 0.5/2 0.6/1
9:00 The Originals 0.8/1 1171 0.4/2 0.5/2 0.5/1
UNI PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
8-11 Network Average 1.2/2 2192 0.9/3
7:00 Muchacha Italiana Viene a Casarse 1.0/2 1900 0.6/3
8:00 Antes Muerta Que Lichita 1.0/2 2022 0.7/2
9:02 Pasion y Poder 1.2/2 2298 0.8/3
10:05 Yo No Creo En Hombres 1.3/2 2260 0.9/3
UniMas PROGRAM HH/SHR VWRS
(000)
A18-34 A18-49 A25-54
7:00 Futbol Central 0.3/1 471 0.2/1
7:54 UniMas+UDN Liga MX Tor. Apertura: America vs. UNAM (thru 10:00) 0.9/2 1776 0.8/3

Cable Rankings – Thursday 12/03/15

What follows are the top 20 most-watched shows on cable in prime time for Thursday, December 3:


  1. “The O’Reilly Factor” (Fox News Channel, 8 p.m.): 3.875 million

  2. “NFLN Thursday Night Football: Green Bay @ Detroit” (NFL Network, 8:26-11:41 p.m., 2.48 household rating): 3.791

  3. “The Kelly File” (Fox News Channel, 9 p.m.): 3.188

  4. “Hannity” (Fox News Channel, 10 p.m.): 2.535

  5. “NFLN Thursday Night Pre Kick” (NFL Network, 8:20-8:26 p.m., 1.35 household rating): 2.065

  6. “WWE Smackdown” (Syfy, 8 p.m.): 2.044

  7. “The Big Bang Theory” (TBS, 9:30 p.m.): 1.989

  8. “Home Alone: Holiday Heist” (Disney Channel, 8 p.m.): 1.855

  9. “House Hunters” (HGTV, 10 p.m.): 1.762

  10. “Flip or Flop” (HGTV, 9 p.m.): 1.684

  11. “Flip or Flop” (HGTV, 9:30 p.m.): 1.597

  12. “Anderson Cooper 360” (CNN, 8 p.m.): 1.590

  13. “American Dad” (Adult Swim, 10:30 p.m.): 1.538

  14. “The Big Bang Theory” (TBS, 9 p.m.): 1.526

  15. Movie: “Angel of Christmas” (Hallmark, 8 p.m.): 1.525

  16. “American Dad” (Adult Swim, 10 p.m.): 1.520

  17. Movie: “Fred Claus” (ABC Family, 8:15 p.m.): 1.512

  18. “Pawn Stars” (History, 9:31 p.m.): 1.464

  19. “Pawn Stars: Best of” (History, 9 p.m.): 1.418

  20. “Pawn Stars” (History, 8 p.m.): 1.394

  21. “BUNK’D” (Disney Channel, 9:40 p.m.): 1.380


  • “College Basketball: Kentucky @ UCLA” (ESPN, 9:05-11:12 p.m., 0.80 household rating): 1.203

  • “NFLN Thursday Night Kickoff” (NFL Network, 7:55-8:20 p.m., 0.80 household rating): 1.185

  • “NBA Basketball: Oklahoma City @ Miami” (TNT, 7:14-9:50 p.m.): 1.041

  • “Liga MX Semifinal: Tigres vs. Toluca” (UDN, 9:57 p.m.-12:02 a.m., 0.47 household rating): 0.918

  • “Liga MX Tor. Apertura: America vs. UNAM” (UDN, 7:54-9:57 p.m., 0.43 household rating): 0.843

  • “NBA Basketball: San Antonio @ Memphis” (TNT, 9:50 p.m.-12:17 a.m., 0.80 household rating): 0.841

Source: Live+Same Day data, Nielsen Media Research




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Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

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