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Thursday Overnights: Winter Olympics on NBC Slips by 15 Percent in Households from Wednesday

'The Bachelor Winter Games' Does Not Resonate on ABC

THURSDAY, FEBRUARY 15, 2018

Household Rating/Share
NBC: 9.5/17, CBS: 3.7/ 6, ABC: 2.4/ 4, Fox: 1.2/ 2, CW: 0.5/ 1

Note: The year-to-year overnight comparisons will not be included during the Winter Olympic weeks. Household overnight results for The Winter Olympics do not include the West Coast encore on NBC or any additional viewing on NBCSN or via streaming.

Please visit our website for continual schedule updated for The Winter Olympics.

Ratings Breakdown:
The ongoing 2018 Winter Olympics on NBC scored a 9.5 rating/17 share in the household overnights in primetime, peaking in the 9 p.m. half-hour at a 10.0/18. Comparably, that was 15 percent below (in household rating) the 11.2/19 one night earlier, which translated into 17.2 million viewers on NBC based on the Live+Same Day data (and 18.9 million viewers if you include coverage on NBCSN). For the complete ratings analysis, click here http://programminginsider.com/wednesday-final-ratings-pyeongchang-olympics-gives-nbc-dominant-wednesday-tv-win-since-nancy-tonya/

Competitively, CBS took the distant No. 2 spot (despite airing all repeats), while ongoing “The Bachelor: Winter Games” on ABC could not compete at a modest 2.2/ 4 in the household overnights from 8-10 p.m. That led into a 2.8/ 5 (#2) for a special edition of “20/20” focused on the upcoming return of sitcom “Roseanne.”

Fox and The CW were in all repeats.

What follows is the breakdown by half-hour for Thursday, February 15:

8:00 p.m.
ABC – “The Bachelor Winter Games”: 2.5/ 4 (#3)
CBS – “The Big Bang Theory” (R): 5.1/ 8 (#2)
NBC – 2018 Winter Olympics: 9.2/16 (#1)
Fox – “Gotham” (R): 1.0/ 2 (#4)
CW – “Supernatural” (R): 0.6/ 1 (#5)

8:30 p.m.
ABC – “The Bachelor Winter Games”: 2.2/ 3 (#3)
CBS – “Young Sheldon” (R): 4.6/ 7 (#2)
NBC – 2018 Winter Olympics: 9.6/17 (#1)
Fox – “Gotham” (R): 0.9/ 1 (#4)
CW – “Supernatural” (R): 0.6/ 1 (#5)

9:00 p.m.
ABC – “The Bachelor Winter Games”: 2.1/ 3 (#3)
CBS – “The Big Bang Theory” (R): 4.1/ 7 (#2)
NBC – 2018 Winter Olympics: 10.0/18 (#1)
Fox – “9-1-1” (R): 1.4/ 2 (#4)
CW – “Arrow” (R): 0.4/ 1 (#5)

9:30 p.m.
ABC – “The Bachelor Winter Games”: 2.1/ 3 (#3)
CBS – “Mom” (R): 3.3/ 5 (#2)
NBC – 2018 Winter Olympics: 9.7/17 (#1)
Fox – “9-1-1” (R): 1.4/ 2 (#4)
CW – “Arrow” (R): 0.4/ 1 (#5)

10:00 p.m.
ABC – “20/20” – Roseanne: The Return: 2.8/ 5 (#2t)
CBS – “S.W.A.T.” (R): 2.8/ 5 (#2t)
NBC – 2018 Winter Olympics: 9.4/18 (#1)

10:30 p.m.
ABC – “20/20” – Roseanne: The Return: 2.8/ 5 (#2)
CBS – “S.W.A.T.” (R): 2.6/ 5 (#3)
NBC – 2018 Winter Olympics: 9.2/19 (#1)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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