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USC vs. Alabama on College Football Leads ABC to Solid Saturday Victory

FAST AFFILIATE RATINGS RESULTS

What follows are the fast affiliate results for Saturday, September 3 broken out by network and by each half-hour.

-Total Viewers:
ABC: 7.53 million, CBS: 2.89, NBC: 1.56, Fox: 1.39

-Adults 18-49:
ABC: 2.4 rating/10 share, CBS: 0.5/ 2, Fox: 0.4/ 2, NBC: 0.3/ 1

———-

8:00 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 7.43 million (#1), A18-49: 2.3/11 (#1)

CBS – A Football Life
Viewers: 1.92 million (#3), A18-49: 0.4/ 2 (#2)

NBC – America’s Got Talent (R)
Viewers: 2.17 million (#2), A18-49: 0.3/ 2 (#3t)

Fox – Hotel Hell (R)
Viewers: 1.17 million (#4), A18-49: 0.3/ 2 (#3t)

———-

8:30 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 8.17 million (#1), A18-49: 2.6/12 (#1)

CBS – A Football Life
Viewers: 1.89 million (#3), A18-49: 0.4/ 2 (#2t)

NBC – America’s Got Talent (R)
Viewers: 2.38 million (#2), A18-49: 0.4/ 2 (#2t)

Fox – Hotel Hell (R)
Viewers: 1.34 million (#4), A18-49: 0.4/ 2 (#2t)
———-

9:00 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 8.61 million (#1), A18-49: 2.8/12 9#1)

CBS – 48 Hours (R)
Viewers: 2.84 million (#2), A18-49: 0.4/ 2 (#2t)

NBC – Aquarius
Viewers: 1.35 million (#4), A18-49: 0.2/ 1 (#4)

Fox – Hotel Hell (R)
Viewers: 1.49 million (#3), A18-49: 0.4/ 2 (2t)

———-

9:30 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 8.29 million (#1), A18-49: 2.7/11 (#1)

CBS – 48 Hours (R)
Viewers: 3.28 million (#2), A18-49: 0.5/ 2 (#2)

NBC – Aquarius
Viewers: 1.09 million (#4), A18-49: 0.2/ 1 (#4)

Fox – Hotel Hell (R)
Viewers: 1.58 million (#3), A18-49: 0.4/ 2 (3)

———-

10:00 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 6.75 million (#1), A18-49: 2.2/ 9 (#1)

CBS – 48 Hours (R)
Viewers: 3.52 million (#2), A18-49: 0.6/ 2 (#2)

NBC – Aquarius
Viewers: 1.13 million (#3), A18-49: 0.2/ 1 (#5)

———

10:30 p.m.

ABC – College Football: USC vs. Alabama
Viewers: 5.90 million (#1), A18-49: 1.9/ 8 (#1)

CBS – 48 Hours (R)
Viewers: 3.90 million (#2), A18-49: 0.6/ 2 (#2)

NBC – Aquarius
Viewers: 1.23 million (#3), A18-49: 0.2/ 1 (#3)

Source: Nielsen Media Research

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Written by Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of weekly column “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  • FROM NBC

    In Late-Night Metered-Market Household Averages for Saturday Night:

    · An encore telecast of “Saturday Night Live,” with host and musical guest Ariana Grande, averaged a 2.1 rating, 6 share in household results from the 56 markets metered by Nielsen Media Research and a 0.8/5 in adults 18-49 in the 25 markets with local people meters.

    · “Saturday Night Live” was the night’s top-rated non-sports telecast on the Big 4 networks in 18-49 in the local people meters, topping all primetime entertainment programs on those nets in that key demo

    · Note that “SNL” adds significant viewership via time-shifting, with originals this past season growing by +49% going from L+SD to L+7 in adults 18-49 (1.83 to 2.72) and +2.090 million persons in total viewers (6.051 million to 8.141 million).

    Saturday Primetime Ratings:

    A rebroadcast of “America’s Got Talent” (0.4/2 in 18-49, 2.3 million viewers overall from 8-9 p.m. ET):
    · Ties for #2 in the time period among ABC, CBS, NBC and Fox in 18-49 and is #2 outright among those nets in total viewers.

    “Aquarius” (0.2/1 in 18-49, 1.2 million viewers overall from 9-10 p.m. ET):
    · Will increase substantially via time-shifting and VOD – the prior week’s 9 p.m. telecast grew by +41% in 18-49 (0.27 to 0.38) and +456,000 viewers overall going from L+SD to L+3 Nielsens, with last week’s two episodes delivering the two biggest L+3 lifts of the night on the Big 4 in 18-49 percentage, 18-49 rating and overall viewers..

    A second telecast of “Aquarius” (0.2/1 in 18-49, 1.2 million viewers overall from 10-11 p.m. ET):
    Maintains 100% of its 18-49 lead-in.
    Is close to rounding up to a 0.3 in 18-49 (currently reporting a 0.245 in these prelim fast-affiliate ratings).

    NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

  • Louis

    The renewal of Aquarius may be one of the weirdest network decisions of this past year.
    I am surprised the ratings for the football game held up as well as they did considering it was such a blow-out.

    • More proof America is football crazed.

    • renamoretti1

      I’d love for NBC to have to explain the business rationale behind that one.

      Aquarius had no ratings, was renewed for no reason having to do with audiences, then was programmed into the night NBC treats as a dumping ground for shows they don’t like way after most original Summer programming had already run.

      I would really love for Comcast to explain why this wasn’t a massive waste of money.

  • Saturday Final Nationals: College Football Returns to Dominate the Night for ABC and ESPN http://programminginsider.com/?p=10768