CBS, ABC and Fox Share Low-Rated Friday Leadership

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1. FRIDAY RATINGS

   ABC Friday Prime (8-11pm – 5.6 million and 1.2/5 in AD18-49): ABC was #1 on Friday in Adults 18-49 (1.2/5-tie). Shark Tank ranked as the #1 TV show (1.4/5-tie) and Last Man Standing as the #1 scripted show of the night in Adults 18-49 (1.3/5-tie).

   Last Man Standing (8-8:30pm – 7.2 million and 1.3/5 in AD18-49): At 8pm, Last Man Standing was #1 in its half-hour with viewers (7.2 million) and young adults (1.3/6-tie). LMS held steady with the prior week to match a season high in Adults 18-49.

   Dr. Ken (8:30-9pm – 5.4 million and 1.1/4 in AD18-49): At 8:30pm, ABC’s Dr. Ken held even week to week in Adults 18-49 (1.1/4).

   Shark Tank (9-10pm – 5.6 million and 1.4/5 in AD18-49): Surging over its lead-in at 9pm, ABC’s Shark Tank won its hour in Adults 18-49 and beat the season premiere of Fox’s Hell’s Kitchen by 27% head to head (1.4/5 vs. 1.1/4). Shark Tank gained 8% week to week in Adults 18-49 (1.4/5 vs. 1.3/5) to match the series’ top-rating since early-December – since 12/4/15.

   20/20 (10-11pm – 4.8 million and 1.1/4 in AD18-49): At 10pm, ABC’s 20/20 built week to week in Total Viewers (+7% – 4.8 million vs. 4.5 million), Adults 18-49 (+22% – 1.1/4 vs. 0.9/3) and Adults 25-54 (+15% – 1.5/5 vs. 1.3/4), matching 6-week highs in the two key Adult demos – since 12/4/15.

2. I love how in the past few episodes of Undateable they joke about hoping to get another season from NBC. I wish it was doing better and would love to see more.

   • Right now NBC is focused on Superstore. That sitcom will definitely be back.

     • Shouldn’t they be focused on finding a show that actually works?!!!

       I’m always amazed that networks manage to convince themselves they have one special show that needs their attention even though the whole schedule cries out in pain…

   • Love the show but wasn’t crazy about last night’s episode.

3. FROM CBS

   CBS Live + Same Day Friday Highlights

   “UNDERCOVER BOSS,” “HAWAII FIVE-0” AND “BLUE BLOODS” WIN BIG IN VIEWERS ON FRIDAY

   “Hawaii Five-0” Scores Second-Largest Audiences of the Season

   “Blue Bloods” Is Friday’s #1 Program in Viewers and Adults 25-54

   CBS Wins Night in Viewers and Adults 25-54

   UNDERCOVER BOSS was first in viewers (6.49m) at 8PM.

   ·9PM’s HAWAII FIVE-0 was first viewers (9.34m) and tied for first in adults 25-54 (1.8/05, with ABC). HAWAII FIVE-0 posted its second-largest audience of the season, second-best adults 25-54 and adults 18-49 ratings of the season (all behind last week’s broadcast).

   At 10PM, BLUE BLOODS was first in viewers (10.49m), tied for first in adults 25-54 (1.9/06, with NBC) and adults 18-49 (1.3/05, with NBC). BLUE BLOODS matched the season’s second-best adults 18-49 rating. If the ratings hold, BLUE BLOODS was the night’s #1 program in viewers and adults 25-54.

   For the night, CBS was first in viewers (8.77m), adults 25-54 (1.8/05) and tied for first with both ABC and FOX in adults 18-49 (1.2/04).

4. MORE FROM NBC

   ON FRIDAY, “UNDATEABLE” EQUALS ITS HIGH 18-49 RATING SINCE OCT. 16 AND “DATELINE” MATCHES ITS FRIDAY HIGH SINCE LAST MARCH

   Friday Primetime Results:

   “Undateable” (0.8/3 in 18-49, 2.8 million viewers overall from 8-8:30 p.m. ET):

   · Matched its highest 18-49 rating since Oct. 16 (0.9).

   · Will increase with time-shifted and alternate-platform viewing — the previous week’s “Undateable” grew by +29% in 18-49 going from L+SD to L+3 (0.84 to 1.08) and 467,000 persons in total viewers (3.1 million vs. 3.6 million), for the show’s biggest L+3 18-49 lift of the season (+0.24), which boosted the show to a tie for its season-high L+3 rating (1.08).

   An encore telecast of “Superstore” (0.6/2, 2.2 million viewers overall from 8:30-9 p.m. ET):

   Retained 100% of the previous week’s rating in adults 18-49 in this time period.

   “Dateline NBC” (1.2/4 in 18-49, 5.4 million viewers overall):

   · Equaled its season high in 18-49 and matched its highest Friday 18-49 rating since March 20, 2015 (1.3)

   · In the key news demo of adults 25-54, set a new season high (1.7).

   Grew from its first half-hour to its fourth by +30% in adults 18-49 (1.0 to 1.3), +27% in adults 25-54 (1.5 to 1.9) and +20% in total viewers (4.8 million to 5.7 million).

   For its second hour from 10-11 p.m. ET, tied for #1 in adults 18-49 among ABC, CBS and NBC.

   Outrated ABC’s “20/20” head-to-head from 10-11 p.m. in adults, men and women 18-49; adults, men and women 25-54; and total viewers.

   · Will grow with time-shifted viewing and VOD — the prior week’s “Dateline” increased by +26% in 18-49 going from L+SD to L+3 (1.16 to 1.46) and by more than 1.0 million persons in total viewers (5.6 million vs. 6.7 million), to generate “Dateline’s” highest L+3 rating in 18-49 (1.46) since Sept. 18 (also a 1.46).

   In Late-Night Metered Markets Friday Night:

   Jimmy Fallon and Seth Meyers were the #1-2 late-night shows in 18-49 in the 25 Nielsen markets with local people meters.

   · In adult 18-49 rating in the local people meters, Fallon (1.1) topped the combined results of CBS’s “Late Show with Stephen Colbert” (0.4) and ABC’s “Jimmy Kimmel Live” rebroadcast (0.5).

   · In 18-49 in the local people meters, Meyers’ encore (0.5) beat Colbert (0.4) and tied Kimmel’s rebroadcast (0.5), despite Meyers’ later start time.

   · In 18-49, Carson Daly’s encore (0.3) beat Corden’s rebroadcast (0.2), despite starting an hour later, and tied “Nightline” (0.3), despite starting 90 minutes later.

   · Fallon’s guests Friday night included Ray Romano, Lucy Hale and musical guest Brandi Carlile.

   · Meyers’ guests Friday included Christian Slater, Retta and musical guest Sam Hunt (encore).

   · Daly’s guests Friday night included Amy Landecker, Wild Child and musical guest Miami Horror (encore).

   · In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 3.0/7; “Late Show with Stephen Colbert,” 2.0/5; and ABC’s “Jimmy Kimmel Live,” 1.8/4 with an encore.

   · In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 1.1/5; “Late Show,” 0.4/2; and “Jimmy Kimmel Live,” 0.5/2 with an encore.

   · From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

   · From 12:35-1:35 a.m. ET, “Late Night with Seth Meyers” (1.3/4 in metered-market households with an encore) beat CBS’s “Late Late Show” (1.0/3 with an encore). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49 with an encore) topped “Late Late Show” (0.2/1 with an encore).

   · At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

   NOTE: Primetime results are based on “fast affiliate time period” data from Nielsen Media Research. All ratings are “live plus same day” unless otherwise indicated.

5. Masterchef holds its own on Friday. The MC franchise is Ramsay’s most watched franchise now. HK is now the lowest rated. I can see why as the format of Hell’s Kitchen literally never changes at all. And the contestants have gotten less and less likable over the years.

   Moving Mysteries of Laura over to Friday would be the option for NBC Friday. Grimm sadly is down. I still love the show. Perhaps a reduced order final season is an option.

6. FRIDAY 1/15/2016 FINAL NATIONALS: Fox Wins in Young Demos Despite Lower Return for ‘Hell’s Kitchen’

   http://programminginsider.com/?p=4463

7. Did you notice CBS’ Friday actually beat Thursday?

   That’s the power of Elementary to destroy your night…