What follows are the fast affiliate results for Sunday, April 17 broken out by network and by each half-hour:
-Total Viewers:
CBS: 8.47 million, NBC: 6.64, ABC: 3.71, Fox: 1.98
-Adults 18-49:
NBC: 1.2 rating/4 share, ABC: 1.0/ 3, CBS: 0.9/ 3, Fox: 0.7/ 3
———-
7:00 p.m.
ABC – America’s Funniest Home Videos (R)
Viewers: 4.46 million (#3), A18-49: 0.9/ 4 (#1t)
CBS – 60 Minutes
Viewers: 9.62 million (#1), A18-49: 0.9/ 4 (#1t)
NBC – Little Big Shots (R)
Viewers: 4.70 million (#2), A18-49: 0.7/ 3 (#3)
Fox – Bordertown
Viewers: 1.18 million (#4), A18-49: 0.4/ 2 (#4)
———-
7:30 p.m.
ABC – America’s Funniest Home Videos (R)
Viewers: 4.58 million (#3), A18-49: 1.0/ 4 (#2)
CBS – 60 Minutes
Viewers: 10.75 million (#1), A18-49: 1.1/ 4 (#1)
NBC – Little Big Shots (R)
Viewers: 5.56 million (#2), A18-49: 0.9/ 4 (#3)
Fox – Cooper Barrett’s Guide to Controlling the Universe
Viewers: 1.05 million (#4), A18-49: 0.4/ 2 (#4)
———-
8:00 p.m.
ABC – Once Upon a Time
Viewers: 3.87 million (#3), A18-49: 1.2/ 4 (#2)
CBS – Madam Secretary
Viewers: 9.98 million (#2), A18-49: 1.0/ 4 (#3)
NBC – Little Big Shots
Viewers: 10.30 million (#1), A18-49: 1.7/ 6 (#1)
Fox – The Simpsons (R)
Viewers: 2.00 million (#4), A18-49: 0.9/ 3 (#4)
———-
8:30 p.m.
ABC – Once Upon a Time
Viewers: 3.53 million (#3), A18-49: 1.1/ 4 (#2)
CBS – Madam Secretary
Viewers: 9.22 million (#2), A18-49: 0.9/ 3 (#4)
NBC – Little Big Shots
Viewers: 10.95 million (#1), A18-49: 1.8/ 6 (#1)
Fox – Bob’s Burgers
Viewers: 2.19 million (#4), A18-49: 1.0 / 3 (#3)
———-
9:00 p.m.
ABC – The Family
Viewers: 3.00 million (#3), A18-49: 0.8/ 2 (#4)
CBS – The Good Wife
Viewers: 8.80 million (#1), A18-49: 1.0/ 3 (#3)
NBC –Crowded
Viewers: 5.53 million (#2), A18-49: 1.2/ 4 (#2)
Fox – Family Guy
Viewers: 2.97 million (#4), A18-49: 1.4/ 4 (#1)
———-
9:30 p.m.
ABC – The Family
Viewers: 3.03 million (#3), A18-49: 0.8/ 2 (#4)
CBS – The Good Wife
Viewers: 8.28 million (#1), A18-49: 0.9/ 3 (#3)
NBC –Crowded
Viewers: 4.25 million (#2), A18-49: 1.0/ 3 (#2)
Fox – The Last Man on Earth
Viewers: 2.52 million (#4), A18-49: 1.1/ 3 (#1)
———-
10:00 p.m.
ABC – Quantico
Viewers: 3.72 million (#3), A18-49: 1.1/ 3 (#2)
CBS – Elementary
Viewers: 5.86 million (#1), A18-49: 0.7/ 2 (#3)
NBC – Dateline
Viewers: 5.64 million (#2), A18-49: 1.2/ 4 (#1)
———
10:30 p.m.
ABC – Quantico
Viewers: 3.52 million (#3), A18-49: 1.0/ 4 (#2)
CBS – Elementary
Viewers: 5.30 million (#2), A18-49: 0.7/ 2 (#3)
NBC – Dateline
Viewers: 6.24 million (#1), A18-49: 1.2/ 4 (#1)
Source: Nielsen Media Research
FROM ABC
Once Upon a Time (8-9pm – 3.7 million and 1.1/4 in AD18-49):
Building on its Adult 18-49 lead-in (+22%) at 8pm against NBC with Little Big Shots, ABC’s Once Upon a Time beat out its CBS drama in the hour by 22% (1.1/4 vs. 0.9/3 – Madam Secretary). The ABC drama held even with its week-earlier Fast Affiliate Adult 18-49 rating (1.1/4), which adjusted up 1-tenth in the National ratings.
The Family (9-10pm – 3.0 million and 0.8/2 in AD18-49):
At 9pm, ABC’s The Family held even with the prior week in Adults 18-49
(0.8/2) to match its highest rating on the night. In addition, the new ABC drama was up 17% with Women 18-34 to a 6-week high – since 3/6/16.
Live + 3 Day Ratings for Last Sunday (4/10/16):
Last Sunday, The Family was the night’s 2nd-biggest broadcast gainer in Adults 18-49 (behind only Quantico)with a +63% lift from its L+SD to its L+3 rating (growing from a 0.8 to a 1.3).
Quantico (10-11pm – 3.6 million and 1.0/4 in AD18-49):
Surging over its lead-in at 10pm (+25%), ABC’s Quantico beat CBS’ Elementary in the hour by a best-yet 43% in Adults 18-49 (1.0/4 vs. 0.7/2). Quantico held
even with its week-ago Fast Affiliate Adult 18-49 rating, which adjusted up 1-tenth
in the National ratings.
Live + 3 Day Ratings: ABC’s
Quantico is the season’s biggest percentage gainer on the broadcast networks
among Adults 18-49 in both L+3 playback (+92%) and L+7 playback
(+107%).
FROM CBS
“MADAM SECRETARY” AND “THE GOOD WIFE” ARE SUNDAY’S
TOP TWO SCRIPTED BROADCASTS
“60 MINUTES” SWEEPS TIME PERIOD
CBS WINS THE NIGHT IN VIEWERS
·
At 7:00 PM, 60 MINUTES was first in viewers (10.18m), A18-49 (1.0) and A25-54 (1.7).
·
At 8:00 PM, MADAM SECRETARY averaged 9.60m, the night’s most watched scripted broadcast, 0.9 in A18-49 and 1.6 in A25-54.
·
At 9:00 PM, THE GOOD WIFE was first in viewers (8.54m) and A25-54 (1.5, tie) and averaged 0.9 in A18-49.
·
At 10:00 PM, ELEMENTARY averaged 5.58m, 0.7 in A18-49 and 1.1 in A25-54.
·
For the night, CBS was first in viewers (8.48m).
Madam Secretary and Good Wife have the viewers, but they’re older.
FOX is very low and their new shows are dragging down their established ones.
At this point Quantico isn’t that far above The Family. If they renew Quantico, they should move it.
LBS continues to flourish. Crowded shows signs of life at 9PM, and moving Dateline to 10PM — out of the way of 60 Minutes — was a smart move too. Not sure why NBC always programs it opposite other news magazines (also on Fridays opposite 20/20.)
IT doesn’t matter what age viewers are (except if you’re an ageist Hollyweirdo…)
The networks are so deprived of viewers, they should be begging nonagenarians to watch them… 😀
Kudos to Crowded for putting up a really good fight right now to get renewed. I think NBC should just go on ahead and renew Carmichael and Crowded as Crowded has yet to do any ratings that were so low to the point where it actually warranted a cancellation. Obviously the only thing going against Crowded is that just like Carmichael it’s not a self-starter but it seems to have already proven to be a slightly stronger player than Carmichael is as LBS was 3-tenths lower this week at 8:30pm.
It still held the same 1.2 that Carmichael had the week before so if LBS was at a 2.1 like last week then Crowded could’ve easily achieved anywhere between a 1.3 or 1.5 this week. Crowded’s audience looks real consistent as well getting over 4 million viewers the last couple of weeks for the 9:30pm episode.
Really good episodes of Crowded last night as one of the daughters Stella is a real hoot on this show and starting to stand out more and more every episodes as I loved her line last week where she wanted to bring her pregnancy test idea to Shark Tank.
Sorry to disagree, but 50% retention is just awful.
Same with Carmichael.
No doubt if they renew them, NBC will fail to mention retention, but it reminds me of what NBC was a huge network and canceled the #6 show of the year (Single Guy) because it had poor retention.
Bob Greenblatt is so desperate to pretend his shows are hits, he’ll say anything (and apparently the Dolans will believe anything – then again someone managed to sell them NBC!!) 😉
It completely knocks me out that Family Guy’s A18-49 number is 40% higher than The Good Wife, yet the Good Wife’s total viewer number is almost triple that of Family Guy.
Here’s what that looks like in actual numbers: If there are about 300MM P2+ and about 130m A18-49 in the US, that means Family Guy has about 1.82MM A18-49 viewers out of that 2.97MM total, meaning 61% of total viewers are A18-49. So, OK.
That also means that the Good Wife has about 1.40MM A18-49 viewers out of their 8.80MM total, meaning that only about 16% of their viewers are adults aged 18 through 49.
That means that 84% of all viewers of the Good Wife are either under 18, or 50 and older. And given the low comp of A18-49 within their total number, I’m going to go out on a limb here and conclude that hardly any of that 84% are under 18.
Holy shit, does that ever bring it home.
It is interesting indeed, but all it comes down to is that Family Guy continues to fail to attract wide audiences of any age.
If I were an advertiser with a product targeted to A18-49, I would not consider it a liability for Family Guy to be unable to attract as wide an audience as the Good Wife.
Of course not, just as an advertiser who mostly sells to people over 50 would not look at having lots of 18-49 as a good thing.
It evens out in the wash.