Despite the modest traditional Nielsen ratings, CBS has greenlit current summer dating/relationship strip “Love Island” for a second season in 2020. The pickup is a result of the younger audience skew, particularly females, who are now tuning into CBS.
“Love Island,” based on the U.K. format, maroons a group of singles on an island and asks them to couple-up or get dumped from the tropical villa. The Islanders face challenges and the arrival of new Islanders almost every episode as friendships and relationships form. In addition to choosing their partners, Islanders must also win the hearts of viewers who have the opportunity to shape events on screen and ultimately crown one lucky couple the winner, who will then have the chance to walk away with both love and the cash prize.
“The passion of ‘Love Island”s audience is incredible,” said CBS president Kelly Kahl who announced the news at the network’s Television Critics Association summer press tour. “The intensity of their social media engagement has created tremendous enthusiasm for the series here at the Network. We love the show’s creative execution and can’t wait for next season.”
There is no news how many times per week “Love Island” will be airing next summer.