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Cubs Win in ‘The World Series’ Beats the Cowboys’ Victory on ‘Sunday Night Football’

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SUNDAY, OCTOBER 30, 2016

Household Rating/Share
Fox: 14.1/22, NBC: 8.8/14, CBS: 5.8/ 9, ABC: 2.2/ 3

-Percent Change From the Year-Ago Evening:

Fox: +12, CBS: – 6, NBC: -20, ABC: -24

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-Winners:
“The OT” (Fox), “The World Series,” Game 5 (Fox), “Sunday Night Football” (NBC)

-Honorable Mention:
“60 Minutes” (CBS)

-Losers:
“America’s Funniest Home Videos” (ABC), “Once Upon a Time” (ABC), “Secrets and Lies” (ABC), “Quantico” (ABC)

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-Ratings Breakdown:
Baseball was the bigger option in the battle of the sports match-ups on Fox and NBC, with game five of “The World Series” (Cubs 3, Indians 2) at an estimated 15.3 rating/23 share in the household overnights from 8-11:45 p.m. ET. Comparably, this was 31 percent above the year-ago game five “World Series” match-up between the Kansas City Royals and the New York Mets. And it beat competing “Sunday Night Football” on NBC (Cowboys 29, Eagles 23: 11.6/16 from 8:30 p.m.-12 a.m. ET) by an estimated 32 percent.

Earlier in the evening on Fox was a primetime football overrun at a 15.3/26 in the 7 p.m. half-hour into a 10.1/17 for post-game “The OT” at a 10.1/17 at 7:30 p.m. As a reminder, results for any live sporting evening are always estimated.

Opposite baseball and football, CBS’ older-skewing line-up held up relatively well, with granddaddy “60 Minutes” at a 7.6/12 in the 7 p.m. hour (#2), followed by relocated “NCIS: Los Angeles” (#3: 6.4/10 at 8 p.m.), “Madam Secretary” (#3: 5.6/ 8 at 9 p.m.) and relocated “Elementary” (#3: 3.4/ 6 at 10 p.m.), which slipped by 38 percent from the 9:30 p.m. portion of “Madam Secretary” and really needs to end this season. But ABC barely registered care of “America’s Funniest Home Videos” (#3: 2.8/ 5), “Once Upon a Time” (#4: 2.0/ 3), “Secrets and Lies” (#4: 2.0/ 3) and “Quantico” (#4: 1.9/ 3). Obviously, the alphabet net needs to do a total revamp on this evening.

What follows are the metered market household rating results for Sunday, Oct. 30:

7:00 p.m.
ABC – “America’s Funniest Home Videos”: 2.6/ 4 (#3)
CBS – “60 Minutes: 7.2/12 (#2)
NBC – “Football Night in America,” part one: 1.4/ 2 (#4)
Fox – NFL Football: 15.3/26 (#1)

7:30 p.m.
ABC – “America’s Funniest Home Videos”: 3.0/ 5 (#4)
CBS – “60 Minutes: 8.1/13 (#2)
NBC – “Football Night in America,” part two: 4.0/ 7 (#3)
Fox – NFL Football: 10.1/17 (#1)

8:00 p.m.
ABC – “Once Upon a Time”: 2.1/ 3 (#4)
CBS – “NCIS: Los Angeles”: 6.5/10 (#3)
NBC – “Football Night in America,” part three: 7.4/12 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 13.1/20 (#1)

8:30 p.m.
ABC – “Once Upon a Time”:1.9/ 3 (#4)
CBS – “NCIS: Los Angeles”: 6.2/ 9 (#3)
NBC – Sunday Night Football (Philadelphia Eagles vs. Dallas Cowboys): 11.6/18 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 13.4/20 (#1)

9:00 p.m.
ABC – “Secrets and Lies”: 2.0/ 3 (#4)
CBS – “Madam Secretary”: 5.7/ 8 (#3)
NBC – Sunday Night Football (Philadelphia Eagles vs. Dallas Cowboys): 12.0/18 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 14.3/21 (#1)

9:30 p.m.
ABC – “Secrets and Lies”: 2.0/ 3 (#4)
CBS – “Madam Secretary”: 5.5/ 8 (#3)
NBC – Sunday Night Football (Philadelphia Eagles vs. Dallas Cowboys): 12.1/18 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 16.0/24 (#1)

10:00 p.m.
ABC – “Quantico”: 1.9/ 3 (#4)
CBS – “Elementary”: 3.7/ 6 (#3)
NBC – Sunday Night Football (Philadelphia Eagles vs. Dallas Cowboys): 10.8/16 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 15.7/24 (#1)

10:30 p.m.
ABC – “Quantico”: 1.8/ 3 (#4)
CBS – “Elementary”: 3.2/ 5 (#3)
NBC – Sunday Night Football (Philadelphia Eagles vs. Dallas Cowboys): 11.4/18 (#2)
Fox – “World Series, Game 5 (Cleveland Indians vs. Chicago Cubs): 16.1/26 (#1)

Source: Nielsen Media Research