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Despite Ratings Erosion, ESPN Continues to Drive the Cable Sports Engine

From Awful Announcing: ESPN remained the dominant sports cable network leader in 2016 despite a 9 percent drop in each prime time and total-day viewership year-to-year. Its top program “Monday Night Football” averaged a 9-year low for its season and was down 12 percent from its previous year (11.4 million vs. 2016’s 12.9 million). Due to the unprecedented 2016 presidential election, ESPN (1.95 million) lost its cable prime time leader crown to Fox News Channel (2.466 million) by a margin of over 500,000 viewers.

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