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Esquire Network to Re-Broadcast ‘What Would Ryan Lochte Do?’

Cable Net Hoping to Capitalize on Lochte Currently in the News

On the heels of the current Ryan Lochte Rio Olympics brouhaha comes word that “Esquire Network” will rebroadcast failed reality series “What Would Ryan Lochte Do?” in a marathon beginning tomorrow, August 19 at 6 p.m. ET. The eight half-hour episodes series, which will air consecutively from 6pm to 10 p.m. ET, made its debut on Esquire’s sister network E in April 2013 following Ryan Lochte’s stellar performance at the 2012 London Olympic Games.

Due to minimal interest, E! opted against a second season of the Ryan Lochte reality series.