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Four Network Leadership on Low-Rated Saturday

What follows are the fast affiliate results for Saturday, May 28 broken out by network and by each half-hour:

-Total Viewers:

CBS: 3.66 million, Fox: 2.20, NBC: 2.01, ABC: 1.86

-Adults 18-49:

CBS, NBC and Fox: 0.5 rating.2 share each, ABC: 0.3/ 1

———-

8:00 p.m.

ABC – 500 Questions
Viewers: 2.71 million (#1t), A18-49: 0.3/ 2 (#2t)

CBS – NCIS: Los Angeles (R)
Viewers: 2.71 million (#1t), A18-49: 0.3/ 2 (#2t)

NBC – Movie: King Kong (R)
Viewers: 1.70 million (#4), A18-49: 0.3/ 1 (#2t)

Fox – Saturday Night Baseball
Viewers: 2.13 million (#3), A18-49: 0.4/ 2 (#1)

———-

8:30 p.m.

ABC – 500 Questions
Viewers: 2.77 million (#2), A18-49: 0.4/ 2 (#2t)

CBS – NCIS: Los Angeles (R)
Viewers: 2.84 million (#1), A18-49: 0.3/ 2 (#24)

NBC – Movie: King Kong (R)
Viewers: 1.75 million (#4), A18-49: 0.4/ 2 (#2t)

Fox – Saturday Night Baseball
Viewers: 2.29 million (#3), A18-49: 0.5/ 2 (#1)

———-

9:00 p.m.

ABC – Movie: Madoff, Part 1 (R)
Viewers: 1.54 million (#4), A18-49: 0.2/ 1 (#4)

CBS – 48 Hours (R)
Viewers: 3.86 million (#1), A18-49: 0.5/ 2 (#1t)

NBC – Movie: King Kong (R)
Viewers: 1.94 million (#3), A18-49: 0.5/ 2 (#1t)

Fox – Saturday Night Baseball
Viewers: 2.31 million (#2), A18-49: 0.4/ 2 (#3)

———-

9:30 p.m.

ABC – Movie: Madoff, Part 1 (R)
Viewers: 1.37 million (#4), A18-49: 0.2/ 1 (#4)

CBS – 48 Hours (R)
Viewers: 3.96 million (#1), A18-49: 0.6/ 2 (#1)

NBC – Movie: King Kong (R)
Viewers: 2.07 million (#3), A18-49: 0.5/ 2 (#2)

Fox – Saturday Night Baseball
Viewers: 2.08 million (#2), A18-49: 0.4/ 2 (#3)

———-

10:00 p.m.

ABC – Movie: Madoff, Part 1 (R)
Viewers: 1.42 million (#3), A18-49: 0.2/ 1 (#3)

CBS – 48 Hours (R)
Viewers: 4.28 million (#1), A18-49: 0.6/ 3 (#1t)

NBC – Movie: King Kong (R)
Viewers: 2.27 million (#2), A18-49: 0.6/ 2 (#1t)

———

10:30 p.m.

ABC – Movie: Madoff, Part 1 (R)
Viewers: 1.45 million (#3), A18-49: 0.2/ 1 (#3)

CBS – 48 Hours (R)
Viewers: 4.78 million (#1), A18-49: 0.7/ 3 (#1)

NBC – Movie: King Kong (R)
Viewers: 2.33 million (#2), A18-49: 0.6/ 2 (#2)

Source: Nielsen Media Research

Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. From Turner Sports:

    TNT’S EXCLUSIVE 2016 NBA WESTERN CONFERENCE FINALS COVERAGE DELIVERS NETWORK’S MOST-VIEWED GAME 6 OF ALL TIME

    Warriors/Thunder WCF Game 6 Averages 10.8 Million Total Viewers to Win the Night Across All of Television

    TNT’s Inside the NBA Garners 4.1 HH Rating for TV’s Second-Best Program of the Night

    Turner’s TV Everywhere Platforms Net All-Time Records for Uniques, Video Streams & Time Spent Viewing

    TNT’s exclusive presentation of 2016 NBA Western Conference Finals Game 6 between the Oklahoma City Thunder and Golden State Warriors on Saturday, May 28, averaged 10.8 million total viewers and a 6.2 U.S. HH rating, based on Nielsen Fast Nationals, to deliver the network’s most-viewed and highest-rated Conference Finals Game 6 of all time. Last night’s game telecast is the most-viewed and highest-rated NBA Playoff game across any network to date this year, and it is the highest-rated and second most-viewed NBA telecast of the season across all of television.

    The Warriors/Thunder telecast – peaking with an average of 14.6 million total viewers and an 8.3 U.S. HH rating from 11:30-11:45 p.m. ET – won the night across all of television (cable and broadcast).

    Additionally, TNT’s Inside the NBA garnered a 4.1 HH rating – its highest overnight rating of the season – to rank as television’s second-best program of the night, according to overnight delivery. Throughout the NBA Conference Finals, Inside the NBA continues to out-deliver all other late night talk show programming (cable and broadcast) in total viewers and all key adult and male demos.

    Additional highlights:

    * Turner’s TV Everywhere platforms delivered all-time records for the Warriors/Thunder Game 6 including 817,000 uniques, 1.6 million video starts and 18 million minutes of video consumption.

    * Last night’s Thunder/Warriors telecast is up 33% in total viewers and 27% in U.S. HH rating when compared with 2014, the last time TNT televised the Western Conference Finals (Oklahoma City vs. San Antonio). This year’s coverage of WCF Game 6 also generated double-digit audience growth across all key demos.

    * Top local markets for Saturday’s Thunder/Warriors telecast — Oklahoma City (26.1), San Francisco (22.2), Cleveland (18.0), Tulsa (13.6) and San Antonio (12.5)

    * Through six games, the WCF on TNT is averaging nine million viewers and a 5.4 U.S. HH rating, up 33% and 29%, respectively, when compared with the network’s WCF coverage in 2014.

    * Content published via NBA on TNT’s Facebook and Twitter accounts have generated two billion social media impressions for this year’s NBA Playoffs to date, up 43% over last year. Turner’s accounts have netted more than 154 million video views, up 143% vs. 2015.