Hallmark Movies & Mysteries to Rebrand to Hallmark Mystery; Hallmark Drama To Become Hallmark Family

Hallmark Media as part of the TCA Winter Press Tour that Hallmark Movies & Mysteries will rebrand to Hallmark Mystery on March 6, debuting a fresh, new on-air look, while continuing to provide the mysteries that audiences enjoy. This year, the network its first historical mystery Gilded Newport Mysteries: Murder at the Breakers starring Ali Skovbye (Firefly Lane), Danny Griffin (Fate: The Winx Saga), and Nathan Witte (Cut, Color, Murder); CrimeTime: Freefall starring Lyndie Greenwood (Nikita) and Luke Macfarlane (Platonic); and the next installments of popular franchises like Hannah Swensen Mysteries, The Cases of Mystery Lane, and many more. 

In addition, Hallmark Drama will become Hallmark Family on February 28. The network spotlights timeless storytelling for the whole family centered around faith, love, and community.

“Hallmark Media is home to a wide range of content offerings that deliver on the promise of providing comfort and joy, and it is our goal to ensure that viewing experiences across all networks and platforms are uniquely authentic,” said Hallmark Media’s Executive Vice President of Programming, Lisa Hamilton Daly. “We look forward to debuting the rebranded networks, where fans can continue to enjoy fun, engaging mysteries on Hallmark Mystery and wholesome family stories on Hallmark Family.”