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IPL Rights Deal Boosts Cricket’s Broadcasting Value

Cricket may have been around for centuries but it’s only just starting to capture the imagination in some parts of the world. In the USA, Major League Cricket will make its debut in 2023 as the sport continues to develop in North America.

Elsewhere, India is the hub of cricket. The Indian Premier League is the biggest domestic competition of all and a brand new broadcasting deal has set new records in terms of TV rights.

The New Deal

Since the IPL began in 2008, interest among the TV broadcasting companies has always been competitive. The major players in the sports sphere have recently been bidding astronomical sums in order to capture rights for the tournament.

Those rights came up for renewal again in 2022 and the bidding was intense. The contracts were for five years of broadcasting from 2023 through to 2027 and the figures reached an eye-watering $6.2 Billion USD.

The deal helps to make cricket one of the richest sports in the world. If that $6.2 billion figure is split into a per game basis, the IPL is just behind the NFL as the richest league of all time.

That’s how important cricket is to supporters in some parts of the world. Major League Cricket will have some catching up to do but the broadcasters will be aware of the potential that the sport offers. MLC will be available to view across the globe and, while TV contracts will be modest in the early stages, there is scope for figures to grow exponentially.

Teams in IPL Contention

Ten domestic franchise teams currently compete in the Indian Premier League. The competition was expanded in 2022 and the 15th edition of the IPL was the biggest to date. Some months ahead of the 2023 renewal, betting markets are in and there are joint favorites to take the trophy.

Mumbai Indians are the most successful team in the history of the competition, while Gujarat Titans are the defending champions. Both sides lead the outright winner market while the closest challenges are expected to come from Royal Challengers Bangalore, Delhi Capitals and Rajasthan Royals.

In the time left between now and the start of IPL 16, those odds are subject to change. The figures in question are supplied by sources attached to Sbo.net and any updates to that market will be reflected on the main website.

While here, readers can also take in news and opinion articles together with reviews of all sportsbooks referenced. Those sportsbooks will also be able to accept new customers if anyone is looking for cricket betting options.

Most bookmakers publish generous welcome offers and many also have ongoing deals moving forward. It will be possible to add funds via a number of methods and players can convert fractional odds to decimal pricing if they wish to do so.

It’s all about personal preference and it’s easy to change those odds within the settings tab. Meanwhile, in-play markets and mobile betting are among the other advantages.

In short, Sbo.net is the site to follow for anyone who wants to consider betting on the IPL. Those that are staking in those markets will also need to know how they can tune into the action.

Where to Watch the Indian Premier League

If you’re based in the United States, the next five editions of the IPL will be available to view via the ESPN+ Network. This will be a familiar portal for sports fans, and many will already have the service in place.

There will be other options with apps such as Voot Premium offering access to the games.

At its source, Indian cricket fans will be able to tune into the IPL via the Star Sports network. In the UK which takes in a host of international and domestic cricket from around the world, Sky Sports will continue their coverage.

Over 400 games will feature in the package and few would be surprised to see the Indian Premier League expanded further. If cricket has fallen under your radar up to this point, the game is set to enjoy huge exposure in the months and years ahead, both in the United States and in the wider world.