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Monday Final Nationals: ‘America’s Next Top Model’ Registers Best Season Premiere Adults 18-49 Delivery in Five Years with VH1 Debut

Baltimore-New England on “Monday Night Football” helped give ESPN an all-around Monday victory — the 13th time in 14 weeks ESPN led a Monday night in all key adult and male demos and the 10th Monday this season they’ve won among households and total viewers.

Ravens-Patriots delivered a total live audience (TV + Streaming) of 13,273,000 average viewers. (Source: ESPN)
·        On TV (ESPN and ESPN Deportes), the game delivered 13,020,000 average viewers.
·        On ESPN, the game averaged a 7.8 US household rating. The game rating peaked during the 9:30-9:45 p.m. quarter hour with a 9.0 household rating and 15,061,000 viewers.
·        ESPN’s streaming audience for Ravens-Patriots attracted an additional average minute audience of 253,000 viewers across the ESPN and ESPN Deportes streams, a 73 percent gain year-over-year. Between the two streams there were 631,000 viewers who watched 56.3 million live minutes – up 43 and 82 percent year-over-year, respectively. 
 
In Baltimore, the game delivered an 11.5 rating on ESPN and a 22.7 on WBAL-NBC, for a combined 34.2 rating in the market. In Boston, the game delivered a 9.3 rating on ESPN, a 22.9 on WCVB-ABC (MA), and a 2.5 on WMUR-ABC (NH), for a combined 34.7 rating in the market.
 
The top metered markets (not including those of the competing teams): Providence (22.6), Norfolk (15.1), Hartford and New Haven (14.8), West Palm Beach (13.9), Pittsburgh (12.1), Denver and Richmond-Petersburg (11.5), Las Vegas and San Diego (11.3), Phoenix (11.2).

Long-running reality competition “America’s Next Top Model” premiered its 23rd season with a new host (singer Rita Ora), new judges (featuring supermodel Ashley Graham) and a new network (VH1). With 1.28 million live-plus-same day viewers and a 829,000 adults 18-49 (0.65 rating), the series had its best season premiere ratings performance among adults 18-49 since the Season 17 premiere on The CW from Sep. 14, 2011 (0.9 adults 18-49) and its most-watched season premiere since the Season 20 premiere on The CW from Aug. 2, 2013 (1.55 million).

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Monday, December 12, 2016
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 2.5/4 4024 0.5/2 0.9/3 1.2/3
8:00 Great Christmas Light Fight (s) 249 93 2.8/5 4641 0.6/3 1.1/4 1.4/4
10:00 Great American Baking Show (s) 249 93 1.9/3 2789 0.3/1 0.6/2 0.8/2
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 4.1/7 6487 0.6/3 1.2/4 1.8/5
8:00 Kevin Can Wait 255 94 4.5/8 7310 0.7/3 1.4/5 2.1/6
8:30 Man with a Plan 255 94 4.1/7 6616 0.7/3 1.2/4 1.8/5
9:00 2 Broke Girls 255 94 3.6/6 5814 0.7/3 1.2/4 1.8/5
9:30 The Odd Couple 255 94 3.4/6 5227 0.5/2 1.0/3 1.6/4
10:00 Scorpion 255 94 4.5/8 6977 0.6/3 1.1/4 1.7/5
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 5.8/10 9126 1.0/4 1.8/6 2.6/8
8:00 The Voice 246 94 7.1/12 11230 1.2/5 2.2/7 3.2/9
10:01 Timeless 246 94 3.1/6 4812 0.5/2 1.0/4 1.5/5
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 1.2/2 1734 0.3/1 0.5/2 0.6/2
8:00 Gotham (r) 254 94 1.1/2 1675 0.3/1 0.5/2 0.6/2
9:01 Lucifer (r) 254 94 1.2/2 1796 0.3/1 0.5/2 0.6/2
PROGRAM AFF* CVG*
(PCT)
HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-10 Network Average 0.6/1 1026 0.2/1 0.2/1 0.3/1
8:00 Grandma Got Run Over by a Reindeer (rs) 247 91 0.7/1 1151 0.2/1 0.3/1 0.4/1
9:00 Greatest Holiday Commercials Countdown (s) 247 91 0.6/1 902 0.1/0 0.2/1 0.2/1
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 1.1/2 1878 0.6/2
7:00 La Rosa de Guadalupe 0.9/2 1647 0.6/2
8:00 Despertar Contigo 0.9/1 1584 0.5/2
9:00 Vino el Amor 1.2/2 2027 0.7/2
10:03 El Color de la Pasión 1.2/2 2022 0.7/2
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 0.3/0 530 0.2/1
7:00 Qué Pobres Tan Ricos 0.2/0 313 0.1/0
8:00 Moisés y Los Diez Mandamientos 0.4/1 852 0.3/1
9:00 La Viuda Negra 0.2/0 460 0.2/1
10:00 Bloque de Búsqueda 0.1/0 278 0.1/0
PROGRAM HH/Share Viewers
(000)
Adults
18-34
Adults
18-49
Adults
25-54
8-11 Network Average 0.9/2 1699 0.7/2
7:00 Caso Cerrado: Edición Estelar 1.1/2 1702 0.4/2
8:00 Silvana Sin Lana 0.8/1 1405 0.5/2
9:00 La Doña 0.9/1 1657 0.7/2
10:00 El Chema 1.1/2 2034 1.0/3

Sub-Demo Breakdowns – Monday 12/12/16

Great Christmas Light Fight” (ABC)
Women 18-34: 0.7/3
Men 18-34: 0.5/2
Women 18-49: 1.3/4
Men 18-49: 0.8/3

Great American Baking Show” (ABC)
Women 18-34: 0.4/2
Men 18-34: 0.2/1
Women 18-49: 0.8/3
Men 18-49: 0.4/2

Kevin Can Wait” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.7/4
Women 18-49: 1.4/5
Men 18-49: 1.3/5

Man with a Plan” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.6/3
Women 18-49: 1.3/4
Men 18-49: 1.1/4

2 Broke Girls” (CBS)
Women 18-34: 0.9/3
Men 18-34: 0.6/3
Women 18-49: 1.4/4
Men 18-49: 1.1/4

The Odd Couple” (CBS)
Women 18-34: 0.6/2
Men 18-34: 0.4/2
Women 18-49: 1.1/4
Men 18-49: 0.8/3

Scorpion” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.5/2
Women 18-49: 1.2/4
Men 18-49: 1.0/4

The Voice” (NBC)
Women 18-34: 1.4/6
Men 18-34: 1.1/5
Women 18-49: 2.6/8
Men 18-49: 1.7/6

Timeless” (NBC)
Women 18-34: 0.6/3
Men 18-34: 0.4/2
Women 18-49: 1.2/4
Men 18-49: 0.9/3

Grandma Got Run Over by a Reindeer” (CW)
Women 18-34: 0.3/1
Men 18-34: 0.2/1
Women 18-49: 0.4/1
Men 18-49: 0.2/1

Greatest Holiday Commercials” (CW)
Women 18-34: 0.1/1
Men 18-34: 0.1/0
Women 18-49: 0.2/1
Men 18-49: 0.2/1

Love and Hip-Hop” (VH1, 8 p.m.)
1.50 household rating
2.286 million viewers
1.20 adults 18-49 rating
Women 18-34: 1.82
Men 18-34: 0.63
Women 18-49: 1.75
Men 18-49: 0.65

Love and Hip-Hop” (VH1, 9 p.m.)
1.63 household rating
2.546 million viewers
1.32 adults 18-49 rating
Women 18-34: 2.07
Men 18-34: 0.66
Women 18-49: 1.91
Men 18-49: 0.71

America’s Next Top Model” (VH1)
0.83 household rating
1.283 million viewers
0.65 adults 18-49 rating
Women 18-34: 0.98
Men 18-34: 0.43
Women 18-49: 0.89
Men 18-49: 0.40

Vanderpump Rules” (Bravo)
0.97 household rating
1.403 million viewers
0.59 adults 18-49 rating
Women 18-34: 0.75
Men 18-34: 0.27
Women 18-49: 0.85
Men 18-49: 0.32

Timber Creek Lodge” (Bravo)
0.46 household rating
0.682 million viewers
0.28 adults 18-49 rating
Women 18-34: 0.34
Men 18-34: 0.14
Women 18-49: 0.51
Men 18-49: 0.16

Teen Mom: Unseen Moments” (MTV)
0.52 household rating
0.811 million viewers
0.45 adults 18-49 rating
Women 18-34: 0.91
Men 18-34: 0.28
Women 18-49: 0.69
Men 18-49: 0.22

Teen Mom: Weekend at Corey’s” (MTV)
0.48 household rating
0.726 million viewers
0.41 adults 18-49 rating
Women 18-34: 0.76
Men 18-34: 0.21
Women 18-49: 0.60
Men 18-49: 0.21

American Pickers” (History)
1.01 household rating
1.629 million viewers
0.27 adults 18-49 rating
Women 18-34: 0.13
Men 18-34: 0.14
Women 18-49: 0.23
Men 18-49: 0.31

Pawn Stars” (History, 10 p.m.)
0.81 household rating
1.275 million viewers
0.28 adults 18-49 rating
Women 18-34: 0.14
Men 18-34: 0.20
Women 18-49: 0.24
Men 18-49: 0.32

American Dad” (TBS, 8:30)
0.70 household rating
1.160 million viewers
0.60 adults 18-49 rating
Women 18-34: 0.47
Men 18-34: 0.75
Women 18-49: 0.45
Men 18-49: 0.75

People of Earth” (TBS)
0.51 household rating
0.768 million viewers
0.32 adults 18-49 rating
Women 18-34: 0.25
Men 18-34: 0.30
Women 18-49: 0.28
Men 18-49: 0.37

Full Frontal with Samantha Bee” (TBS)
0.42 household rating
0.657 million viewers
0.25 adults 18-49 rating
Women 18-34: 0.15
Men 18-34: 0.22
Women 18-49: 0.22
Men 18-49: 0.29

Mars” (NGC)
0.48 household rating
0.738 million viewers
0.16 adults 18-49 rating
Women 18-34: 0.07
Men 18-34: 0.11
Women 18-49: 0.10
Men 18-49: 0.23

Monday Night Football: Baltimore @ New England” (ESPN, 8:15-11:57 p.m.)
7.38 household rating
12.921 million viewers
4.18 adults 18-49 rating
Women 18-34: 2.17
Men 18-34: 4.64
Women 18-49: 2.56
Men 18-49: 5.81

WWE Raw” (USA, 8pm)
1.74 household rating
2.929 million viewers
0.95 adults 18-49 rating
Women 18-34: 0.64
Men 18-34: 1.02
Women 18-49: 0.75
Men 18-49: 1.15

WWE Raw” (USA, 9pm)
1.66 household rating
2.713 million viewers
0.89 adults 18-49 rating
Women 18-34: 0.55
Men 18-34: 0.98
Women 18-49: 0.66
Men 18-49: 1.12

WWE Raw” (USA, 10-11:07 pm)
1.63 household rating
2.632 million viewers
0.92 adults 18-49 rating
Women 18-34: 0.55
Men 18-34: 1.08
Women 18-49: 0.68
Men 18-49: 1.17

Source: Live+Same Day data, Nielsen Media Research

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  1. Live+3 vs. Live+SD data for Monday 12/12/2016

    Adults 18-49
    …………………………….. L+SD … L+3
    Xmas Light Fight …….. 1.08 … 1.18
    Great Amer Baking-r .. 0.60 … 0.61
    Kevin Can Wait ……….. 1.37 … 1.81
    Man With a Plan ……… 1.20 … 1.44
    2 Broke Girls …………… 1.23 … 1.68
    Odd Couple ……………. 1.00 … 1.24
    Scorpion ………………… 1.11 … 1.76
    The Voice ……………….. 2.16 … 2.51
    Timeless ………………… 1.04 … 1.74
    Gotham-r ……………….. 0.46 … 0.47
    Lucifer-r …………………. 0.46 … 0.47
    Grandma/Reindeer ….. 0.31 … 0.33
    Holiday Commercials . 0.19 … 0.20

    PROGRAMMINGINSIDER.COM

    Total Viewers (000)
    …………………………….. L+SD … L+3
    Xmas Light Fight ……. 4641 … 4953
    Great Amer Baking-r . 2790 … 2849
    Kevin Can Wait ……… 7311 … 8521
    Man With a Plan ……. 6617 … 7443
    2 Broke Girls …………. 5815 … 6962
    Odd Couple ………….. 5228 … 6115
    Scorpion ………………. 6984 … 9712
    The Voice ……………. 11230 .. 12436
    Timeless ………………. 4812 … 7320
    Gotham-r ……………… 1675 … 1725
    Lucifer-r ……………….. 1796 … 1851
    Grandma/Reindeer … 1151 … 1233
    Holiday Commercials . 902 … 1002