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Monday Final Nationals: Night One of Democratic National Convention Draws 25.8 Million Across Six Networks

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ABC led in most key figures on Monday night: total viewers (5.42 million), adults 18-49 (1.5 rating/6 share) and adults 18-34 (1.3/6). NBC won among adults 25-54 (1.9/6).

The first night of the four-day “2016 Democratic National Convention” featuring speeches from First Lady Michelle Obama, Massachusetts senator Elizabeth Warren and Vermont senator/former presidential candidate Bernie Sanders drew a combined 25.797 million viewers in the 10 p.m. hour. CNN was the top network in the hour with 6.292 million viewers, followed by MSNBC (4.628 million), NBC (4.292 million), ABC (4.116 million), Fox News Channel (3.263 million) and CBS (3.206 million). Viewership increased by 18 percent from the second night of the 2012 DNC (21.95 million on Sep. 4, 2012; the first night all six networks carried that convention), by 21 percent from 2008 DNC opening night (21.275 million on Aug. 25, 2008) and by 15 percent of the first night of the 2016 RNC of one week earlier (22.53 million on July 18, 2016).

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Monday, July 25, 2016
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.7/6 5421 1.3/6 1.5/6 1.8/5
8:00 The Bachelorette 250 95 4.3/7 6378 1.7/8 1.9/7 2.2/7
10:00 2016 Democratic National Convention (s) (thru 11:28) 250 95 2.8/5 4116 0.6/3 0.9/3 1.1/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.3/4 3473 0.3/1 0.6/2 0.9/3
8:00 Mom (r) 253 95 2.8/5 4270 0.3/2 0.7/3 1.1/4
8:30 2 Broke Girls (r) 253 95 2.4/4 3710 0.3/1 0.7/3 1.1/3
9:00 Scorpion (r) 253 95 2.2/4 3334 0.3/1 0.6/2 0.9/3
10:00 2016 Democratic National Convention (s) (thru 11:25) 255 95 2.1/4 3206 0.4/2 0.6/2 0.9/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.1/5 5232 1.0/4 1.4/5 1.9/6
8:00 American Ninja Warrior 243 95 3.4/6 5898 1.1/5 1.6/6 2.1/6
10:00 2016 Democratic National Convention (s) (thru 11:25) 243 95 2.7/5 4292 0.7/3 1.1/4 1.5/4
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.6/3 2570 0.5/2 0.7/2 0.9/3
8:00 So You Think You Can Dance 254 95 1.6/3 2570 0.5/2 0.7/2 0.9/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.6/1 948 0.3/1 0.3/1 0.4/1
8:00 MadTV 20th Anniversary Reunion (r) 243 85 0.6/1 966 0.3/1 0.3/1 0.4/1
9:00 Penn & Teller: Fool Us (r) 243 85 0.6/1 929 0.2/1 0.3/1 0.4/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.2/2 2126 0.7/3
7:00 La Rosa de Guadalupe 1.0/2 1852 0.7/3
8:00 Un Camino Hacia El Destino 1.1/2 2104 0.7/3
9:00 Tres Veces Ana 1.0/2 1891 0.6/2
10:00 Por Siempre Joan Sebastian 1.3/2 2398 0.9/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.3/0 449 0.2/1
7:00 Mi Corazon es Tuyo 0.2/0 308 0.1/1
8:00 Moisés y Los Diez Mandamientos 0.3/1 554 0.2/1
9:00 La Ronca de Oro 0.3/1 499 0.2/1
10:00 El Príncipe 0.2/0 295 0.1/0

Sub-Demo Breakdowns – Monday 7/25/16

“The Bachelorette” (ABC)
Women 18-34: 2.3/10
Men 18-34: 1.0/5
Women 18-49: 2.8/9
Men 18-49: 1.0/4

“2016 Democratic National Convention” (ABC)
Women 18-34: 0.8/3
Men 18-34: 0.4/2
Women 18-49: 1.1/4
Men 18-49: 0.6/2

“2016 Democratic National Convention” (CBS)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.7/3
Men 18-49: 0.5/2

“American Ninja Warrior” (NBC)
Women 18-34: 1.2/5
Men 18-34: 1.0/5
Women 18-49: 1.7/6
Men 18-49: 1.6/6

“2016 Democratic National Convention” (NBC)
Women 18-34: 0.8/4
Men 18-34: 0.7/3
Women 18-49: 1.2/4
Men 18-49: 1.1/4

“So You Think You Can Dance” (Fox)
Women 18-34: 0.7/3
Men 18-34: 0.3/1
Women 18-49: 0.9/3
Men 18-49: 0.4/2

“Rizzoli & Isles” (TNT)
Women 18-34: 0.33
Men 18-34: 0.14
Women 18-49: 0.71
Men 18-49: 0.35

“Major Crimes” (TNT)
Women 18-34: 0.24
Men 18-34: 0.11
Women 18-49: 0.62
Men 18-49: 0.29

“Angie Tribeca” (TBS)
Women 18-34: 0.14
Men 18-34: 0.16
Women 18-49: 0.16
Men 18-49: 0.22

“Full Frontal with Samantha Bee” (TBS)
Women 18-34: 0.21
Men 18-34: 0.26
Women 18-49: 0.21
Men 18-49: 0.28

“Devious Maids” (Lifetime)
Women 18-34: 0.32
Men 18-34: 0.14
Women 18-49: 0.43
Men 18-49: 0.16

“UnReal” (Lifetime)
Women 18-34: 0.24
Men 18-34: 0.05
Women 18-49: 0.28
Men 18-49: 0.11

“The Fosters” (Freeform)
Women 18-34: 0.48
Men 18-34: 0.17
Women 18-49: 0.47
Men 18-49: 0.20

“2016 Democratic National Convention” (Fox News, 10pm)
Women 18-34: 0.22
Men 18-34: 0.29
Women 18-49: 0.43
Men 18-49: 0.54

“2016 Democratic National Convention” (CNN, 10pm)
Women 18-34: 0.72
Men 18-34: 1.11
Women 18-49: 1.38
Men 18-49: 1.67

“2016 Democratic National Convention” (MSNBC, 10pm)
Women 18-34: 0.67
Men 18-34: 0.56
Women 18-49: 0.85
Men 18-49: 0.88

Cable Rankings – Monday 7/25/16
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Monday, July 25:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
72 66 THE FIRST 48 A&E 8:00 PM 60 613 0.21
71 59 THE FIRST 48 A&E 9:00 PM 60 651 0.24
67 35 THE FIRST 48 A&E 10:00 PM 63 705 0.30
68 40 KING OF THE HILL ADSM 8:00 PM 30 699 0.29
66 34 CLEVELAND SHOW ADSM 8:30 PM 30 712 0.31
37 20 AMERICAN DAD ADSM 9:00 PM 30 1163 0.49
23 16 AMERICAN DAD ADSM 9:30 PM 30 1429 0.60
20 11 FAMILY GUY ADSM 10:00 PM 30 1642 0.71
17 9 FAMILY GUY ADSM 10:30 PM 30 1815 0.84
74 82 AMC MOVIE AMC 7:30 PM 150 592 0.18
82 92 REAL HOUSEWIVES OF OC BRAVO 8:00 PM 60 538 0.17
18 14 REAL HOUSEWIVES OF OC BRAVO 9:00 PM 60 1803 0.65
76 82 ODD MOM OUT BRAVO 10:00 PM 30 568 0.18
100 99 SOUTH PARK CMDY 7:53 PM 34 339 0.16
92 70 SOUTH PARK CMDY 10:30 PM 30 419 0.20
6 10 ANDERSON COOPER 360 CNN 8:00 PM 60 3830 0.78
2 6 AMERICA’S CHOICE 2016: DNC (3.33 HH) CNN 9:00 PM 60 5238 1.16
1 1 AMERICA’S CHOICE 2016: DNC (3.82 HH) CNN 10:00 PM 60 6292 1.52
48 35 MISFIT GARAGE DISC 8:00 PM 60 901 0.30
25 17 MISFIT GARAGE DISC 9:00 PM 61 1397 0.53
35 22 VEGAS RAT RODS DISC 10:01 PM 61 1191 0.46
54 74 ELENA OF AVALOR DISJR 7:30 PM 50 847 0.19
61 82 DOC MCSTUFFINS DISJR 8:20 PM 25 776 0.18
63 82 PJ MASKS SHORTS DISJR 8:45 PM 15 752 0.18
64 82 MILES FROM TOMORROWLAND DISJR 9:00 PM 25 745 0.18
36 60 BEST FRIENDS WHENEVER DSNY 8:00 PM 30 1176 0.23
19 29 ANOTHER CINDERELLA STORY DSNY 8:30 PM 100 1711 0.35
21 50 GIRL MEETS WORLD DSNY 10:10 PM 25 1509 0.27
24 60 LIV AND MADDIE DSNY 10:35 PM 25 1400 0.23
83 92 BASEBALL TONIGHT (0.36 HH) ESPN 10:42 PM 18 513 0.17
58 64 CUPCAKE WARS CELEBRITY FOOD 8:00 PM 60 800 0.22
55 45 CAKE WARS 3 FOOD 9:00 PM 60 839 0.28
50 35 CHOPPED FOOD 10:00 PM 60 879 0.30
4 19 THE O’REILLY FACTOR FOXNC 8:00 PM 60 4226 0.50
8 22 THE KELLY FILE FOXNC 9:00 PM 60 3704 0.46
12 21 AMERICA’S ELECTION HQ -DNC (2.14 HH) FOXNC 10:00 PM 60 3263 0.48
53 32 THE FOSTERS FRFM 8:00 PM 60 848 0.34
40 27 FX MOVIE PRIME: AVATAR FX 8:00 PM 210 1066 0.38
96 92 THE SIMPSONS FXX 8:00 PM 30 376 0.17
97 82 THE SIMPSONS FXX 8:30 PM 30 373 0.18
99 82 THE SIMPSONS FXX 9:00 PM 30 368 0.18
88 66 THE SIMPSONS FXX 9:30 PM 30 451 0.21
91 92 THE SIMPSONS FXX 10:00 PM 30 424 0.17
87 74 THE SIMPSONS FXX 10:30 PM 30 464 0.19
84 92 THE MIDDLE HALL 10:30 PM 30 502 0.17
81 40 STRAIGHT OUTTA COMPTON HBO 8:30 PM 147 540 0.29
47 60 TINY HOUSE BIG LIVING HGTV 8:00 PM 30 923 0.23
38 50 TINY HOUSE BIG LIVING HGTV 8:30 PM 30 1077 0.27
33 40 TINY HOUSE BIG LIVING HGTV 9:00 PM 30 1229 0.29
28 29 TINY HOUSE BIG LIVING HGTV 9:30 PM 30 1389 0.35
26 33 HOUSE HUNTERS HGTV 10:00 PM 30 1391 0.33
22 29 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1435 0.35
34 60 AMERICAN PICKERS HIST 8:00 PM 60 1207 0.23
31 55 AMERICAN PICKERS HIST 9:00 PM 60 1271 0.26
32 35 AMERICAN PICKERS HIST 10:00 PM 63 1255 0.30
51 70 KILLER INSTINCT ID 9:00 PM 60 875 0.20
42 56 CORONER: I SPEAK FOR THE DEAD ID 10:00 PM 60 1008 0.25
89 92 MOVIE: TYLER PERRY’S MADEA GOES TO JAIL (2009) LIF 8:00 PM 60 447 0.17
52 35 DEVIOUS MAIDS LIF 9:00 PM 60 871 0.30
86 70 UNREAL LIF 10:00 PM 63 485 0.20
14 25 MSNBC SPECIAL COVERAGE: DNC (1.91 HH) MSNBC 8:00 PM 60 2886 0.44
7 15 MSNBC SPECIAL COVERAGE: DNC (2.33 HH) MSNBC 9:00 PM 60 3720 0.63
3 8 MSNBC SPECIAL COVERAGE: DNC (2.85 HH) MSNBC 10:00 PM 83 4628 0.87
94 99 MTV MOVIES: WHITE CHICKS (2004) MTV 8:00 PM 120 393 0.16
70 28 ARE YOU THE ONE SSN 4 MTV 10:00 PM 62 683 0.36
49 64 FULL HOUSE NAN 9:00 PM 30 888 0.22
43 45 FULL HOUSE NAN 9:30 PM 30 988 0.28
45 50 FULL HOUSE NAN 10:00 PM 30 965 0.27
46 50 FULL HOUSE NAN 10:30 PM 30 940 0.27
44 45 WICKED TUNA: OUTER BANKS NGC 9:00 PM 60 976 0.28
61 74 LIVE FREE OR DIE NGC 10:00 PM 60 776 0.19
39 66 NICKY, RICKY, DICKY & DAWN NICK 8:00 PM 30 1075 0.21
41 66 GAME SHAKERS NICK 8:30 PM 30 1043 0.21
56 74 PEPPA PIG NKJR 9:00 PM 30 812 0.19
85 74 BEYOND SCARED STRAIGHT SPIKE 10:00 PM 60 492 0.19
69 82 SYFY ORIGINAL MOVIE: 3-HEADED SHARK ATTACK SYFY 7:00 PM 120 692 0.18
65 92 SYFY ORIGINAL MOVIE: DAM SHARKS! SYFY 9:00 PM 115 736 0.17
60 26 FAMILY GUY TBS 8:00 PM 30 778 0.40
73 40 AMERICAN DAD TBS 8:30 PM 30 604 0.29
90 74 ANGIE TRIBECA TBS 9:00 PM 30 444 0.19
93 74 FAMILY GUY TBS 9:30 PM 30 417 0.19
75 40 FAMILY GUY TBS 10:00 PM 30 577 0.29
80 56 FULL FRONTAL W/ SAM BEE TBS 10:30 PM 30 544 0.25
57 56 MY LEGS WON’T STOP GROWING TLC 10:00 PM 60 806 0.25
29 70 RIZZOLI & ISLES TNT 8:00 PM 60 1377 0.20
5 17 RIZZOLI & ISLES TNT 9:00 PM 60 3869 0.53
9 22 MAJOR CRIMES TNT 10:00 PM 60 3646 0.46
98 82 IMPRACTICAL JOKERS TRU 8:00 PM 30 369 0.18
79 50 IMPRACTICAL JOKERS TRU 8:30 PM 30 546 0.27
76 45 IMPRACTICAL JOKERS TRU 9:00 PM 30 568 0.28
78 45 IMPRACTICAL JOKERS TRU 9:30 PM 30 553 0.28
94 74 FAMELESS TRU 10:00 PM 61 393 0.19
59 82 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 783 0.18
10 3 WWE RAW (2.13 HH) USA 8:00 PM 60 3412 1.24
11 3 WWE RAW (2.06 HH) USA 9:00 PM 60 3350 1.24
13 5 WWE RAW (2.00 HH) USA 10:00 PM 70 3254 1.21
15 2 LOVE & HIP HOP ATLANTA 5 VH1 8:00 PM 60 2647 1.35
16 7 T.I. AND TINY 5 VH1 9:00 PM 30 1840 0.90
26 12 SHAUNIE’S HOME COURT VH1 9:30 PM 30 1391 0.69
30 13 LOVE & HIP HOP ATLANTA 5 VH1 10:00 PM 60 1319 0.66

Source: Live+Same Day data, Nielsen Media Research

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