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Monday Final Nationals: ‘SNL Election Special’ Scores for NBC

'Martha and Snoop's Potluck Dinner Party' Debuts Well on VH1

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ESPN again won Monday night in total viewers and all key demos with Buffalo Bills-Seattle Seahawks on “Monday Night Football.”

The timely Election Eve comedy special “SNL Election Special” on NBC easily defeated its 10 p.m. competition on ABC and NBC and well retained its “The Voice” lead-in: 80 percent in viewers (8.022 million from 9.968 million) and 91 percent in adults 18-49 (2.1 rating vs. 2.3 rating).

VH1 was Monday’s No. 2 cable network among adults 18-49 (approx. 1.0 rating) and adults 18-34 (approx. 1.1 rating) with usual Monday hit series “Love and Hip-Hop Hollywood” and “Black Ink Crew Chicago” capped off by the debut of “Martha and Snoop’s Potluck Dinner Party” starring Martha Stewart and Snoop Dogg. On the night, all three VH1 shows ranked in the top 7 prime time cable shows among adults 18-49 and encompassed 3 of the top 4 (“Monday Night Football” took the top spot) among adults 18-34.

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Monday, November 7, 2016
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 5.6/9 8480 0.8/3 1.3/4 1.8/5
8:00 Dancing with the Stars 249 94 7.0/11 10840 1.0/4 1.6/5 2.2/6
10:01 Conviction 248 93 2.5/5 3641 0.3/1 0.6/2 0.9/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 4.0/7 6327 0.7/3 1.3/4 1.9/5
8:00 Kevin Can Wait 255 94 4.6/7 7414 0.8/3 1.7/6 2.4/7
8:30 Man with a Plan 255 94 3.9/6 6257 0.7/3 1.4/4 2.1/5
9:00 2 Broke Girls 255 94 3.5/6 5423 0.7/3 1.4/4 1.9/5
9:30 The Odd Couple 255 94 3.3/5 5023 0.5/2 1.0/3 1.6/4
10:00 Scorpion 255 94 4.4/8 6923 0.6/3 1.1/4 1.7/5
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 5.7/10 9319 1.4/6 2.3/7 3.1/8
8:00 The Voice 245 94 6.1/10 9968 1.5/6 2.3/7 3.2/8
10:00 SNL Election Special (s) 243 94 5.1/9 8022 1.1/5 2.1/8 2.9/9
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 2.2/3 3517 0.8/3 1.1/4 1.3/4
8:00 Gotham 254 94 2.1/3 3519 0.9/4 1.2/4 1.4/4
9:01 Lucifer 254 94 2.2/4 3515 0.6/3 1.0/3 1.3/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.1/2 1774 0.4/2 0.6/2 0.7/2
8:00 Supergirl 247 91 1.5/2 2471 0.4/2 0.7/2 0.9/3
9:00 Jane the Virgin 247 91 0.7/1 1077 0.4/2 0.4/1 0.5/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.1/2 1970 0.7/2
7:00 La Rosa de Guadalupe 1.0/2 1894 0.7/3
8:00 Despertar Contigo 0.9/1 1685 0.6/2
9:00 Vino el Amor 1.2/2 2189 0.8/2
10:00 El Color de la Pasión 1.2/2 2036 0.7/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.2/0 419 0.2/1
7:00 Mi Corazon es Tuyo 0.2/0 457 0.2/1
8:00 Moisés y Los Diez Mandamientos 0.4/1 706 0.3/1
9:00 La Viuda Negra 0.2/0 355 0.1/0
10:00 Bloque de Búsqueda 0.1/0 196 0.1/0
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.0/2 1747 0.7/2
7:00 Caso Cerrado: Edición Estelar 1.1/2 1803 0.5/2
8:00 Silvana Sin Lana 0.9/1 1513 0.6/2
9:00 Sin Senos Sí Hay Paraíso 1.0/2 1850 0.8/2
10:00 Señora Acero 3: La Coyote 1.0/2 1879 0.8/3

Sub-Demo Breakdowns – Monday 11/06/16

“Dancing with the Stars” (ABC)
Women 18-34: 1.4/5
Men 18-34: 0.6/3
Women 18-49: 2.3/7
Men 18-49: 0.8/3

“Conviction” (ABC)
Women 18-34: 0.5/2
Men 18-34: 0.1/1
Women 18-49: 1.0/3
Men 18-49: 0.3/1

“Kevin Can Wait” (CBS)
Women 18-34: 0.8/3
Men 18-34: 0.8/4
Women 18-49: 1.8/6
Men 18-49: 1.7/6

“Man with a Plan” (CBS)
Women 18-34: 0.8/3
Men 18-34: 0.7/3
Women 18-49: 1.5/5
Men 18-49: 1.3/4

“2 Broke Girls” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.7/3
Women 18-49: 1.5/4
Men 18-49: 1.2/4

“The Odd Couple” (CBS)
Women 18-34: 0.5/2
Men 18-34: 0.5/2
Women 18-49: 1.1/3
Men 18-49: 1.0/3

“Scorpion” (CBS)
Women 18-34: 0.6/2
Men 18-34: 0.7/3
Women 18-49: 1.1/4
Men 18-49: 1.1/4

“The Voice” (NBC)
Women 18-34: 1.8/7
Men 18-34: 1.1/5
Women 18-49: 2.9/9
Men 18-49: 1.7/6

“SNL Election Special” (NBC)
Women 18-34: 1.5/6
Men 18-34: 0.8/4
Women 18-49: 2.5/8
Men 18-49: 1.8/7

“Gotham” (Fox)
Women 18-34: 0.9/3
Men 18-34: 0.9/4
Women 18-49: 1.1/3
Men 18-49: 1.4/5

“Lucifer” (Fox)
Women 18-34: 0.6/2
Men 18-34: 0.7/3
Women 18-49: 1.0/3
Men 18-49: 1.0/3

“Supergirl” (CW)
Women 18-34: 0.4/2
Men 18-34: 0.5/2
Women 18-49: 0.7/2
Men 18-49: 0.8/3

“Jane the Virgin” (CW)
Women 18-34: 0.6/2
Men 18-34: 0.3/1
Women 18-49: 0.6/2
Men 18-49: 0.3/1

“Love and Hip-Hop Hollywood” (VH1)
Women 18-34: 2.15
Men 18-34: 0.66
Women 18-49: 1.79
Men 18-49: 0.67

“Black Ink Chicago” (VH1)
Women 18-34: 1.59
Men 18-34: 0.54
Women 18-49: 1.41
Men 18-49: 0.53

“Martha & Snoop’s Potluck Dinner Party” (VH1)
Women 18-34: 1.22
Men 18-34: 0.63
Women 18-49: 1.15
Men 18-49: 0.59

“Real Housewives of Orange County” (Bravo)
Women 18-34: 0.89
Men 18-34: 0.33
Women 18-49: 1.14
Men 18-49: 0.39

“Teen Mom” (MTV)
Women 18-34: 1.31
Men 18-34: 0.46
Women 18-49: 1.03
Men 18-49: 0.36

“Mary & Jane” (MTV)
Women 18-34: 0.46
Men 18-34: 0.14
Women 18-49: 0.33
Men 18-49: 0.12

“American Dad” (TBS, 8:30)
Women 18-34: 0.51
Men 18-34: 0.58
Women 18-49: 0.52
Men 18-49: 0.57

“People of Earth” (TBS)
Women 18-34: 0.28
Men 18-34: 0.23
Women 18-49: 0.33
Men 18-49: 0.27

“Full Frontal with Samantha Bee” (TBS)
Women 18-34: 0.25
Men 18-34: 0.18
Women 18-49: 0.28
Men 18-49: 0.31

“Monday Night Football: Buffalo @ Seattle” (ESPN)
6.86 household rating
11.206 million viewers
Women 18-34: 1.80
Men 18-34: 4.19
Women 18-49: 2.39
Men 18-49: 5.25

“WWE Raw” (USA, 8pm)
1.83 household rating
3.066 million viewers
Women 18-34: 0.68
Men 18-34: 0.98
Women 18-49: 0.88
Men 18-49: 1.24

“WWE Raw” (USA, 9pm)
1.66 household rating
2.731 million viewers
Women 18-34: 0.57
Men 18-34: 1.00
Women 18-49: 0.70
Men 18-49: 1.11

“WWE Raw” (USA, 10pm)
1.56 household rating
2.505 million viewers
Women 18-34: 0.58
Men 18-34: 0.98
Women 18-49: 0.69
Men 18-49: 1.04

Source: Live+Same Day data, Nielsen Media Research

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13 Comments

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  1. Hi, what was the Friends ratings on Nick at Nite aired at 9PM through 11:30PM? The tv guide said there’s Friends marathon.

  2. Live+3 vs. Live+SD data for Monday 11/07/2016

    Adults 18-49
    …………………………….. L+SD … L+3
    Dancing/Stars ………… 1.58 … 1.91
    Conviction ……………… 0.64 … 1.07
    Kevin Can Wait ……….. 1.71 … 2.20
    Man With a Plan ……… 1.43 … 1.74
    2 Broke Girls …………… 1.36 … 1.80
    Odd Couple ……………. 1.05 … 1.30
    Scorpion ………………… 1.13 … 1.80
    The Voice ……………….. 2.31 … 2.82
    SNL Election Special .. 2.14 … 2.44
    Gotham …………………. 1.23 … 1.81
    Lucifer …………………… 1.02 … 1.64
    Supergirl ………………… 0.74 … 1.18
    Jane the Virgin ………… 0.44 … 0.71

    PROGRAMMINGINSIDER.COM

    Total Viewers
    ………………………… L+SD … L+3
    Dancing/Stars … 10.848 … 12.136
    Conviction ……….. 3.641 … 5.435
    Kevin Can Wait …. 7.415 … 8.771
    Man With a Plan .. 6.257 … 7.265
    2 Broke Girls …….. 5.424 … 6.620
    Odd Couple ……… 5.024 … 6.178
    Scorpion …………. 6.924 … 10.003
    The Voice ………… 9.968 … 11.698
    SNL Election …….. 8.022 … 9.969
    Gotham ……………. 3.519 … 4.989
    Lucifer ……………… 3.515 … 5.472
    Supergirl …………… 2.471 … 3.687
    Jane the Virgin ….. 1.077 … 1.643

  3. What’s interesting is how the media genuflect reflexively in front of SNL, which has been creatively dead for about 20 years and even when they get their one Big Event every 4 years, the ratings are still not high…

    And yet they’re treated like they’re culturally relevant to all Americans…

    Not incidentally it’s a mistake that NBC continues to make by hiring SNL alums on the fake theory they’re big stars…