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Saturday Final Ratings: Lifetime is Prime Time’s Top Network with Non-Sports Programming Among Key Demos with Wendy Williams’ Movie and Documentary

The season premiere of “NBA Saturday Primetime” (1.078m A18-49) that featured the Los Angeles Lakers at Boston Celtics easily made ABC the No. 1 network in prime time and represented a 71-percent increase from the year-ago game (76ers-Celtics: 0.632m A18-49 from Feb. 1, 2020). From last year’s season start, though, it was down 11 percent (Lakers-76ers: 1.219m A18-49 from Jan. 25, 2020) — that game featured LeBron James surpassing the late Kobe Bryant on the NBA’s all-time points scored list.

It was an all-Wendy Williams night on Lifetime and it paid off for the cabler as it was the top network (among demos) with non-sports programming on all of television in prime time. “Wendy Williams: The Movie” (0.576m A18-49) was on-par with the week-ago Lifetime biopic “Salt-N-Pepa (0.579m A18-49 from Jan. 23, 2021); in terms of total viewers, Williams far bested the 80’s female rap duo: 2.15 million vs. 1.574 million.

Comparing documentaries, the 2-hour “Wendy Williams: What A Mess!” (1.957m total viewers/0.551m A18-49) easily topped the 1-hour “Let’s Talk About Salt-N-Pepa” (1.105m total viewers/0.406m A18-49 from Jan. 23, 2021), although Williams’ documentary had a 10 p.m. ET/PT start time; Salt-N-Pepa’s began at 11:03 p.m. ET/PT.

The first “Saturday Night Live” episode of 2021 (1.87m A18-49) on NBC, with host John Krasinski and musical guest Machine Gun Kelly, gained 113,000 adults 18-49 from its most recent original episode (Kristen Wiig/Dua Lipa: 1.757m A18-49 from Dec. 19, 2020) and posted a 10-percent increase from the year-ago edition (JJ Watt/Luke Combs: 1.697m A18-49 from Feb. 1, 2020).

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What follows are the Live + Same Day rating results for the night’s broadcast network telecasts on Saturday, January 30:

Broadcast Network Prime Time Averages
HUT Levels for TV: 18.61m A18-49 (14.37 rating), 72.86m viewers
ABC: 0.97m A18-49 (#1 – 0.75 rating), 2.58m viewers (#2)
Fox: 0.49m A18-49 (#2 – 0.38 rating), 1.59m viewers (#5)
CBS: 0.40m A18-49 (#3 – 0.31 rating), 2.73m viewers (#1)
Telemundo: 0.36m A18-49 (#4 – 0.28 rating), 0.70m viewers (#8)
NBC: 0.35m A18-49 (#5 – 0.27 rating), 1.66m viewers (#4)
Univision: 0.33m A18-49 (#6 – 0.26 rating), 0.80m viewers (#7)
ION: 0.32m A18-49 (#7 – 0.25 rating), 1.17m viewers (#6)
UniMás: 0.23m A18-49 (#8 – 0.17 rating), 0.54m viewers (#9)
PBS: 0.15m A18-49 (#9 – 0.12 rating), 1.72m viewers (#3)

NBA Countdown (P) (ABC, 8:00 PM, 30 min.)
246 affiliates; 81% coverage
• 1.740 million viewers
• 1.1/3 HH
• 0.441 million adults 18-49
• 0.3/3 A18-49 (0.3/2 F18-49, 0.4/3 M18-49)
• 0.2/2 A18-34 (0.1/1 F18-34, 0.2/3 M18-34)
• 0.5/3 A25-54 (0.4/2 F25-54, 0.5/3 M25-54)
• Median age: 61.2

NBA Saturday Primetime Los Angeles Lakers at Boston Celtics (P) (ABC, 8:30 PM, 150 min.)
246 affiliates; 81% coverage
• 2.743 million viewers
• 1.6/4 HH
• 1.078 million adults 18-49
• 0.8/6 A18-49 (0.6/4 F18-49, 1.1/8 M18-49)
• 0.6/7 A18-34 (0.4/5 F18-34, 0.8/10 M18-34)
• 0.9/5 A25-54 (0.7/3 F25-54, 1.2/6 M25-54)
• Median age: 52.5

CBS Saturday Encore NCIS: New Orleans (R) (CBS, 8:00 PM, 60 min.)
255 affiliates; 81% coverage
• 2.399 million viewers
• 1.6/4 HH
• 0.297 million adults 18-49
• 0.2/2 A18-49 (0.3/2 F18-49, 0.2/1 M18-49)
• 0.1/1 A18-34 (0.1/1 F18-34, 0.1/2 M18-34)
• 0.4/2 A25-54 (0.4/2 F25-54, 0.3/2 M25-54)
• Median age: 68.9

48 Hours (RS) (CBS, 9:00 PM, 60 min.)
255 affiliates; 81% coverage
• 2.608 million viewers
• 1.7/4 HH
• 0.404 million adults 18-49
• 0.3/2 A18-49 (0.4/2 F18-49, 0.3/2 M18-49)
• 0.2/2 A18-34 (0.1/1 F18-34, 0.2/2 M18-34)
• 0.5/2 A25-54 (0.5/2 F25-54, 0.4/2 M25-54)
• Median age: 64.7

48 Hours (CBS, 10:00 PM, 60 min.)
255 affiliates; 81% coverage
• 3.195 million viewers
• 2.1/5 HH
• 0.496 million adults 18-49
• 0.4/3 A18-49 (0.4/3 F18-49, 0.3/3 M18-49)
• 0.2/2 A18-34 (0.1/2 F18-34, 0.3/3 M18-34)
• 0.6/3 A25-54 (0.7/3 F25-54, 0.5/3 M25-54)
• Median age: 64.1

Ellen’s Game of Games (R) (NBC, 8:00 PM, 60 min.)
244 affiliates; 81% coverage
• 1.630 million viewers
• 1.0/2 HH
• 0.307 million adults 18-49
• 0.2/2 A18-49 (0.3/2 F18-49, 0.2/2 M18-49)
• 0.1/1 A18-34 (0.1/1 F18-34, 0.1/1 M18-34)
• 0.3/2 A25-54 (0.4/2 F25-54, 0.3/1 M25-54)
• Median age: 62.6

Law & Order: SVU (R) (NBC, 9:00 PM, 60 min.)
244 affiliates; 81% coverage
• 1.276 million viewers
• 0.8/2 HH
• 0.238 million adults 18-49
• 0.2/1 A18-49 (0.2/1 F18-49, 0.1/1 M18-49)
• 0.1/1 A18-34 (0.1/1 F18-34, 0.1/1 M18-34)
• 0.3/1 A25-54 (0.3/2 F25-54, 0.2/1 M25-54)
• Median age: 63.0

SNL Prime (R) (NBC, 10:00 PM, 60 min.)
245 affiliates; 81% coverage
• 2.077 million viewers
• 1.3/3 HH
• 0.497 million adults 18-49
• 0.4/3 A18-49 (0.4/3 F18-49, 0.4/3 M18-49)
• 0.1/2 A18-34 (0.2/2 F18-34, 0.1/1 M18-34)
• 0.6/3 A25-54 (0.6/3 F25-54, 0.5/3 M25-54)
• Median age: 59.9

Saturday Night Live John Krasinski / Machine Gun Kelly (NBC, 11:30 PM, 90 min.)
• 6.687 million viewers
• 1.757 million adults 18-49
• 1.44 A18-49
• 0.71 A18-34
• 2.07 A25-54

PBC Fight Night Prelims (S) (Fox, 6:00 PM, 127 min.)
262 affiliates; 81% coverage
• 0.871 million viewers
• 0.5/1 HH
• 0.238 million adults 18-49
• 0.2/2 A18-49 (0.2/1 F18-49, 0.2/2 M18-49)
• 0.1/1 A18-34 (0.1/1 F18-34, 0.1/2 M18-34)
• 0.2/2 A25-54 (0.2/1 F25-54, 0.3/2 M25-54)

PBC Fight Night Caleb Plant vs. Caleb Truax (Fox, 8:08 PM, 135 min.)
262 affiliates; 81% coverage
• 1.608 million viewers
• 1.0/2 HH
• 0.495 million adults 18-49
• 0.4/3 A18-49 (0.3/2 F18-49, 0.5/4 M18-49)
• 0.2/2 A18-34 (0.1/1 F18-34, 0.3/4 M18-34)
• 0.5/3 A25-54 (0.3/2 F25-54, 0.6/3 M25-54)
• Median age: 58.2

PBC Fight Night Post-Match (Fox, 10:23 PM, 8 min.)
262 affiliates; 81% coverage
• 1.565 million viewers
• 0.9/2 HH
• 0.529 million adults 18-49
• 0.4/3 A18-49 (0.3/2 F18-49, 0.5/4 M18-49)
• 0.2/3 A18-34 (0.1/1 F18-34, 0.3/4 M18-34)
• 0.5/3 A25-54 (0.4/2 F25-54, 0.6/3 M25-54)
• Median age: 57.7

Law & Order: Special Victims Unit (R) (ION, 8:00 PM, 60 min.)
74% coverage
• 1.159 million viewers
• 0.8/2 HH
• 0.292 million adults 18-49
• 0.2/2 A18-49 (0.3/2 F18-49, 0.1/1 M18-49)
• 0.2 A18-34 (0.2 F18-34, 0.1 M18-34)
• 0.3 A25-54 (0.5 F25-54, 0.2 M25-54)
• Median age: 58.9

Law & Order: Special Victims Unit (R) (ION, 9:00 PM, 60 min.)
74% coverage
• 1.145 million viewers
• 0.7/2 HH
• 0.333 million adults 18-49
• 0.3/2 A18-49 (0.4/3 F18-49, 0.1/1 M18-49)
• 0.2 A18-34 (0.3 F18-34, 0.1 M18-34)
• 0.3 A25-54 (0.5 F25-54, 0.2 M25-54)
• Median age: 57.1

Law & Order: Special Victims Unit (R) (ION, 10:00 PM, 60 min.)
74% coverage
• 1.195 million viewers
• 0.8/2 HH
• 0.332 million adults 18-49
• 0.3/2 A18-49 (0.4/2 F18-49, 0.2/1 M18-49)
• 0.2 A18-34 (0.2 F18-34, 0.1 M18-34)
• 0.3 A25-54 (0.5 F25-54, 0.2 M25-54)
• Median age: 58.4

Svengoolie (R) (MeTV, 8:00 PM, 120 min.)
• 1.116 million viewers
• 0.73 HH
• Range: 0.123-0.136 million adults 18-49
• 0.10 A18-49 (0.10 F18-49, 0.10 M18-49)
• 0.05 A18-34 (0.03 F18-34, 0.06 M18-34)
• 0.13 A25-54 (0.13 F25-54, 0.13 M25-54)

Star Trek (R) (MeTV, 10:00 PM, 60 min.)
• 0.597 million viewers
• 0.42 HH
• Range: 0.097-0.110 million adults 18-49
• 0.08 A18-49 (0.05 F18-49, 0.11 M18-49)
• 0.04 A18-34 (0.04 F18-34, 0.05 M18-34)
• 0.10 A25-54 (0.08 F25-54, 0.11 M25-54)

That 70’s Show (R) (Laff, 8:30 PM, 30 min.)
• 0.198 million viewers
• 0.13 HH
• Range: 0.084-0.097 million adults 18-49
• 0.07 A18-49 (0.05 F18-49, 0.09 M18-49)
• 0.01 A18-34 (0.00 F18-34, 0.03 M18-34)
• 0.08 A25-54 (0.07 F25-54, 0.09 M25-54)

Vecinos (Univision, 6:55 PM, 30 min.)
65% coverage
• 0.415 million viewers
• 0.3/1 HH
• 0.126 million adults 18-49
• 0.1/1 A18-49 (0.1/1 F18-49, 0.1/1 M18-49)
• 0.0 A18-34 (0.1 F18-34, 0.0 M18-34)
• 0.1 A25-54 (0.2 F25-54, 0.1 M25-54)
• Median age: 55.3

Vecinos (Univision, 7:25 PM, 30 min.)
65% coverage
• 0.394 million viewers
• 0.2/1 HH
• 0.154 million adults 18-49
• 0.1/1 A18-49 (0.1/1 F18-49, 0.1/1 M18-49)
• 0.1 A18-34 (0.1 F18-34, 0.1 M18-34)
• 0.1 A25-54 (0.1 F25-54, 0.1 M25-54)
• Median age: 51.5

Cine Especial (Univision, 7:55 PM, 120 min.)
65% coverage
• 0.774 million viewers
• 0.4/1 HH
• 0.322 million adults 18-49
• 0.2/2 A18-49 (0.2/1 F18-49, 0.3/2 M18-49)
• 0.2 A18-34 (0.2 F18-34, 0.2 M18-34)
• 0.3 A25-54 (0.3 F25-54, 0.3 M25-54)
• Median age: 48.0

Liga MX Cruz Azul vs. Queretaro (Univision, 9:55 PM, 125 min.)
66% coverage
• 0.826 million viewers
• 0.4/1 HH
• 0.374 million adults 18-49
• 0.3/2 A18-49 (0.3/2 F18-49, 0.3/2 M18-49)
• 0.2 A18-34 (0.3 F18-34, 0.1 M18-34)
• 0.4 A25-54 (0.3 F25-54, 0.4 M25-54)
• Median age: 43.8

Cineplex Saturday (UniMás, 7:00 PM, 120 min.)
52% coverage
• 0.562 million viewers
• 0.3/1 HH
• 0.224 million adults 18-49
• 0.2/1 A18-49 (0.2/1 F18-49, 0.2/1 M18-49)
• 0.2 A18-34 (0.1 F18-34, 0.2 M18-34)
• 0.2 A25-54 (0.2 F25-54, 0.2 M25-54)
• Median age: 47.4

Cinenight Saturday (UniMás, 9:00 PM, 120 min.)
52% coverage
• 0.489 million viewers
• 0.3/1 HH
• 0.224 million adults 18-49
• 0.2/1 A18-49 (0.2/1 F18-49, 0.2/1 M18-49)
• 0.1 A18-34 (0.1 F18-34, 0.1 M18-34)
• 0.2 A25-54 (0.2 F25-54, 0.2 M25-54)
• Median age: 44.7

The Wall (P) (Telemundo, 6:55 PM, 60 min.)
54% coverage
• 0.616 million viewers
• 0.3/1 HH
• 0.220 million adults 18-49
• 0.2/1 A18-49 (0.2/1 F18-49, 0.2/1 M18-49)
• 0.1 A18-34 (0.1 F18-34, 0.1 M18-34)
• 0.2 A25-54 (0.2 F25-54, 0.2 M25-54)
• Median age: 52.5

Futbol Estelar Chivas Guadalajara vs. Juarez (Telemundo, 7:55 PM, 130 min.)
54% coverage
• 0.845 million viewers
• 0.4/1 HH
• 0.447 million adults 18-49
• 0.3/2 A18-49 (0.3/2 F18-49, 0.4/3 M18-49)
• 0.3 A18-34 (0.3 F18-34, 0.2 M18-34)
• 0.4 A25-54 (0.3 F25-54, 0.5 M25-54)
• Median age: 42.2

Minuto Para Ganar (P) (Telemundo, 10:05 PM, 60 min.)
54% coverage
• 0.386 million viewers
• 0.2/1 HH
• 0.150 million adults 18-49
• 0.1/1 A18-49 (0.1/1 F18-49, 0.1/1 M18-49)
• 0.0 A18-34 (0.0 F18-34, 0.1 M18-34)
• 0.1 A25-54 (0.2 F25-54, 0.1 M25-54)
• Median age: 45.4

What follows are the Live + Same Day rating results for the night’s select cable telecasts on Saturday, January 30 (with the night’s cable ranks according to households, total viewers and demo ratings in parentheses):

Final Space (repeat) (Adult Swim, 8:00 PM, 30 min.)
• 0.223 million viewers [#829]
• 0.13 HH
• 0.105 million adults 18-49
• 0.08 A18-49 [#435] (0.07 F18-49, 0.09 M18-49)
• 0.06 A18-34 (0.05 F18-34, 0.07 M18-34)
• 0.08 A25-54 [#626] (0.08 F25-54, 0.09 M25-54)
• 0.05 A55+ [#1065]

American Dad (repeat) (Adult Swim, 8:30 PM, 30 min.)
• 0.285 million viewers [#640]
• 0.16 HH
• 0.139 million adults 18-49
• 0.11 A18-49 [#243] (0.09 F18-49, 0.12 M18-49)
• 0.09 A18-34 (0.08 F18-34, 0.10 M18-34)
• 0.13 A25-54 [#311] (0.11 F25-54, 0.14 M25-54)
• 0.06 A55+ [#965]

American Dad (repeat) (Adult Swim, 9:00 PM, 30 min.)
• 0.424 million viewers [#305]
• 0.23 HH
• 0.259 million adults 18-49
• 0.20 A18-49 [#50] (0.19 F18-49, 0.21 M18-49)
• 0.19 A18-34 (0.21 F18-34, 0.16 M18-34)
• 0.22 A25-54 [#97] (0.19 F25-54, 0.24 M25-54)
• 0.08 A55+ [#862]

American Dad (repeat) (Adult Swim, 9:30 PM, 30 min.)
• 0.453 million viewers [#267]
• 0.24 HH
• 0.269 million adults 18-49
• 0.21 A18-49 [#46] (0.20 F18-49, 0.21 M18-49)
• 0.18 A18-34 (0.20 F18-34, 0.16 M18-34)
• 0.23 A25-54 [#73] (0.20 F25-54, 0.27 M25-54)
• 0.10 A55+ [#778]

Rick & Morty (repeat) (Adult Swim, 10:00 PM, 30 min.)
• 0.433 million viewers [#289]
• 0.25 HH
• 0.238 million adults 18-49
• 0.18 A18-49 [#64] (0.18 F18-49, 0.19 M18-49)
• 0.16 A18-34 (0.16 F18-34, 0.16 M18-34)
• 0.21 A25-54 [#106] (0.18 F25-54, 0.25 M25-54)
• 0.10 A55+ [#778]

Rick & Morty (repeat) (Adult Swim, 10:30 PM, 30 min.)
• 0.340 million viewers [#479]
• 0.22 HH
• 0.204 million adults 18-49
• 0.16 A18-49 [#105] (0.15 F18-49, 0.17 M18-49)
• 0.17 A18-34 (0.18 F18-34, 0.16 M18-34)
• 0.17 A25-54 [#171] (0.13 F25-54, 0.21 M25-54)
• 0.07 A55+ [#950]

Family Guy (repeat) (Adult Swim, 11:00 PM, 30 min.)
• 0.423 million viewers [#308]
• 0.273 million adults 18-49
• 0.21 A18-49 [#42]
• 0.21 A25-54 [#115]
• 0.09 A55+ [#848]

Family Guy (repeat) (Adult Swim, 11:30 PM, 30 min.)
• 0.405 million viewers [#346]
• 0.229 million adults 18-49
• 0.18 A18-49 [#71]
• 0.18 A25-54 [#161]
• 0.10 A55+ [#778]

Dragon Ball Super (repeat) (Adult Swim, 12:00 AM, 30 min.)
• 0.311 million viewers [#562]
• 0.187 million adults 18-49
• 0.14 A18-49 [#135]
• 0.14 A25-54 [#243]
• 0.08 A55+ [#856]

Attack On Titan (Adult Swim, 12:30 AM, 30 min.)
• 0.256 million viewers [#731]
• 0.175 million adults 18-49
• 0.14 A18-49 [#158]
• 0.12 A25-54 [#317]
• 0.05 A55+ [#1039]

Sword Art Online: Alicization War Of Underworld Part 2 (Adult Swim, 1:00 AM, 30 min.)
• 0.201 million viewers [#901]
• 0.139 million adults 18-49
• 0.11 A18-49 [#243]
• 0.11 A25-54 [#411]
• 0.03 A55+ [#1204]

Fire Force (Adult Swim, 1:30 AM, 30 min.)
• 0.185 million viewers [#967]
• 0.125 million adults 18-49
• 0.10 A18-49 [#303]
• 0.09 A25-54 [#588]
• 0.03 A55+ [#1232]

Assassination Classroom (Adult Swim, 2:00 AM, 30 min.)
• 0.159 million viewers [#1073]
• 0.116 million adults 18-49
• 0.09 A18-49 [#352]
• 0.09 A25-54 [#616]
• 0.02 A55+ [#1270]

SSSS.Gridman (P) (Adult Swim, 2:30 AM, 30 min.)
• 0.138 million viewers [#1143]
• 0.096 million adults 18-49
• 0.07 A18-49 [#508]
• 0.07 A25-54 [#772]
• 0.02 A55+ [#1276]

Naruto: Shippuden (repeat) (Adult Swim, 3:00 AM, 30 min.)
• 0.167 million viewers [#1036]
• 0.110 million adults 18-49
• 0.08 A18-49 [#398]
• 0.09 A25-54 [#605]
• 0.04 A55+ [#1149]

Demon Slayer (repeat) (Adult Swim, 3:30 AM, 30 min.)
• 0.157 million viewers [#1076]
• 0.113 million adults 18-49
• 0.09 A18-49 [#367]
• 0.09 A25-54 [#595]
• 0.03 A55+ [#1240]

The Boondocks (repeat) (Adult Swim, 4:00 AM, 30 min.)
• 0.161 million viewers [#1063]
• 0.120 million adults 18-49
• 0.09 A18-49 [#327]
• 0.09 A25-54 [#571]
• 0.02 A55+ [#1259]

The Boondocks (repeat) (Adult Swim, 4:30 AM, 30 min.)
• 0.174 million viewers [#1011]
• 0.120 million adults 18-49
• 0.09 A18-49 [#327]
• 0.09 A25-54 [#557]
• 0.03 A55+ [#1219]

Rick & Morty (repeat) (Adult Swim, 5:00 AM, 30 min.)
• 0.176 million viewers [#1002]
• 0.117 million adults 18-49
• 0.09 A18-49 [#345]
• 0.09 A25-54 [#580]
• 0.03 A55+ [#1204]

Final Space (repeat) (Adult Swim, 5:30 AM, 30 min.)
• 0.179 million viewers [#987]
• 0.114 million adults 18-49
• 0.09 A18-49 [#362]
• 0.09 A25-54 [#595]
• 0.03 A55+ [#1219]

Pitbulls and Parolees (APL, 9:00 PM, 120 min.)
• 0.546 million viewers [#196]
• 0.34 HH
• 0.158 million adults 18-49
• 0.12 A18-49 [#192] (0.17 F18-49, 0.08 M18-49)
• 0.10 A18-34 (0.15 F18-34, 0.05 M18-34)
• 0.16 A25-54 [#194] (0.21 F25-54, 0.11 M25-54)
• 0.35 A55+ [#179]

A Wild Year On Earth (BBC America, 8:00 PM, 70 min.)
• 0.282 million viewers [#648]
• 0.040 million adults 18-49
• 0.03 A18-49 [#1158]
• 0.05 A25-54 [#968]
• 0.22 A55+ [#380]

CNN Newsroom (CNN, 7:00 PM, 60 min.)
• 1.308 million viewers [#26]
• 0.278 million adults 18-49
• 0.21 A18-49 [#38]
• 0.30 A25-54 [#40]
• 0.95 A55+ [#35]

CNN Newsroom (CNN, 8:00 PM, 60 min.)
• 1.410 million viewers [#20]
• 0.96 HH
• 0.229 million adults 18-49
• 0.18 A18-49 [#71] (0.20 F18-49, 0.15 M18-49)
• 0.12 A18-34 (0.14 F18-34, 0.09 M18-34)
• 0.28 A25-54 [#46] (0.29 F25-54, 0.27 M25-54)
• 1.05 A55+ [#24]

CNN Special Report Inside The QAnon Conspiracy (CNN, 9:00 PM, 60 min.)
• 1.765 million viewers [#10]
• 1.18 HH
• 0.287 million adults 18-49
• 0.22 A18-49 [#35] (0.22 F18-49, 0.23 M18-49)
• 0.11 A18-34 (0.12 F18-34, 0.11 M18-34)
• 0.33 A25-54 [#23] (0.32 F25-54, 0.34 M25-54)
• 1.37 A55+ [#5]

SportsCenter Weekend-AM (ESPN, 7:00 AM, 60 min.)
• 0.289 million viewers [#632]
• 0.150 million adults 18-49
• 0.12 A18-49 [#214]
• 0.15 A25-54 [#225]
• 0.09 A55+ [#818]

SportsCenter Weekend-AM (ESPN, 8:00 AM, 60 min.)
• 0.327 million viewers [#506]
• 0.158 million adults 18-49
• 0.12 A18-49 [#192]
• 0.16 A25-54 [#208]
• 0.12 A55+ [#717]

SportsCenter Weekend-AM (ESPN, 9:00 AM, 60 min.)
• 0.401 million viewers [#353]
• 0.196 million adults 18-49
• 0.15 A18-49 [#119]
• 0.18 A25-54 [#144]
• 0.16 A55+ [#592]

SportsCenter Weekend-AM (ESPN, 10:00 AM, 60 min.)
• 0.475 million viewers [#245]
• 0.204 million adults 18-49
• 0.16 A18-49 [#105]
• 0.20 A25-54 [#129]
• 0.21 A55+ [#420]

College Gameday-Basketball (ESPN, 11:00 AM, 60 min.)
• 0.460 million viewers [#259]
• 0.203 million adults 18-49
• 0.16 A18-49 [#110]
• 0.19 A25-54 [#139]
• 0.20 A55+ [#462]

College Basketball Regular Season Alabama at Oklahoma (ESPN, 12:00 PM, 126 min.)
• 0.980 million viewers [#58]
• 0.331 million adults 18-49
• 0.26 A18-49 [#21]
• 0.28 A25-54 [#45]
• 0.53 A55+ [#89]

College Basketball Regular Season Florida at West Virginia (ESPN, 2:06 PM, 142 min.)
• 0.987 million viewers [#57]
• 0.348 million adults 18-49
• 0.27 A18-49 [#14]
• 0.30 A25-54 [#37]
• 0.54 A55+ [#88]

College Basketball Regular Season Auburn at Baylor (ESPN, 4:28 PM, 101 min.)
• 1.028 million viewers [#52]
• 0.337 million adults 18-49
• 0.26 A18-49 [#20]
• 0.31 A25-54 [#30]
• 0.59 A55+ [#84]

College Basketball Regular Season Kansas at Tennessee (ESPN, 6:09 PM, 119 min.)
• 1.250 million viewers [#30]
• 0.428 million adults 18-49
• 0.33 A18-49 [#4]
• 0.43 A25-54 [#6]
• 0.63 A55+ [#74]

College Basketball Regular Season Gonzaga at Pepperdine (ESPN, 8:08 PM, 115 min.)
• 0.680 million viewers [#119]
• 0.36 HH
• 0.231 million adults 18-49
• 0.18 A18-49 [#70] (0.13 F18-49, 0.23 M18-49)
• 0.10 A18-34 (0.08 F18-34, 0.12 M18-34)
• 0.23 A25-54 [#74] (0.16 F25-54, 0.31 M25-54)
• 0.35 A55+ [#176]

X Games Aspen 2021 (ESPN, 10:03 PM, 117 min.)
• 0.363 million viewers [#419]
• 0.19 HH
• 0.138 million adults 18-49
• 0.11 A18-49 [#252] (0.06 F18-49, 0.15 M18-49)
• 0.08 A18-34 (0.05 F18-34, 0.11 M18-34)
• 0.14 A25-54 [#270] (0.09 F25-54, 0.18 M25-54)
• 0.16 A55+ [#592]

SportsCenter 12AM (ESPN, 12:00 AM, 60 min.)
• 0.366 million viewers [#411]
• 0.167 million adults 18-49
• 0.13 A18-49 [#171]
• 0.16 A25-54 [#191]
• 0.14 A55+ [#647]

SportsCenter 1AM (ESPN, 1:00 AM, 60 min.)
• 0.389 million viewers [#370]
• 0.184 million adults 18-49
• 0.14 A18-49 [#140]
• 0.17 A25-54 [#176]
• 0.16 A55+ [#592]

SportsCenter Morning (ESPN, 2:00 AM, 60 min.)
• 0.309 million viewers [#570]
• 0.152 million adults 18-49
• 0.12 A18-49 [#208]
• 0.14 A25-54 [#247]
• 0.12 A55+ [#711]

College Basketball Regular Season Iowa State at Mississippi State (ESPN2, 6:04 PM, 124 min.)
• 0.207 million viewers [#879]
• 0.070 million adults 18-49
• 0.05 A18-49 [#744]
• 0.05 A25-54 [#947]
• 0.12 A55+ [#717]

Women’s College Gymnastics Washington vs. Utah (ESPN2, 10:21 PM, 81 min.)
• 0.119 million viewers [#1214]
• 0.048 million adults 18-49
• 0.04 A18-49 [#1024]
• 0.04 A25-54 [#1239]
• 0.06 A55+ [#976]

Liga MX Tijuana Vs Toluca (FOXD, 10:23 PM, 108 min.)
• 0.141 million viewers [#1130]
• 0.095 million adults 18-49
• 0.07 A18-49 [#518]
• 0.08 A25-54 [#649]
• 0.02 A55+ [#1282]

Watters World (FOXNC, 8:00 PM, 60 min.)
• 2.182 million viewers [#2]
• 1.38 HH
• 0.135 million adults 18-49
• 0.10 A18-49 [#264] (0.10 F18-49, 0.11 M18-49)
• 0.06 A18-34 (0.05 F18-34, 0.06 M18-34)
• 0.23 A25-54 [#80] (0.20 F25-54, 0.25 M25-54)
• 1.98 A55+ [#2]

Justice with Judge Jeanine (FOXNC, 9:00 PM, 60 min.)
• 2.134 million viewers [#4]
• 1.37 HH
• 0.150 million adults 18-49
• 0.12 A18-49 [#214] (0.12 F18-49, 0.11 M18-49)
• 0.05 A18-34 (0.05 F18-34, 0.04 M18-34)
• 0.21 A25-54 [#103] (0.20 F25-54, 0.23 M25-54)
• 1.94 A55+ [#3]

The Greg Gutfeld Show (FOXNC, 10:00 PM, 60 min.)
• 1.993 million viewers [#5]
• 1.25 HH
• 0.184 million adults 18-49
• 0.14 A18-49 [#140] (0.16 F18-49, 0.13 M18-49)
• 0.10 A18-34 (0.10 F18-34, 0.09 M18-34)
• 0.22 A25-54 [#91] (0.21 F25-54, 0.23 M25-54)
• 1.76 A55+ [#4]

WWE Backstage Royal Rumble Special (P) (FS1, 8:00 PM, 60 min.)
• 0.156 million viewers [#1080]
• 0.058 million adults 18-49
• 0.04 A18-49 [#896]
• 0.05 A25-54 [#977]
• 0.09 A55+ [#809]

Golf Central-Post (GOLF, 6:17 PM, 63 min.)
• 0.137 million viewers [#1148]
• 0.034 million adults 18-49
• 0.03 A18-49 [#1291]
• 0.03 A25-54 [#1330]
• 0.08 A55+ [#862]

Hallmark Original Movie Snowkissed (P) (HALL, 9:00 PM, 120 min.)
• 2.340 million viewers [#1]
• 1.58 HH
• 0.215 million adults 18-49
• 0.17 A18-49 [#90] (0.25 F18-49, 0.08 M18-49)
• 0.09 A18-34 (0.13 F18-34, 0.05 M18-34)
• 0.27 A25-54 [#51] (0.41 F25-54, 0.12 M25-54)
• 2.05 A55+ [#1]

Fixer Upper (repeat) (HGTV, 2:00 PM, 60 min.)
• 1.666 million viewers [#14]
• 0.380 million adults 18-49
• 0.29 A18-49 [#8]
• 0.40 A25-54 [#9]
• 1.13 A55+ [#16]

Fixer Upper (repeat) (HGTV, 5:00 PM, 60 min.)
• 1.778 million viewers [#9]
• 0.373 million adults 18-49
• 0.29 A18-49 [#10]
• 0.44 A25-54 [#4]
• 1.18 A55+ [#13]

Fixer Upper (repeat) (HGTV, 6:00 PM, 60 min.)
• 1.685 million viewers [#13]
• 0.413 million adults 18-49
• 0.32 A18-49 [#7]
• 0.40 A25-54 [#10]
• 1.10 A55+ [#19]

Fixer Upper: Welcome Discovery+ Sneak Peek (repeat) (HGTV, 7:00 PM, 5 min.)
• 1.810 million viewers [#8]
• 0.462 million adults 18-49
• 0.36 A18-49 [#3]
• 0.45 A25-54 [#3]
• 1.13 A55+ [#18]

Fixer Upper (repeat) (HGTV, 7:05 PM, 55 min.)
• 1.693 million viewers [#12]
• 0.414 million adults 18-49
• 0.32 A18-49 [#6]
• 0.41 A25-54 [#8]
• 1.07 A55+ [#22]

Fixer Upper: A Look Back (P) (HGTV, 8:00 PM, 60 min.)
• 1.934 million viewers [#7]
• 1.18 HH
• 0.423 million adults 18-49
• 0.33 A18-49 [#5] (0.40 F18-49, 0.25 M18-49)
• 0.26 A18-34 (0.31 F18-34, 0.21 M18-34)
• 0.43 A25-54 [#5] (0.54 F25-54, 0.32 M25-54)
• 1.35 A55+ [#6]

Fixer Upper: A Look Back (HGTV, 9:00 PM, 60 min.)
• 1.754 million viewers [#11]
• 1.05 HH
• 0.377 million adults 18-49
• 0.29 A18-49 [#9] (0.35 F18-49, 0.23 M18-49)
• 0.19 A18-34 (0.20 F18-34, 0.17 M18-34)
• 0.41 A25-54 [#7] (0.49 F25-54, 0.33 M25-54)
• 1.22 A55+ [#8]

Fixer Upper: A Look Back (HGTV, 10:00 PM, 60 min.)
• 1.660 million viewers [#15]
• 1.03 HH
• 0.339 million adults 18-49
• 0.26 A18-49 [#18] (0.33 F18-49, 0.19 M18-49)
• 0.17 A18-34 (0.17 F18-34, 0.16 M18-34)
• 0.37 A25-54 [#16] (0.48 F25-54, 0.25 M25-54)
• 1.19 A55+ [#11]

The Pacific Part 1 (RP) (HIST, 8:00 PM, 73 min.)
• 1.118 million viewers [#39]
• 0.69 HH
• 0.216 million adults 18-49
• 0.17 A18-49 [#88] (0.11 F18-49, 0.22 M18-49)
• 0.11 A18-34 (0.04 F18-34, 0.17 M18-34)
• 0.26 A25-54 [#54] (0.18 F25-54, 0.34 M25-54)
• 0.83 A55+ [#52]

Movie-Feature Premiere Wendy Williams: The Movie (LIF, 8:00 PM, 123 min.)
• 2.150 million viewers [#3]
• 1.41 HH
• 0.576 million adults 18-49
• 0.44 A18-49 [#1] (0.66 F18-49, 0.23 M18-49)
• 0.23 A18-34 (0.35 F18-34, 0.12 M18-34)
• 0.62 A25-54 [#1] (0.93 F25-54, 0.31 M25-54)
• 1.31 A55+ [#7]

Lifetime Special Wendy Williams: What A Mess! (LIF, 10:03 PM, 118 min.)
• 1.957 million viewers [#6]
• 0.551 million adults 18-49
• 0.43 A18-49 [#2]
• 0.60 A25-54 [#2]
• 1.19 A55+ [#12]

Amercan Voices with Alicia Menendez (MSNBC, 6:00 PM, 120 min.)
• 0.949 million viewers [#64]
• 0.073 million adults 18-49
• 0.06 A18-49 [#709]
• 0.10 A25-54 [#481]
• 0.86 A55+ [#41]

The Week with Joshua Johnson (MSNBC, 8:00 PM, 120 min.)
• 0.791 million viewers [#92]
• 0.081 million adults 18-49
• 0.06 A18-49 [#637]
• 0.09 A25-54 [#539]
• 0.70 A55+ [#65]

Autobiography 5 – The Case Of The Hidden Innovations (MT, 9:00 PM, 60 min.)
• 0.196 million viewers [#914]
• 0.054 million adults 18-49
• 0.04 A18-49 [#951]
• 0.07 A25-54 [#783]
• 0.11 A55+ [#740]

IMSA Weathertech Sportscar Championship Daytona (NBCSN, 4:30 PM, 210 min.)
• 0.396 million viewers [#362]
• 0.120 million adults 18-49
• 0.09 A18-49 [#327]
• 0.13 A25-54 [#285]
• 0.21 A55+ [#414]

Supercross Indianapolis (NBCSN, 8:00 PM, 181 min.)
• 0.320 million viewers [#529]
• 0.16 HH
• 0.140 million adults 18-49
• 0.11 A18-49 [#239] (0.09 F18-49, 0.13 M18-49)
• 0.07 A18-34 (0.05 F18-34, 0.08 M18-34)
• 0.15 A25-54 [#216] (0.11 F25-54, 0.19 M25-54)
• 0.11 A55+ [#732]

Incredible Dr. Pol Compilation Call A Lamb-Ulance! (NGWD, 8:00 PM, 60 min.)
• 0.463 million viewers [#257]
• 0.081 million adults 18-49
• 0.06 A18-49 [#637]
• 0.09 A25-54 [#534]
• 0.35 A55+ [#172]

Incredible Dr. Pol Three Little Piglets (NGWD, 9:00 PM, 63 min.)
• 0.645 million viewers [#133]
• 0.38 HH
• 0.113 million adults 18-49
• 0.09 A18-49 [#367] (0.10 F18-49, 0.07 M18-49)
• 0.04 A18-34 (0.03 F18-34, 0.04 M18-34)
• 0.14 A25-54 [#248] (0.16 F25-54, 0.12 M25-54)
• 0.47 A55+ [#103]

Heartland Docs, DVM So Hard To Say Goat-Bye (NGWD, 10:03 PM, 60 min.)
• 0.488 million viewers [#236]
• 0.063 million adults 18-49
• 0.05 A18-49 [#830]
• 0.10 A25-54 [#508]
• 0.37 A55+ [#164]

Danger Force 115 Test Friends (NICK, 8:00 PM, 30 min.)
• 0.572 million viewers [#177]
• 0.28 HH
• 0.181 million adults 18-49
• 0.14 A18-49 [#146] (0.17 F18-49, 0.11 M18-49)
• 0.15 A18-34 (0.15 F18-34, 0.15 M18-34)
• 0.15 A25-54 [#224] (0.18 F25-54, 0.12 M25-54)
• 0.06 A55+ [#976]

Side Hustle 108-Lunch (NICK, 8:30 PM, 30 min.)
• 0.372 million viewers [#397]
• 0.19 HH
• 0.128 million adults 18-49
• 0.10 A18-49 [#289] (0.11 F18-49, 0.09 M18-49)
• 0.12 A18-34 (0.11 F18-34, 0.13 M18-34)
• 0.11 A25-54 [#398] (0.13 F25-54, 0.10 M25-54)
• 0.04 A55+ [#1097]

Love & Marriage: Huntsville A Holt Lot Of Drama (OWN, 9:00 PM, 60 min.)
• 0.451 million viewers [#270]
• 0.30 HH
• 0.149 million adults 18-49
• 0.12 A18-49 [#218] (0.11 F18-49, 0.12 M18-49)
• 0.05 A18-34 (0.05 F18-34, 0.06 M18-34)
• 0.17 A25-54 [#177] (0.20 F25-54, 0.14 M25-54)
• 0.22 A55+ [#396]

One Deadly Mistake 103 The Buried Truth (OXYG, 7:00 PM, 60 min.)
• 0.450 million viewers [#271]
• 0.104 million adults 18-49
• 0.08 A18-49 [#443]
• 0.12 A25-54 [#334]
• 0.31 A55+ [#210]

One Off Specials Axl Rose: Guns N Roses Frontman (P) (Reelz, 8:00 PM, 120 min.)
• 0.202 million viewers [#898]
• 0.042 million adults 18-49
• 0.03 A18-49 [#1118]
• 0.06 A25-54 [#863]
• 0.12 A55+ [#695]

Burden (P) (SHO, 9:00 PM, 117 min.)
• 0.076 million viewers [#1380]
• 0.030 million adults 18-49
• 0.02 A18-49 [#1397]
• 0.03 A25-54 [#1330]
• 0.04 A55+ [#1149]

My 600-Lb. Life Super Sized (TLC, 8:05 PM, 115 min.)
• 0.383 million viewers [#380]
• 0.28 HH
• 0.098 million adults 18-49
• 0.08 A18-49 [#490] (0.10 F18-49, 0.05 M18-49)
• 0.04 A18-34 (0.05 F18-34, 0.03 M18-34)
• 0.10 A25-54 [#474] (0.14 F25-54, 0.06 M25-54)
• 0.25 A55+ [#306]

1000-Lb. Sisters Super Sized (TLC, 10:00 PM, 60 min.)
• 0.467 million viewers [#254]
• 0.32 HH
• 0.154 million adults 18-49
• 0.12 A18-49 [#201] (0.14 F18-49, 0.10 M18-49)
• 0.04 A18-34 (0.05 F18-34, 0.04 M18-34)
• 0.15 A25-54 [#216] (0.19 F25-54, 0.11 M25-54)
• 0.28 A55+ [#249]

Liga MX Saturday Cruz Azul vs. Queretaro (TUDN, 9:55 PM, 125 min.)
• 0.241 million viewers [#777]
• 0.12 HH
• 0.086 million adults 18-49
• 0.07 A18-49 [#596] (0.04 F18-49, 0.10 M18-49)
• 0.05 A18-34 (0.04 F18-34, 0.06 M18-34)
• 0.12 A25-54 [#356] (0.08 F25-54, 0.16 M25-54)
• 0.07 A55+ [#955]

Weather Channel Live Live Coverage: Tracking Orlena (TWC, 8:00 PM, 60 min.)
• 0.251 million viewers [#744]
• 0.040 million adults 18-49
• 0.03 A18-49 [#1158]
• 0.05 A25-54 [#961]
• 0.19 A55+ [#499]

Weather Channel Live Live Coverage: Tracking Orlena (TWC, 9:00 PM, 60 min.)
• 0.197 million viewers [#912]
• 0.037 million adults 18-49
• 0.03 A18-49 [#1225]
• 0.04 A25-54 [#1134]
• 0.15 A55+ [#619]

Weather Channel Live Live Coverage: Tracking Orlena (TWC, 10:00 PM, 60 min.)
• 0.221 million viewers [#836]
• 0.030 million adults 18-49
• 0.02 A18-49 [#1397]
• 0.04 A25-54 [#1212]
• 0.18 A55+ [#507]

For the entire week of January 25-31, 2021 in Total Day (8 p.m. to 5:59 a.m.), Adult Swim is down 3.0 percent in viewership (335,000 vs. 345,000) and down 5.8 percent among Adults 18-49 (213,000 vs. 227,000) from one week earlier; the network is also down 28 percent in viewership (335,000 vs. 467,000) and down 29 percent among Adults 18-49 (213,000 vs. 305,000) from the same week one year ago (January 27-February 2, 2020).


Among adults 18-49, only three programs in the Toonami block gained from last Saturday: Dragon Ball Super (+41,000), Attack on Titan (+18,000), and Demon Slayer (+5,000). Overall, the 8-program Toonami block was down 8 percent from Jan. 23, 2021 (132,000 vs. 145,000).

TOONAMI – SATURDAY, JANUARY 30, 2021









PROGRAM Viewers
(000)		 A1849
rating		 A1849
(000)
12:00a Dragon Ball Super (r) 311 0.14 187
12:30a Attack On Titan 256 0.14 175
1:00a Sword Art Online: Alicization War Of Underworld Part 2 201 0.11 139
1:30a Fire Force 185 0.10 125
2:00a Assassination Classroom 159 0.09 116
2:30a Ssss.Gridman (p) 138 0.07 96
3:00a Naruto: Shippuden (r) 167 0.08 110
3:30a Demon Slayer (r) 157 0.09 113

Source: Live+Same Day data, Nielsen Media Research

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