SATURDAY, MARCH 5, 2022
Fast Affiliate Ratings
Total Viewers:
CBS: 2.39 million, ABC: 2.17, NBC: 1.93, Fox: 0.83, CW: 0.50
Adults 18-49:
ABC: 0.4 rating/ 4 share, NBC: 0.3/ 3, CBS: 0.2/ 2, Fox and CW: 0.1/ 1 each
LeBron James’ 56-point performance to power the Los Angeles Lakers to a 124-116 victory over Western Conference-title contender Golden State Warriors helped ABC fo win prime time in demos, including all male demos.
The NBA matchup was not enough for ABC to top CBS in total viewers (as indicated above). The network was led by newsmagazine “48 Hours” (Viewers: #1, 2.98 million; Adults 18-49: #2t, 0.3 rating/3 share).
NBC’s coverage of the 2022 Paralympics from Beijing, China (Viewers: #3, 1.50 million; Adults 18-49: #2, 0.2 rating/2 share) placed runner-up (in 18-49) behind Warriors-Lakers on ABC during the 8-9 p.m. hour. At 9-10 p.m., NBC was tops in total viewers with “Dateline Mystery” (Viewers: #1, 2.39 million; Adults 18-49: #2, 0.3 rating/3 share).
Food competition “Great Chocolate Showdown” (Viewers: #4, 0.52 million; Adults 18-49: #4t, 0.1/1) drew enough for The CW to top Fox in total viewers within the 8-9 p.m. hour. A Major League Soccer match between Charlotte FC and LA Galaxy (Viewers: #1, 0.42 million; Adults 18-49: #4t, 0.1/ 1) aired on Fox.
As always, keep in mind that results for any live event (sports in particular) are approximate.
UPDATED 3/14/2022: What follows are the Live + Seven Day rating results for the night’s network telecasts on Saturday, March 5:
NBA Countdown-Saturday (ABC)
• Updated Live+Same Day: 1.586 million viewers, 0.26 adults 18-49 rating
• Live+3: 1.591 million viewers, 0.27 adults 18-49 rating
• Live+7: 1.591 million viewers, 0.27 adults 18-49 rating
• Gains: +0.005 million viewers (+0%), +0.00 adults 18-49 rating (+0%)
NBA Saturday Primetime (ABC)
• Updated Live+Same Day: 3.343 million viewers, 0.79 adults 18-49 rating
• Live+3: 3.400 million viewers, 0.81 adults 18-49 rating
• Live+7: 3.400 million viewers, 0.81 adults 18-49 rating
• Gains: +0.057 million viewers (+2%), +0.02 adults 18-49 rating (+2%)
48 Hours (CBS)
• Updated Live+Same Day: 3.067 million viewers, 0.29 adults 18-49 rating
• Live+3: 3.883 million viewers, 0.40 adults 18-49 rating
• Live+7: 4.060 million viewers, 0.43 adults 18-49 rating
• Gains: +0.993 million viewers (+32%), +0.14 adults 18-49 rating (+50%)
Paralympics (S) (NBC)
• Updated Live+Same Day: 1.267 million viewers, 0.17 adults 18-49 rating
• Live+3: 1.286 million viewers, 0.17 adults 18-49 rating
• Live+7: 1.287 million viewers, 0.17 adults 18-49 rating
• Gains: +0.020 million viewers (+2%), +0.00 adults 18-49 rating (+1%)
Dateline Mystery (NBC)
• Updated Live+Same Day: 1.793 million viewers, 0.22 adults 18-49 rating
• Live+3: 1.996 million viewers, 0.24 adults 18-49 rating
• Live+7: 2.050 million viewers, 0.24 adults 18-49 rating
• Gains: +0.257 million viewers (+14%), +0.02 adults 18-49 rating (+8%)
MLS Soccer (Fox)
• Updated Live+Same Day: 0.475 million viewers, 0.15 adults 18-49 rating
• Live+3: 0.478 million viewers, 0.15 adults 18-49 rating
• Live+7: 0.481 million viewers, 0.15 adults 18-49 rating
• Gains: +0.006 million viewers (+1%), +0.00 adults 18-49 rating (+0%)
Great Chocolate Showdown (CW)
• Updated Live+Same Day: 0.484 million viewers, 0.06 adults 18-49 rating
• Live+3: 0.523 million viewers, 0.06 adults 18-49 rating
• Live+7: 0.536 million viewers, 0.07 adults 18-49 rating
• Gains: +0.052 million viewers (+11%), +0.00 adults 18-49 rating (+6%)
World’s Funniest Animals (CW, 9:00)
• Updated Live+Same Day: 0.444 million viewers, 0.06 adults 18-49 rating
• Live+3: 0.494 million viewers, 0.06 adults 18-49 rating
• Live+7: 0.627 million viewers, 0.06 adults 18-49 rating
• Gains: +0.183 million viewers (+41%), +0.00 adults 18-49 rating (+5%)
Source: Nielsen Media Research
