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Streamer Peacock to Add Shows from the CBS/Viacom Library

Peacock Officially Launches on July 15

New NBCUniversal streamer Peacock, which officially launches on July 15, has reached a licensing deal with Viacom covering movies from Paramount and TV shows from across the company through limited exclusivity windows in 2021, 2022 and 2023. Under the deal, TV series from that library of product immediately available at Peacock will include comedies “Everybody Hates Chris” and “The Game,” dramas “The Affair” and “Ray Donovan,” and non-scripted “Undercover Boss” and “The Real Husbands of Hollywood.” “Charmed” will be added in October. The roster of films includes “The Godfather” trilogy, “American Beauty,” “Catch Me If You Can,” “Patriot Games,” “Fatal Attraction,” “The Firm” and “An Officer and a Gentleman.”

Shows and films will still be available on ViacomCBS platforms and, apart from the months-long exclusives for Paramount films, all will be eligible for the forthcoming expansion of CBS All Access. ViacomCBS CEO Bob Bakish recently said the streaming service will be broadened out this summer in a preview version ahead of a full reboot in 2021.

“We are truly excited to bring some of the most popular movies and series from across the ViacomCBS family of brands to Peacock,” said Frances Manfredi, President, Content Acquisition and Strategy, Peacock. “We continue to expand the Peacock catalog with premium programming from NBCUniversal and beyond; partnering with companies like ViacomCBS to ensure that all of our viewers can choose from the best entertainment options available in the market today.

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