The Midwest region semifinals of the “NCAA Div. I Men’s Basketball Tournament” put CBS on top on Thursday night among total viewers (6.89 million), adults 18-49 (2.1 rating/8 share), adults 18-34 (1.8/9) and adults 25-54 (2.4/8).
The ratings increases for the tournament continued as coverage of both Midwest (CBS) and West (TBS) regional semifinals on the evening combined to average 11 million viewers from 7 p.m. to approx. midnight ET, representing a 16 percent viewer increase from the year-ago night (9.5 million from 3/24/16).
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| * AFF = Number of affiliates (stations) airing the program | ||||||||
| * CVG = percent of coverage in U.S. | ||||||||
 |
Thursday, March 23, 2017 | |||||||
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
|---|---|---|---|---|---|---|---|---|
| 8-11 | Network Average | 3.8/7 | 5540 | 0.8/4 | 1.3/5 | 1.7/5 | ||
| 8:00 | Grey’s Anatomy | 258 | 93 | 5.2/9 | 7802 | 1.2/6 | 1.9/8 | 2.4/8 |
| 9:01 | Scandal | 254 | 93 | 3.7/6 | 5397 | 0.8/4 | 1.3/5 | 1.7/5 |
| 10:00 | The Catch | 254 | 93 | 2.4/5 | 3406 | 0.5/2 | 0.7/3 | 1.0/3 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 4.2/8 | 6890 | 1.8/9 | 2.1/8 | 2.4/8 | ||
| 7:00 | NCAA Div. I Men’s Basketball Midwest Region Semifinal Michigan vs. Oregon (s) | 251 | 93 | 4.4/9 | 7126 | 1.6/10 | 2.0/9 | 2.3/9 |
| 9:08 | College Basketball Bridge (s) | 251 | 93 | 3.2/6 | 4987 | 1.4/7 | 1.6/6 | 1.8/6 |
| 9:27 | NCAA Div. I Men’s Basketball Midwest Region Semifinal Purdue vs. Kansas (s) (thru 11:44) | 251 | 93 | 4.1/8 | 6622 | 1.8/9 | 2.1/8 | 2.3/8 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 2.6/5 | 3985 | 0.6/2 | 0.8/3 | 1.1/3 | ||
| 8:00 | Superstore | 246 | 93 | 2.5/5 | 4145 | 0.6/3 | 1.1/5 | 1.4/5 |
| 8:30 | Trial & Error (rs) | 246 | 93 | 1.7/3 | 2686 | 0.3/2 | 0.6/2 | 0.9/3 |
| 9:00 | Chicago Med (r) | 244 | 93 | 3.0/5 | 4584 | 0.5/2 | 0.8/3 | 1.1/3 |
| 10:00 | The Blacklist: Redemption | 246 | 93 | 2.6/5 | 3956 | 0.4/2 | 0.7/3 | 1.0/3 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-10 | Network Average | 1.8/3 | 2899 | 0.5/3 | 0.9/3 | 1.1/3 | ||
| 8:00 | MasterChef Junior | 259 | 93 | 2.3/4 | 3806 | 0.6/3 | 1.1/4 | 1.4/5 |
| 9:01 | Kicking & Screaming | 258 | 93 | 1.3/2 | 1962 | 0.4/2 | 0.6/2 | 0.8/2 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-10 | Network Average | 0.6/1 | 850 | 0.2/1 | 0.3/1 | 0.3/1 | ||
| 8:00 | Supernatural (r) | 248 | 91 | 0.6/1 | 876 | 0.2/1 | 0.2/1 | 0.3/1 |
| 9:00 | Supernatural (rs) | 247 | 90 | 0.5/1 | 824 | 0.2/1 | 0.3/1 | 0.3/1 |
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average | 0.9/2 | 1595 | 0.5/2 | ||||
| 7:00 | La Rosa de Guadalupe | 0.9/2 | 1562 | 0.5/2 | ||||
| 8:00 | Pequeños Gigantes USA | 0.8/1 | 1402 | 0.4/2 | ||||
| 9:00 | Vino el Amor | 1.0/2 | 1799 | 0.5/2 | ||||
| 10:03 | La Piloto | 0.9/2 | 1571 | 0.6/2 | ||||
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average | 0.5/1 | 980 | 0.3/1 | ||||
| 7:00 | Moisés y Los Diez Mandamientos (r) | 0.3/1 | 562 | 0.2/1 | ||||
| 8:00 | Moisés y Los Diez Mandamientos | 0.8/1 | 1510 | 0.5/2 | ||||
| 9:00 | Mujeres de Negro (thru 10:00) | 0.2/0 | 450 | 0.2/1 | ||||
| 10:00 | Blue Demon | 0.1/0 | 218 | 0.1/0 | ||||
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average (preliminary) | 0.8/2 | 1473 | 0.5/2 | 0.6/2 | |||
| 8:00 | La Fan (preliminary) | 0.6/1 | 1069 | 0.3/2 | 0.4/1 | |||
| 9:00 | La Doña (preliminary) | 0.8/1 | 1440 | 0.4/2 | 0.5/2 | |||
| 10:00 | El Chema (preliminary) | 1.0/2 | 1911 | 0.7/4 | 0.8/3 | |||
Note: All of this date’s Telemundo data are based on preliminary figures.
Sub-Demo Breakdowns – Thursday 3/23/17
“Grey’s Anatomy” (ABC)
Women 18-34: 1.8/9
Men 18-34: 0.6/3
Women 18-49: 2.8/11
Men 18-49: 1.0/4
“Scandal” (ABC)
Women 18-34: 1.1/5
Men 18-34: 0.5/3
Women 18-49: 1.8/6
Men 18-49: 0.8/3
“The Catch” (ABC)
Women 18-34: 0.6/3
Men 18-34: 0.2/1
Women 18-49: 1.0/4
Men 18-49: 0.4/2
“NCAA Div. I Men’s Basketball Midwest Region Semifinal: Michigan vs. Oregon” (CBS)
Women 18-34: 1.1/6
Men 18-34: 2.1/13
Women 18-49: 1.4/6
Men 18-49: 2.5/13
“College Basketball Bridge” (CBS)
Women 18-34: 1.1/5
Men 18-34: 1.6/9
Women 18-49: 1.2/5
Men 18-49: 2.0/8
“NCAA Div. I Men’s Basketball Midwest Region Semifinal: Purdue vs. Kansas” (CBS)
Women 18-34: 1.4/7
Men 18-34: 2.2/12
Women 18-49: 1.5/6
Men 18-49: 2.7/11
“Superstore” (NBC)
Women 18-34: 0.8/4
Men 18-34: 0.5/3
Women 18-49: 1.3/5
Men 18-49: 0.9/4
“The Blacklist: Redemption” (NBC)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.6/2
“MasterChef Junior” (Fox)
Women 18-34: 0.8/4
Men 18-34: 0.4/2
Women 18-49: 1.3/5
Men 18-49: 0.8/3
“Kicking & Screaming” (Fox)
Women 18-34: 0.5/2
Men 18-34: 0.3/2
Women 18-49: 0.7/3
Men 18-49: 0.5/2
Cable Rankings – Thursday 3/23/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Thursday, March 23:
| * Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49) | |||||||
| V-No.* | D-No.* | Program | Net | Start | Dur | Vwrs* | A1849 |
| 50 | 36 | FIRST 48 AC | A&E | 8:00 PM | 60 | 759 | 0.27 |
| 37 | 13 | 60 DAYS IN | A&E | 9:00 PM | 61 | 933 | 0.39 |
| 39 | 14 | NIGHTWATCH | A&E | 10:01 PM | 62 | 924 | 0.37 |
| 62 | 64 | KING OF THE HILL | ADSM | 8:00 PM | 30 | 661 | 0.19 |
| 70 | 50 | CLEVELAND SHOW | ADSM | 8:30 PM | 30 | 629 | 0.22 |
| 36 | 11 | AMERICAN DAD | ADSM | 9:00 PM | 30 | 938 | 0.41 |
| 29 | 6 | AMERICAN DAD | ADSM | 9:30 PM | 30 | 1109 | 0.54 |
| 22 | 5 | BOB’S BURGERS | ADSM | 10:00 PM | 30 | 1268 | 0.68 |
| 20 | 4 | BOB’S BURGERS | ADSM | 10:30 PM | 30 | 1352 | 0.76 |
| 65 | 52 | AMC MOVIE: FORREST GUMP | AMC | 7:00 PM | 180 | 653 | 0.21 |
| 72 | 33 | SAWCQ-L: CHILE / ARGENTINA (0.33 HH) | BEIE | 7:17 PM | 137 | 597 | 0.28 |
| 87 | 78 | REAL HOUSEWIVES ATLANTA | BRAVO | 10:00 PM | 60 | 428 | 0.17 |
| 99 | 74 | SOUTH PARK | CMDY | 8:00 PM | 30 | 303 | 0.18 |
| 95 | 74 | SOUTH PARK | CMDY | 8:30 PM | 30 | 325 | 0.18 |
| 97 | 78 | TOSH.O | CMDY | 9:00 PM | 30 | 311 | 0.17 |
| 96 | 87 | TOSH.O | CMDY | 9:30 PM | 30 | 320 | 0.16 |
| 100 | 97 | REVIEW | CMDY | 10:00 PM | 30 | 255 | 0.14 |
| 85 | 97 | SUN RECORDS | CMT | 10:00 PM | 60 | 494 | 0.14 |
| 17 | 30 | ANDERSON COOPER 360 | CNN | 8:00 PM | 60 | 1501 | 0.29 |
| 18 | 17 | ANDERSON COOPER 360 | CNN | 9:00 PM | 60 | 1470 | 0.35 |
| 21 | 30 | CNN TONIGHT | CNN | 10:00 PM | 60 | 1313 | 0.29 |
| 63 | 43 | DIESEL BROTHERS | DISC | 8:00 PM | 60 | 660 | 0.24 |
| 76 | 50 | DIESEL BROTHERS | DISC | 9:00 PM | 60 | 570 | 0.22 |
| 73 | 43 | DIESEL BROTHERS | DISC | 10:00 PM | 60 | 590 | 0.24 |
| 52 | 64 | SOFIA THE FIRST | DISJR | 8:00 PM | 25 | 734 | 0.19 |
| 56 | 78 | ELENA OF AVALOR | DISJR | 8:30 PM | 25 | 689 | 0.17 |
| 81 | 92 | SOFIA THE FIRST | DISJR | 8:55 PM | 25 | 555 | 0.15 |
| 42 | 78 | STUCK IN THE MIDDLE | DSNY | 8:00 PM | 30 | 910 | 0.17 |
| 41 | 74 | GOOD LUCK CHARLIE | DSNY | 8:30 PM | 30 | 914 | 0.18 |
| 46 | 78 | TANGLED: THE SERIES | DSNY | 9:00 PM | 65 | 882 | 0.17 |
| 40 | 64 | BUNK’D | DSNY | 10:05 PM | 25 | 916 | 0.19 |
| 30 | 47 | BUNK’D | DSNY | 10:30 PM | 30 | 1055 | 0.23 |
| 92 | 87 | KEEPING UP WITH THE KARDASHIANS | E! | 10:00 PM | 60 | 356 | 0.16 |
| 51 | 52 | CHOPPED | FOOD | 8:00 PM | 60 | 748 | 0.21 |
| 38 | 42 | CHOPPED | FOOD | 9:00 PM | 60 | 925 | 0.25 |
| 32 | 33 | BEAT BOBBY FLAY | FOOD | 10:00 PM | 30 | 965 | 0.28 |
| 34 | 28 | BEAT BOBBY FLAY | FOOD | 10:30 PM | 30 | 955 | 0.30 |
| 4 | 28 | THE O’REILLY FACTOR | FOXNC | 8:00 PM | 60 | 2899 | 0.30 |
| 5 | 25 | TUCKER CARLSON TONIGHT | FOXNC | 9:00 PM | 60 | 2826 | 0.31 |
| 6 | 23 | HANNITY | FOXNC | 10:00 PM | 60 | 2815 | 0.32 |
| 49 | 25 | FX MOVIE PRIME: THE MAZE RUNNER | FX | 7:29 PM | 151 | 795 | 0.31 |
| 86 | 78 | BASKETS | FX | 10:00 PM | 33 | 442 | 0.17 |
| 93 | 78 | THE SIMPSONS | FXX | 10:00 PM | 30 | 354 | 0.17 |
| 89 | 60 | THE SIMPSONS | FXX | 10:30 PM | 30 | 390 | 0.20 |
| 74 | 78 | THE MIDDLE | HALL | 9:30 PM | 30 | 583 | 0.17 |
| 67 | 64 | THE MIDDLE | HALL | 10:00 PM | 30 | 641 | 0.19 |
| 64 | 64 | THE MIDDLE | HALL | 10:30 PM | 30 | 654 | 0.19 |
| 23 | 20 | FLIP OR FLOP | HGTV | 8:00 PM | 30 | 1264 | 0.33 |
| 19 | 20 | FLIP OR FLOP | HGTV | 8:30 PM | 30 | 1369 | 0.33 |
| 12 | 8 | FLIP OR FLOP | HGTV | 9:00 PM | 30 | 1813 | 0.46 |
| 15 | 12 | FLIP OR FLOP | HGTV | 9:30 PM | 30 | 1573 | 0.40 |
| 13 | 14 | HOUSE HUNTERS | HGTV | 10:00 PM | 30 | 1752 | 0.37 |
| 14 | 23 | HOUSE HUNTERS INTERNATIONAL | HGTV | 10:30 PM | 30 | 1606 | 0.32 |
| 24 | 52 | SWAMP PEOPLE AC | HIST | 8:00 PM | 60 | 1238 | 0.21 |
| 10 | 9 | SWAMP PEOPLE | HIST | 9:00 PM | 63 | 2168 | 0.44 |
| 9 | 7 | SWAMP PEOPLE FL | HIST | 10:03 PM | 9 | 2200 | 0.47 |
| 16 | 18 | SWAMP PEOPLE AC | HIST | 10:12 PM | 51 | 1511 | 0.34 |
| 34 | 60 | HOMICIDE HUNTER LT JOE KENDA | ID | 8:00 PM | 60 | 955 | 0.20 |
| 43 | 60 | HOMICIDE HUNTER LT JOE KENDA | ID | 9:00 PM | 60 | 908 | 0.20 |
| 26 | 38 | REAL DETECTIVE | ID | 10:00 PM | 60 | 1165 | 0.26 |
| 83 | 64 | MOVIE- THEATRICAL RPT: THE DEVIL WEARS PRADA | LIF | 8:00 PM | 182 | 525 | 0.19 |
| 11 | 64 | ALL IN W/ CHRIS HAYES | MSNBC | 8:00 PM | 60 | 1991 | 0.19 |
| 7 | 30 | RACHEL MADDOW SHOW | MSNBC | 9:00 PM | 60 | 2762 | 0.29 |
| 8 | 43 | LAST WORD W/ L. ODONNELL | MSNBC | 10:00 PM | 60 | 2382 | 0.24 |
| 88 | 52 | NICK CANNON WILDN OUT S8B | MTV | 9:00 PM | 40 | 414 | 0.21 |
| 90 | 64 | MTV2 WILD N OUT | MTV | 9:40 PM | 40 | 386 | 0.19 |
| 98 | 92 | NICK CANNON WILD N OUT S8 | MTV | 10:20 PM | 40 | 309 | 0.15 |
| 27 | 25 | NICK AT NITE MOVIE: TEENAGE MUTANT NINJA TURTLES (2014) | NAN | 8:00 PM | 150 | 1145 | 0.31 |
| 68 | 52 | FULL HOUSE | NAN | 10:30 PM | 30 | 640 | 0.21 |
| 54 | 97 | PEPPA PIG | NKJR | 9:00 PM | 30 | 694 | 0.14 |
| 57 | 92 | PEPPA PIG | NKJR | 9:30 PM | 30 | 682 | 0.15 |
| 57 | 87 | PAW PATROL | NKJR | 10:00 PM | 24 | 682 | 0.16 |
| 66 | 97 | PAW PATROL | NKJR | 10:24 PM | 24 | 645 | 0.14 |
| 71 | 74 | COPS | SPIKE | 8:00 PM | 30 | 603 | 0.18 |
| 60 | 52 | COPS (O) | SPIKE | 8:30 PM | 30 | 669 | 0.21 |
| 55 | 64 | COPS | SPIKE | 9:00 PM | 30 | 693 | 0.19 |
| 61 | 87 | COPS | SPIKE | 9:30 PM | 30 | 662 | 0.16 |
| 69 | 64 | COPS (O) | SPIKE | 10:00 PM | 30 | 636 | 0.19 |
| 59 | 52 | COPS (O) | SPIKE | 10:30 PM | 30 | 679 | 0.21 |
| 1 | 1 | TBS NCAA BSKBL CHMP TH 1: WEST VIRGINIA / GONZAGA (2.98 HH) | TBS | 7:26 PM | 171 | 4937 | 1.49 |
| 3 | 3 | TBS NCAA BK CHP-BRG-PRTH1 (2.09 HH) | TBS | 10:17 PM | 16 | 3363 | 1.17 |
| 2 | 2 | TBS NCAA BSKBL CHMP TH 2: XAVIER / ARIZONA (2.24 HH) | TBS | 10:33 PM | 141 | 3587 | 1.31 |
| 44 | 36 | MY 600-LB LIFE: SUPER SIZE | TLC | 8:00 PM | 120 | 903 | 0.27 |
| 53 | 47 | SKIN TIGHT: TRANSFORMED | TLC | 10:00 PM | 61 | 716 | 0.23 |
| 76 | 60 | TNT BIG PICTURE MOVIES: PACIFIC RIM | TNT | 8:00 PM | 180 | 570 | 0.20 |
| 84 | 47 | IMPRACTICAL JOKERS | TRU | 8:00 PM | 30 | 495 | 0.23 |
| 82 | 38 | IMPRACTICAL JOKERS | TRU | 8:30 PM | 30 | 542 | 0.26 |
| 80 | 38 | IMPRACTICAL JOKERS | TRU | 9:00 PM | 30 | 558 | 0.26 |
| 79 | 38 | IMPRACTICAL JOKERS | TRU | 9:30 PM | 30 | 568 | 0.26 |
| 47 | 10 | IMPRACTICAL JOKERS | TRU | 10:00 PM | 30 | 840 | 0.42 |
| 76 | 33 | IJ: INSIDE JOKES | TRU | 10:30 PM | 30 | 570 | 0.28 |
| 32 | 92 | EVERYBODY LOVES RAYMOND | TVL | 10:00 PM | 30 | 965 | 0.15 |
| 31 | 87 | EVERYBODY LOVES RAYMOND | TVL | 10:30 PM | 30 | 978 | 0.16 |
| 25 | 16 | LAW & ORDER: SVU | USA | 8:00 PM | 60 | 1184 | 0.36 |
| 28 | 18 | LAW & ORDER: SVU | USA | 9:00 PM | 60 | 1136 | 0.34 |
| 48 | 43 | COLONY | USA | 10:00 PM | 62 | 804 | 0.24 |
| 94 | 92 | R&R PICTURE SHOWS: LIFE (1999) | VH1 | 7:55 PM | 152 | 346 | 0.15 |
| 91 | 78 | R&R PICTURE SHOWS: THE LONGEST YARD (2005) | VH1 | 10:27 PM | 152 | 360 | 0.17 |
| 45 | 20 | BRAXTON FAMILY VALUES | WETV | 9:00 PM | 65 | 889 | 0.33 |
| 74 | 52 | HUSTLE & SOUL | WETV | 10:05 PM | 61 | 583 | 0.21 |
Source: Live+Same Day data, Nielsen Media Research
Live+3 vs. Live+SD data for Thursday 3/23/2017
Adults 18-49
…………………………….. L+SD … L+3
Grey’s Anatomy ………. 1.91 … 2.95
Scandal ………………….. 1.31 … 2.21
The Catch ………………. 0.70 … 1.05
NCAA: Mich/Oregon … 1.96 … 1.96
NCAA Bridge ………….. 1.59 … 1.60
NCAA: Purdue/Kans … 2.09 … 2.10
Superstore ……………… 1.13 … 1.59
Trial & Error-r …………… 0.64 … 0.68
Chicago Med-r ………… 0.81 … 0.84
Blacklist:Redemption .. 0.69 … 1.04
MasterChef Junior …… 1.08 … 1.40
Kicking+Screaming ….. 0.62 … 0.71
Supernatural-r …………. 0.25 … 0.25
Supernatural-rs ……….. 0.27 … 0.28
PROGRAMMINGINSIDER.COM
Total Viewers (000)
…………………………….. L+SD … L+3
Grey’s Anatomy ……… 7805 .. 10340
Scandal …………………. 5399 … 7716
The Catch ………………. 3407 … 4722
NCAA: Mich/Oregon … 7128 … 7156
NCAA Bridge ………….. 4989 … 4997
NCAA: Purdue/Kans … 6625 … 6677
Superstore ……………… 4145 … 5091
Trial & Error-r …………… 2686 … 2819
Chicago Med-r ……….. 4590 … 4949
Blacklist:Redemption . 3956 … 5564
MasterChef Junior …… 3806 … 4742
Kicking+Screaming …. 1962 … 2239
Supernatural-r …………… 876 …. 891
Supernatural-rs …………. 823 …. 846