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From NBC Sports Group (full press release): For Tuesday’s primetime coverage, NBC Olympics’ Total Audience Delivery — calculating average minute viewing across broadcast, cable, and digital — averaged a 20.5 household rating with 36.1 million viewers – ranking as the best night of the 2016 Rio Olympics in both metrics to-date.
On the downside, the night did mark a 7-percent decline in viewership from the first Tuesday in London 2012 (38.7 million on July 31, 2012, featured the USA women’s gymnastics team winning the gold in the Team Final) when it had aired solely on NBC.
Also on Tuesday, live streaming for the Rio Olympics via NBCOlympics.com and the NBC Sports app surpassed the ENTIRE London Games. Through last night, viewers streamed 883 million live minutes of the 2016 Rio Olympics up 245 percent from the opening Tuesday in 2012. There were 818 million live streaming minutes for the full London Olympics.
Tuesday night’s NBC-only Rio Olympics coverage (8-11:44 p.m. ET/PT) featured Michael Phelps capturing his record 20th and 21st career gold medals, Katie Ledecky earning her second gold medal of the Rio Games, and Simone Biles and the U.S. women’s gymnastics team’s dominant gold-medal performance.
Also on Tuesday night, NBCSN’s live Olympic competition coverage averaged 1.9 million viewers, while Bravo’s live primetime Olympic tennis coverage averaged 414,000 viewers. The NBCSN telecast featured the second half of the U.S Women’s Soccer match, while Serena Williams lost her third-round singles match on Bravo.
TOP 10 METERED MARKETS FOR NBC TUESDAY PRIMETIME:
1. Salt Lake City 30.6/51
2. Denver 28.7/50
3. Indianapolis 25.6/42
T4. Minneapolis 25.2/44
T4. San Diego 25.2/46
6. Columbus 24.9/40
7. Cincinnati 24.4/39
8. Kansas City 23.8/37
9. Washington, D.C. 23.6/43
10. Chicago 23.5/39
Half-hours for “Rio 2016 Summer Olympics-Tuesday” were, as follows:
8:00-8:30
Household rating/Share: 15.3/27
Viewers: 26.386 million
adults 18-34: 5.3 rating/25 share
adults 18-49: 7.2 rating/27 share
adults 25-54: 8.8 rating/28 share
8:30-9:00
Household rating/Share: 18.6/32
Viewers: 33.200 million
adults 18-34: 7.1 rating/31 share
adults 18-49: 9.4 rating/33 share
adults 25-54: 11.4 rating/33 share
9:00-9:30
Household rating/Share: 20.7/34
Viewers: 37.453 million
adults 18-34: 8.3 rating/34 share
adults 18-49: 10.8 rating/35 share
adults 25-54: 13.0 rating/36 share
9:30-10:00
Household rating/Share: 20.8/34
Viewers: 37.758 million
adults 18-34: 8.5 rating/34 share
adults 18-49: 11.2 rating/36 share
adults 25-54: 13.4 rating/36 share
10:00-10:30
Household rating/Share: 19.0/32
Viewers: 34.028 million
adults 18-34: 8.0 rating/33 share
adults 18-49: 10.4 rating/34 share
adults 25-54: 12.4 rating/34 share
10:30-11:00
Household rating/Share: 19.7/36
Viewers: 34.873 million
adults 18-34: 8.2 rating/35 share
adults 18-49: 10.8 rating/37 share
adults 25-54: 13.0 rating/38 share
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* AFF = Number of affiliates (stations) airing the program |
* CVG = percent of coverage in U.S. |
|
Tuesday, August 9, 2016 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
1.8/3 |
2492 |
0.5/2 |
0.7/2 |
0.8/2 |
8:00 |
Bachelor in Paradise |
249 |
94 |
2.7/5 |
3859 |
1.0/4 |
1.1/4 |
1.3/4 |
9:00 |
Bachelor in Paradise: After Paradise (p) |
249 |
94 |
1.7/3 |
2388 |
0.4/2 |
0.5/2 |
0.7/2 |
10:00 |
The Middle (r) |
249 |
94 |
0.9/2 |
1258 |
0.2/1 |
0.3/1 |
0.4/1 |
10:30 |
Fresh Off the Boat (r) |
249 |
94 |
0.9/2 |
1198 |
0.2/1 |
0.3/1 |
0.4/1 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
2.9/5 |
4330 |
0.3/1 |
0.6/2 |
0.9/2 |
8:00 |
NCIS (r) |
254 |
94 |
3.9/7 |
5808 |
0.4/2 |
0.7/2 |
1.0/3 |
9:00 |
Zoo |
254 |
94 |
2.5/4 |
3603 |
0.3/1 |
0.6/2 |
0.9/2 |
10:00 |
NCIS: New Orleans (r) |
255 |
94 |
2.5/4 |
3580 |
0.2/1 |
0.5/2 |
0.7/2 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
19.0/33 |
33440 |
7.6/32 |
10.0/34 |
12.0/34 |
8:00 |
Rio Summer Olympics (s) |
242 |
94 |
18.9/33 |
33440 |
7.5/33 |
10.0/35 |
11.9/35 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
0.7/1 |
986 |
0.2/1 |
0.3/1 |
0.4/1 |
8:00 |
Brooklyn Nine-Nine (r) |
255 |
94 |
0.7/1 |
1061 |
0.3/1 |
0.4/1 |
0.4/1 |
8:30 |
New Girl (r) |
255 |
94 |
0.5/1 |
762 |
0.2/1 |
0.3/1 |
0.4/1 |
9:00 |
Lucifer (r) |
255 |
94 |
0.7/1 |
1065 |
0.2/1 |
0.3/1 |
0.4/1 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
0.5/1 |
699 |
0.2/1 |
0.2/1 |
0.3/1 |
8:00 |
The Flash (r) |
246 |
92 |
0.6/1 |
801 |
0.2/1 |
0.3/1 |
0.3/1 |
9:00 |
MADtv |
247 |
92 |
0.4/1 |
597 |
0.2/1 |
0.2/1 |
0.2/1 |
|
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
1.0/2 |
1812 |
|
0.6/2 |
|
7:00 |
La Rosa de Guadalupe |
0.9/2 |
1562 |
|
0.6/3 |
|
8:00 |
Un Camino Hacia El Destino |
1.1/2 |
1972 |
|
0.7/2 |
|
9:00 |
Tres Veces Ana |
1.1/2 |
1866 |
|
0.7/2 |
|
10:00 |
Tres Veces Ana |
0.9/2 |
1599 |
|
0.6/2 |
|
|
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
8-11 |
Network Average |
0.3/0 |
512 |
|
0.2/1 |
|
7:00 |
Mi Corazon es Tuyo |
0.2/0 |
367 |
|
0.2/1 |
|
8:00 |
Moisés y Los Diez Mandamientos |
0.3/1 |
650 |
|
0.3/1 |
|
9:00 |
La Ronca de Oro |
0.3/1 |
589 |
|
0.2/1 |
|
10:00 |
El Príncipe |
0.2/0 |
296 |
|
0.1/0 |
|
Sub-Demo Breakdowns – Tuesday 8/09/16
“Bachelor in Paradise” (ABC)
Women 18-34: 1.3/5
Men 18-34: 0.7/3
Women 18-49: 1.5/5
Men 18-49: 0.7/3
“Bachelor in Paradise: After Paradise” (ABC)
Women 18-34: 0.5/2
Men 18-34: 0.3/1
Women 18-49: 0.7/2
Men 18-49: 0.3/1
“Zoo” (CBS)
Women 18-34: 0.4/1
Men 18-34: 0.2/1
Women 18-49: 0.7/2
Men 18-49: 0.5/2
“Rio Summer Olympics” (NBC)
Women 18-34: 8.5/34
Men 18-34: 6.5/31
Women 18-49: 11.0/36
Men 18-49: 8.9/33
“Rio Summer Olympics” (NBCSN)
Women 18-34: 0.51
Men 18-34: 0.68
Women 18-49: 0.51
Men 18-49: 0.82
“MADtv” (CW)
Women 18-34: 0.1/0
Men 18-34: 0.3/1
Women 18-49: 0.2/1
Men 18-49: 0.3/1
“The Haves and the Have Nots” (OWN)
Women 18-34: 0.90
Men 18-34: 0.39
Women 18-49: 1.20
Men 18-49: 0.49
“Pretty Little Liars” (Freeform)
Women 18-34: 1.19
Men 18-34: 0.38
Women 18-49: 0.91
Men 18-49: 0.29
“Animal Kingdom” (TNT)
Women 18-34: 0.29
Men 18-34: 0.38
Women 18-49: 0.52
Men 18-49: 0.45
“WWE SmackDown” (USA)
Women 18-34: 0.46
Men 18-34: 0.96
Women 18-49: 0.60
Men 18-49: 1.02
“Hard Knocks: Training Camp with the Los Angeles Rams” (HBO)
Women 18-34: 0.14
Men 18-34: 0.39
Women 18-49: 0.19
Men 18-49: 0.40
Cable Rankings – Tuesday 8/09/16
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Tuesday, August 9:
* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49) |
V-No.* |
D-No.* |
Program |
Net |
Start |
Dur |
Vwrs* |
A1849 |
48 |
18 |
MARRIED AT FIRST SIGHT (A&E) |
A&E |
8:45 PM |
76 |
856 |
0.37 |
75 |
46 |
BORN THIS WAY |
A&E |
10:01 PM |
62 |
580 |
0.21 |
58 |
27 |
KING OF THE HILL |
ADSM |
8:00 PM |
30 |
743 |
0.30 |
61 |
25 |
BOB’S BURGERS |
ADSM |
8:30 PM |
30 |
713 |
0.31 |
36 |
14 |
BOB’S BURGERS |
ADSM |
9:00 PM |
30 |
969 |
0.44 |
27 |
11 |
CLEVELAND SHOW |
ADSM |
9:30 PM |
30 |
1152 |
0.54 |
13 |
4 |
AMERICAN DAD |
ADSM |
10:00 PM |
30 |
1529 |
0.73 |
10 |
3 |
AMERICAN DAD |
ADSM |
10:30 PM |
30 |
1636 |
0.76 |
69 |
68 |
AMC MOVIE: THE MUMMY RETURNS |
AMC |
7:00 PM |
180 |
636 |
0.18 |
105 |
83 |
RIO SUMMER OLYMPICS: TENNIS |
BRAVO |
7:00 PM |
180 |
414 |
0.12 |
65 |
16 |
TOSH.O |
CMDY |
10:00 PM |
30 |
689 |
0.37 |
106 |
49 |
NOT SAFE W/ NIKKI GLASER |
CMDY |
10:30 PM |
30 |
412 |
0.21 |
45 |
64 |
ANDERSON COOPER 360 |
CNN |
8:00 PM |
60 |
882 |
0.19 |
57 |
77 |
ANDERSON COOPER 360 |
CNN |
9:00 PM |
60 |
757 |
0.14 |
52 |
81 |
CNN TONIGHT |
CNN |
10:00 PM |
60 |
778 |
0.13 |
46 |
48 |
DEADLIEST CATCH |
DISC |
8:00 PM |
181 |
877 |
0.21 |
68 |
79 |
SOFIA THE FIRST |
DISJR |
8:00 PM |
25 |
643 |
0.13 |
71 |
82 |
SO MUCH YOU CAN DO |
DISJR |
8:25 PM |
5 |
613 |
0.13 |
72 |
80 |
DOC MCSTUFFINS |
DISJR |
8:30 PM |
25 |
602 |
0.13 |
79 |
86 |
QUIET IS |
DISJR |
8:55 PM |
5 |
552 |
0.12 |
85 |
92 |
MILES FROM TOMORROWLAND |
DISJR |
9:00 PM |
25 |
501 |
0.10 |
88 |
85 |
DJ NIGHT LIGHT |
DISJR |
9:25 PM |
5 |
484 |
0.12 |
101 |
93 |
MICKEY MOUSE CLUBHOUSE |
DISJR |
9:30 PM |
25 |
427 |
0.10 |
103 |
94 |
DJ NIGHT LIGHT |
DISJR |
10:25 PM |
5 |
417 |
0.10 |
91 |
91 |
GOLDIE & BEAR |
DISJR |
10:30 PM |
25 |
471 |
0.11 |
98 |
97 |
DJ NIGHT LIGHT |
DISJR |
10:55 PM |
5 |
443 |
0.09 |
16 |
34 |
HIGH SCHOOL MUSICAL 3 |
DSNY |
8:00 PM |
120 |
1402 |
0.25 |
29 |
67 |
BEST FRIENDS WHENEVER |
DSNY |
10:00 PM |
30 |
1134 |
0.18 |
26 |
53 |
STUCK IN THE MIDDLE |
DSNY |
10:30 PM |
30 |
1154 |
0.20 |
95 |
78 |
BOTCHED BY NATURE |
E! |
9:00 PM |
60 |
455 |
0.14 |
56 |
32 |
CHOPPED JUNIOR |
FOOD |
8:00 PM |
60 |
759 |
0.26 |
62 |
42 |
CHOPPED |
FOOD |
9:00 PM |
60 |
708 |
0.23 |
42 |
23 |
CHOPPED |
FOOD |
10:00 PM |
60 |
910 |
0.31 |
3 |
44 |
THE O’REILLY FACTOR |
FOXNC |
8:00 PM |
60 |
2258 |
0.22 |
4 |
52 |
THE KELLY FILE |
FOXNC |
9:00 PM |
60 |
2008 |
0.20 |
6 |
60 |
HANNITY |
FOXNC |
10:00 PM |
60 |
1837 |
0.19 |
25 |
7 |
PRETTY LITTLE LIARS |
FRFM |
8:00 PM |
60 |
1159 |
0.60 |
106 |
69 |
DEAD OF SUMMER |
FRFM |
9:00 PM |
60 |
412 |
0.17 |
60 |
22 |
FX MOVIE PRIME: JUST GO WITH IT |
FX |
8:00 PM |
150 |
726 |
0.32 |
87 |
33 |
FX MOVIE PRIME: JUST GO WITH IT |
FX |
10:30 PM |
150 |
493 |
0.25 |
102 |
62 |
SIMPSONS |
FXX |
10:30 PM |
30 |
424 |
0.19 |
93 |
84 |
FAMILY FEUD (HARVEY) |
GSN |
8:00 PM |
30 |
464 |
0.12 |
91 |
89 |
FAMILY FEUD (HARVEY) |
GSN |
8:30 PM |
30 |
471 |
0.11 |
95 |
90 |
FAMILY FEUD (HARVEY) |
GSN |
9:00 PM |
30 |
455 |
0.11 |
94 |
95 |
FAMILY FEUD (HARVEY) |
GSN |
9:30 PM |
30 |
456 |
0.10 |
100 |
109 |
LAST MAN STANDING |
HALL |
8:00 PM |
30 |
428 |
0.05 |
84 |
26 |
HARD KNOCKS 16 – LA RAMS (0.35 HH) |
HBO |
10:00 PM |
57 |
509 |
0.30 |
24 |
41 |
FIXER UPPER |
HGTV |
8:00 PM |
60 |
1163 |
0.23 |
18 |
35 |
FIXER UPPER |
HGTV |
9:00 PM |
60 |
1298 |
0.25 |
21 |
36 |
HOUSE HUNTERS |
HGTV |
10:00 PM |
30 |
1237 |
0.25 |
31 |
54 |
HOUSE HUNTERS INTERNATIONAL |
HGTV |
10:30 PM |
30 |
1035 |
0.20 |
35 |
39 |
COUNTING CARS |
HIST |
8:00 PM |
30 |
980 |
0.25 |
37 |
47 |
COUNTING CARS |
HIST |
8:30 PM |
30 |
948 |
0.21 |
19 |
20 |
COUNTING CARS |
HIST |
9:00 PM |
31 |
1293 |
0.35 |
22 |
21 |
COUNTING CARS |
HIST |
9:31 PM |
32 |
1215 |
0.33 |
40 |
29 |
BIG EASY MOTORS |
HIST |
10:03 PM |
30 |
927 |
0.26 |
42 |
43 |
BIG EASY MOTORS |
HIST |
10:33 PM |
30 |
910 |
0.23 |
73 |
57 |
WOMEN IN PRISON |
ID |
8:00 PM |
60 |
594 |
0.20 |
54 |
38 |
WOMEN IN PRISON |
ID |
9:00 PM |
60 |
774 |
0.25 |
51 |
40 |
CRY WOLFE |
ID |
10:00 PM |
30 |
812 |
0.24 |
49 |
50 |
CRY WOLFE |
ID |
10:30 PM |
30 |
842 |
0.21 |
89 |
87 |
MOVIE: DAMAGED |
LMN |
8:00 PM |
120 |
481 |
0.11 |
20 |
74 |
ALL IN W/ CHRIS HAYES |
MSNBC |
8:00 PM |
60 |
1281 |
0.15 |
12 |
56 |
RACHEL MADDOW SHOW |
MSNBC |
9:00 PM |
60 |
1554 |
0.20 |
17 |
70 |
LAST WORD W/ L. ODONNELL |
MSNBC |
10:00 PM |
60 |
1377 |
0.17 |
30 |
45 |
FULL HOUSE |
NAN |
9:00 PM |
30 |
1037 |
0.22 |
32 |
30 |
FULL HOUSE |
NAN |
9:30 PM |
30 |
1032 |
0.26 |
34 |
28 |
FULL HOUSE |
NAN |
10:00 PM |
30 |
1009 |
0.28 |
33 |
24 |
FULL HOUSE |
NAN |
10:30 PM |
30 |
1011 |
0.31 |
5 |
5 |
RIO SUMMER OLYMPICS (1.08 HH) |
NBCSN |
7:03 PM |
297 |
1870 |
0.66 |
28 |
55 |
NICKY, RICKY, DICKY & DAWN |
NICK |
8:00 PM |
30 |
1140 |
0.20 |
38 |
71 |
SCHOOL OF ROCK |
NICK |
8:30 PM |
30 |
935 |
0.16 |
63 |
73 |
SHIMMER AND SHINE |
NKJR |
8:00 PM |
30 |
700 |
0.15 |
66 |
76 |
WALLYKAZAM! |
NKJR |
8:30 PM |
30 |
660 |
0.14 |
52 |
66 |
PEPPA PIG |
NKJR |
9:00 PM |
30 |
778 |
0.18 |
50 |
61 |
PEPPA PIG |
NKJR |
9:30 PM |
30 |
813 |
0.19 |
55 |
58 |
DORA AND FRIENDS |
NKJR |
10:00 PM |
24 |
771 |
0.20 |
74 |
75 |
GO DIEGO GO |
NKJR |
10:24 PM |
24 |
588 |
0.14 |
106 |
100 |
SPONGEBOB |
NKTNS |
10:00 PM |
30 |
412 |
0.09 |
97 |
96 |
SPONGEBOB |
NKTNS |
10:30 PM |
30 |
447 |
0.09 |
39 |
51 |
HAVES AND THE HAVE NOTS |
OWN |
8:00 PM |
60 |
929 |
0.21 |
1 |
1 |
HAVES AND THE HAVE NOTS |
OWN |
9:00 PM |
60 |
2885 |
0.85 |
41 |
31 |
HAVES AND THE HAVE NOTS |
OWN |
10:00 PM |
60 |
913 |
0.26 |
99 |
98 |
SYFY MOVIE: DEEP IMPACT |
SYFY |
6:30 PM |
150 |
439 |
0.09 |
109 |
88 |
SYFY MOVIE: THE PERFECT STORM |
SYFY |
9:00 PM |
180 |
411 |
0.11 |
23 |
15 |
BIG BANG THEORY |
TBS |
8:00 PM |
30 |
1169 |
0.41 |
14 |
12 |
BIG BANG THEORY |
TBS |
8:30 PM |
30 |
1511 |
0.54 |
8 |
6 |
BIG BANG THEORY |
TBS |
9:00 PM |
30 |
1765 |
0.61 |
7 |
8 |
BIG BANG THEORY |
TBS |
9:30 PM |
30 |
1787 |
0.59 |
9 |
9 |
BIG BANG THEORY |
TBS |
10:00 PM |
30 |
1701 |
0.56 |
11 |
10 |
BIG BANG THEORY |
TBS |
10:30 PM |
30 |
1625 |
0.56 |
76 |
59 |
TODDLERS & TIARAS |
TLC |
8:00 PM |
60 |
577 |
0.19 |
83 |
63 |
TODDLERS & TIARAS |
TLC |
9:00 PM |
60 |
517 |
0.19 |
47 |
17 |
TNT WEEKDAY MOVIES: WE’RE THE MILLERS |
TNT |
6:30 PM |
150 |
869 |
0.37 |
15 |
13 |
ANIMAL KINGDOM |
TNT |
9:00 PM |
60 |
1510 |
0.48 |
67 |
65 |
ANIMAL KINGDOM |
TNT |
10:00 PM |
60 |
650 |
0.19 |
103 |
72 |
BIZARRE FOODS W/ANDREW Z |
TRAV |
9:00 PM |
60 |
417 |
0.15 |
59 |
99 |
ANDY GRIFFITH SHOW |
TVL |
7:36 PM |
36 |
729 |
0.09 |
64 |
108 |
ANDY GRIFFITH SHOW |
TVL |
8:12 PM |
36 |
695 |
0.06 |
86 |
107 |
EVERYBODY LOVES RAYMOND |
TVL |
8:48 PM |
36 |
497 |
0.06 |
80 |
105 |
EVERYBODY LOVES RAYMOND |
TVL |
9:24 PM |
36 |
545 |
0.07 |
78 |
102 |
EVERYBODY LOVES RAYMOND |
TVL |
10:00 PM |
30 |
553 |
0.07 |
77 |
103 |
EVERYBODY LOVES RAYMOND |
TVL |
10:30 PM |
30 |
562 |
0.07 |
2 |
2 |
WWE SMACKDOWN (1.46 HH) |
USA |
8:00 PM |
120 |
2455 |
0.81 |
44 |
19 |
CHRISLEY KNOWS BEST |
USA |
10:00 PM |
30 |
900 |
0.36 |
70 |
37 |
CHRISLEY KNOWS BEST |
USA |
10:30 PM |
30 |
623 |
0.25 |
90 |
106 |
LAW & ORDER |
WETV |
8:00 PM |
60 |
480 |
0.06 |
81 |
104 |
LAW & ORDER |
WETV |
9:00 PM |
60 |
544 |
0.07 |
82 |
101 |
LAW & ORDER |
WETV |
10:00 PM |
60 |
522 |
0.08 |
Source: Live+Same Day data, Nielsen Media Research