Posted in:

‘Valor’ on The CW Left at the Starting Gate Out of Below Average Return for ‘Supergirl’

ABC's 'The Good Doctor' is the New Breakout Hit of 2017-18

MONDAY, OCTOBER 9, 2017

Household Rating/Share
ABC: 6.5/10, NBC: 5.8/ 9, CBS: 4.5/ 7, Fox: 2.7/ 4, CW: 1.1/ 2

-Percent Change from the Night 1 of 2016-17 (9/19/16):

ABC: +12, Fox: + 8, NBC: – 6, CBS and CW: -15 each

—–

Ratings Breakdown:
ABC led the Monday overnights thanks in great part to this fall’s new breakout hit, “The Good Doctor” on ABC, which won the 10 p.m. hour with a 6.9 rating/11 share in the household overnights. Comparably, that beat the competition combined – “Scorpion” on CBS (3.4/ 6) and “The Brave” on NBC (3.2/ 5). And it was 116 percent above short-lived year-ago time period occupant “Conviction” (3.2/ 5 on 10/10/16). After five seasons of being ignored by the Emmy voters for his performance as Norman Bates on A+E’s “Bates Motel,” I think portraying Dr. Shaun Murphy on “The Good Doctor” will do the trick for Freddie Highmore.

In series-premiere news, CW military drama “Valor” was left at the starting gate with a mere 0.8/ 1 in the household overnights from 9-10 p.m. While I understand the relevance of social media for The CW, let’s put this in perspective. A 0.8 overnight household rating for “Valor” is unlikely to resonate socially. That rating was 43 percent below the season-premiere of lead-in “Supergirl” (#5: 1.4/ 2 at 8 p.m.). It was barely an improvement over an encore telecast of “Supergirl” one week earlier. And most new series drop by 10 to 20 percent in week two.

“Supergirl,” meanwhile, declined by 30 percent from its season premiere (and debut on The CW) on the year-ago evening (2.0/ 3)..

In week three news, CBS sitcom “Me, Myself & I” lost more steam, dipping to a 2.9/ 5 in the household overnights at 9:30 p.m. and holding 72 percent of its “Kevin Can Wait” lead-in (#3: 4.0/ 6 at 9 p.m.). “The Big Bang Theory” led the night, with a solid 8.6/14 at 8 p.m. But week two of sitcom “9JKL” slipped to a third-place 4.5/ 7 at 8:30 p.m., which was 15 percent below its debut last Monday (5.3/ 8 on Oct. 2) and 48 percent below lead-in “The Big Bang Theory.”

Since “Big Bang” is only a temporary occupant on Monday (“Kevin Can Wait” will move into the 8 p.m. anchor slot after Sheldon and company move back to Thursday), expected erosion for CBS’ Monday sitcom block is inevitable.

Also in week two news was Fox drama “The Gifted” (#4: 2.7/ 4 at 9 p.m.), which dropped by 23 percent from its week-ago launch (3.5/ 5 on Oct. 2), but was a compatible fit out of relocated “Lucifer” (#4: 2.6/ 4 at 8 p.m.).

Elsewhere, NBC’s “The Voice” (7.0/11) outdelivered ABC’s competing “Dancing With the Stars” (6.3/10) by 11 percent in the household overnights. But week three of aforementioned lead-out “The Brave” (#3: 3.2/ 5) was 18 percent below year-ago time period occupant “Timeless” (3.9/ 7 on 10/10/16).

What follows is the half-hour breakdown for Monday, October 9, 2017.

8:00 p.m.
ABC – “Dancing with the Stars”: 6.2/10 (#3)
CBS – “The Big Bang Theory”: 8.6/14 (#1)
NBC – “The Voice”: 6.8/11 (#2)
Fox – “Lucifer”: 2.6/ 4 (#4)
CW – “Supergirl” (season premiere): 1.4/ 2 (#5)

8:30 p.m.
ABC – “Dancing with the Stars”: 6.3/10 (#2)
CBS – “Apt. 9JKL”: 4.5/ 7 (#3)
NBC – “The Voice”: 7.2/11 (#1)
Fox – “Lucifer”: 2.6/ 4 (#4)
CW – “Supergirl” (season premiere): 1.4/ 2 (#5)

9:00 p.m.
ABC – “Dancing with the Stars”: 6.4/10 (#2)
CBS – “Kevin Can Wait”: 4.0/ 6 (#3)
NBC – “The Voice”: 7.2/11 (#1)
Fox – “The Gifted”: 2.7/ 4 (#4)
CW – “Valor” (series premiere): 0.8/ 1 (#5)

9:30 p.m.
ABC – “Dancing with the Stars”: 6.5/10 (#2)
CBS – “Me, Myself & I”: 2.9/ 5 (#3)
NBC – “The Voice” (season premiere): 7.1/11 (#1)
Fox – “The Gifted”: 2.7/ 4 (#4)
CW – “Valor” (series premiere): 0.7/ 1 (#5)

10:00 p.m.
ABC – “The Good Doctor”: 7.2/12 (#1)
CBS – “Scorpion”: 3.4/ 6 (#2t)
NBC – “The Brave”: 3.4/ 6 (#2t)

10:30 p.m.
ABC – “The Good Doctor”: 6.7/12 (#1)
CBS – “Scorpion”: 3.3/ 6 (#2)
NBC – “The Brave”: 2.9/ 5 (#3)

Source: Nielsen Media Research

11 Comments

Leave a Reply
  1. Ugh! I was hoping for higher HH’s for Supergirl and a somewhat decent start for Valor. Oh well. ☹️

  2. I was thinking yesterday that Ten Days or The Toy Box might be the first cancellation of the season. Now I am thinking it might be one of the two new Monday CBS sitcoms.

  3. “Socially” is very overvalued unless you are the likes of “The Walking Dead” or the NFL. Just imagine if the likes of “This is Us,” “Survivor,” “Empire,” or “NCIS” were participate in their own version of Comic Con. I’m pretty sure even Mark Harmon would be mobbed by countless fans who actually watch TV in great numbers. They just don’t happen to be twits twitting about it every second. And while they may be older, they actually have money compared to those who haven’t even entered the work force.

    • A breath of fresh air to read your post. 🙂

      Social Media is a PR spin excuse to renew shows that have failed that have political backing at the network.

      It doesn’t correlate to real world viewing.

      In the absence of hits, the networks like to pretend that having a few fans excited at a Con is meaningful…

      I also never understood how it was good that people tweet about a show they’re supposedly watching and enjoying… It’s a ridiculous idea…

      • Must be nice to be a senile old fart who hates quality TV and young people and loves procedurals, laugh track sitcoms and reality shows.

        • First shame on your ageism. 🙁 It’s bad enough Hollywood is proudly ageist without adding to it.

          Second, I never insulted you. Where do you get off insulting me?

          What do you think gives you the right? 🙁

          Third, I don’t like reality shows, but what if I did? They’re getting the same ratings as scripted shows do today because they’re not any worse… 🙁

          Fourth, I love quality TV. That’s why I hate the crap the networks make today.

          Fifth, don’t know what is supposed to be wrong with procedurals. It’s a genre. You can enjoy it or not, but there’s nothing wrong with it.

          Lastly, I don’t get bullied by silly insults, so I’ll state again that social media has no bearing on ratings. It’s just an excuse for renewing bad shows that flopped but were made by well-connected people (see how being powerful in Hollywood can shield you for 30 years of being outed for abuse…)

  4. Kudos for the honesty of the title, Marc. 🙂

    I’m sure CW was going for “Hit-filled CW Mondays are back to popular acclaim”… 😉