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5 Mistakes to Avoid When Buying Jewelry For Your Engagement or Wedding

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For many couples, selecting an engagement ring or wedding ring is one of the most important purchases they’ll make in their lives. That’s why it’s important to know what you’re looking for when you go shopping and avoid the mistakes that can lead to disaster. With these five tips on buying jewelry, you can feel confident that your partner will love their jewelry every time they put it on and every time they look at it in the mirror during their marriage.

Mistake 1: Buying in a rush

When shopping for jewelry, many couples want to wrap things up as quickly as possible, which often means rushing through an engagement ring selection. Don’t fall into that trap! Take your time and make sure you’re selecting a piece of jewelry that reflects both your style and personality—you will be wearing it every day, so you don’t want something that makes you cringe. Be honest about what kind of setting, style, metal type, and cut you like.

Mistake 2: Overpaying

By not doing your research, you could overpay for a diamond ring. While some jewelry stores will offer discounts if you buy your engagement ring from them (and make it clear that’s why you’re making your purchase), be aware that most of these so-called discounts aren’t big enough to make a difference—especially if you are on a budget.  

For example, one store might advertise a 20% discount, but when you do your math and compare prices with other retailers, you find out that they’re only giving you about 10% off. So don’t fall for those tricks! Do your homework before purchasing anything; read reviews online and ask friends who have recently purchased rings what they paid for and where they bought their rings. It’s important to trust only reliable jewelry stores like as they have industry standards they have to uphold to. 

Mistake 3: Thinking Bigger Is Better

Bigger stones are more impressive than smaller ones—but it doesn’t mean they’re a better value. If you want a one-carat diamond, you don’t have to spend twice as much for two carats. The same goes for color: D-J color is typically affordable and looks just as white (and pretty) as a D color diamond. So if your heart is set on a big stone, think about going with something less expensive like Moissanite rings and jewelry instead of diamonds. With Moissanite, you can get those impressive qualities without spending an arm and a leg.

Mistake 4: Chasing the biggest rock

An engagement ring is meant to symbolize love and commitment. Don’t let a salesman convince you that bigger stones are better. If you’re on a budget, stay within it and don’t worry about what anyone else thinks. Bigger isn’t always better. And if your fiancé-to-be would like something different than what she has in mind, she can always upgrade down the road if she decides bigger is indeed better after all.

Mistake 5: Settling on anything less than perfect

Don’t let your emotions overtake your good sense. If you have doubts about what you’re getting—whether it’s a diamond, setting, or price point—it’s better to wait until you find something that matches what you want and is within your budget. As nice as diamonds are, they aren’t worth compromising on quality if it means spending twice as much later on repairs. Your future spouse will certainly appreciate it!