Fox’s ‘Pitch’ and ABC’s ‘Notorious’ Sink to Series Lows

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THURSDAY, OCTOBER 13, 2016

Note: These ratings exclude the Orlando market.

Household Rating/Share
CBS: 6.9/12, ABC: 3.9/ 6, NBC: 3.8/ 6, Fox: 2.3/ 4, CW: 1.4/ 2

-Percent Change from the Year-Ago Week:
CW: +40, NBC: +12, CBS: -12, Fox: -15, ABC: -36

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-Winners:
Thursday Night Football (CBS), “Grey’s Anatomy” (ABC), “Chicago Med” (NBC)

-Fading Fast:
“How To Get Away With Murder” (ABC)

-Losers:
“Rosewood” (Fox), “Notorious” (ABC), “Pitch” (Fox)

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Ratings Breakdown:
It was an easy Thursday overnight victory for CBS care of the Denver Broncos at the San Diego Chargers at an estimated 7.5 rating/12 share for the Eye net portion of the football match-up from 8:30-11:30 p.m. ET. As a reminder, results for any live sporting event are always approximate.

In season-premiere news, “D.C. Legends of Tomorrow,” the weakest of the superhero-themed action dramas on The CW, opened season two with a 1.4/ 2 in the household overnights at 8 p.m. Comparably, that was 27 percent above year-ago time period occupant “The Vampire Diaries” (1.1/ 2 on 10/15/15). Next was the 12th season premiere of “Supernatural” (yes – time flies!) also at a 1.4/ 2, which compared to modest year-ago time period occupant “The Originals” (0.8/ 1 on 10/15/15) was an overnight improvement of 75 percent.

In freshman drama series news, ABC has sprung a leak at 9 p.m. with “Notorious,” which at a series-low 3.0/ 5 in the household overnights at 9 p.m. was 54 percent below year-ago occupant “Scandal” (6.5/10 on 10/15). Retention out of lead-in “Grey’s Anatomy” (#1: 5.7/ 9 at 8 p.m.) was only 53 percent. And “Notorious” was 12 percent below the 3.4/ 6 in the overnights one week earlier, which translated into just 4.20 million viewers and a 0.9 rating/3 share in adults 18-49 (based on the Live + Same Day data).

With weaker lead-in support, “How To Get Away With Murder” on ABC at 10 p.m. (#3: 3.1/ 5) was 43 percent below the 5.4/ 9 one year earlier.

Fox’s “Pitch,” meanwhile, also hit a series-low at a 2.1/ 3 at 9 p.m., which was 22 percent below the 2.7/ 4 one week earlier (which translated into 3.47 million viewers and a 1.0/ 3 in adults 18-49, based on the Live + Same Day data). Overnight retention for “Pitch” out of modest lead-in “Rosewood” (#4), which was 28 percent below year-ago occupant “Bones” (3.6/ 6), was 81 percent.

On NBC, quiet 8-9 p.m. sitcoms “Superstore” (#3: 3.1/ 5) and recent entry “The Good Place” (#3: 2.9/ 5) were still, on average, 11 percent above year-ago occupant “Heroes Reborn” (2.7/ 5 on 10/15/15). Sophomore lead-out “Chicago Med” rose to a second-place 4.5/ 7 in the 9 p.m. hour, which was 55 percent above “The Good Place.” And that led into a 3.9/ 7 (#2) in the overnights for relocated “The Blacklist,” which was notably stronger than failed year-ago occupant “The Player” (2.8/ 5 on 10/15/15).

What follows is the breakdown by half-hour:

Household Rating/Share
CBS: 6.9/12, ABC: 3.9/ 6, NBC: 3.8/ 6, Fox: 2.3/ 4, CW: 1.4/ 2
-Percent Change from the Year-Ago Week:
CW: +40, NBC: +12, CBS: -12, Fox: -15, ABC: -36

8:00 p.m.
ABC – “Grey’s Anatomy”: 5,8.10 (#1)
CBS – Thursday Night Football Kick-Off: 4.1/ 7 (#2)
NBC – “Superstore”: 3.1/ 5 (#3)
Fox – “Rosewood”: 2.6/ 4 (#4)
CW – “D.C.’s Legends of Tomorrow” (season premiere): 1.5/ 2 (#5)

8:30 p.m.
ABC – “Grey’s Anatomy”: 5.7/ 9 (#1)
CBS – Thursday Night Football (Denver Broncos at San Diego Chargers): 7.0/12 (#1)
NBC – “The Good Place”: 2.9/ 5 (#3)
Fox – “Rosewood”: 2.5/ 4 (#4)
CW – “D.C.’s Legends of Tomorrow” (season premiere): 1.4/ 2 (#5)

9:00 p.m.
ABC – “Notorious”: 3.0/ 5 (#3)
CBS – Thursday Night Football (Denver Broncos at San Diego Chargers): 8.0/13 (#1)
NBC – “Chicago Med”: 4.4/ 7 (#2)
Fox – “Pitch”: 2.1/ 3 (#4)
CW – “Supernatural” (season premiere): 1.4/ 2 (#5)

9:30 p.m.
ABC – “Notorious”: 2.9/ 5 (#3)
CBS – Thursday Night Football (Denver Broncos at San Diego Chargers): 7.3/12 (#1)
NBC – “Chicago Med”: 4.5/ 7 (#2)
Fox – “Pitch”: 2.1/ 3 (#4)
CW – “Supernatural” (season premiere): 1.4/ 2 (#5)

10:00 p.m.
ABC – “How to Get Away With Murder”: 3.1/ 5 (#3)
CBS – Thursday Night Football (Denver Broncos at San Diego Chargers): 7.6/12 (#1)
NBC – “The Blacklist”: 4.0/ 7 (#2)

10:30 p.m.
ABC – “How to Get Away With Murder”: 3.1/ 5 (#3)
CBS – Thursday Night Football (Denver Broncos at San Diego Chargers): 7.7/13 (#1)
NBC – “The Blacklist”: 3.8/ 7 (#2)

Source: Nielsen Media Research