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You will find numerous apps on the google play store. But launching an app is not enough. You must ensure that the app is maintained and up to date. The reviews and ratings on the google play store are an important marketing tool. An app with higher ratings and positive reviews will encourage the audience to download it. It can make your app a grand success.
You should never miss out on getting some good reviews. Earlier, getting a review or rating was a task full of hassle. Your user has to leave the app and go to the play store to rate it. You never want the user to leave the app. But with the launch of Google’s in-app review API, the process is now better and smooth. This allows the user to review the app without changing the screen. So you can Click and know more info about Expert android developer for Google’s in-app review API and how you can utilize it for an android app.
Changes in Google
As discussed above you can prompt customers for reviews and ratings inside your app. This will demolish the interruptive and frustrating UX. This will enhance the overall experience of your application. The rating process is like an interfere between the user and the app. It disturbs the user and takes away the focus for a juncture. But for long-term positive results, you need good reviews on the play store. But with the new update, this process can be done while being in the app and this makes the entire user experience hassle-free.
Google has set a limit on how many times the rating prompt can be seen. Apple has set the limit to 3 times every 365 days. Apple users can’t see the rating dialogue more than 3 times a year. The in-app dialogue is impactful. Use of it in a proper way is a must. You should have customers who can rate the upcoming releases. Don’t ask for too many ratings in the beginning or else you would be left with very few customers to maintain the ratings in the remaining time. Google gives importance to the recent ratings hence don’t waste this power and use it wisely in your favor.
The new google play store update focuses more on the new reviews and ratings. Instead of calculating an average lifetime value, it prefers to showcase the ratings that were recently recorded. This has given more power to the new users and their ratings. It allows the user to see every piece of information about the app like bug fix and a new feature that can enhance the user experience. This means an app coming up with constant updates can thrive the competition. But it also means that some good quality apps which don’t release updates often will suffer. This change indicates that you don’t have to run after initial ratings instead try to maintain a good constant rating throughout the year.
Decoupling means separating the users for ratings from the audience who sees love dialog. This means that you should separate the rating dialog from the love dialog. You don’t have to display the rating dialog immediately after the love dialog. People will easily rate your app with the new in-app rating feature but to maintain a constant flow of rating, you should decouple both the dialogs. Decoupling means that you get more opportunities of keeping the ratings constant. You can keep the track of your customers behavior by asking a simple question ‘ Do you love the app?’. This question can be asked frequently as it doesn’t interrupt the user and they can continue with their activity. You can also keep your users happy with the decoupling method.
Leverage the in-app review API
It was always a need for developers that in-app review feature must be introduced. In this section, we will focus on how you can take the benefit from this in-app review system.
The API allows you to select a time when you want to prompt users to give their reviews and ratings. You should never be in a hurry to seek the ratings. Give the user some time while they use the app and get familiar with it. They should have used the app enough in order to provide any feedback. Also, make sure that you are not interrupting them when they are doing some task. This can decrease the user experience and they can feel irritated. You can get both private and public reviews. The review API is a component of the Play Core Library. It offers a simple API that can offer the user to give their vital ratings and reviews without leaving the app. The integration process can be understood by four basic steps- Decide the perfect timing and place to ask for ratings, request the API, launch the review at the right juncture, and keep it flowing. Even if the user doesn’t leave a review you must keep the flow going.
The API helps you to collect the best ratings and reviews. You can Visit our company for top Android app development servicers to launch and test the API. The best feedbacks are those which are real and unbiased. The API must be designed in such a way that the users are not prompted continuously as this can result in no reviews from them. Developers should explore the integration of API as it will help you to get feedback only from your consistent users. Once you got their feedback you can use other tools available to analyze and respond to the issues mentioned by the users.
Conclusion
The new Google in-app review API is very useful and if used in a perfect way then it can be the best marketing tool. You can hire php developer India to launch and test the API for your application. Make sure the review prompt is been used precisely as it can also backfire sometimes.
About The Author
Hermit Chawla is a MD at AIS Technolabs Pvt Ltd which is a Web/App design and Development Company, helping global businesses to grow by Global Clients. He love to share his thoughts on Web & App Development, Clone App Development and Game Development.
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