[socialpoll id=”2399707″]
CNN took top-rated honors in primetime for the Presidential Election coverage on Tuesday, with 13.26 million viewers, 6.65 million adults 18-49 and 6.66 million adults 25-54. Second overall among all coverage was Fox News at 12.11 million viewers, while NBC was the most-watched among the Big 3 broadcast networks at 11.15 million.
The primary news networks – CNN, Fox News and MSNBC – totaled 31.31 million viewers, 13.11 million adults 18-49 and 13.66 million adults 25-54. The Big 3 broadcasters – ABC, CBS and NBC – took a backseat at 28.48 million viewers, 9.05 million adults 18-49 and 10.20 million adults 25-54. Combined, the six outlets totaled 59.79 million viewers, 22.16 million adults 18-49 and 23.86 million adults 25-54. This, of course, does not include Fox, PBS, the remaining cable networks and viewing via mobile devices.
Here are the results by network:
-Total Viewers:
CNN: 13.26 million, Fox News: 12.11, NBC: 11.15, ABC: 9.24, CBS: 8.09, MSNBC: 5.94
-Adults 18-49:
CNN: 6.65 million, Fox News: 4.18, NBC: 5.09, ABC: 3.49, CBS: 3.03, MSNBC: 2.28
-Adults 25-54:
CNN: 6.65, Fox news: 4.64, NBC: 4.42, ABC: 3.17, CBS: 2.61, MSNBC: 2.37
In social media, Fox News topped the social interactions across Facebook and Twitter with a combined 1.48 million (Facebook: 1.20 million, Twitter: 279,000). Second overall was CNN at 730,000 combined, followed by NBC (359,000) and MSNBC (358,000).
Source: Nielsen Media Research
For mobile users, you may scroll this table horizontally.
| * AFF = Number of affiliates (stations) airing the program | ||||||||
| * CVG = percent of coverage in U.S. | ||||||||
 |
Tuesday, November 8, 2016 | |||||||
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
|---|---|---|---|---|---|---|---|---|
| 8-11 | Network Average | 5.4/8 | 9130 | 0.7/3 | 2.7/7 | 3.1/7 | ||
| 8:00 | Your Voice, Your Vote: 2016 Election (s) (thru 10:18) | 246 | 94 | 5.1/8 | 8585 | 2.0/6 | 2.5/7 | 2.9/7 |
| 10:00 | Your Voice, Your Vote: 2016 Election (s) (thru 10:24) | 193 | 83 | 5.3/8 | 8959 | 2.1/6 | 2.7/7 | 3.2/7 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 4.8/7 | 8140 | 0.6/2 | 2.4/6 | 2.6/6 | ||
| 7:30 | Campaign 2016: Election Night (s) | 3.7/6 | 6051 | 1.2/5 | 1.5/5 | 1.8/5 | ||
| 8:00 | Campaign 2016: Election Night (s) (thru 11:00) | 258 | 94 | 4.8/7 | 8142 | 2.1/6 | 2.4/6 | 2.6/6 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 6.3/10 | 11220 | 1.2/5 | 4.0/10 | 4.5/10 | ||
| 7:00 | Decision Night in America (s) (thru 7:48) | 4.4/8 | 7285 | 1.4/6 | 2.1/7 | 2.5/8 | ||
| 8:00 | Decision Night in America (s) (thru 10:24) | 244 | 94 | 6.3/10 | 11219 | 3.1/10 | 4.0/10 | 4.5/10 |
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 1.6/3 | 2790 | 1.0/3 | 1.1/3 | |||
| 8:00 | You Decide 2016: Election Night (s) | 245 | 87 | 2.1/3 | 3577 | 1.0/3 | 1.3/3 | 1.5/3 |
| 10:00 | You Decide 2016: Election Night (s) | 209 | 71 | 1.1/2 | 1859 | 0.5/2 | 0.6/2 | 0.7/2 |
| 12:02a | You Decide 2016: Election Night-Post (s) (thru 1:00am) | 2.0/4 | 3350 | 1.1/4 | 1.3/4 | 1.4/4 | ||
 |
PROGRAM | AFF* | CVG* (PCT) |
HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
| 8-11 | Network Average | 0.4/1 | 684 | 0.1/0 | 0.2/1 | 0.3/1 | ||
| 8:00 | The Flash (r) | 244 | 85 | 0.6/1 | 893 | 0.2/1 | 0.3/1 | 0.3/1 |
| 9:00 | No Tomorrow (r) | 245 | 86 | 0.3/0 | 475 | 0.1/0 | 0.1/0 | 0.2/0 |
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average | 1.6/2 | 3343 | 1.3/3 | ||||
| 7:00 | Noche de Elecciones 2016 (s) | 1.2/2 | 2328 | 0.8/3 | ||||
| 7:30 | Noche de Elecciones 2016 (s) | 1.4/2 | 2644 | 1.0/3 | ||||
| 8:01 | Noche de Elecciones 2016 (s) | 1.5/2 | 3062 | 1.2/3 | ||||
| 9:00 | Noche de Elecciones 2016 (s) | 1.5/2 | 2995 | 1.1/3 | ||||
| 9:30 | Noche de Elecciones 2016 (s) | 1.7/3 | 3639 | 1.4/4 | ||||
| 10:00 | Noche de Elecciones 2016 (s) | 1.8/3 | 3655 | 1.5/4 | ||||
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average | 0.2/0 | 361 | 0.1/0 | ||||
| 7:00 | Mi Corazon es Tuyo | 0.2/0 | 493 | 0.2/1 | ||||
| 8:00 | Moisés y Los Diez Mandamientos | 0.3/0 | 547 | 0.2/0 | ||||
| 9:00 | La Viuda Negra | 0.2/0 | 329 | 0.1/0 | ||||
| 10:00 | Bloque de Búsqueda | 0.1/0 | 207 | 0.1/0 | ||||
 |
PROGRAM | HH/Share | Viewers (000) |
Adults 18-34 |
Adults 18-49 |
Adults 25-54 |
||
| 8-11 | Network Average | 1.0/1 | 1958 | 0.7/2 | ||||
| 6:59 | La Batalla Final: Decision 2016 (s) | 0.9/1 | 1519 | 0.5/2 | ||||
| 8:00 | La Batalla Final: Decision 2016 (s) | 1.0/2 | 1958 | 0.7/2 | ||||
Sub-Demo Breakdowns – Tuesday 11/08/16
“Election Night in America” (CNN, 8:00-9:00 p.m.)
6.59 household rating
11.972 million viewers
Women 18-34: 3.51
Men 18-34: 4.30
Women 18-49: 4.09
Men 18-49: 4.88
“Election Night in America” (CNN, 9:00-10:00 p.m.)
7.41 household rating
13.781 million viewers
Women 18-34: 4.47
Men 18-34: 5.37
Women 18-49: 4.91
Men 18-49: 5.86
“Election Night in America” (CNN, 10:00-11:00 p.m.)
8.45 household rating
14.022 million viewers
Women 18-34: 4.83
Men 18-34: 5.78
Women 18-49: 5.28
Men 18-49: 6.12
“America’s Election HQ” (Fox News Channel, 8:00-9:00 p.m.)
6.15 household rating
11.061 million viewers
Women 18-34: 1.86
Men 18-34: 2.41
Women 18-49: 2.56
Men 18-49: 3.15
“America’s Election HQ” (Fox News Channel, 9:00-10:00 p.m.)
6.66 household rating
12.256 million viewers
Women 18-34: 2.24
Men 18-34: 2.67
Women 18-49: 3.04
Men 18-49: 3.53
“America’s Election HQ” (Fox News Channel, 10:00-11:00 p.m.)
7.08 household rating
13.020 million viewers
Women 18-34: 2.55
Men 18-34: 2.97
Women 18-49: 3.27
Men 18-49: 3.99
“Election Coverage” (MSNBC, 8:00-11:00 p.m.)
3.30 household rating
5.945 million viewers
Women 18-34: 1.45
Men 18-34: 1.43
Women 18-49: 1.73
Men 18-49: 1.82
“WWE SmackDown” (USA)
1.17 household rating
1.921 million viewers
Women 18-34: 0.39
Men 18-34: 0.59
Women 18-49: 0.48
Men 18-49: 0.65
“Tosh.0” (Comedy Central)
Women 18-34: 0.28
Men 18-34: 0.51
Women 18-49: 0.27
Men 18-49: 0.46
“Drunk History” (Comedy Central)
Women 18-34: 0.16
Men 18-34: 0.30
Women 18-49: 0.14
Men 18-49: 0.28
“NBA Regular Season: Atlanta Falcons @ Cleveland Cavaliers” (NBA TV, 7:02-9:31 p.m.)
0.27 household rating
0.427 million viewers
Women 18-34: 0.07
Men 18-34: 0.19
Women 18-49: 0.07
Men 18-49: 0.20
Source: Live+Same Day data, Nielsen Media Research
