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Friday Final Nationals: Boston-Golden State on ESPN in Late Night Draws Best Friday NBA Audience in 4 Months

CBS returned with its regularly scheduled programming on this Friday night and won prime time among total viewers (8.23 million), adults 18-49 (1.1 rating/4 share), adults 18-34 (0.7/3) and adults 25-54 (1.6/5).

The Boston Celtics ended the Golden State Warriors’ 54-game home winning streak on this evening with a 109-106 victory on ESPN. Despite a post-primetime start time on the ESPN flagship (11:03 p.m.), the game drew 2.691 million total viewers — the best viewership for an NBA game on a Friday night since Chicago-Golden State on Nov. 20, 2015 which had aired in prime time on ESPN.

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Programming Insider Friday, April 1, 2016
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.0/6 4460 0.5/3 0.9/4 1.3/4
8:00 Last Man Standing (r) 3.0/6 4572 0.4/2 0.8/3 1.1/4
8:31 Dr. Ken (r) 2.4/5 3618 0.4/2 0.7/3 1.0/3
9:00 Shark Tank (r) 3.0/5 4542 0.6/3 1.0/4 1.4/4
10:01 20/20 3.2/6 4729 0.6/3 1.0/4 1.4/4
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 5.1/10 8227 0.7/3 1.1/4 1.6/5
8:00 The Amazing Race 3.6/7 5830 0.7/4 1.1/5 1.5/5
9:00 Hawaii Five-0 5.3/10 8454 0.6/3 1.1/4 1.6/5
10:00 Blue Bloods 6.5/12 10396 0.6/3 1.2/5 1.8/6
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.5/5 3854 0.4/2 0.8/3 1.2/4
8:00 Caught on Camera with Nick Cannon (r) 2.1/4 3403 0.4/2 0.7/3 0.9/3
9:00 Grimm 2.6/5 4052 0.5/3 0.9/3 1.3/4
10:00 Dateline NBC 2.8/5 4108 0.4/2 0.9/3 1.3/4
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.6/3 2615 0.5/2 0.7/3 1.0/3
8:00 Sleepy Hollow 1.6/3 2621 0.4/2 0.6/3 0.9/3
9:00 Hell’s Kitchen 1.6/3 2610 0.5/2 0.8/3 1.1/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.6/1 997 0.3/1 0.4/2 0.5/2
8:00 The Vampire Diaries 0.7/1 1068 0.3/2 0.4/2 0.5/2
9:00 The Originals 0.6/1 926 0.3/1 0.4/1 0.4/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.0/2 1874 0.7/3
7:00 Un Camino Hacia El Destino 1.0/2 1811 0.6/3
8:00 Sueño de Amor 0.9/2 1608 0.6/3
9:00 Pasion y Poder 1.2/2 2096 0.8/3
10:03 El Hotel de Los Secretos 1.1/2 1907 0.7/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
7:00 MLS Soccer New England vs. N.Y. Red Bulls (thru 9:06) 0.1/0 185 0.1/0

Sub-Demo Breakdowns – Friday 04/01/16

“20/20” (ABC)
Women 18-34: 0.7/3
Men 18-34: 0.4/2
Women 18-49: 1.3/4
Men 18-49: 0.8/3

“The Amazing Race” (CBS)
Women 18-34: 0.9/4
Men 18-34: 0.6/3
Women 18-49: 1.3/5
Men 18-49: 0.9/4

“Hawaii Five-0” (CBS)
Women 18-34: 0.7/3
Men 18-34: 0.5/3
Women 18-49: 1.3/5
Men 18-49: 0.9/4

“Blue Bloods” (CBS)
Women 18-34: 0.8/4
Men 18-34: 0.4/2
Women 18-49: 1.5/5
Men 18-49: 1.0/4

“Grimm” (NBC)
Women 18-34: 0.7/3
Men 18-34: 0.4/2
Women 18-49: 1.1/4
Men 18-49: 0.8/3

“Dateline NBC” (NBC)
Women 18-34: 0.6/3
Men 18-34: 0.3/2
Women 18-49: 1.1/4
Men 18-49: 0.7/3

“Sleepy Hollow” (Fox)
Women 18-34: 0.5/2
Men 18-34: 0.4/2
Women 18-49: 0.7/3
Men 18-49: 0.6/3

“Hell’s Kitchen” (Fox)
Women 18-34: 0.6/3
Men 18-34: 0.4/2
Women 18-49: 0.9/3
Men 18-49: 0.6/3

“The Vampire Diaries” (CW)
Women 18-34: 0.5/2
Men 18-34: 0.2/1
Women 18-49: 0.6/2
Men 18-49: 0.3/1

“The Originals” (CW)
Women 18-34: 0.4/2
Men 18-34: 0.2/1
Women 18-49: 0.5/2
Men 18-49: 0.3/1

Cable Rankings – Friday 04/01/16

What follows are the top 20 most-watched shows in prime time on cable for Friday, April 1:


  1. “NBA Basketball: Boston Celtics @ Golden State Warriors” (ESPN, 11:03‪ p.m.‬-1:09 a.m.): 2.691 million viewers (1.14 adults 18-49 rating)

  2. “The Big Bang Theory” (TBS, 10:30-11:00 p.m.): 1.941 (0.69)

  3. “The Kelly File Special” (Fox News Channel, 9-10 p.m.): 1.934 (0.16)

  4. “The Big Bang Theory” (TBS, 10:00-10:30 p.m.): 1.911 (0.65)

  5. “Gold Rush Special” (Discovery, 9-10 p.m.): 1.889 (0.48)

  6. “NBA Basketball: Cleveland Cavaliers @ Atlanta Hawks” (ESPN, 8:04-11:03‪ p.m.‬, 1.22 household rating): 1.868 million viewers (0.75 adults 18-49 rating)

  7. “The Big Bang Theory” (TBS, 9:30-10:00 p.m.): 1.739 (0.53)

  8. “Family Guy” (Adult Swim, 10:30-11 p.m.): 1.617 (0.79)

  9. “Stuck in the Middle” (Disney Channel, 8:30-9:00 p.m.): 1.594 (0.28)

  10. “Yukon Men” (Discovery, 10-11 p.m.): 1.590 (0.35)

  11. “SpongeBob” (Nickelodeon, 8-8:30 p.m.): 1.542 (0.32)

  12. “Alvinnn!!! and the Chipmunks” (Nickelodeon, 8:30-9 p.m.): 1.532 (0.35)

  13. “BUNK’D” (Disney Channel, 8:00-8:30 p.m.): 1.473 (0.25)

  14. “Law & Order: SVU” (USA, 8:00-9:00 p.m.): 1.432 (0.42)

  15. “The Big Bang Theory” (TBS, ,9:00-9:30 p.m.): 1.431 (0.45)

  16. “Full House” (Nick at Nite, 10:00-10:30 p.m.): 1.407 (0.38)

  17. “The Rachel Maddow Show” (MSNBC, 9-10 p.m.): 1.402 (0.19)

  18. “House Hunters International” (HGTV, 10:30-11 p.m.): 1.369 (0.30)

  19. “Full House” (Nick at Nite, 9:00-9:30 p.m.): 1.364 (0.36)

  20. “American Pickers” (History, 9-10 p.m.): 1.361 (0.25)

  21. “House Hunters” (HGTV, 10-10:30 p.m.): 1.348 (0.30)


  • “Backstage” (Disney Channel, 9:00-9:30 p.m.): 1.125 (0.18)

  • “Anderson Cooper 360” (CNN, 8-9 p.m.): 1.058 (0.19)

  • “Atlanta Plastic” (Lifetime, 10:02-11:02 p.m.): 0.936 (0.38)

  • “CNN Tonight” (CNN, 9-10 p.m.): 0.924 (0.17)

  • “Premier Boxing Champions: Broner vs. Theophane” (Spike, ‪9:00-11:21 p.m‬., 0.57 household rating): 0.873 million viewers (0.35 adults 18-49 rating)

  • “Wynonna Earp” (Syfy, 10-11 p.m.): 0.801 (0.20)

  • “American Restoration” (History, 10-11:03 p.m.): 0.852 (0.20)

  • “Burgers, Brew & ‘Que” (Food Network, 10:30-11 p.m.): 0.781 (0.26)

  • “Say Yes to the Dress” (TLC, 9:00-9:31 p.m.): 0.780 (0.17)

  • “For Better or Worse” (OWN, 9:30-10:00 p.m.): 0.753 (0.28)

  • “For Better or Worse” (OWN, 9:00-9:30 p.m.): 0.724 (0.28)

  • “Motive” (USA, 10-11:01 p.m.): 0.706 (0.20)

  • “Insane Pools: Off the Deep End” (Animal Planet, ‪9:01-10:02 p.m.‬): 0.566 (0.19)

  • “Real Housewives of Atlanta: First Look” (Bravo, 9:33-9:45 p.m.): 0.520 (0.21)

  • “The People’s Couch” (Bravo, 10-11 p.m.): 0.456 (0.17)

  • “Real Housewives of New York: First Look” (Bravo, 9:45-10:00 p.m.): 0.439 (0.17)

  • “Kendra on Top” (WE-TV, ‪9:30-10:00 p.m.‬): 0.422 (0.18)


Source: Live+Same Day data, Nielsen Media Research

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