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Friday Final Nationals: CW Draws Best Viewership of 2-Hour Friday Vampire Drama Block with Crossover

CBS led Friday in all key figures: total viewers (8.1 million), adults 18-49 (1.1 rating/4 share), adults 25-54 (1.6/5) and tied with ABC for No. 1 among adults 18-34 (0.6/4).

The CW aired a two-hour crossover of “The Vampire Diaries” and its spinoff “The Originals” which delivered the network’s most average live-plus-same day viewers on a Friday since the two vampire dramas moved to this new night. Total viewership for the 8-10 p.m. period jumped 16 percent from the previous Friday (Feb. 19, 2016).

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Programming Insider Friday, February 26, 2016
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.2/6 4984 0.6/3 1.0/4 1.5/5
8:00 Last Man Standing 4.3/8 6867 0.6/3 1.1/5 1.7/6
8:31 Dr. Ken 3.3/6 5121 0.5/3 1.0/4 1.5/5
9:00 Shark Tank 3.4/6 5450 0.7/4 1.2/5 1.7/5
10:01 20/20 2.3/4 3444 0.4/2 0.7/3 1.0/3
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 5.1/9 8103 0.6/3 1.1/4 1.6/5
8:00 The Amazing Race 3.6/7 5686 0.7/4 1.1/4 1.5/5
9:00 Hawaii Five-0 5.2/9 8297 0.6/3 1.1/4 1.6/5
10:00 Blue Bloods 6.6/13 10326 0.6/3 1.2/5 1.8/6
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.3/6 4999 0.5/2 1.0/4 1.5/5
8:00 Caught on Camera with Nick Cannon 2.2/4 3536 0.3/2 0.7/3 1.0/3
9:00 Dateline NBC 3.9/7 5731 0.5/3 1.2/4 1.8/6
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.5/3 2381 0.4/2 0.7/3 0.9/3
8:00 Sleepy Hollow 1.9/3 2964 0.6/3 0.8/3 1.1/4
9:01 Second Chance 1.2/2 1778 0.3/2 0.5/2 0.7/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.7/1 1094 0.4/2 0.5/2 0.5/2
8:00 The Vampire Diaries 0.8/1 1124 0.4/2 0.5/2 0.5/2
9:00 The Originals 0.7/1 1065 0.4/2 0.5/2 0.5/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.1/2 1917 0.7/3
7:00 Un Camino Hacia El Destino 1.1/2 1841 0.7/3
8:02 Antes Muerta Que Lichita 0.9/2 1664 0.6/2
9:02 Pasion y Poder 1.2/2 2146 0.8/3
10:03 El Hotel de Los Secretos 1.1/2 1930 0.7/3

Sub-Demo Breakdowns – Friday 02/26/16

“Last Man Standing” (ABC)
Women 18-34: 0.8/4
Men 18-34: 0.5/3
Women 18-49: 1.2/5
Men 18-49: 1.0/4

“Dr. Ken” (ABC)
Women 18-34: 0.7/3
Men 18-34: 0.4/2
Women 18-49: 1.2/4
Men 18-49: 0.8/4

“Shark Tank” (ABC)
Women 18-34: 0.9/4
Men 18-34: 0.6/3
Women 18-49: 1.4/5
Men 18-49: 1.1/4

“20/20” (ABC)
Women 18-34: 0.5/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.6/3

“The Amazing Race” (CBS)
Women 18-34: 0.9/4
Men 18-34: 0.5/3
Women 18-49: 1.3/5
Men 18-49: 0.9/4

“Hawaii Five-0” (CBS)
Women 18-34: 0.8/4
Men 18-34: 0.4/2
Women 18-49: 1.3/5
Men 18-49: 0.8/3

“Blue Bloods” (CBS)
Women 18-34: 0.8/4
Men 18-34: 0.5/3
Women 18-49: 1.4/5
Men 18-49: 1.0/4

“Caught on Camera with Nick Cannon” (NBC)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.5/2

“Dateline NBC” (NBC)
Women 18-34: 0.7/2
Men 18-34: 0.4/2
Women 18-49: 1.5/5
Men 18-49: 0.8/3

“Sleepy Hollow” (Fox)
Women 18-34: 0.6/3
Men 18-34: 0.5/3
Women 18-49: 0.9/3
Men 18-49: 0.8/3

“Second Chance” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.5/2
Men 18-49: 0.5/2

“The Vampire Diaries” (CW)
Women 18-34: 0.5/2
Men 18-34: 0.3/2
Women 18-49: 0.6/2
Men 18-49: 0.4/2

“The Originals” (CW)
Women 18-34: 0.4/2
Men 18-34: 0.4/2
Women 18-49: 0.5/2
Men 18-49: 0.4/2

“Gold Rush” (Discovery)
Women 18-34: 0.69
Men 18-34: 0.90
Women 18-49: 0.91
Men 18-49: 1.71

Cable Rankings – Friday 02/26/16

What follows are the top 20 most-watched shows in prime time on cable for Friday, February 26:


  1. “Gold Rush” (Discovery, 9-10 p.m.): 4.154 million (1.31 adults 18-49 rating)

  2. “The O’Reilly Factor” (Fox News Channel, 8-9 p.m.): 3.128 (0.22)

  3. “The Kelly File Special” (Fox News Channel, 9-10 p.m.): 2.399 (0.21)

  4. “Gold Rush” (Discovery, 8-9 p.m.): 1.875 (0.51)

  5. “Family Guy” (Adult Swim, 10-10:30 p.m.): 1.739 (0.77)

  6. “American Dad” (Adult Swim, 10:30-11 p.m.): 1.647 (0.74)

  7. “Hannity” (Fox News Channel, 10-11 p.m.): 1.557 (0.20)

  8. “House Hunters International” (HGTV, 10:30-11 p.m.): 1.490 (0.33)

  9. “Stuck in the Middle” (Disney Channel, 8:30-9:00 p.m.): 1.417 (0.25)

  10. “Real Time with Bill Maher” (HBO, 10-10:57 p.m.): 1.397 (0.34)

  11. “The Cleveland Show” (Adult Swim, 9:30-10 p.m.): 1.393 (0.58)

  12. “Girl Meets World” (Disney Channel, 9-9:30 p.m.): 1.388 (0.25)

  13. “Bring It!” (Lifetime, 9-10:02 p.m.): 1.382 (0.54)

  14. “Venom Hunters” (Discovery, 10-11 p.m.): 1.337 (0.42)

  15. “House Hunters” (HGTV, 10-10:30 p.m.): 1.337 (0.31)

  16. “Bob’s Burgers” (Adult Swim, 9-9:30 p.m.): 1.323 (0.56)

  17. “Liv and Maddie” (Disney Channel, 8-8:30 p.m.): 1.286 (0.24)

  18. “Love It or List It” (HGTV, 8-9 p.m.): 1.236 (0.30)

  19. “Best Friends Whenever” (Disney Channel, 9:30-10 p.m.): 1.231 (0.20)

  20. “The Rap Game Specials” (Lifetime, 10-11 p.m.): 1.221 (0.45)


  • “Full House” (Nick at Nite, 10:30-11 p.m.): 1.205 (0.32)

  • “NBA Basketball: Chicago Bulls @ Atlanta Hawks” (ESPN, 8:05-10:35 p.m., 0.74 household rating): 1.074 million viewers (0.42 adults 18-49 rating)

  • “Anderson Cooper 360” (CNN, 8-9 p.m.): 1.073 (0.17)

  • “Say Yes to the Dress: Atlanta” (TLC, 9:00-10:01 p.m.): 1.054 (0.24)

  • “Harvey Beaks” (Nickelodeon, 8-8:15 p.m.): 1.042 (0.19)

  • “Guy and Hunter’s European Vacation” (Food Network, 10-10:30 p.m.): 1.011 (0.30)

  • “Sanjay & Craig” (Nickelodeon, 8:15-8:30 p.m.): 0.999 (0.17)

  • “NBA Basketball: Memphis Grizzlies @ Los Angeles Lakers” (ESPN, 10:35 p.m.-12:56 a.m., 0.65 household rating): 0.964 million viewers (0.44 adults 18-49 rating)

  • “CNN Tonight” (CNN, 9-10 p.m.): 0.959 (0.19)

  • “Pig Goat Banana Cricket” (Nickelodeon, 8:30-9 p.m.): 0.949 (0.16)

  • “Love Lust or Run” (TLC, 10:01-10:32 p.m.): 0.887 (0.22)

  • “American Restoration” (History, 9-10 p.m.): 0.847 (0.17)

  • “Burgers, Brew & ‘Que” (Food Network, 10:30-11 p.m.): 0.836 (0.23)

  • “American Diner Revival” (Food Network, 8:30-9 p.m.): 0.818 (0.24)

  • “A Stranger in My Home” (ID, 10-11 p.m.): 0.815 (0.25)

  • “Bellator MMA Live: Galvao vs. Dantas” (Spike, 9:00 p.m.-11:28 p.m., 0.46 household rating): 0.733 million viewers (0.28 adults 18-49 rating)

  • “Love at First Swipe” (TLC, 10:32-11:03 p.m.): 0.719 (0.18)

  • “Treehouse Masters Special” (Animal Planet, 10:02-11:03 p.m.): 0.609 (0.18)

  • “Marriage Boot Camp: Reality Stars” (WE-TV, 9-10:02 p.m.): 0.530 (0.25)

  • “David Tutera’s Celebrations” (WE-TV, 10:02-11 p.m.): 0.431 (0.18)

  • “The People’s Couch” (Bravo, 10-11 p.m.): 0.370 (0.17)

  • “Futbol Mexicano: Veracruz vs. UNAM” (Univision Deportes, 10:00 p.m.-12:30 a.m., 0.20 household rating): 0.335 (0.17)


Source: Live+Same Day data, Nielsen Media Research

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