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Friday Final Nationals: Lonzo Ball Debut on ESPN Sets NBA Summer League Viewer Record

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NBC led Friday night in total viewers (4.91 million), adults 18-49 (0.8 rating/4 share) and adults 25-54 (1.2/5).

ESPN was among the leading TV networks in prime time based on adults 18-34 (approx. 0.4 rating from 8-11 p.m., tops among cable networks) with their showcase of an “NBA Summer League” game between the Los Angeles Clippers and the Los Angeles Lakers. It marked the largest-viewed Summer League telecast (by far) on any network to-date, thanks to the debut of much-hyped Lakers rookie Lonzo Ball.

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Friday, July 7, 2017
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.3/5 3544 0.4/3 0.7/3 1.0/4
8:00 Shark Tank (r) 253 93 2.4/5 3708 0.4/3 0.7/4 1.0/4
9:00 What Would You Do? 261 93 2.4/5 3765 0.4/3 0.8/4 1.1/4
10:00 20/20 253 93 2.1/4 3160 0.3/2 0.6/3 0.9/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.1/6 4719 0.3/2 0.5/3 0.9/3
8:00 MacGyver (r) 254 93 2.7/6 4050 0.3/2 0.5/2 0.8/3
9:00 Hawaii Five-0 (r) 251 92 3.0/6 4608 0.3/2 0.5/2 0.9/3
10:00 Blue Bloods (r) 254 93 3.6/7 5501 0.3/2 0.6/3 1.0/4
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.2/7 4913 0.4/3 0.8/4 1.2/5
8:00 America’s Got Talent (r) 242 93 3.0/6 4802 0.4/3 0.8/4 1.1/4
10:00 Dateline NBC (r) 245 93 3.4/7 5137 0.4/3 0.9/4 1.3/5
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.9/2 1299 0.2/2 0.4/2 0.5/2
8:00 MasterChef (r) 255 93 0.9/2 1378 0.3/2 0.5/2 0.6/2
9:00 Beat Shazam (r) 255 93 0.8/2 1219 0.2/1 0.4/2 0.5/2
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.4/1 670 0.1/1 0.1/1 0.2/1
8:00 Masters of Illusion 249 90 0.6/1 952 0.1/1 0.2/1 0.3/1
8:30 Masters of Illusion 249 90 0.6/1 877 0.1/1 0.2/1 0.2/1
9:00 Riverdale (r) 249 90 0.3/1 425 0.1/0 0.1/0 0.1/0
Univision PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.8/2 1424 0.5/2
7:00 Acceso Total – Premios Juventud (s) 0.6/1 1125 0.4/2
8:00 Jose de Egipto 1.0/2 1738 0.6/3
9:00 La Doble Vida de Estela Carrillo 0.9/2 1513 0.5/2
10:00 Rosario Tijeras 0.6/1 1021 0.3/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.4/1 822 0.4/2
7:00 Cine The Expendables (2010) 0.2/1 414 0.2/1
9:00 CONCACAF Copa Oro 2017 Honduras vs. Costa Rica (s) (thru 11:34) 0.6/1 1066 0.5/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.7/2 1228 0.5/2
7:00 Caso Cerrado: Edición Estelar 0.8/2 1297 0.3/2
8:00 Jenni Rivera: Mariposa de Barrio 0.6/1 1000 0.3/2
9:00 La Querida del Centauro 0.6/1 995 0.3/2
10:00 El Señor de Los Cielos V 1.0/2 1688 0.8/4

Sub-Demo Breakdowns – Friday 7/07/17

“What Would You Do?” (ABC)
Women 18-34: 0.6/3
Men 18-34: 0.3/2
Women 18-49: 0.9/4
Men 18-49: 0.6/3

“20/20” (ABC)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.5/2

“Dateline NBC” (NBC)
Women 18-34: 0.5/3
Men 18-34: 0.3/2
Women 18-49: 1.2/5
Men 18-49: 0.6/3

“Masters of Illusion” (CW, 8:00)
Women 18-34: 0.2/1
Men 18-34: 0.1/1
Women 18-49: 0.2/1
Men 18-49: 0.2/1

“Masters of Illusion” (CW, 8:30)
Women 18-34: 0.1/1
Men 18-34: 0.1/1
Women 18-49: 0.2/1
Men 18-49: 0.2/1

Cable Rankings – Friday 7/07/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Friday, July 7:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
37 40 LIVE PD AC A&E 8:00 PM 60 757 0.20
6 2 LIVE PD A&E 9:00 PM 180 1625 0.55
68 46 KING OF THE HILL ADSM 8:00 PM 30 510 0.19
63 35 CLEVELAND SHOW ADSM 8:30 PM 30 527 0.22
48 16 CLEVELAND SHOW ADSM 9:00 PM 30 677 0.27
27 8 AMERICAN DAD ADSM 9:30 PM 30 896 0.36
26 5 AMERICAN DAD ADSM 10:00 PM 30 1016 0.44
20 1 BOB’S BURGERS ADSM 10:30 PM 30 1231 0.58
58 26 KARATE KID MARATHON: THE KARATE KID (1984) AMC 7:00 PM 180 608 0.25
76 76 KARATE KID MARATHON: THE KARATE KID PART II AMC 10:00 PM 150 443 0.15
93 82 BET MOVIE OF THE WEEK: GET RICH OR DIE TRYIN’ BET 6:00 PM 180 303 0.14
71 69 BET MOVIE OF THE WEEK: BARBERSHOP 2: BACK IN BUSINESS BET 9:00 PM 150 471 0.16
95 69 SOUTH PARK CMDY 8:00 PM 30 292 0.16
88 46 SOUTH PARK CMDY 8:30 PM 30 331 0.19
85 69 COMEDY CENTRAL STAND-UP: KEVIN HART: SERIOUSLY FUNNY CMDY 9:00 PM 60 361 0.16
77 46 COMEDY CENTRAL STAND-UP: KEVIN HART: LAUGH AT MY PAIN CMDY 10:00 PM 60 415 0.19
81 97 CMT MOVIES: SOUL SURFER CMT 8:00 PM 150 377 0.12
31 76 ALASKAN BUSH PEOPLE DISC 9:00 PM 60 837 0.15
38 82 ALASKAN BUSH PEOPLE DISC 10:00 PM 60 738 0.14
40 40 PJ MASKS DISJR 8:00 PM 25 730 0.20
42 46 PJ MASKS DISJR 8:30 PM 25 727 0.19
47 55 MICKEY MOUSE CLUBHOUSE DISJR 8:55 PM 25 682 0.18
52 82 MICKEY AND THE ROADSTER DISJR 9:20 PM 25 661 0.14
18 36 K.C. UNDERCOVER DSNY 8:00 PM 60 1242 0.21
14 16 BIZAARDVARK DSNY 9:00 PM 27 1392 0.27
23 55 ANDI MACK DSNY 9:30 PM 30 1119 0.18
24 55 K.C. UNDERCOVER DSNY 10:00 PM 60 1112 0.18
97 89 NBA STUDIO (0.19 HH, 0.13 A18-34) ESPN 8:00 PM 30 275 0.13
28 6 SUMMER PRO BASKETBALL: L.A. CLIPPERS / L.A. LAKERS (0.55 HH, 0.46 A18-34) ESPN 8:30 PM 155 879 0.40
55 40 GINORMOUS FOOD FOOD 8:00 PM 30 637 0.20
62 55 GINORMOUS FOOD FOOD 8:30 PM 30 571 0.18
35 30 DINERS, DRIVE INS & DIVES FOOD 9:00 PM 30 780 0.24
41 36 DINERS, DRIVE INS & DIVES FOOD 9:30 PM 30 729 0.21
32 14 DINERS, DRIVE INS & DIVES FOOD 10:00 PM 30 828 0.29
33 21 DINERS, DRIVE INS & DIVES FOOD 10:30 PM 30 814 0.26
1 30 TUCKER CARLSON TONIGHT FOXNC 8:00 PM 60 2450 0.24
2 46 THE FIVE FOXNC 9:00 PM 60 2205 0.19
3 63 HANNITY FOXNC 10:00 PM 60 1997 0.17
73 46 BIG SCREEN MOVIE: THE TWILIGHT SAGA: BREAKING DAWN PART 1 FRFM 5:35 PM 163 464 0.19
50 16 BIG SCREEN MOVIE: THE TWILIGHT SAGA: BREAKING DAWN PART 2 FRFM 8:18 PM 162 664 0.27
75 76 ULTIMATE FIGHTER PRELIM (0.28 HH, 0.13 A18-34) FS1 7:00 PM 120 453 0.15
43 21 ULTIMATE FIGHTER FINALE (0.42 HH, 0.24 A18-34) FS1 9:00 PM 186 724 0.26
17 3 FX MOVIE PRIME: MARVEL’S THE AVENGERS FX 8:00 PM 180 1248 0.47
82 63 THE SIMPSONS FXX 9:00 PM 30 370 0.17
84 63 THE SIMPSONS FXX 9:30 PM 30 363 0.17
80 63 THE SIMPSONS FXX 10:00 PM 30 378 0.17
78 46 THE SIMPSONS FXX 10:30 PM 30 407 0.19
70 89 THE MIDDLE HALL 10:30 PM 30 494 0.13
72 55 PEARL HARBOR HBO 8:00 PM 183 469 0.18
19 16 BEACHFRONT BARGAIN HUNT HGTV 8:00 PM 30 1234 0.27
12 12 BEACHFRONT BARGAIN HUNT HGTV 8:30 PM 30 1426 0.31
8 10 BEACHFRONT BARGAIN HUNT HGTV 9:00 PM 30 1507 0.32
7 9 BEACHFRONT BARGAIN HUNT HGTV 9:30 PM 30 1618 0.34
13 13 HOUSE HUNTERS HGTV 10:00 PM 30 1407 0.30
10 14 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1450 0.29
29 40 ANCIENT ALIENS HIST 8:00 PM 60 867 0.20
16 10 ANCIENT ALIENS HIST 9:00 PM 63 1267 0.32
22 16 TIME MACHINE AC HIST 10:03 PM 121 1133 0.27
34 46 A LOVER’S SECRET ID 8:00 PM 60 802 0.19
36 55 DEADLY DESIRE ID 9:00 PM 60 761 0.18
30 36 DEADLY SINS ID 10:00 PM 60 849 0.21
64 76 MOVIE- THEATRICAL PREM: THE SIXTH SENSE LIF 8:00 PM 182 522 0.15
69 89 MOVIE- LMN ACQUIRED RPT: STALKED BY MY MOTHER LMN 10:00 PM 120 506 0.13
11 82 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1431 0.14
4 55 RICHARD ENGEL ON ASSIGNMENT MSNBC 9:00 PM 60 1874 0.18
5 40 LAST WORD W/ L. O’DONNELL MSNBC 10:00 PM 60 1666 0.20
98 89 RIDICULOUSNESS SSN8 MTV 9:30 PM 30 262 0.13
83 63 RIDICULOUSNESS SSN7B MTV 10:00 PM 30 364 0.17
79 55 RIDICULOUSNESS SSN3 MTV 10:30 PM 30 380 0.18
99 89 NICK CANNONS WILD N OUT MTV2 9:30 PM 30 261 0.13
21 46 HENRY DANGER NICK 8:00 PM 60 1139 0.19
25 21 ICE AGE NAN 9:00 PM 90 1072 0.26
39 36 FULL HOUSE NAN 10:30 PM 30 731 0.21
60 97 PAW PATROL NKJR 10:24 PM 24 603 0.12
90 89 SNAPPED OXYG 10:00 PM 60 322 0.13
87 69 SPIKE TV MOVIE: THE DARK KNIGHT RISES SPIKE 8:00 PM 240 351 0.16
59 69 KILLJOYS SYFY 8:00 PM 60 605 0.16
61 89 DARK MATTER SYFY 9:00 PM 60 583 0.13
15 6 THE BIG BANG THEORY TBS 8:00 PM 30 1285 0.40
9 3 THE BIG BANG THEORY TBS 8:30 PM 30 1486 0.47
49 26 TBS PRIME MOVIE: LORD OF THE RINGS: THE TWO TOWERS TBS 9:00 PM 240 668 0.25
66 82 OUTDAUGHTERED TLC 8:00 PM 60 515 0.14
57 76 OUTDAUGHTERED TLC 9:00 PM 120 622 0.15
45 32 TNT BIG PICTURE MOVIES: EDGE OF TOMORROW TNT 8:00 PM 150 701 0.23
65 69 TNT BIG PICTURE MOVIES: WAR OF THE WORLDS TNT 10:30 PM 150 518 0.16
67 89 JOSH GATES DEST TRUTH TRAV 9:00 PM 60 511 0.13
94 82 IMPRACTICAL JOKERS TRU 9:00 PM 30 294 0.14
96 82 IMPRACTICAL JOKERS TRU 9:30 PM 30 287 0.14
91 69 IMPRACTICAL JOKERS TRU 10:00 PM 30 308 0.16
89 63 IMPRACTICAL JOKERS TRU 10:30 PM 30 330 0.17
74 40 COPA ORO 2017 02 UMA: HONDURAS / COSTA RICA (0.25 HH, 0.18 A18-34) UDN 9:06 PM 148 463 0.20
56 32 MODERN FAMILY USA 8:00 PM 30 631 0.23
50 32 MODERN FAMILY USA 8:30 PM 30 664 0.23
44 21 MODERN FAMILY USA 9:00 PM 30 716 0.26
53 26 MODERN FAMILY USA 9:30 PM 30 656 0.25
46 26 MODERN FAMILY USA 10:00 PM 30 689 0.25
54 21 MODERN FAMILY USA 10:30 PM 30 651 0.26
100 97 R&R PICTURE SHOWS: JOE DIRT VH1 7:00 PM 120 251 0.12
92 97 KENDRA ON TOP WETV 9:00 PM 30 307 0.12
86 76 KENDRA ON TOP WETV 9:30 PM 30 357 0.15

Source: Live+Same Day data, Nielsen Media Research

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Written by Douglas Pucci

Douglas Pucci (a.k.a. “Son of the Bronx”) has worked with Mr. Berman for more than a decade. A Bronx native, NYU graduate and once-intern for VH1's "Pop Up Video," Pucci went on to design, build and maintain websites for various non-profit organizations in his hometown of New York City. He also contributes to the sports website Awful Announcing.

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