Friday Final Nationals: ‘Superstore’ Olympic Episode on NBC Ranks as TV’s Most-Watched Friday Comedy Telecast in 12 Years

From NBC Sports Group (full press release): For Friday’s primetime coverage, NBC Olympics’ Total Audience Delivery — calculating average minute viewing across broadcast, cable, and digital — had an average of 21.1 million viewers with an 12.3 household rating. The night was down 6 percent in viewership and down 7 percent in household rating from the second competition Friday in London 2012 (22.5 million viewers/13.2 household rating on August 10, 2012) when it had aired solely on NBC.

Top local markets for NBC Olympics coverage Friday night: Denver 18.5/35; Atlanta 15.2/25; Columbus 15.2/26; Washington DC 15.0/28; Richmond 15.0/24; Ft. Myers 14.8/24; Salt Lake 14.7/32; Minneapolis 14.7/30; San Diego 14.6/27; West Palm Beach 14.6/23
 

Half-hours for ‬“Rio 2016 Summer Olympics-Friday” and ‬“Superstore” on NBC were, as follows:

The special Friday, Aug. 19 primetime “Superstore” averaged 9.7 million viewers – not only the series’ best ratings performance to-date but also ranking as the most-watched Friday comedy telecast on any network since 2004.

The show scored the highest 18-49 rating for a Friday scripted telecast on any network since Feb. 23, 2007 (3.0 for CBS’s “Numbers”), and was the highest-rated Friday comedy telecast on any network since 2005 in 18-49, with ABC’s “Hope & Faith” (3.0 in 18-49 on Jan. 14, 2005) and since 2004 in total viewers, also with “Hope & Faith” (10.829 million viewers overall on Feb. 6, 2004).

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
	Friday, August 19, 2016
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			2.0/4	2882	0.3/2	0.6/2	0.8/3
8:00	Shark Tank (r)	246	92	1.8/4	2693	0.3/2	0.5/2	0.7/3
9:01	What Would You Do?	244	91	1.8/3	2639	0.4/2	0.6/2	0.8/3
10:00	20/20	244	91	2.3/5	3313	0.3/2	0.6/2	0.9/3
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			2.5/5	3828	0.5/3	0.8/3	1.0/3
8:00	Big Brother 18 (s)	255	94	2.7/5	4343	0.8/5	1.3/6	1.6/6
9:00	Hawaii Five-0 (r)	254	94	2.1/4	3086	0.3/1	0.5/2	0.6/2
10:00	Blue Bloods (r)	251	92	2.7/5	4055	0.3/1	0.6/2	0.8/3
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			10.3/20	17668	3.3/17	5.0/20	6.3/21
9:00	Rio Summer Olympics (s)	242	94	11.6/22	20050	3.7/19	5.5/22	7.0/23
10:34	Superstore (s) (thru 11:02)	244	94	5.8/12	9674	2.0/11	3.0/12	3.6/12
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-10	Network Average			0.9/2	1414	0.3/2	0.4/2	0.5/2
8:00	Masterchef (r)	254	94	0.9/2	1401	0.3/2	0.4/2	0.5/2
9:00	Masterchef (r)	254	94	0.9/2	1427	0.3/2	0.4/2	0.6/2
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-10	Network Average			0.4/1	624	0.1/1	0.2/1	0.2/1
8:00	Masters of Illusion (r)	244	91	0.5/1	869	0.1/1	0.2/1	0.3/1
8:30	Masters of Illusion (r)	244	91	0.5/1	698	0.1/1	0.2/1	0.2/1
9:00	My Last Days (s)	244	91	0.3/1	465	0.1/1	0.1/0	0.1/0
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			1.0/2	1729		0.6/2
7:00	La Rosa de Guadalupe			0.9/2	1568		0.5/3
8:00	Un Camino Hacia El Destino			1.1/2	1921		0.6/3
9:00	Tres Veces Ana			1.0/2	1726		0.6/2
10:00	Tres Veces Ana			0.9/2	1541		0.6/2
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			0.1/0	252		0.1/0
7:00	Mi Corazon es Tuyo			0.2/0	375		0.1/1
8:00	Cine Get Rich or Die Tryin’ (2005)			0.2/0	282		0.1/0
10:00	40 y 20			0.1/0	214		0.1/0
10:30	40 y 20			0.1/0	171		0.1/0
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			0.8/2	1514		0.6/3
7:00	Caso Cerrado: Edición Estelar			0.9/2	1430		0.4/2
8:00	Silvana Sin Lana			0.7/1	1229		0.5/2
9:00	Sin Senos Sí Hay Paraíso			0.8/2	1497		0.6/2
10:00	Señora Acero 3: La Coyote			1.0/2	1817		0.8/3

Sub-Demo Breakdowns – Friday 08/19/16

Cable Rankings – Friday 08/19/16

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Friday, August 19:

Source: Live+Same Day data, Nielsen Media Research