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Friday Final Nationals: Two Mild and One Dismal Broadcast Network Series Debuts

CBS was Friday night’s top network among total viewers (8.38 million), adults 18-49 (1.0 rating/4 share), and adults 25-54 (1.5/6). CBS also had a share in the adults 18-34 lead with ABC and NBC (0.5/3 each).

There were three series launches on the evening, two of them in the 8 p.m. hour: “The Toy Box” (ABC) and “First Dates” (NBC). Both tied for second within the hour among adults 18-49 (0.8/3) but “Toy Box” garnered more total viewers than “First Dates” (4.09 million vs. 3.775 million).

The remaining debut was Fox’s “You the Jury” at 9 p.m. hosted by Fox News Channel’s Jeanine Pirro. The program was left at the starting gate, ranking last in the hour among the Big-4 networks. WE-TV’s reality series “Mama June: From Not to Hot” also bested the new Fox series head-to-head.

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Friday, April 7, 2017
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.9/6 4369 0.5/3 0.9/4 1.3/5
8:00 The Toy Box (p) 253 93 2.7/5 4090 0.4/3 0.8/4 1.2/4
9:00 Shark Tank 253 93 3.2/6 4877 0.7/4 1.2/5 1.6/5
10:01 20/20 253 93 2.9/6 4128 0.4/3 0.8/3 1.2/4
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 5.2/10 8384 0.5/3 1.0/4 1.5/6
8:00 MacGyver 253 93 4.0/8 6619 0.5/3 0.9/4 1.4/5
9:00 Hawaii Five-0 253 93 5.4/10 8766 0.5/3 1.0/4 1.7/6
10:00 Blue Bloods 253 93 6.1/12 9767 0.6/3 1.0/4 1.6/6
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.7/5 3973 0.5/3 0.8/4 1.1/4
8:00 First Dates (p) 246 93 2.5/5 3775 0.4/3 0.8/4 1.1/4
9:00 Dateline NBC 246 93 2.8/5 4072 0.5/3 0.8/4 1.2/4
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 1.4/3 2021 0.3/2 0.4/2 0.6/2
8:00 Rosewood 258 93 1.7/3 2483 0.3/2 0.5/2 0.7/3
9:01 You the Jury (p) 258 93 1.0/2 1543 0.3/1 0.4/2 0.5/2
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.6/1 897 0.2/1 0.3/1 0.3/1
8:00 The Originals 246 90 0.7/1 1082 0.3/2 0.4/2 0.4/1
9:00 Reign 246 90 0.5/1 711 0.2/1 0.2/1 0.2/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.8/2 1386 0.5/2
7:00 La Rosa de Guadalupe 0.8/2 1479 0.5/3
8:00 Nosotros Los Guapos 0.6/1 1003 0.4/2
8:30 Nosotros Los Guapos 0.6/1 993 0.4/2
9:00 Vino el Amor 1.0/2 1771 0.6/2
10:03 La Piloto 0.8/2 1372 0.5/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.5/1 930 0.3/1
7:00 Moisés y Los Diez Mandamientos (r) 0.3/1 518 0.2/1
8:00 Moisés y Los Diez Mandamientos 0.7/1 1402 0.4/2
9:00 Mujeres de Negro (thru 10:00) 0.3/0 472 0.2/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average (preliminary) 0.8/1 1331 0.5/2 0.6/2
8:00 La Doña (preliminary) 0.8/1 1333 0.3/2 0.5/2
9:00 La Doña (preliminary) 0.8/2 1451 0.4/2 0.5/2
10:00 El Capo (preliminary) 0.7/1 1209 0.4/2 0.5/2

Note: All of this date’s Telemundo data are based on preliminary figures.

Sub-Demo Breakdowns – Friday 4/07/17

“The Toy Box” (ABC)
Women 18-34: 0.5/3
Men 18-34: 0.3/2
Women 18-49: 1.0/5
Men 18-49: 0.7/3

“Shark Tank” (ABC)
Women 18-34: 0.8/4
Men 18-34: 0.6/3
Women 18-49: 1.2/5
Men 18-49: 1.1/5

“20/20” (ABC)
Women 18-34: 0.5/3
Men 18-34: 0.3/2
Women 18-49: 1.1/4
Men 18-49: 0.5/2

“MacGyver” (CBS)
Women 18-34: 0.5/3
Men 18-34: 0.5/3
Women 18-49: 1.0/4
Men 18-49: 0.8/4

“Hawaii Five-0” (CBS)
Women 18-34: 0.5/3
Men 18-34: 0.5/3
Women 18-49: 1.1/4
Men 18-49: 0.9/4

“Blue Bloods” (CBS)
Women 18-34: 0.5/3
Men 18-34: 0.6/3
Women 18-49: 1.1/4
Men 18-49: 0.9/4

“First Dates” (NBC)
Women 18-34: 0.5/3
Men 18-34: 0.3/2
Women 18-49: 1.0/4
Men 18-49: 0.6/3

“Dateline NBC” (NBC)
Women 18-34: 0.6/3
Men 18-34: 0.3/2
Women 18-49: 1.1/5
Men 18-49: 0.5/2

“Rosewood” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.5/2
Men 18-49: 0.4/2

“You the Jury” (Fox)
Women 18-34: 0.2/1
Men 18-34: 0.3/2
Women 18-49: 0.4/2
Men 18-49: 0.4/2

“The Originals” (CW)
Women 18-34: 0.4/2
Men 18-34: 0.2/1
Women 18-49: 0.5/2
Men 18-49: 0.2/1

“Reign” (CW)
Women 18-34: 0.2/1
Men 18-34: 0.1/1
Women 18-49: 0.3/1
Men 18-49: 0.1/1

Cable Rankings – Friday 4/07/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Friday, April 7:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
65 64 LIVE PD AC A&E 8:00 PM 60 612 0.19
16 8 LIVE PD A&E 9:00 PM 180 1267 0.40
60 48 KING OF THE HILL ADSM 8:00 PM 30 629 0.22
68 48 KING OF THE HILL ADSM 8:30 PM 30 585 0.22
49 18 AMERICAN DAD ADSM 9:00 PM 30 750 0.31
31 4 AMERICAN DAD ADSM 9:30 PM 30 958 0.43
35 9 RICK & MORTY ADSM 10:00 PM 30 912 0.39
33 4 BOB’S BURGERS ADSM 10:30 PM 30 933 0.43
78 96 BACK-TO-BACK FRIDAYS: GLADIATOR (2000) AMC 7:30 PM 210 460 0.14
96 89 BRAVO MOVIE: FAST AND FURIOUS (2009) BRAVO 8:00 PM 120 339 0.15
88 82 BRAVO MOVIE: NATIONAL LAMPOON’S VACATION BRAVO 10:00 PM 120 392 0.16
81 37 SOUTH PARK CMDY 8:00 PM 30 449 0.25
82 37 SOUTH PARK CMDY 8:30 PM 30 447 0.25
100 69 KEY & PEELE CMDY 9:00 PM 30 308 0.18
94 64 KEY & PEELE CMDY 9:30 PM 30 348 0.19
76 40 COMEDY CENTRAL STAND-UP: KEVIN HART: I’M A GROWN LITTLE MAN CMDY 10:00 PM 60 478 0.24
12 20 ANDERSON COOPER 360 CNN 8:00 PM 60 1354 0.30
20 36 ANDERSON COOPER 360 CNN 9:00 PM 60 1139 0.26
53 69 CNN FILMS: UNSEEN ENEMY CNN 10:00 PM 103 730 0.18
41 69 GOLD RUSH: PARKERS TRAIL DISC 8:00 PM 60 852 0.18
7 6 GOLD RUSH: PARKERS TRAIL DISC 9:00 PM 60 1721 0.42
27 23 GOLD RUSH: SPECIAL DISC 10:00 PM 60 980 0.29
23 51 STUCK IN THE MIDDLE DSNY 8:00 PM 30 1103 0.21
17 55 ANDI MACK DSNY 8:30 PM 55 1236 0.20
19 55 RAMONA AND BEEZUS DSNY 9:30 PM 110 1195 0.20
45 48 MASTERS GOLF TOURNAMENT: SECOND ROUND (REPEAT) (0.53 HH) ESPN 8:00 PM 180 820 0.22
34 23 DINERS, DRIVE INS & DIVES FOOD 8:00 PM 30 923 0.29
26 23 DINERS, DRIVE INS & DIVES FOOD 8:30 PM 30 985 0.29
24 23 DINERS, DRIVE INS & DIVES FOOD 9:00 PM 30 1004 0.29
30 11 DINERS, DRIVE INS & DIVES FOOD 9:30 PM 30 960 0.34
28 11 DINERS, DRIVE INS & DIVES FOOD 10:00 PM 30 971 0.34
25 15 DINERS, DRIVE INS & DIVES FOOD 10:30 PM 30 996 0.32
1 7 THE O’REILLY FACTOR FOXNC 8:00 PM 60 3820 0.41
2 11 TUCKER CARLSON TONIGHT FOXNC 9:00 PM 60 2890 0.34
3 11 HANNITY FOXNC 10:00 PM 60 2748 0.34
52 15 FX MOVIE PRIME: GROWN UPS 2 FX 8:00 PM 120 732 0.32
54 20 FX MOVIE PRIME: GROWN UPS 3 FX 10:00 PM 120 709 0.30
98 89 THE SIMPSONS FXX 8:30 PM 30 325 0.15
92 76 THE SIMPSONS FXX 9:00 PM 30 369 0.17
89 76 THE SIMPSONS FXX 9:30 PM 30 390 0.17
90 69 THE SIMPSONS FXX 10:00 PM 30 386 0.18
92 69 THE SIMPSONS FXX 10:30 PM 30 369 0.18
5 2 REAL TIME WITH BILL MAHER HBO 10:00 PM 57 1875 0.53
14 27 HOUSE HUNTERS INTERNATIONAL HGTV 12:30 PM 30 1333 0.28
21 51 MY LOTTERY DREAM HOME HGTV 8:00 PM 30 1126 0.21
22 44 MY LOTTERY DREAM HOME HGTV 8:30 PM 30 1122 0.23
18 31 MY LOTTERY DREAM HOME HGTV 9:00 PM 30 1204 0.27
15 31 MY LOTTERY DREAM HOME HGTV 9:30 PM 30 1285 0.27
10 27 HOUSE HUNTERS HGTV 10:00 PM 30 1416 0.28
61 96 ANCIENT TOP 10 HIST 10:03 PM 60 627 0.14
46 69 48 HOURS ON ID ID 8:00 PM 60 804 0.18
36 55 48 HOURS ON ID ID 9:00 PM 60 899 0.20
32 37 DETECTIVE ID 10:00 PM 60 945 0.25
80 76 BRING IT! FAN CHAT LIF 8:00 PM 60 453 0.17
29 9 BRING IT! LIF 9:00 PM 62 967 0.39
11 2 RAP GAME LIF 10:02 PM 75 1389 0.53
63 82 MOVIE- LMN ACQUIRED PREM: SECRETS IN SUBURBIA LMN 8:00 PM 120 625 0.16
79 82 MOVIE- LFT ACQUIRED RPT: OPEN MARRIAGE LMN 10:00 PM 120 459 0.16
91 76 THE PURGE: ELECTION YEAR MAX 8:00 PM 109 372 0.17
9 89 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1417 0.15
4 31 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 2084 0.27
6 40 LAST WORD W/ L. O’DONNELL MSNBC 10:00 PM 60 1827 0.24
77 44 RIDICULOUSNESS SSN9 MTV 8:00 PM 31 474 0.23
87 76 RIDICULOUSNESS SSN7 MTV 8:31 PM 30 406 0.17
84 55 RIDICULOUSNESS SSN7 MTV 9:01 PM 30 439 0.20
74 44 RIDICULOUSNESS SSN9 MTV 9:31 PM 30 483 0.23
75 40 RIDICULOUSNESS SSN8 MTV 10:01 PM 30 481 0.24
73 40 RIDICULOUSNESS SSN9 MTV 10:31 PM 30 491 0.24
86 89 NBA REGULAR SEASON: ATLANTA @ CLEVELAND (0.25 HH) NBATV 7:31 PM 137 433 0.15
69 55 NBA REGULAR SEASON: OKLAHOMA CITY @ PHOENIX (0.31 HH) NBATV 9:48 PM 163 547 0.20
13 44 THUNDERMANS NICK 8:00 PM 60 1339 0.23
38 51 NICK AT NITE MOVIE: CHEAPER BY THE DOZEN (2003) NAN 9:00 PM 120 872 0.21
40 55 PEPPA PIG NKJR 9:00 PM 30 856 0.20
42 55 PEPPA PIG NKJR 9:30 PM 30 842 0.20
39 51 PAW PATROL NKJR 10:00 PM 24 866 0.21
37 64 PAW PATROL NKJR 10:24 PM 24 875 0.19
51 96 BLAZE NKJR 10:48 PM 24 738 0.14
70 82 COPS SPIKE 8:30 PM 30 529 0.16
61 55 COPS SPIKE 9:00 PM 30 627 0.20
59 82 COPS SPIKE 9:30 PM 30 641 0.16
67 64 COPS SPIKE 10:00 PM 30 601 0.19
63 64 COPS SPIKE 10:30 PM 30 625 0.19
72 82 TBS PRIME MOVIE: TOWER HEIST TBS 8:00 PM 120 497 0.16
82 69 MY BIG FAT AMERICAN GYPSY TLC 8:00 PM 60 447 0.18
66 55 TNT BIG PICTURE MOVIES: LORD OF THE RINGS: THE TWO TOWERS TNT 8:00 PM 240 611 0.20
84 89 EXPEDITION UNKNOWN TRAV 10:00 PM 60 439 0.15
99 96 IMPRACTICAL JOKERS TRU 9:30 PM 30 314 0.14
97 89 IMPRACTICAL JOKERS TRU 10:00 PM 30 334 0.15
95 82 IMPRACTICAL JOKERS TRU 10:30 PM 30 342 0.16
44 96 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 827 0.14
43 89 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 828 0.15
58 31 MODERN FAMILY USA 8:00 PM 30 662 0.27
55 27 MODERN FAMILY USA 8:30 PM 30 707 0.28
56 31 MODERN FAMILY USA 9:00 PM 30 679 0.27
48 20 MODERN FAMILY USA 9:30 PM 30 767 0.30
47 15 MODERN FAMILY USA 10:00 PM 30 790 0.32
50 27 MODERN FAMILY USA 10:30 PM 30 742 0.28
57 18 RUPAUL’S DRAG RACE 9 VH1 8:00 PM 60 673 0.31
71 76 MAMA JUNE FROM NOT TO HOT WETV 7:51 PM 69 506 0.17
8 1 MAMA JUNE FROM NOT TO HOT WETV 9:00 PM 65 1613 0.56

Source: Live+Same Day data, Nielsen Media Research

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