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Friday Ratings: CBS Tops Perennially Low-Rated Evening

FRIDAY FAST AFFILIATE RESULTS

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What follows are the fast affiliate results for Friday, December 8, 2017 broken out by network and by each half-hour.

-Total Viewers:
CBS: 8.46 million, NBC: 4.45, ABC: 2.26, Fox: 2.08, CW: 647,000

-Adults 18-49:
CBS: 1.0 rating/4 share, NBC: 0.8/ 4, Fox: 0.6/ 2, ABC: 0.5/ 2, CW: 0.3/ 1

——

8:00 p.m.

ABC – Once Upon a Time
Viewers: 2.84 million (#4), A18-49: 0.5/ 2 (#4)

CBS – MacGyver
Viewers: 7.13 million (#1), A18-49: 0.9/ 4 (#1)

NBC – Blindspot
Viewers: 3.71 million (#2), A18-49: 0.7/ 3 (#3)

Fox – Hell’s Kitchen
Viewers: 3.03 million (#3), A18-49: 0.8/ 4 (#2)

CW – Crazy Ex-Girlfriend
Viewers: 754,000 (#5), A18-49: 0.3/ 1 (#5)

———-

8:30 p.m.

ABC – Once Upon a Time
Viewers: 2.15 million (#4), A18-49: 0.5/ 2 (#4)

CBS – MacGyver
Viewers: 7.17 million (#1), A18-49: 0.8/ 4 (#1t)

NBC – Blindspot
Viewers: 3.32 million (#2), A18-49: 0.6/ 3 (#3)

Fox – Hell’s Kitchen
Viewers: 2.94 million (#3), A18-49: 0.8/ 3 (#1t)

CW – Crazy Ex-Girlfriend
Viewers: 556,000 (#5), A18-49: 0.2/ 1 (#5)

———-

9:00 p.m.

ABC – Marvel’s Agents of SHIELD
Viewers: 2.02 million (#4), A18-49: 0.5/ 2 (#3)

CBS – Hawaii Five-O
Viewers: 8.79 million (#1), A18-49: 1.1/ 4 (#1)

NBC – Dateline
Viewers: 4.61 million (#2), A18-49: 0.8/ 3 (#2)

Fox – The Exorcist
Viewers: 1.30 million (#4), A18-49: 0.4/ 2 (#4)

CW – Dynasty
Viewers: 649,000 (#5), A18-49: 0.3/ 1 (#5)

———-

9:30 p.m.

ABC – Marvel’s Agents of SHIELD
Viewers: q.84 million (#4), A18-49: 0.5/ 2 (#3)

CBS – Hawaii Five-O
Viewers: 9.07 million (#1), A18-49: 1.1/ 4 (#1)

NBC – Dateline
Viewers: 5/02 million (#2), A18-49: 0.9/ 4 (#2)

Fox – The Exorcist
Viewers: 1.07 million (#4), A18-49: 0.4/ 1 (#4)

CW – Dynasty
Viewers: 627,000 (#5), A18-49: 0.3/ 1 (#5)

———-

10:00 p.m.

ABC – 20/20
Viewers: 2.19 million (#3), A18-49: 0.5/ 2 (#3)

CBS – Blue Bloods
Viewers: 9.25 million (#2), A18-49: 1.0/ 4 (#1)

NBC – Dateline
Viewers: 5.11 million (#2), A18-49: 1.0/ 4 (#1t)

———

10:30 p.m.

ABC – 20/20
Viewers: 2.53 million (#3), A18-49: 0.5/ 2 (#3)

CBS – Blue Bloods
Viewers: 9.39 million (#2), A18-49: 0.9/ 4 (#1t)

NBC – Dateline
Viewers: 4.95 million (#2), A18-49: 0.9/ 4 (#1t)

Source: Nielsen Media Research

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Written by Marc Berman

Marc Berman

Marc Berman has been writing professionally since 1999 and is the author of the “Mr. Television” for Campaign US (www.campaignlive.com). Most recently, Berman was the creator and Editor-in-Chief of website and newsletter TV Media Insights for Cross MediaWorks. From 1999-2011, he was the Senior Editor for Mediaweek and has also written for The New York Daily News, Variety, The Hollywood Reporter and Emmy Magazine, among others. Berman has also appeared on “Entertainment Tonight,” “Extra,” “Access Hollywood,” “Inside Edition,” “The CBS Evening News,” E!, CNN, CNBC, Fox News and MSNBC.

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  1. FROM NBC

    “Blindspot” (0.7/3 in 18-49, 3.5 million viewers overall from 8-9 p.m. ET):
    · Is currently delivering the show’s most-watched episode since its season premiere on Oct. 27 (4.1 million viewers), pending updates.
    · Equals the “Blindspot” season high in 18-49.
    · Equals NBC’s best in-season 18-49 rating in the timeslot since April 7 (0.8).
    · Maintains 100% week to week in 18-49 (0.7 vs. 0.7) and grows +5% in total viewers (3.513 million vs. 3.352 million).
    · Ranks #2 among the Big 4 networks in the time period in total viewers.
    · Will add significant viewership via time-shifting and VOD:
    o The previous week’s “Blindspot” grew by +69% in 18-49 (0.70 to 1.18) and more than +1.6 million viewers overall (3.4 million to 5.0 million) going from L+SD to L+3 Nielsens.
    o L+7: “Blindspot” is increasing by +93% in 18-49 rating going from L+SD to L+7 (from a 0.67 to a 1.29) and +2.2 million viewers overall (3.6 million to 5.8 million).
    · Upscale: “Blindspot” is attracting a solid upscale audience, indexing at a 114 among adults 18-49 living in homes with $100K+ incomes.

    “Dateline NBC” (0.9/4 in 18-49, 1.3 in adults 25-54, 4.9 million viewers overall from 9-11 p.m. ET):
    · Maintains 100% week to week in adults 18-49 (0.9 vs. 0.9) and adults 25-54 (1.3 vs. 1.3), while retaining 99% in total viewers (4.922 million vs. 4.948 million).
    · Maintains a 0.9 rating in 18-49 for a fifth straight week.
    · Equals its top 25-54 rating since Nov. 3 (1.5).
    · For its second hour from 10-11 p.m., ties for #1 among ABC, CBS and NBC in adults 18-49.
    · Will add substantial viewership via time-shifting – the prior “Dateline” original increased by +29% in 18-49 (0.86 to 1.11) and +1.1 million viewers overall (4.9 million to 6.0 million) going from L+SD to L+3 Nielsens.
    · Upscale: Friday’s “Dateline” is delivering a solid upscale audience, indexing at a 115 among adults 18-49 in $100K+ homes

    In Late-Night Metered Markets Friday Night:

    · In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 2.4/6; “Late Show with Stephen Colbert,” 2.8/7; and ABC’s “Jimmy Kimmel Live,” 1.4/3 with an encore.

    · In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 0.7/4; “Late Show,” 0.5/3; and “Jimmy Kimmel Live,” 0.4/2 with an encore.

    · From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.0/3 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.

    · From 12:35-1:35 a.m. ET, ratings were: “Late Night with Seth Meyers,” 1.3/4 in metered-market households with an encore; CBS’s “Late Late Show,” 1.4/4 with an encore. In the 25 markets with Local People Meters, averages were: “Late Night,” 0.4/3 in 18-49 with an encore; “Late Late Show,” 0.3/2 with an encore.

    · At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

    NOTE: Primetime results are based on “fast affiliate time period” data from Nielsen Media Research. All ratings are “live plus same day” unless otherwise indicated.

  2. FROM CBS

    CBS Friday Live + Same Day Highlights

    “MACGYVER,” “HAWAII FIVE-0” AND
    “BLUE BLOODS” ALL POST GROWTH IN
    VIEWERS AND A18-49

    “Blue Bloods” Tops the Night in Viewers

    “Hawaii Five-0” is Top Rated in A18-49

    CBS Sweeps Friday in Viewers and Demos

    · At 8:00 PM, MACGYVER was first in viewers (7.15m, up +8% from last week), A18-49 (0.9, up +13% matching its season best delivery) and A25-5 (1.3, nc).

    · At 9:00 PM, HAWAII FIVE-0 was first in viewers (8.93m, up +4%), A18-49 (1.1, up +22% matching its season best delivery) and A25-54 (1.7, up +21%). HAWAII FIVE-0 was Friday’s highest rated broadcast in A18-49.

    · At 10:00 PM, BLUE BLOODS was first in viewers (9.32m, up +5%), A18-49 (1.0, tie, up +25%) and A25-5 (1.5, up +15%). BLUE BLOODS was Friday’s #1 broadcast in viewers.

    · For then night, CBS was first in viewers (8.47m), A18-49 (1.0) and A25-54 (1.5). for the 9th Friday in 11 weeks this season