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Monday Final Nationals: Aaron Judge Catapults MLB Home Run Derby on ESPN to 9-Year High

Like Yankees rookie slugger Aaron Judge, ESPN reigned supreme on Monday night with the 2017 edition of “MLB Home Run Derby”, the sport’s perennial pre-All-Star event. From 8-11 p.m., ESPN led among total viewers (approx. 7 million), adults 18-49 (approx. 2.3 rating), adults 18-34 (approx. 1.9 rating), and adults 25-54 (approx. 2.5 rating).

It was the most-watched Home Run Derby telecast since 2008 and the second-most watched since 1999, according to Fast Nationals from Nielsen. ESPN generated an average total live audience of 8.689 million viewers, up 55 percent from last year. The total live audience includes ESPN, ESPN2’s Spanish-language simulcast, ESPN Deportes and English and Spanish streaming viewers.

The event: (1) drew its largest Hispanic audience ever, tripling last year’s viewership; (2) was the most-streamed ESPN MLB event ever, drawing an average minute audience of 209,900 viewers; and (3) reached its highest local ratings in both the New York (10.8 rating) and Los Angeles markets as far as Derby records go back (since 1998).

The Derby’s top five markets were Kansas City (13.6); New York (10.8); Hartford (9.7); Minneapolis (8.7); and Pittsburgh (7.9).

(Sources: ESPN [1], [2])

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* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
Programming Insider Monday, July 10, 2017
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 3.0/6 4578 0.9/5 1.1/5 1.3/5
8:00 The Bachelorette 253 93 3.8/7 5679 1.2/7 1.4/6 1.7/6
10:01 The Gong Show (rs) 253 93 1.5/3 2321 0.3/2 0.5/2 0.7/2
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.4/5 3687 0.2/1 0.5/2 0.8/3
8:00 Kevin Can Wait (r) 254 93 2.6/5 3992 0.3/2 0.6/3 1.0/3
8:30 Man with a Plan (r) 254 93 2.3/4 3478 0.2/1 0.5/2 0.8/3
9:00 Mom (r) 254 93 2.6/5 3837 0.2/1 0.6/2 0.9/3
9:30 Life in Pieces (r) 254 93 2.2/4 3287 0.2/1 0.5/2 0.8/2
10:00 Scorpion (r) 254 93 2.5/5 3765 0.2/1 0.4/2 0.7/2
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 2.9/5 5103 0.7/4 1.3/5 1.6/5
8:00 American Ninja Warrior 245 93 3.2/6 5703 0.7/4 1.4/6 1.8/6
10:00 Spartan: Ultimate Team Challenge 245 93 2.2/4 3903 0.6/3 1.0/4 1.3/4
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 1.6/3 2512 0.4/2 0.7/3 0.9/3
8:00 So You Think You Can Dance 258 93 1.9/4 2943 0.4/2 0.8/3 1.0/4
9:01 Superhuman 258 93 1.3/2 2066 0.3/1 0.6/2 0.8/3
PROGRAM AFF* CVG*
(PCT)		 HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-10 Network Average 0.7/1 1035 0.1/1 0.2/1 0.3/1
8:00 Supergirl (r) 249 90 0.7/1 1031 0.1/1 0.2/1 0.3/1
9:00 Whose Line Is It Anyway? 249 90 0.7/1 1070 0.2/1 0.3/1 0.4/1
9:30 Whose Line Is It Anyway? (r) 249 90 0.6/1 1008 0.2/1 0.2/1 0.3/1
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.9/2 1518 0.5/2
7:00 La Rosa de Guadalupe 0.9/2 1598 0.6/3
8:00 Jose de Egipto 1.1/2 1878 0.6/3
9:00 La Doble Vida de Estela Carrillo 0.9/2 1546 0.5/2
10:00 Rosario Tijeras 0.6/1 1129 0.4/2
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.2/0 330 0.1/0
7:00 La Candidata 0.2/0 282 0.1/0
7:59 Totalmente Diva 0.2/0 370 0.1/1
9:00 El Bienamado 0.2/0 333 0.1/0
10:00 El Bienamado 0.2/0 286 0.1/0
PROGRAM HH/Share Viewers
(000)		 Adults
18-34		 Adults
18-49		 Adults
25-54
8-11 Network Average 0.8/2 1379 0.6/2
7:00 Caso Cerrado: Edición Estelar 0.8/2 1253 0.3/1
8:00 El Capo 0.7/1 1208 0.4/2
9:00 La Querida del Centauro 0.6/1 1064 0.4/2
10:00 El Señor de Los Cielos V 1.1/2 1864 0.9/4

Sub-Demo Breakdowns – Monday 7/10/17

“The Bachelorette” (ABC)
Women 18-34: 1.8/9
Men 18-34: 0.7/4
Women 18-49: 2.1/8
Men 18-49: 0.8/3

“American Ninja Warrior” (NBC)
Women 18-34: 0.9/4
Men 18-34: 0.6/4
Women 18-49: 1.6/6
Men 18-49: 1.2/5

“Spartan: Ultimate Team Challenge” (NBC)
Women 18-34: 0.7/3
Men 18-34: 0.5/3
Women 18-49: 1.1/4
Men 18-49: 1.0/4

“So You Think You Can Dance” (Fox)
Women 18-34: 0.6/3
Men 18-34: 0.3/2
Women 18-49: 1.0/4
Men 18-49: 0.6/3

“Superhuman” (Fox)
Women 18-34: 0.3/2
Men 18-34: 0.2/1
Women 18-49: 0.7/3
Men 18-49: 0.5/2

“Whose Line Is It Anyway?” (CW, 9:00)
Women 18-34: 0.2/1
Men 18-34: 0.1/1
Women 18-49: 0.3/1
Men 18-49: 0.2/1

“Preacher” (AMC)
0.75 household rating
1.186 million viewers
0.40 adults 18-49 rating
Women 18-34: 0.22
Men 18-34: 0.33
Women 18-49: 0.32
Men 18-49: 0.48

“Daytime Divas” (VH1)
0.76 household rating
1.131 million viewers
0.49 adults 18-49 rating
Women 18-34: 0.71
Men 18-34: 0.21
Women 18-49: 0.72
Men 18-49: 0.25

Cable Rankings – Monday 7/10/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Monday, July 10:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.* D-No.* Program Net Start Dur Vwrs* A1849
90 96 OJ: MADE IN AMERICA A&E 9:00 PM 128 447 0.15
82 53 KING OF THE HILL ADSM 8:00 PM 30 551 0.21
84 47 AMERICAN DAD ADSM 8:30 PM 30 505 0.23
61 33 CLEVELAND SHOW ADSM 9:00 PM 30 759 0.32
39 19 AMERICAN DAD ADSM 9:30 PM 30 983 0.44
42 18 BOB’S BURGERS ADSM 10:00 PM 30 970 0.46
33 11 BOB’S BURGERS ADSM 10:30 PM 30 1083 0.54
28 22 PREACHER AMC 9:00 PM 63 1186 0.40
25 13 SOUTHERN CHARM BRAVO 8:00 PM 60 1336 0.50
18 9 REAL HOUSEWIVES OF OC BRAVO 9:00 PM 61 1681 0.60
59 42 SWEET HOME OKLAHOMA BRAVO 10:01 PM 30 773 0.26
76 57 SWEET HOME OKLAHOMA BRAVO 10:31 PM 30 639 0.20
98 96 SOUTH PARK CMDY 8:30 PM 30 318 0.15
100 75 TOSH.O CMDY 10:00 PM 30 303 0.17
99 75 TOSH.O CMDY 10:30 PM 30 316 0.17
86 83 SHARK TANK CNBC 9:00 PM 60 500 0.16
46 50 ANDERSON COOPER 360 CNN 8:00 PM 60 939 0.22
54 68 ANDERSON COOPER 360 CNN 9:00 PM 60 845 0.18
38 83 CNN TONIGHT CNN 10:00 PM 60 997 0.16
71 50 STREET OUTLAWS: NOLA DISC 8:00 PM 60 661 0.22
26 16 STREET OUTLAWS: NOLA DISC 9:00 PM 60 1271 0.48
53 34 VEGAS RAT RODS DISC 10:00 PM 60 873 0.31
65 75 PJ MASKS DISJR 8:00 PM 25 723 0.17
63 83 PJ MASKS DISJR 8:30 PM 25 745 0.16
65 83 MICKEY MOUSE CLUBHOUSE DISJR 8:55 PM 25 723 0.16
70 83 MICKEY AND THE ROADSTER DISJR 9:20 PM 25 666 0.16
36 57 STUCK IN THE MIDDLE DSNY 8:00 PM 30 1006 0.20
50 68 ANDI MACK DSNY 8:30 PM 30 894 0.18
43 75 BIZAARDVARK DSNY 9:00 PM 30 957 0.17
35 63 K.C. UNDERCOVER DSNY 9:30 PM 30 1008 0.19
41 83 STUCK IN THE MIDDLE DSNY 10:00 PM 30 977 0.16
34 68 ANDI MACK DSNY 10:30 PM 30 1015 0.18
96 96 BOTCHED E! 9:01 PM 60 378 0.15
88 83 BOTCHED E! 10:01 PM 61 470 0.16
2 4 HOME RUN DERBY PRELUDE (2.41 HH, 1.10 A18-34) ESPN 7:54 PM 21 4132 1.23
1 1 HOME RUN DERBY (4.58 HH, 2.19 A18-34) ESPN 8:15 PM 131 8167 2.63
3 2 MLB: CELEBRITY SOFTBALL (1.99 HH, 1.18 A18-34) ESPN 10:26 PM 64 3578 1.35
60 45 DESSERT GAMES FOOD 8:00 PM 60 769 0.24
71 57 TEXAS CAKE HOUSE FOOD 9:00 PM 30 661 0.20
74 53 TEXAS CAKE HOUSE FOOD 9:30 PM 30 650 0.21
87 96 INCREDIBLE EDIBLE AMERICA FOOD 10:00 PM 30 486 0.15
83 75 DINERS, DRIVE INS & DIVES FOOD 10:30 PM 30 527 0.17
10 53 TUCKER CARLSON TONIGHT FOXNC 8:00 PM 60 2447 0.21
12 63 THE FIVE FOXNC 9:00 PM 60 2301 0.19
9 63 HANNITY FOXNC 10:00 PM 60 2581 0.19
89 63 SHADOWHUNTERS FRFM 8:00 PM 61 455 0.19
58 42 FX MOVIE PRIME: REAL STEEL FX 8:00 PM 180 787 0.26
81 83 THE MIDDLE HALL 10:00 PM 30 559 0.16
91 53 THE DEFIANT ONES HBO 9:00 PM 67 419 0.21
30 42 TINY HOUSE HUNTERS HGTV 8:00 PM 30 1174 0.26
23 34 TINY HOUSE HUNTERS HGTV 8:30 PM 30 1367 0.31
19 26 TINY PARADISE HGTV 9:00 PM 30 1632 0.36
20 31 TINY PARADISE HGTV 9:30 PM 30 1568 0.33
15 24 HOUSE HUNTERS HGTV 10:00 PM 30 1820 0.38
16 29 HOUSE HUNTERS INTERNATIONAL HGTV 10:30 PM 30 1726 0.35
31 68 AMERICAN PICKERS HIST 8:00 PM 60 1172 0.18
14 34 AMERICAN PICKERS HIST 9:00 PM 63 1890 0.31
21 37 PAWN STARS HIST 10:03 PM 30 1555 0.30
22 40 PAWN STARS HIST 10:33 PM 30 1435 0.27
62 96 THE INSIDE MAN ID 8:00 PM 60 748 0.15
55 68 48 HOURS ON ID ID 9:00 PM 60 823 0.18
29 31 MURDER CALLS ID 10:00 PM 60 1179 0.33
75 68 MOVIE- ACQUIRED RPT: CRADLE SWAPPING LIF 8:00 PM 122 643 0.18
17 57 ALL IN W/ CHRIS HAYES MSNBC 8:00 PM 60 1708 0.20
7 24 RACHEL MADDOW SHOW MSNBC 9:00 PM 60 2782 0.38
11 38 LAST WORD W/ L. O’DONNELL MSNBC 10:00 PM 60 2335 0.29
79 30 TEEN MOM OG S6B ASK MOMS MTV 8:00 PM 61 604 0.34
40 10 TEEN MOM SSN6B REUNION P2 MTV 9:01 PM 62 982 0.56
78 26 TEEN MUM MTV 10:03 PM 61 614 0.36
27 47 THUNDERMANS NICK 8:00 PM 30 1189 0.23
37 63 NICKY, RICKY, DICKY & DAWN NICK 8:30 PM 30 1001 0.19
73 57 FULL HOUSE NAN 9:00 PM 30 658 0.20
69 50 FULL HOUSE NAN 9:30 PM 30 669 0.22
68 47 FULL HOUSE NAN 10:00 PM 30 677 0.23
67 45 FULL HOUSE NAN 10:30 PM 30 699 0.24
80 83 COPS (O) SPIKE 10:00 PM 30 571 0.16
56 22 FAMILY GUY TBS 8:00 PM 30 819 0.40
52 17 FAMILY GUY TBS 8:30 PM 30 875 0.47
47 14 FAMILY GUY TBS 9:00 PM 30 918 0.49
45 12 FAMILY GUY TBS 9:30 PM 30 940 0.51
57 19 AMERICAN DAD TBS 10:00 PM 30 798 0.44
64 21 AMERICAN DAD TBS 10:30 PM 30 742 0.41
85 75 90 DAY FIANCE HEA: EXTEND TLC 7:00 PM 120 502 0.17
24 26 COUNTING ON TLC 9:00 PM 60 1340 0.36
47 39 KATE PLUS 8 TLC 10:00 PM 62 918 0.28
49 40 TNT WEEKDAY MOVIES: STAR WARS: REVENGE OF THE SITH TNT 5:15 PM 225 912 0.27
77 83 WILL TNT 9:00 PM 68 633 0.16
97 68 IMPRACTICAL JOKERS TRU 8:30 PM 30 355 0.18
93 75 IMPRACTICAL JOKERS TRU 9:00 PM 30 410 0.17
92 83 IMPRACTICAL JOKERS TRU 9:30 PM 30 412 0.16
94 75 IMPRACTICAL JOKERS TRU 10:00 PM 30 407 0.17
95 83 IMPRACTICAL JOKERS TRU 10:30 PM 30 392 0.16
51 83 EVERYBODY LOVES RAYMOND TVL 10:00 PM 30 891 0.16
44 57 EVERYBODY LOVES RAYMOND TVL 10:30 PM 30 952 0.20
5 6 WWE RAW (1.77 HH, 0.75 A18-34) USA 8:00 PM 60 3049 1.00
4 7 WWE RAW (1.84 HH, 0.79 A18-34) USA 9:00 PM 60 3074 0.97
6 8 WWE RAW (1.74 HH, 0.78 A18-34) USA 10:00 PM 66 2905 0.95
8 3 LOVE & HIP HOP ATLANTA 6 VH1 8:00 PM 60 2714 1.33
13 5 BASKETBALL WIVES 6 VH1 9:00 PM 60 2258 1.07
32 14 DAYTIME DIVAS VH1 10:00 PM 60 1131 0.49

Source: Live+Same Day data, Nielsen Media Research

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