Saturday Final Nationals: ABC Leads Prime Time Demos with 2009 Film ‘The Blind Side’

Saturday television returned to a relatively quiet evening with CBS and ABC winning parts of prime time. CBS led in total viewers (3.73 million) while the telecast of the 2009 football movie “The Blind Side” starring Sandra Bullock in her Academy Award winning role helped ABC place first in all key demographics.

The “UFC 198 Prelims” drew a 0.48 household rating, 786,000 viewers and 399,000 adults 18-49, thus giving the event’s network FS1 the top spot among all cable sports networks in total viewers and adults 18-49 from 8-10 p.m. ET on Saturday. (Source: Fox Sports PR)

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	Saturday, May 14, 2016
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	2.2/4	3459	0.6/3	0.7/3	1.0/3
8:00	Movie: The Blind Side (2009) (thru 11:00)	2.2/4	3459	0.6/3	0.7/3	1.0/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	2.5/5	3726	0.3/2	0.5/2	0.7/2
8:00	Crimetime Saturday: NCIS: Los Angeles (r)	2.0/4	3146	0.3/2	0.4/2	0.5/2
9:00	Crimetime Saturday: NCIS: New Orleans (r)	2.4/5	3638	0.3/2	0.5/2	0.7/2
10:00	48 Hours	3.0/6	4394	0.4/2	0.7/3	1.0/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	2.2/4	3288	0.4/2	0.6/3	0.9/3
8:00	Dateline Mystery	2.5/5	3672	0.4/2	0.6/3	0.9/3
10:00	Saturday Night Live (r)	1.7/3	2519	0.4/2	0.6/2	0.9/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	0.6/1	928	0.2/1	0.3/1	0.3/1
8:00	Houdini & Doyle (r)	0.7/1	1098	0.2/1	0.3/1	0.3/1
9:00	American Grit (r)	0.5/1	758	0.2/1	0.3/1	0.3/1
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	0.8/2	1380		0.6/3
7:00	Fútbol Central (s)	0.4/1	730		0.3/2
7:30	Fútbol Mexicano: Monterrey vs. Tigres (s)	0.7/1	1283		0.6/3
10:00	Cronicas de Sabado	0.7/1	1256		0.5/2
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average	0.4/1	943		0.4/2
7:00	Cine El Bombero Atómico (1950)	0.4/1	859		0.3/1
9:00	Cine Colisión (2013) (thru 11:00)	0.4/1	920		0.4/2

Sub-Demo Breakdowns – Saturday 5/14/16

For the entire week of May 9-15, 2016 in Total Day (8 p.m. to 5:59 a.m.), Adult Swim is down -2 percent in total viewership (1.013 million vs. 1.035 million) and up +2 percent among Adults 18-49 (617,000 vs. 602,000) from one week earlier; the network is also up +0.4 percent in total viewership (1.013 million vs. 1.008 million) and up +8 percent among Adults 18-49 (617,000 vs. 572,000) from the same week one year ago (May 11-17, 2015). (https://programmingins.wpengine.com/?p=8202)

	PROGRAM	HH	Viewers (000)	A18-49 rating
8:00	Dragon Ball Z Kai (r)	0.50	751	0.26
8:30	King of the Hill (r)	0.45	662	0.26
9:00	King of the Hill (r)	0.51	751	0.32
9:30	The Cleveland Show (r)	0.59	856	0.39
10:00	The Cleveland Show (r)	0.81	1342	0.57
10:30	American Dad (r)	0.97	1578	0.68
11:00	Family Guy (r)		1742	0.76
11:30	Family Guy (r)		1840	0.80

TOONAMI – SATURDAY, MAY 14, 2016

	PROGRAM	Viewers (000)	A1849 rating	A1849 (000)
12:00a	Dragon Ball Z Kai	1482	0.68	859
12:30a	Dimension W	1160	0.51	642
1:00a	Hunter X Hunter	1049	0.46	583
1:30a	Samurai Champloo	925	0.39	496
2:00a	Naruto: Shippuden	916	0.40	503
2:30a	One Piece	819	0.37	467
3:00a	Parasyte: The Maxim (r)	705	0.33	417

	PROGRAM	Viewers (000)	A1849 rating
3:30a	The Cleveland Show (r)	762	0.36
4:00a	The Cleveland Show (r)	766	0.36
4:30a	American Dad (r)	784	0.38
5:00a	King of the Hill (r)	696	0.33
5:30a	King of the Hill (r)	669	0.32

Cable Rankings – Saturday 05/14/16

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Saturday, May 14:

Source: Live+Same Day data, Nielsen Media Research