Saturday Final Nationals: NFL Honors Dips to 3-Year Low but Up in Total Viewers from 2014 Fox Telecast

On Saturday, CBS was the top network in total viewers (3.87 million) and ABC was the outright leader among adults 18-34 (0.8 rating/4 share).

Fox led in adults 25-54 (1.0/4) and shared the lead with ABC in adults 18-49 (0.8/3) with the “2017 NFL Honors.” The ceremony, recognizing pro football’s top players of the years as well as inducting the select few of yesteryear into the Hall of Fame, was at a three-year low in viewership. Year-to-year, compared to the 2016 edition on CBS, the 2017 NFL Honors on Fox were down 28 percent in viewers (3.168 million vs. 4.428 million) and down 18 percent in adults 18-49 (1.048 million vs. 1.275 million).

Compared to the most recent time Fox had aired the NFL Honors in 2014, this year’s ceremony saw a slight 1 percent increase in total audience (3.168 million vs. 3.126 million). But the 2014 ceremony had attracted 10 percent more adults 18-49 with 1.156 million from that demographic (vs. the aforementioned 1.048 million in 2017).

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	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
* AFF = Number of affiliates (stations) airing the program
* CVG = percent of coverage in U.S.
	Saturday, February 4, 2017
8-11	Network Average			1.6/3	2665	0.8/4	0.8/3	1.0/3
8:00	NBA Countdown (s)	247	93	1.2/2	1864	0.4/2	0.5/2	0.5/2
8:29	NBA Saturday Primetime Cleveland @ New York (thru 11:01)	247	93	1.7/3	2818	0.9/5	0.9/4	1.0/3
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			2.4/5	3866	0.3/1	0.5/2	0.7/2
8:00	Ransom	254	93	2.0/4	3290	0.2/1	0.4/2	0.6/2
9:00	Crimetime Saturday NCIS (r)	254	93	2.4/4	3812	0.2/1	0.4/2	0.7/2
10:00	48 Hours	254	93	2.9/6	4496	0.3/2	0.6/2	1.0/3
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			2.4/5	3744	0.4/2	0.7/3	1.0/3
8:00	Dateline Mystery	246	93	2.7/5	4132	0.3/2	0.6/3	1.0/3
10:00	Saturday Night Live (r)	246	93	1.9/4	2970	0.5/2	0.7/3	1.0/3
	PROGRAM	AFF*	CVG* (PCT)	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-10	Network Average			1.9/4	3168	0.6/3	0.8/3	1.0/4
8:00	2017 NFL Honors (s)	255	93	1.9/4	3168	0.6/3	0.8/3	1.0/4
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			0.5/1	940		0.4/2
6:55	Crónicas de Sábado			0.9/2	1707		0.5/2
7:55	Fútbol Mexicano Tigres vs. Toluca			0.5/1	980		0.4/2
10:00	Fútbol Mexicano Necaxa vs. Monterrey (thru 12:00 a.m.)			0.5/1	883		0.4/2
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average			0.5/1	870		0.3/1
7:00	Cine Soy un Prófungo (1946)			0.5/1	866		0.2/1
9:00	Cine Operación Encubierta (1992)			0.4/1	770		0.3/1
	PROGRAM			HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
8-11	Network Average (preliminary)			0.4/1	817	0.2/1	0.3/1
8:00	Cine Dredd (2012) (preliminary)			0.4/1	683	0.2/1	0.3/1
8:30	Cine The Island (2005) (preliminary)			0.4/1	685	0.2/1	0.3/1
9:00	Cine The Island (2005) (preliminary)			0.5/1	836	0.2/1	0.3/1
10:00	Cine The Island (2005) (preliminary)			0.5/1	930	0.3/1	0.3/1

Note: All of this date’s Telemundo data are based on preliminary figures.

Sub-Demo Breakdowns – Saturday 2/04/17

“NBA Countdown” (ABC)
Women 18-34: 0.2/1
Men 18-34: 0.5/3
Women 18-49: 0.4/2
Men 18-49: 0.5/2

“NBA Saturday Primetime: L.A. Clippers @ Golden State” (ABC)
Women 18-34: 0.6/3
Men 18-34: 1.1/6
Women 18-49: 0.7/3
Men 18-49: 1.2/5

“Ransom” (CBS)
Women 18-34: 0.3/2
Men 18-34: 0.1/1
Women 18-49: 0.6/2
Men 18-49: 0.3/1

“48 Hours” (CBS)
Women 18-34: 0.5/2
Men 18-34: 0.2/1
Women 18-49: 0.8/3
Men 18-49: 0.4/2

“Dateline Mystery” (NBC)
Women 18-34: 0.5/2
Men 18-34: 0.2/1
Women 18-49: 0.8/3
Men 18-49: 0.5/2

“2017 NFL Honors” (Fox)
Women 18-34: 0.5/3
Men 18-34: 0.7/4
Women 18-49: 0.7/3
Men 18-49: 0.9/4

For the entire week of January 30-February 5, 2017 in Total Day (8 p.m. to 5:59 a.m.), Adult Swim is down -9 percent in viewership (0.860 million vs. 0.887 million) and down -4 percent among Adults 18-49 (516,000 vs. 535,000) from one week earlier; the network is also down -15 percent in total viewership (0.860 million vs. 1.019 million) and down -14 percent among Adults 18-49 (516,000 vs. 602,000) from the same week one year ago (February 1-7, 2016). (https://programminginsider.com/?p=14708)

	PROGRAM	HH	Viewers (000)	A18-49 rating	A1849 (000)
8:00	Dragon Ball Super	0.56	907	0.32	407
8:30	Samurai Jack (r)	0.45	683	0.25	323
9:00	American Dad (r)	0.57	887	0.37	478
9:30	Rick & Morty (r)	0.61	1018	0.42	542

10:00	Rick & Morty (r)	0.68	1146	0.52	673
10:30	Family Guy (r)	0.78	1247	0.57	736
11:00	Family Guy (r)		1436	0.7	893

TOONAMI – SATURDAY, FEBRUARY 4, 2017

	PROGRAM	Viewers (000)	A1849 rating	A1849 (000)
11:30	Dragon Ball Super	1282	0.6	782
12:00a	Dragon Ball Z Kai: The Final Chapters	1130	0.5	672
12:30a	JoJo’s Bizarre Adventure	790	0.4	482
1:00a	Mobile Suit Gundam Unicorn	775	0.4	468

1:30a	Hunter X Hunter	733	0.3	433
2:00a	Naruto: Shippuden	695	0.3	422
2:30a	One Piece	597	0.3	375
3:00a	Ghost in the Shell (r)	501	0.2	319

	PROGRAM	Viewers (000)	A1849 rating	A1849 (000)
3:30a	American Dad (r)	489	0.3	322
4:00a	Rick & Morty (r)	536	0.3	354
4:30a	Rick & Morty (r)	524	0.3	331

5:00a	King of the Hill (r)	545	0.3	367
5:30a	King of the Hill (r)	551	0.3	350

Cable Rankings – Saturday 2/04/17

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Saturday, February 4:

* Vwrs = Viewers in thousands; V-No. = Prime time rank in viewers; D-No. = Prime time rank in demo (adults 18-49)
V-No.*	D-No.*	Program	Net	Start	Dur	Vwrs*	A1849
77	77	FIRST 48 AC	A&E	8:00 PM	60	667	0.18
43	31	LIVE PD	A&E	9:00 PM	180	1036	0.32
53	31	DRAGON BALL SUPER	ADSM	8:00 PM	30	907	0.32
76	53	SAMURAI JACK	ADSM	8:30 PM	30	683	0.25
57	20	AMERICAN DAD	ADSM	9:00 PM	30	887	0.37
45	14	RICK & MORTY	ADSM	9:30 PM	30	1018	0.42
32	8	RICK & MORTY	ADSM	10:00 PM	30	1146	0.52
23	5	FAMILY GUY	ADSM	10:30 PM	30	1247	0.57
92	77	MEGAMIND MEGA NIGHT	AMC	9:00 PM	120	486	0.18
58	96	DR. JEFF: ROCKY MOUNTAIN	APL	8:02 PM	60	881	0.13
27	82	DR. JEFF: ROCKY MOUNTAIN	APL	9:02 PM	60	1199	0.17
59	53	BET MOVIE OF THE WEEK: A MADEA CHRISTMAS	BET	8:00 PM	110	854	0.25
69	41	BET MOVIE OF THE WEEK: A MADEA CHRISTMAS	BET	9:50 PM	157	780	0.29
80	41	BRAVO MOVIE: BRIDESMAIDS	BRAVO	8:00 PM	150	630	0.29
89	46	BRAVO MOVIE: BRIDESMAIDS	BRAVO	10:30 PM	150	520	0.27
87	49	COMEDY CENTRAL MOVIE: WE’RE THE MILLERS	CMDY	7:20 PM	160	577	0.26
94	71	COMEDY CENTRAL STAND-UP: KEVIN HART: GROWN LITTLE MAN	CMDY	10:00 PM	60	452	0.21
96	96	CMT MOVIES: THE REPLACEMENTS	CMT	9:30 PM	150	343	0.13
35	62	CNN NEWSROOM	CNN	8:00 PM	60	1121	0.23
46	67	CNN NEWSROOM	CNN	9:00 PM	60	1017	0.22
37	57	CNN NEWSROOM	CNN	10:00 PM	60	1085	0.24
85	75	FAST N LOUD	DISC	8:00 PM	120	592	0.19
79	71	FAST N LOUD	DISC	10:00 PM	60	631	0.21
51	46	MULAN	DISJR	8:00 PM	90	934	0.27
56	75	K.C. UNDERCOVER	DSNY	8:00 PM	30	904	0.19
54	77	BIZAARDVARK	DSNY	8:30 PM	30	906	0.18
9	8	FROZEN	DSNY	9:00 PM	105	1874	0.52
21	27	K.C. UNDERCOVER	DSNY	10:45 PM	30	1344	0.33
81	31	MOVIES WE LOVE: THE HANGOVER	E!	7:00 PM	153	624	0.32
88	57	MOVIES WE LOVE: THE HANGOVER	E!	9:33 PM	154	527	0.24
22	15	COLLEGE BASKETBALL REGULAR SEASON: OHIO STATE / MICHIGAN (0.82 HH)	ESPN	6:04 PM	128	1264	0.40
8	7	COLLEGE BASKETBALL REGULAR SEASON: KENTUCKY / FLORIDA (1.19 HH)	ESPN	8:16 PM	143	1896	0.53
78	49	OTL – FIRST REPORT	ESPN	10:39 PM	58	636	0.26
26	23	DINERS, DRIVE INS & DIVES	FOOD	8:00 PM	30	1211	0.35
28	25	DINERS, DRIVE INS & DIVES	FOOD	8:30 PM	30	1198	0.34
41	37	DINERS, DRIVE INS & DIVES	FOOD	9:00 PM	30	1076	0.31
37	20	DINERS, DRIVE INS & DIVES	FOOD	9:30 PM	30	1085	0.37
40	20	DINERS, DRIVE INS & DIVES	FOOD	10:00 PM	30	1078	0.37
36	18	DINERS, DRIVE INS & DIVES	FOOD	10:30 PM	30	1101	0.38
2	62	WATTERS WORLD	FOXNC	8:00 PM	60	2450	0.23
1	67	JUSTICE W/ JUDGE JEANINE	FOXNC	9:00 PM	60	2645	0.22
10	53	GREG GUTFELD SHOW	FOXNC	10:00 PM	60	1865	0.25
30	11	SATURDAY MOVIE: HARRY POTTER / HALF-BLOOD	FRFM	9:00 PM	210	1187	0.46
66	27	UFC FIGHT NIGHT PRELIM (0.50 HH)	FS1	8:00 PM	120	834	0.33
31	11	UFC FIGHT NIGHT: BERMUDEZ / KOREAN ZOMBIE (0.69 HH)	FS1	10:00 PM	179	1158	0.46
83	57	FX MOVIE PRIME: LET’S BE COPS	FX	8:00 PM	120	618	0.24
84	49	FX MOVIE PRIME: LET’S BE COPS	FX	10:00 PM	120	600	0.26
13	73	HALLMARK MOVIE: ALL THINGS VALENTINE	HALL	7:00 PM	120	1655	0.20
3	44	HALLMARK ORIGINAL MOVIE: WALKING THE DOG	HALL	9:00 PM	120	2445	0.28
19	10	THE HUNTSMAN: WINTER’S WAR (0.80 HH)	HBO	8:00 PM	114	1356	0.50
16	17	PROPERTY BROTHERS	HGTV	8:00 PM	60	1524	0.39
20	31	PROPERTY BROTHERS	HGTV	9:00 PM	60	1353	0.32
17	23	HOUSE HUNTERS RENOVATION	HGTV	10:00 PM	60	1428	0.35
67	85	COUNTING CARS	HIST	8:00 PM	29	827	0.16
63	77	COUNTING CARS AC	HIST	8:29 PM	31	841	0.18
29	39	COUNTING CARS	HIST	9:00 PM	31	1194	0.30
23	31	COUNTING CARS	HIST	9:31 PM	32	1247	0.32
55	67	DETROIT STEEL	HIST	10:03 PM	60	905	0.22
64	73	EVIL LIVES HERE	ID	8:00 PM	60	837	0.20
61	67	EVIL LIVES HERE	ID	9:00 PM	60	849	0.22
42	46	YOUR WORST NIGHTMARE	ID	10:00 PM	60	1044	0.27
49	53	MOVIE- CO PRO PREM: HIGH SCHOOL LOVER	LIF	8:00 PM	122	974	0.25
82	85	MOVIE- ACQUIRED RPT: OPEN MARRIAGE	LIF	10:02 PM	120	621	0.16
90	92	MOVIE- LMN ACQUIRED RPT: A DANGEROUS ARRANGEMENT	LMN	10:00 PM	120	508	0.14
97	88	MTV MOVIES: DON’T BE A MENACE	MTV	10:00 PM	125	331	0.15
60	62	FULL HOUSE	NAN	10:00 PM	30	850	0.23
62	49	FULL HOUSE	NAN	10:30 PM	30	846	0.26
48	88	INCREDIBLE DR POL	NGWD	9:00 PM	60	1002	0.15
12	25	THUNDERMANS	NICK	8:00 PM	30	1719	0.34
14	37	NICKY, RICKY, DICKY &DAWN	NICK	8:30 PM	30	1575	0.31
18	44	HENRY DANGER	NICK	9:00 PM	30	1387	0.28
34	57	GAME SHAKERS	NICK	9:30 PM	30	1124	0.24
75	96	PEPPA PIG	NKJR	9:30 PM	30	700	0.13
73	77	SWEETIE PIES	OWN	9:00 PM	60	732	0.18
25	27	COPS (O)	SPIKE	8:00 PM	30	1222	0.33
39	39	COPS	SPIKE	8:30 PM	30	1082	0.30
50	41	JAIL: BIG TEXAS	SPIKE	9:00 PM	30	956	0.29
68	57	COPS	SPIKE	9:30 PM	30	811	0.24
74	62	SPIKE TV MOVIE: SHOOTER	SPIKE	10:00 PM	180	718	0.23
100	96	FIGHT CLUB	STARZ	9:01 PM	139	212	0.13
71	82	SYFY MOVIE: MISSION: IMPOSSIBLE III	SYFY	9:00 PM	162	755	0.17
15	13	THE BIG BANG THEORY	TBS	8:00 PM	30	1564	0.45
11	6	THE BIG BANG THEORY	TBS	8:30 PM	30	1736	0.54
7	4	THE BIG BANG THEORY	TBS	9:00 PM	30	1952	0.63
6	3	THE BIG BANG THEORY	TBS	9:30 PM	30	2125	0.72
4	2	THE BIG BANG THEORY	TBS	10:00 PM	30	2282	0.76
5	1	THE BIG BANG THEORY	TBS	10:30 PM	30	2240	0.78
91	96	SAY YES TO THE DRESS	TLC	10:32 PM	31	489	0.13
33	15	TNT BIG PICTURE MOVIES: WALKING TALL (2004)	TNT	8:00 PM	90	1126	0.40
72	62	TNT BIG PICTURE MOVIES: GI JANE	TNT	9:30 PM	150	734	0.23
93	92	GHOST ADVENTURES	TRAV	8:00 PM	60	453	0.14
95	92	GHOST ADVENTURES	TRAV	9:00 PM	60	433	0.14
85	82	DEAD FILES	TRAV	10:00 PM	60	592	0.17
70	88	EVERYBODY LOVES RAYMOND	TVL	10:00 PM	30	769	0.15
65	85	EVERYBODY LOVES RAYMOND	TVL	10:30 PM	30	835	0.16
99	92	LIGA MX SAT: TIGRES / TOLUCA (0.18 HH)	UDN	7:55 PM	125	303	0.14
98	88	LIGA MX 2 SAT: NECAXA / MONTERREY (0.18 HH)	UDN	10:00 PM	120	325	0.15
52	31	LAW & ORDER: SVU	USA	8:00 PM	60	916	0.32
44	18	LAW & ORDER: SVU	USA	9:00 PM	60	1031	0.38
47	27	LAW & ORDER: SVU	USA	10:00 PM	60	1005	0.33

Source: Live+Same Day data, Nielsen Media Research

3 Comments

Dennis Scipio says:

February 8, 2017 at 4:13 pm

Do you have Yo-Kai Watch at 9:30 am on Disney XD, and Sonic Boom at 6 pm on Boomerang please?
- SonOfTheBronx says:
  
  February 13, 2017 at 1:44 pm
  
  Sonic Boom (Boomerang, 2/04 6:00-6:30 p.m.)
  – 135,000 viewers
  – 0.03 adults 18-49 rating
  
  Sonic Boom (Boomerang, 2/04 6:30-7:00 p.m.)
  – 112,000 viewers
  – 0.02 adults 18-49 rating
  
  Yo-Kai Watch (Disney XD, 2/04 9:30-9:59 a.m.)
  – 210,000 viewers
  – 0.04 adults 18-49 rating
SonOfTheBronx says:

February 12, 2017 at 1:36 am

Live+3 vs. Live+SD data for Saturday 2/04/2017

Adults 18-49
…………………………….. L+SD … L+3
NBA Countdown ……. 0.46 … 0.46
NBA: CLE/NYK ……… 0.93 … 0.94
Ransom ………………… 0.42 … 0.60
NCIS-r ………………….. 0.42 … 0.44
48 Hours ……………….. 0.63 … 0.77
Dateline Mystery …….. 0.64 … 0.71
SNL-r ……………………. 0.73 … 0.79
2017 NFL Honors …… 0.82 … 0.84

PROGRAMMINGINSIDER.COM

Total Viewers (000)
…………………………….. L+SD … L+3
NBA Countdown ……. 1865 … 1866
NBA: CLE/NYK ………. 2821 … 2841
Ransom ………………… 3291 … 4126
NCIS-r ………………….. 3813 … 4081
48 Hours ………………. 4497 … 5150
Dateline Mystery ……. 4132 … 4408
SNL-r …………………… 2970 … 3135
2017 NFL Honors ….. 3168 … 3227

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