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Fox was the beneficiary of this year’s Super Bowl Sunday, TV’s biggest television night annually.
As indicated on Feb. 6, “Super Bowl LI” ranked fifth all-time to-date in average total viewership for a telecast in TV history.
Fox Sports’ Michael Mulvihill noted this is third time in the last 4 years that the highest-rated market for the Super Bowl wasn’t one of the participating cities.
Top ten markets for SB51:
1. Pittsburgh – 57.9
2. Buffalo – 57.2
3. Atlanta – 57.0
4. Norfolk – 55.9
5. Richmond – 55.7
6. Milwaukee – 54.8
7. Providence – 54.6
8. Boston – 54.3
9. Indianapolis – 54.1
10t. Minn / Harrford – 54.0
Half-hour breakdowns for “Super Bowl LI” in household rating/share and total viewers (adults 18-34, adults 18-49 and adults 25-54 rating/share), were as follows:
7:00 First Quarter 43.3/70, 105.445 million (30.0/81, 34.3/89, 37.8/78)
7:30 Second Quarter 45.0/71, 111.427 million (32.3/81, 36.5/80, 39.9/79)
8:00 Second Quarter/Halftime 46.4/71, 115.668 million (34.1/82, 38.3/81, 41.8/80)
8:30 Third Quarter 45.9/70, 115.424 million (34.5/81, 38.5/79, 41.7/78)
9:00 Third/Fourth Quarter 34.5/69, 114.246 million (34.8/80, 38.8/78, 41.8/77)
9:30 Fourth Quarter 46.7/70, 114.132 million (34.5/80, 38.8/78, 42.0/77)
10:00 Fourth Quarter/Overtime 48.1/72, 115.270 million (35.0/81, 39.3/79, 42.7/78)
10:30 Overtime 39.5/63, 95.041 million (30.2/75, 33.6/72, 36.0/71)
10:31 Post-Gun 35.0/57, 84.534 million (27.5/71, 30.2/68, 32.1/65)
10:35 Post-Game 26.1/45, 61.081 million (19.6/59, 21.8/56, 23.4/54)
With a start time of 11 p.m. ET, the premiere of “24: Legacy” delivered 17.6 million viewers and a 6.1 adults 18-49 rating. It is the least-watched telecast after a Super Bowl since “Alias” on ABC in Jan. 2003 (17.4 million) which had also began at 11 p.m. ET.
Earlier in the day at 3:55 p.m. ET, Bill O’Reilly’s interview of Donald Trump on Fox drew 12.2 million viewers which marks a record-low audience for a presidential interview during a Super Bowl pre-game. It’s down 18 percent in total viewers versus the year-ago Obama interview on CBS (14.9 million from Feb. 7, 2016). Former President Obama’s previous pre-Big Game interviews’ viewership figures were, as follows: 2009 NBC 21.9 million, 2011 Fox 17.3 million, 2014 Fox 18 million, 2015 NBC 16.4 million, 2016 CBS 14.9 million.
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* AFF = Number of affiliates (stations) airing the program |
* CVG = percent of coverage in U.S. |
|
Sunday, February 5, 2017 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
1.1/2 |
1773 |
0.3/1 |
0.4/1 |
0.5/1 |
7:00 |
America’s Funniest Home Videos (r) |
250 |
93 |
1.1/2 |
1752 |
0.2/0 |
0.3/1 |
0.4/1 |
8:00 |
America’s Funniest Home Videos (rs) |
250 |
93 |
1.3/2 |
2252 |
0.4/1 |
0.5/1 |
0.6/1 |
9:00 |
Shark Tank (rs) |
250 |
93 |
0.9/1 |
1401 |
0.3/1 |
0.4/1 |
0.5/1 |
10:00 |
Shark Tank (rs) |
250 |
93 |
1.1/2 |
1686 |
0.3/1 |
0.4/1 |
0.5/1 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
2.0/3 |
2988 |
0.2/0 |
0.3/1 |
0.5/1 |
7:00 |
60 Minutes (r) |
254 |
93 |
1.6/2 |
2271 |
0.1/0 |
0.2/0 |
0.3/1 |
8:00 |
NCIS (rs) |
254 |
93 |
1.9/3 |
2905 |
0.1/0 |
0.3/1 |
0.5/1 |
9:00 |
NCIS: New Orleans (rs) |
254 |
93 |
2.1/3 |
3155 |
0.2/1 |
0.4/1 |
0.6/1 |
10:00 |
NCIS: Los Angeles (rs) |
255 |
93 |
2.4/4 |
3621 |
0.3/1 |
0.5/1 |
0.7/2 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
0.8/1 |
1289 |
0.2/1 |
0.3/1 |
0.4/1 |
7:00 |
Movie Safe Haven (2013) |
244 |
93 |
0.8/1 |
1236 |
0.2/0 |
0.2/0 |
0.3/1 |
9:00 |
Movie Ride Along (2014) |
244 |
93 |
0.8/1 |
1341 |
0.3/1 |
0.4/1 |
0.5/1 |
|
PROGRAM |
AFF* |
CVG*
(PCT) |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
43.6/68 |
107120 |
|
36.7/77 |
39.1/76 |
6:38 |
Super Bowl LI New England Patriots vs. Atlanta Falcons (s) |
255 |
93 |
45.3/70 |
111317 |
32.9/80 |
37.1/79 |
40.5/78 |
10:31 |
Super Bowl LI Post Gun (s) |
255 |
93 |
35.0/57 |
84534 |
27.5/71 |
30.2/68 |
32.1/65 |
10:35 |
Super Bowl LI Post Game (s) |
255 |
93 |
26.1/45 |
61081 |
19.6/59 |
21.8/56 |
23.4/54 |
11:00 |
24: Legacy (p) (thru 12:00 a.m.) |
|
|
|
17576 |
5.1 |
6.1 |
6.9 |
|
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
0.8/1 |
1341 |
|
0.5/1 |
|
7:00 |
Sal y Pimienta |
0.7/1 |
1133 |
|
0.3/1 |
|
8:00 |
Su Nombre Era Dolores |
0.8/1 |
1393 |
|
0.5/1 |
|
10:00 |
Aqui y Ahora |
0.8/1 |
1444 |
|
0.5/1 |
|
|
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average |
0.3/0 |
453 |
|
0.2/0 |
|
7:00 |
Cine The Heavy (2009) |
0.3/0 |
430 |
|
0.2/0 |
|
9:00 |
Cine Rain Fall (2009) |
0.3/0 |
475 |
|
0.2/0 |
|
|
PROGRAM |
HH/Share |
Viewers
(000) |
Adults
18-34 |
Adults
25-54 |
7-11 |
Network Average (preliminary) |
0.6/1 |
1215 |
0.4/1 |
0.4/1 |
|
7:00 |
Cine Wreck-It-Ralph (2012) (preliminary) |
0.5/1 |
1027 |
0.3/1 |
0.4/1 |
|
8:00 |
Siempre Niños (preliminary) |
0.6/1 |
1309 |
0.4/1 |
0.4/1 |
|
9:00 |
Siempre Niños (preliminary) |
0.7/1 |
1405 |
0.5/1 |
0.5/1 |
|
10:00 |
Don Francisco Te Invita (preliminary) |
0.6/1 |
1119 |
0.3/1 |
0.4/1 |
|
Note: All of this date’s Telemundo data are based on preliminary figures.
Sub-Demo Breakdowns – Sunday 2/05/17
“Super Bowl LI: New England Patriots vs. Atlanta Falcons” (Fox)
Women 18-34: 30.8/77
Men 18-34: 35.0/84
Women 18-49: 34.7/75
Men 18-49: 39.5/83
“Super Bowl LI Post Gun” (Fox)
Women 18-34: 25.7/67
Men 18-34: 29.4/75
Women 18-49: 28.1/64
Men 18-49: 32.3/71
“Super Bowl LI Post Game” (Fox)
Women 18-34: 17.7/54
Men 18-34: 21.4/64
Women 18-49: 19.9/51
Men 18-49: 23.7/60
Cable Rankings – Sunday 2/05/17
What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Sunday, February 5:
* Vwrs = Viewers in thousands; V-No = Prime time rank in viewers; D-No = Prime time rank in demo (adults 18-49) |
V-No* |
D-No* |
Program |
Net |
Start |
Dur |
Vwrs* |
A1849 |
40 |
40 |
HOARDERS |
A&E |
8:00 PM |
121 |
580 |
0.15 |
37 |
32 |
HOARDERS |
A&E |
10:01 PM |
62 |
609 |
0.17 |
84 |
87 |
SPACE GHOST: COAST 2 COAST |
ADSM |
8:15 PM |
15 |
314 |
0.11 |
84 |
76 |
HARVEY BIRDMAN |
ADSM |
8:30 PM |
15 |
314 |
0.12 |
91 |
87 |
SEALAB 2021 |
ADSM |
8:45 PM |
15 |
280 |
0.11 |
65 |
27 |
RICK & MORTY |
ADSM |
9:00 PM |
30 |
412 |
0.18 |
47 |
13 |
RICK & MORTY |
ADSM |
9:30 PM |
30 |
535 |
0.24 |
34 |
6 |
AMERICAN DAD |
ADSM |
10:00 PM |
30 |
646 |
0.30 |
2 |
2 |
FAMILY GUY |
ADSM |
10:30 PM |
30 |
1235 |
0.59 |
66 |
64 |
WALKING DEAD MARATHON |
AMC |
7:00 PM |
60 |
409 |
0.13 |
74 |
54 |
WALKING DEAD MARATHON |
AMC |
8:00 PM |
60 |
386 |
0.14 |
60 |
32 |
WALKING DEAD MARATHON |
AMC |
9:00 PM |
60 |
443 |
0.17 |
53 |
22 |
WALKING DEAD MARATHON |
AMC |
10:00 PM |
60 |
465 |
0.19 |
25 |
12 |
PUPPY BOWL (0.36 HH) |
APL |
6:01 PM |
120 |
683 |
0.25 |
67 |
64 |
PUPPY BOWL |
APL |
8:01 PM |
120 |
406 |
0.13 |
77 |
54 |
PUPPY BOWL |
APL |
10:01 PM |
120 |
353 |
0.14 |
51 |
37 |
BET MOVIE OF THE WEEK: A MADEA CHRISTMAS |
BET |
5:20 PM |
160 |
517 |
0.16 |
89 |
87 |
REAL HOUSEWIVES OF ATLANTA |
BRAVO |
6:47 PM |
60 |
291 |
0.11 |
81 |
87 |
REAL HOUSEWIVES OF ATLANTA |
BRAVO |
7:47 PM |
60 |
327 |
0.11 |
76 |
64 |
REAL HOUSEWIVES OF ATLANTA |
BRAVO |
8:47 PM |
60 |
355 |
0.13 |
55 |
32 |
REAL HOUSEWIVES OF ATLANTA |
BRAVO |
9:47 PM |
61 |
460 |
0.17 |
10 |
5 |
RHA FIRST LOOK |
BRAVO |
10:48 PM |
12 |
864 |
0.32 |
99 |
98 |
SOUTH PARK |
CMDY |
6:48 PM |
33 |
232 |
0.10 |
93 |
76 |
SOUTH PARK |
CMDY |
7:21 PM |
33 |
260 |
0.12 |
88 |
40 |
SOUTH PARK |
CMDY |
7:54 PM |
33 |
304 |
0.15 |
82 |
40 |
SOUTH PARK |
CMDY |
8:27 PM |
33 |
316 |
0.15 |
83 |
54 |
SOUTH PARK |
CMDY |
9:00 PM |
30 |
315 |
0.14 |
92 |
76 |
SOUTH PARK |
CMDY |
9:30 PM |
30 |
275 |
0.12 |
95 |
87 |
SOUTH PARK |
CMDY |
10:00 PM |
30 |
249 |
0.11 |
90 |
40 |
TOSH.O |
CMDY |
10:30 PM |
30 |
284 |
0.15 |
27 |
27 |
ALASKAN BUSH PEOPLE |
DISC |
8:00 PM |
180 |
681 |
0.18 |
48 |
54 |
LION GUARD |
DISJR |
7:00 PM |
25 |
528 |
0.14 |
54 |
76 |
LION GUARD |
DISJR |
7:30 PM |
25 |
464 |
0.12 |
64 |
98 |
PJ MASKS |
DISJR |
8:00 PM |
25 |
424 |
0.10 |
56 |
76 |
PJ MASKS |
DISJR |
8:30 PM |
25 |
459 |
0.12 |
62 |
87 |
DOC MCSTUFFINS |
DISJR |
8:55 PM |
25 |
433 |
0.11 |
11 |
64 |
STUCK IN THE MIDDLE |
DSNY |
7:00 PM |
60 |
859 |
0.13 |
13 |
76 |
K.C. UNDERCOVER |
DSNY |
8:00 PM |
30 |
823 |
0.12 |
23 |
87 |
BIZAARDVARK |
DSNY |
8:30 PM |
30 |
696 |
0.11 |
9 |
64 |
BAD HAIR DAY |
DSNY |
9:00 PM |
100 |
887 |
0.13 |
6 |
54 |
K.C. UNDERCOVER |
DSNY |
10:40 PM |
30 |
933 |
0.14 |
73 |
22 |
MOVIES WE LOVE: MONSTER-IN-LAW |
E! |
10:04 PM |
153 |
387 |
0.19 |
57 |
40 |
SPORTSCENTER SPECIAL (0.27 HH) |
ESPN |
10:28 PM |
20 |
458 |
0.15 |
1 |
1 |
NFL PRIMETIME (1.28 HH) |
ESPN |
10:48 PM |
67 |
2395 |
1.03 |
75 |
64 |
WORST COOKS 10 |
FOOD |
7:00 PM |
60 |
384 |
0.13 |
58 |
76 |
WORST COOKS 10 |
FOOD |
8:00 PM |
60 |
456 |
0.12 |
52 |
54 |
WORST COOKS 10 |
FOOD |
9:00 PM |
60 |
511 |
0.14 |
4 |
4 |
WORST COOKS 10 |
FOOD |
10:00 PM |
60 |
1005 |
0.34 |
33 |
6 |
NFL SUPER BOWL LI FOXD (0.29 HH) |
FOXD |
6:38 PM |
233 |
650 |
0.30 |
68 |
27 |
FOX DEPORTES EN VIVO ESP (0.18 HH) |
FOXD |
10:31 PM |
44 |
403 |
0.18 |
7 |
3 |
SUNDAY MOVIE: HARRY POTTER / DEATHLY (PT2) |
FRFM |
9:00 PM |
180 |
912 |
0.36 |
61 |
54 |
FX MOVIE PRIME: PENGUINS OF MADAGASCAR |
FX |
8:00 PM |
120 |
439 |
0.14 |
80 |
27 |
THE SIMPSONS |
FXX |
10:30 PM |
30 |
331 |
0.18 |
72 |
64 |
THE HUNTSMAN: WINTER’S WAR |
HBO |
7:00 PM |
114 |
390 |
0.13 |
49 |
64 |
FLIP OR FLOP |
HGTV |
7:00 PM |
30 |
522 |
0.13 |
50 |
64 |
FLIP OR FLOP |
HGTV |
7:30 PM |
30 |
521 |
0.13 |
38 |
64 |
BEACHFRONT BARGAIN HUNT |
HGTV |
8:30 PM |
30 |
581 |
0.13 |
32 |
40 |
CARIBBEAN LIFE |
HGTV |
9:00 PM |
30 |
663 |
0.15 |
35 |
40 |
CARIBBEAN LIFE |
HGTV |
9:30 PM |
30 |
641 |
0.15 |
30 |
37 |
ISLAND LIFE |
HGTV |
10:00 PM |
30 |
679 |
0.16 |
3 |
9 |
ISLAND LIFE |
HGTV |
10:30 PM |
30 |
1154 |
0.28 |
24 |
76 |
AMERICAN PICKERS |
HIST |
10:03 PM |
60 |
692 |
0.12 |
31 |
40 |
DATELINE ON ID |
ID |
7:00 PM |
60 |
677 |
0.15 |
28 |
40 |
DATELINE ON ID |
ID |
8:00 PM |
120 |
680 |
0.15 |
17 |
20 |
DATELINE ON ID |
ID |
10:00 PM |
60 |
783 |
0.20 |
36 |
40 |
MOVIE- LOM RPT: IF THERE BE THORNS |
LIF |
7:00 PM |
120 |
632 |
0.15 |
38 |
40 |
MOVIE- LOM RPT: SEEDS OF YESTERDAY |
LIF |
9:00 PM |
122 |
581 |
0.15 |
100 |
76 |
RIDICULOUSNESS SSN8 |
MTV |
9:30 PM |
30 |
223 |
0.12 |
96 |
54 |
RIDICULOUSNESS SSN7B |
MTV |
10:00 PM |
30 |
241 |
0.14 |
87 |
40 |
RIDICULOUSNESS SSN5 |
MTV |
10:30 PM |
30 |
309 |
0.15 |
13 |
20 |
FULL HOUSE |
NAN |
9:00 PM |
30 |
823 |
0.20 |
19 |
27 |
FULL HOUSE |
NAN |
9:30 PM |
30 |
754 |
0.18 |
18 |
22 |
FULL HOUSE |
NAN |
10:00 PM |
30 |
755 |
0.19 |
12 |
11 |
FULL HOUSE |
NAN |
10:30 PM |
30 |
831 |
0.26 |
86 |
76 |
NFL GAMEDAY PRIME (0.13 HH) |
NFLN |
10:00 PM |
26 |
313 |
0.12 |
20 |
8 |
NFL GAMEDAY PRIME (0.40 HH) |
NFLN |
10:26 PM |
108 |
742 |
0.29 |
8 |
32 |
THUNDERMANS |
NICK |
8:00 PM |
30 |
888 |
0.17 |
5 |
40 |
NICKY, RICKY, DICKY & DAWN |
NICK |
8:30 PM |
30 |
936 |
0.15 |
41 |
98 |
PEPPA PIG |
NKJR |
9:00 PM |
30 |
567 |
0.10 |
71 |
64 |
COPS |
SPIKE |
8:00 PM |
30 |
391 |
0.13 |
70 |
54 |
COPS |
SPIKE |
8:30 PM |
30 |
394 |
0.14 |
68 |
40 |
COPS |
SPIKE |
9:00 PM |
30 |
403 |
0.15 |
78 |
64 |
COPS |
SPIKE |
9:30 PM |
30 |
347 |
0.13 |
79 |
87 |
COPS |
SPIKE |
10:00 PM |
30 |
334 |
0.11 |
43 |
17 |
COPS |
SPIKE |
10:30 PM |
30 |
555 |
0.21 |
59 |
37 |
TBS PRIME MOVIE: SHREK |
TBS |
6:00 PM |
120 |
448 |
0.16 |
42 |
17 |
TBS PRIME MOVIE: SHREK 2 |
TBS |
8:00 PM |
120 |
559 |
0.21 |
45 |
22 |
TBS PRIME MOVIE: SHREK THE THIRD |
TBS |
10:00 PM |
120 |
540 |
0.19 |
63 |
87 |
BROTHER HUSBANDS |
TLC |
10:00 PM |
61 |
430 |
0.11 |
46 |
32 |
TNT BIG PICTURE MOVIES: TYLER PERRY’S MADEA / JAIL |
TNT |
6:00 PM |
120 |
539 |
0.17 |
44 |
22 |
TNT BIG PICTURE MOVIES: TYLER PERRY’S MADEA / HAPPY |
TNT |
8:00 PM |
120 |
554 |
0.19 |
26 |
10 |
TNT BIG PICTURE MOVIES: TYLER PERRY’S MADEA / JAIL |
TNT |
10:00 PM |
120 |
682 |
0.27 |
94 |
76 |
IMPRACTICAL JOKERS |
TRU |
8:30 PM |
30 |
253 |
0.12 |
98 |
87 |
IMPRACTICAL JOKERS |
TRU |
9:00 PM |
30 |
235 |
0.11 |
97 |
87 |
IMPRACTICAL JOKERS |
TRU |
10:30 PM |
30 |
238 |
0.11 |
21 |
54 |
EVERYBODY LOVES RAYMOND |
TVL |
10:30 PM |
30 |
725 |
0.14 |
28 |
17 |
LAW & ORDER: SVU |
USA |
7:00 PM |
60 |
680 |
0.21 |
22 |
15 |
LAW & ORDER: SVU |
USA |
8:00 PM |
60 |
715 |
0.23 |
16 |
13 |
LAW & ORDER: SVU |
USA |
9:00 PM |
60 |
794 |
0.24 |
15 |
15 |
LAW & ORDER: SVU |
USA |
10:00 PM |
60 |
798 |
0.23 |
Source: Live+Same Day data, Nielsen Media Research