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Solid Return for ‘The Voice’ on NBC

NBC Expected to Win Each of the Six Half-Hours in Adults 18-49


Household Rating/Share
NBC: 7.1 rating/11 share, ABC: 5.1/ 8, CBS: 5.0/ 8, Fox: 2.8/ 4, CW: 0.7/ 1

Percent Change From the Year-Ago Oscar Night (3/01/15):
CW: +40, ABC: + 4, CBS: no change, NBC: – 8, Fox: -24


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Ratings Breakdown:
Led by the return of “The Voice,” NBC stood well above the competition on this final night in February and is poised for adult 18-49 victory in each of the six half-hours. “The Voice” averaged an 8.4 rating/13 share in the household overnights from 8-10 p.m., besting competing “The Bachelor” on ABC (5.9/ 9) by 42 percent. Comparably, “The Voice” was up by five percent in households from the season-premiere of its fall cycle (8.0/12 in 9/21/15), but 12 percent below the 9.5/14 in the overnights on the year-ago evening.

NBC’s freshman “Blindspot” returned with a second-place 4.5/ 7 at 10 p.m., which trailed competing “NCIS: Los Angeles” on CBS (5.0/ 9) by 10 percent but will still own the hour in the key young adult demos. Regardless, “Blindspot” was still 37 percent below the 7.1/12 for the series-opener on 9/21/15, and household retention out of the 9:30 p.m. portion of “The Voice” (8.4/13) was only 54 percent. In other words, “Blindspot” is not necessary a huge hit. Don’t be fooled.

Airing out of aforementioned “The Bachelor” on ABC was tired “Castle” at a third-place 3.7/ 6 at 10 p.m., which could very well be a series low overnight performance. Isn’t it time to take “Castle” off the case?

Also returning last night was “Gotham” on Fox at a fourth-place 2.9/ 5 at 8 p.m., which was 41 percent below the season (or series) finale of “The X-Files” one week earlier (4.9/ 7 on Feb. 22). Comparably, “Gotham” slipped by 31 percent from the 4.2/ 7 on the year-ago evening and it led into a series-low 2.6/ 4 (#4) for recent entry “Lucifer” at 9 p.m. Worth positively noting for “Lucifer,” however, was the 93 percent overnight retention out of the 8:30 p.m. portion of “Gotham.

On CBS, “Supergirl” (#3: 4.5/ 7) bested competing “Gotham” on Fox by a hefty 55 percent and it led into a 5.9/ 9 for sophomore “Scorpion” at 9 p.m., which built by 31 percent. Aforementioned “NCIS: Los Angeles” capped off the night for the Eye net with a 5.0/ 9 at 10 p.m. (#1).

The CW could not compete, meanwhile, care of the combination of “Crazy Ex-Girlfriend” and “Jane the Virgin,” which each scored a mere 0.7/ 1 in the household overnights.

Source: Nielsen Media Research