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Sunday Final Nationals: ‘Billboard Music Awards’ on ABC at a Three-Year Viewer-Low but Still Strong

Awards Show the Most-Watched Telecast on the Competitive Night

by Douglas Pucci May 24, 2016, 11:43 pm 4 Comments

ABC won the final Sunday night of the 2015-16 traditional season in all measures except adults 18-34 (TNT, due to coverage of “NBA Western Conference Finals Game 3: Golden State Warriors @ Oklahoma City Thunder”, won with an approximate 2.3 rating), thanks to the season finale of “America’s Funniest Home Videos” and the “2016 Billboard Music Awards”.

ABC won the night by 42 percent over CBS in Total Viewers and beat the other major nets combined during primetime in Adults 18-49 (+13% over CBS, NBC and Fox). In fact, ABC was the #1 major network all 4 Sundays of the 2016 May Sweep in Adults 18-49.

Excluding only the night of the 2016 Oscars, ABC delivered its strongest Sunday since November in viewers and young adults – since 11/22/15.

Airing from 8-11pm against big cable competition from NBA Playoffs, Game of Thrones and the finale of Fear the Walking Dead, ABC’s 2016 Billboard Music Awards drew an average audience of 9.8 million viewers and a 3.2/10 in Adults 18-49 to rank as Sunday’s #1 broadcast program. In addition, the awards show was Sunday’s most social program with 1.8 million tweets.

Coming off last year’s biggest audience for the show since 2001, The Billboard Music Awards drew its 3rd-largest audience on ABC, behind only the 2 previous years.

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For mobile users, you may scroll this table horizontally.

	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
	Sunday, May 22, 2016
7-11	Network Average	5.0/9	8471	2.0/9	2.6/9	3.1/9
7:00	America’s Funniest Home Videos (f)	2.6/5	4596	0.7/3	1.0/4	1.3/4
8:00	2016 Billboard Music Awards (s)	5.8/10	9762	2.5/10	3.2/10	3.7/10
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
7-11	Network Average	3.9/7	6001	0.4/2	0.8/3	1.3/4
7:00	60 Minutes	5.4/11	8315	0.4/2	0.8/3	1.4/5
8:00	60 Minutes (s)	4.5/8	6920	0.5/2	0.8/3	1.3/4
9:00	Undercover Boss (s)	3.2/5	4879	0.5/2	0.8/2	1.2/3
10:00	Undercover Boss (s)	2.5/5	3889	0.5/2	0.8/2	1.1/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
7-11	Network Average	2.3/4	3620	0.3/1	0.6/2	0.8/2
7:00	Dateline: On Assignment	2.4/5	3718	0.3/2	0.6/2	0.8/3
8:00	Little Big Shots (r)	2.8/5	4523	0.4/2	0.6/2	0.9/3
9:01	The Carmichael Show	1.6/3	2631	0.3/1	0.5/1	0.7/2
9:30	Crowded (f)	1.4/2	2124	0.3/1	0.4/1	0.6/2
10:00	Dateline NBC	2.5/5	3831	0.3/1	0.7/2	1.0/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
7-10	Network Average	1.2/2	2001	0.7/3	0.9/3	1.0/3
7:00	Bordertown (f)	0.7/1	1159	0.3/2	0.4/2	0.5/2
7:30	The Simpsons (r)	0.8/2	1385	0.4/2	0.6/2	0.6/2
7:59	The Simpsons (f)	1.5/3	2542	0.9/4	1.1/4	1.2/4
8:30	Bob’s Burgers	1.3/2	2229	0.9/4	1.0/3	1.1/3
9:00	Family Guy (f)	1.5/3	2591	1.1/4	1.2/4	1.3/3
9:30	Bob’s Burgers (f)	1.2/2	2041	0.8/3	0.9/3	1.0/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
7-11	Network Average	1.3/2	2431		0.8/3
7:00	Aqui y Ahora	0.8/2	1426		0.4/2
8:00	Nuestra Belleza (f)	1.5/3	2881		1.0/3
10:03	Sal y Pimienta (thru 11:03)	1.4/3	2506		0.9/3
	PROGRAM	HH/Share	Viewers (000)	Adults 18-34	Adults 18-49	Adults 25-54
7-11	Network Average	0.4/1	770		0.3/1
6:04	Cine Testigos (2013)	0.3/1	581		0.2/1
8:00	Cine Los Indestructibles (2010)	0.4/1	766		0.3/1
10:00	La Viuda Negra	0.5/1	892		0.4/1

Sub-Demo Breakdowns – Sunday 5/22/16

“America’s Funniest Home Videos” (ABC)
Women 18-34: 0.8/4
Men 18-34: 0.6/3
Women 18-49: 1.1/4
Men 18-49: 0.9/4

“2016 Billboard Music Awards” (ABC)
Women 18-34: 3.4/13
Men 18-34: 1.6/7
Women 18-49: 4.1/13
Men 18-49: 2.2/8

“60 Minutes” (CBS, 7pm)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.8/3
Men 18-49: 0.8/4

“60 Minutes” (CBS, 8pm)
Women 18-34: 0.4/2
Men 18-34: 0.4/2
Women 18-49: 0.8/3
Men 18-49: 0.8/3

“Undercover Boss” (CBS, 9pm)
Women 18-34: 0.5/2
Men 18-34: 0.5/2
Women 18-49: 0.8/2
Men 18-49: 0.8/2

“Undercover Boss” (CBS, 10pm)
Women 18-34: 0.5/2
Men 18-34: 0.5/2
Women 18-49: 0.7/2
Men 18-49: 0.8/3

“Dateline: On Assignment” (NBC)
Women 18-34: 0.3/1
Men 18-34: 0.3/2
Women 18-49: 0.6/2
Men 18-49: 0.6/2

“The Carmichael Show” (NBC)
Women 18-34: 0.3/1
Men 18-34: 0.3/1
Women 18-49: 0.6/2
Men 18-49: 0.4/2

“Crowded” (NBC)
Women 18-34: 0.3/1
Men 18-34: 0.3/1
Women 18-49: 0.5/1
Men 18-49: 0.4/1

“Dateline NBC” (NBC)
Women 18-34: 0.4/1
Men 18-34: 0.3/1
Women 18-49: 0.9/3
Men 18-49: 0.6/2

“Bordertown” (Fox)
Women 18-34: 0.4/2
Men 18-34: 0.3/2
Women 18-49: 0.4/2
Men 18-49: 0.5/2

“The Simpsons” (Fox, 8pm)
Women 18-34: 0.9/4
Men 18-34: 0.8/4
Women 18-49: 1.0/3
Men 18-49: 1.1/4

“Bob’s Burgers” (Fox, 8:30)
Women 18-34: 1.0/4
Men 18-34: 0.8/4
Women 18-49: 1.0/3
Men 18-49: 1.0/4

“Family Guy” (Fox)
Women 18-34: 1.0/4
Men 18-34: 1.2/5
Women 18-49: 1.1/3
Men 18-49: 1.3/4

“Bob’s Burgers” (Fox, 9:30)
Women 18-34: 0.8/3
Men 18-34: 0.9/3
Women 18-49: 0.9/3
Men 18-49: 0.9/3

“Game of Thrones” (HBO)
Women 18-34: 3.06
Men 18-34: 3.90
Women 18-49: 3.35
Men 18-49: 4.58

“Silicon Valley” (HBO)
Women 18-34: 0.70
Men 18-34: 1.24
Women 18-49: 0.65
Men 18-49: 1.24

“Veep” (HBO)
Women 18-34: 0.30
Men 18-34: 0.40
Women 18-49: 0.33
Men 18-49: 0.52

“Fear The Walking Dead” (AMC)
Women 18-34: 1.26
Men 18-34: 1.41
Women 18-49: 1.79
Men 18-49: 1.97

“Preacher” (AMC)
Women 18-34: 0.50
Men 18-34: 0.78
Women 18-49: 0.79
Men 18-49: 1.02

“NBA Western Conference Finals Game 3: Golden State Warriors @ Oklahoma City Thunder” (TNT)
Women 18-34: 2.06
Men 18-34: 3.96
Women 18-49: 2.16
Men 18-49: 4.07

“NHL Eastern Conference Finals Game 5: Tampa Bay Lightning @ Pittsburgh Penguins” (NBCSN)
Women 18-34: 0.40
Men 18-34: 0.69
Women 18-49: 0.52
Men 18-49: 1.00

“MLB Baseball: Chicago Cubs @ San Francisco Giants” (ESPN)
Women 18-34: 0.18
Men 18-34: 0.40
Women 18-49: 0.26
Men 18-49: 0.55

Cable Rankings – Sunday 5/22/16

What follows are the top 100 most-watched shows in prime time on cable (by order of network) for Sunday, May 22:

* Viewers in thousands
Rank	Program	Net	Start	Dur	Vwrs*	A1849
84	KING OF THE HILL	ADSM	8:00 PM	30	805	0.3
74	CLEVELAND SHOW	ADSM	8:30 PM	30	896	0.4
53	CLEVELAND SHOW	ADSM	9:00 PM	30	1096	0.4
35	AMERICAN DAD	ADSM	9:30 PM	30	1331	0.5
15	FAMILY GUY	ADSM	10:00 PM	30	1837	0.8
12	FAMILY GUY	ADSM	10:30 PM	30	1980	0.9
98	FEAR THE WALKING DEAD MARATHON	AMC	6:58 PM	60	669	0.2
66	FEAR THE WALKING DEAD	AMC	7:58 PM	62	950	0.4
3	FEAR THE WALKING DEAD	AMC	9:00 PM	60	4388	1.9
7	PREACHER	AMC	10:00 PM	90	2380	0.9
	TALKING DEAD: FEAR	AMC	11:30 PM	60	964	0.4
46	SHAHS OF SUNSET	BRAVO	8:00 PM	60	1180	0.5
112	THICKER THAN WATER	BRAVO	9:00 PM	60	620	0.2
134	SHAHS OF SUNSET	BRAVO	10:00 PM	60	547	0.2
143	PARTS UNKNOWN: MONTANA	CNN	8:00 PM	60	518	0.1
107	PARTS UNKNOWN: TBILISI, GEORGIA	CNN	9:00 PM	60	637	0.2
103	UNITED SHADES OF AMERICA: OFF THE GRID	CNN	10:00 PM	60	649	0.2
66	NAKED AND AFRAID	DISC	7:00 PM	60	950	0.3
55	NAKED AND AFRAID	DISC	8:00 PM	60	1076	0.3
50	NAKED AND AFRAID	DISC	9:00 PM	60	1117	0.3
11	NAKED AND AFRAID	DISC	10:00 PM	63	2096	0.7
126	LION GUARD	DISJR	7:00 PM	25	570	0.2
97	LION GUARD	DISJR	7:30 PM	25	678	0.2
95	MILES FROM TOMORROWLAND	DISJR	8:00 PM	25	692	0.2
110	JAKE AND THE NEVER LAND PIRATES	DISJR	8:30 PM	30	630	0.2
141	DOC MCSTUFFINS	DISJR	9:00 PM	25	531	0.1
148	MICKEY MOUSE CLUBHOUSE	DISJR	9:30 PM	25	498	0.1
142	BARNWOOD BUILDERS	DIY	9:00 PM	60	529	0.1
83	K.C. UNDERCOVER	DSNY	7:00 PM	30	810	0.1
87	STUCK IN THE MIDDLE	DSNY	7:30 PM	30	794	0.1
48	K.C. UNDERCOVER	DSNY	8:00 PM	30	1123	0.2
43	BEST FRIENDS WHENEVER	DSNY	8:30 PM	30	1229	0.2
36	LIV AND MADDIE	DSNY	9:00 PM	30	1323	0.2
60	STUCK IN THE MIDDLE	DSNY	9:30 PM	30	1025	0.2
62	BUNK’D	DSNY	10:00 PM	30	1004	0.2
56	GIRL MEETS WORLD	DSNY	10:30 PM	30	1066	0.2
92	LRC: 2016 BILLBOARD MUSIC AWARDS	E!	6:00 PM	120	736	0.2
25	KEEPING UP KARDASHIANS	E!	9:00 PM	61	1554	0.7
122	RICHKIDS OF BEVERLY HILLS	E!	10:01 PM	59	587	0.3
130	BASEBALL TONIGHT: SUNDAY COUNTDOWN	ESPN	7:01 PM	59	552	0.2
16	MLB SUNDAY NIGHT: CHICAGO / SAN FRANCISCO (1.16 HH)	ESPN	8:00 PM	164	1817	0.4
91	SPORTSCENTER LATE (0.52 HH)	ESPN	10:44 PM	106	765	0.3
86	GUY’S GROCERY GAMES	FOOD	7:00 PM	60	797	0.2
29	FN STAR: COMEBACK KITCHEN	FOOD	8:00 PM	60	1448	0.4
21	FOOD NETWORK STAR 12	FOOD	9:00 PM	60	1640	0.4
75	CUTTHROAT KITCHEN	FOOD	10:00 PM	60	894	0.3
38	FOX REPORT SUNDAY	FOXNC	7:00 PM	60	1284	0.1
80	LEGENDS & LIES	FOXNC	8:00 PM	60	851	0.1
58	FNR: DONALD TRUMP	FOXNC	9:00 PM	60	1058	0.1
116	GREG GUTFELD SHOW	FOXNC	10:00 PM	60	614	0.1
77	SUNDAY MOVIE: THE HUNGER GAMES	FRFM	6:15 PM	210	882	0.3
45	FX MOVIE PRIME: THOR: THE DARK WORLD	FX	5:30 PM	150	1182	0.5
72	FX MOVIE PRIME: 300: RISE OF AN EMPIRE	FX	8:00 PM	120	906	0.3
101	FX MOVIE PRIME: 300: RISE OF AN EMPIRE	FX	10:00 PM	120	657	0.3
156	FAMILY FEUD (HARVEY)	GSN	7:00 PM	30	479	0.1
131	FAMILY FEUD (HARVEY)	GSN	7:30 PM	30	550	0.1
117	FAMILY FEUD (HARVEY)	GSN	8:00 PM	30	613	0.1
114	FAMILY FEUD (HARVEY)	GSN	8:30 PM	30	615	0.2
113	FAMILY FEUD (HARVEY)	GSN	9:00 PM	30	617	0.1
109	FAMILY FEUD (HARVEY)	GSN	9:30 PM	30	631	0.1
147	FAMILY FEUD (HARVEY)	GSN	10:00 PM	30	508	0.1
138	FAMILY FEUD (HARVEY)	GSN	10:30 PM	30	533	0.1
41	HALLMARK ORIGINAL MOVIE: LOVE BY CHANCE	HALL	7:00 PM	120	1231	0.2
8	GOOD WITCH	HALL	9:00 PM	60	2191	0.2
105	GOLDEN GIRLS	HALL	10:00 PM	30	640	0.1
124	GOLDEN GIRLS	HALL	10:30 PM	30	575	0.1
2	GAME OF THRONES	HBOM	9:02 PM	57	7890	4.0
18	SILICON VALLEY	HBOM	10:02 PM	28	1712	0.9
71	VEEP	HBOM	10:32 PM	28	918	0.4
	LAST WEEK TONIGHT	HBOM	11:00 PM	29	1,274	0.6
30	HOUSE HUNTERS	HGTV	7:00 PM	30	1416	0.4
27	HOUSE HUNTERS	HGTV	7:30 PM	30	1467	0.4
31	LAKEFRONT BARGAIN HUNT	HGTV	8:00 PM	30	1412	0.3
23	LAKEFRONT BARGAIN HUNT	HGTV	8:30 PM	30	1598	0.4
20	CARIBBEAN LIFE	HGTV	9:00 PM	30	1649	0.4
22	CARIBBEAN LIFE	HGTV	9:30 PM	30	1600	0.4
18	ISLAND LIFE	HGTV	10:00 PM	30	1712	0.4
26	ISLAND LIFE	HGTV	10:30 PM	30	1542	0.3
42	AMERICAN PICKERS	HIST	7:00 PM	60	1230	0.2
37	AMERICAN PICKERS	HIST	8:00 PM	60	1313	0.2
28	AMERICAN PICKERS	HIST	9:00 PM	60	1465	0.3
33	AMERICAN PICKERS	HIST	10:00 PM	63	1369	0.3
76	MYSTERY MOVIE: JESSE STONE INNOCENT LOST	HMM	7:00 PM	120	889	0.1
47	MYSTERY MOVIE: JESSE STONE BENEFIT-DOUBT	HMM	9:00 PM	120	1150	0.1
78	DISAPPEARED	ID	7:00 PM	60	875	0.3
89	JUDGMENT DAY:PRISON OR PA	ID	8:00 PM	60	785	0.2
64	DATELINE ON ID	ID	9:00 PM	60	989	0.2
61	ON THE CASE WITH PAULA ZAHN	ID	10:00 PM	60	1013	0.2
99	BONANZA	INSP	7:00 PM	60	668	0.1
144	WALKER,TEXAS RANGER	INSP	8:00 PM	60	513	0.1
140	WALKER,TEXAS RANGER	INSP	9:00 PM	60	532	0.1
73	MOVIE: MARRIAGE OF LIES	LIF	7:00 PM	120	904	0.2
54	MOVIE: A WIFE’S SUSPICION	LIF	9:00 PM	122	1077	0.3
94	MOVIE: THE WRONG GIRL	LMN	6:00 PM	120	713	0.2
82	MOVIE: BROKEN PROMISE	LMN	8:00 PM	120	837	0.2
132	MOVIE: HER INFIDELITY	LMN	10:00 PM	120	548	0.2
64	FULL HOUSE	NAN	9:00 PM	30	989	0.3
68	FULL HOUSE	NAN	9:30 PM	30	941	0.3
69	FULL HOUSE	NAN	10:00 PM	30	934	0.3
79	FULL HOUSE	NAN	10:30 PM	30	871	0.3
14	NHL CONFERENCE FINALS GAME 5: TAMPA BAY / PITTSBURGH (1.12 HH)	NBCSN	8:08 PM	185	1903	0.8
44	OTHER KINGDOM	NICK	7:00 PM	30	1185	0.2
52	OTHER KINGDOM	NICK	7:30 PM	30	1098	0.2
51	NICKY, RICKY, DICKY & DAWN	NICK	8:00 PM	30	1106	0.2
70	SCHOOL OF ROCK	NICK	8:30 PM	30	928	0.2
90	BLAZE	NKJR	7:00 PM	30	783	0.2
100	BLAZE	NKJR	7:30 PM	30	665	0.1
104	WALLYKAZAM!	NKJR	8:00 PM	30	647	0.1
108	WALLYKAZAM!	NKJR	8:30 PM	30	636	0.1
126	BUBBLE GUPPIES	NKJR	9:00 PM	30	570	0.1
	HOUSE OF LIES S5	SHO	9:01 PM	27	256	0.1
154	PENNY DREADFUL S3	SHO	10:02 PM	53	482	0.2
111	BAR RESCUE	SPIKE	7:00 PM	60	621	0.3
136	BAR RESCUE	SPIKE	8:00 PM	60	539	0.2
84	BAR RESCUE	SPIKE	9:00 PM	60	805	0.4
88	SYFY MOVIE: BOURNE IDENTITY	SYFY	6:30 PM	150	789	0.2
63	SYFY MOVIE: BOURNE SUPREMACY	SYFY	9:00 PM	150	992	0.3
59	TBS PRIME MOVIE: TALLADEGA NIGHTS	TBS	6:00 PM	120	1050	0.5
24	BIG BANG THEORY	TBS	8:00 PM	30	1555	0.6
13	BIG BANG THEORY	TBS	8:30 PM	30	1966	0.7
10	BIG BANG THEORY	TBS	9:00 PM	30	2122	0.7
9	BIG BANG THEORY	TBS	9:30 PM	30	2152	0.7
5	BIG BANG THEORY	TBS	10:00 PM	30	2441	0.9
6	BIG BANG THEORY	TBS	10:30 PM	30	2398	0.9
123	SISTER WIVES	TLC	7:00 PM	60	579	0.2
40	SISTER WIVES	TLC	8:00 PM	60	1234	0.4
93	CATCHING THE CATFISHER	TLC	9:00 PM	61	721	0.2
96	SINGLE DAD SEEKING…	TLC	10:01 PM	66	691	0.2
17	NBA PLAYOFFS PRE-GAME SHOW (1.15 HH)	TNT	7:00 PM	60	1799	0.7
1	NBA PLAYOFFS GAME 3: GOLDEN STATE / OKLAHOMA CITY (4.71 HH)	TNT	8:00 PM	161	8018	3.1
4	INSIDE THE NBA PLAYOFFS (2.12 HH)	TNT	10:41 PM	39	3417	1.4
	THE DUNK KING	TNT	11:20 PM	60	1,777	0.8
57	AMAZING WORLD OF GUMBALL	TOON	7:00 PM	30	1062	0.3
49	AMAZING WORLD OF GUMBALL	TOON	7:30 PM	30	1121	0.3
	LIGA MX SF: PACHUCA VS. LEON 5/22 (0.19 HH)	UNVSO	9:00 PM	132	395	0.2
32	LAW & ORDER: SVU	USA	7:00 PM	60	1380	0.4
39	LAW & ORDER: SVU	USA	8:00 PM	60	1259	0.4
34	LAW & ORDER: SVU	USA	9:00 PM	60	1335	0.4
81	MOTIVE	USA	10:00 PM	61	840	0.2

Source: Live+Same Day data, Nielsen Media Research

Tagged with: 60 Minutes, America's Funniest Home Videos, Billboard Music Awards, Bob's Burgers, Bordertown, Caribbean Life, Chicago Cubs, Crowded, Dateline, Dateline NBC, Dateline on Assignment, Family Guy, Fear The Walking Dead, Food Network Star, Game of Thrones, Golden State Warriors, Guy's Grocery Games, House of Lies, Inside the NBA, Island Life, Last Week Tonight with John Oliver, Little Big Shots, Motive, NBA, NBA Playoffs, NBC Universo, NHL, NHL Playoffs, Oklahoma City Thunder, Penny Dreadful, Pittsburgh Penguins, Preacher, San Francisco Giants, Silicon Valley, soccer, Stanley Cup Playoffs, Sunday Night Baseball, Talking Dead, Tampa Bay Lightning, The Carmichael Show, The Cleveland Show, The Dunk King, The Simpsons, Undercover Boss, UniMas, Univision, Veep

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